Consumer reports, being dissent from an evaluation of premium TV launched in this year

Consumer reports picked OLED TV of LG Electronics as the best 4K TV to buy right now, while gave QLED TV of Samsung Electronics 10th place. Consumer Reports which is a consumer magazine in US, selected OLED TV OLED65C7P of LG Electronics launched in this year as the ‘Best 4K TVs to Buy Right Now’ on 16th, since ‘OLED TV is the best for expressing black, so it can provide entirely different image quality’.
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Automaker’s fierce competition for pre-occupying OLED for automobiles

In 2017, automakers are fiercely competing to pre-occupy OLED displays and lighting for automobiles. OLED display has good visibility and possible to design a curved surface, so it has advantages of design differentiation. Lighting is not irritating to the eyes and the surface emission is possible so that the frequency of adoption of OLED is expected to increase even more.
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[New OLED report] Market report on AMOLED Component and Material for mobile devices

UBI Research published AMOLED component and material report for mobile devices. The report forecasted the future market by selecting 16 key component and material among the various component and material required for producing rigid AMOLED and flexible AMOLED for mobile devices.
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[신간 OLED 보고서] 모바일 기기용 AMOLED 부품소재 시장 보고서

유비리서치에서 모바일 기기용 AMOLED 부품 소재 보고서를 출간하였다. 이 보고서는 모바일 기기용 rigid AMOLED와 flexible AMOLED를 생산하기 위해 필요한 각종 부품 소재들 중에서 핵심 부품소재 16종을 선별하여 향후 시장을 전망하였다.
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Galaxy S8, 83.6% Display area implementation, 11.5% improvement over the previous model

Samsung Electronics' Galaxy S8 and S8 + were unveiled on March 29th (local time) at the UnPacked 2017 event in New York, United States. No doubt Galaxy S8 ans S8+ have received a lot of attention before the event. Size-wise of the Galaxy S8 is not much different from the previous Galaxy S7. But the Galaxy S8 minimizes the bezel and removes the home button for the wider display. This way, Samsung Electronics meets consumers’ needs, offering stability of using a smart phone with one hand as well as high visibility.
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The OLED Component and Material Market for Mobile Phones Is Expanding Rapidly

The component and material necessary for manufacturing OLED include not only board but also TFT, OLED, encapsulation, touch screen, cover window, and drive IC. With the joining of Apple and Chinese companies into the OLED mobile phones market which has been led by Samsung’s Smartphone Galaxy, Samsung Display and Chinese Display companies are increasing their investment in Gen 6.
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From bezel-less to full-screen, Full-screen smartphone’s era has come closer.

The area of display for a smartphone is getting wider. The display area (hereinafter as D.A.) indicates the display size versus a set size. At the IMID 2016 business forum, the chief of Samsung Display, Park, Won-sang said that “The D.A. may be a core element to overcome the limit of its size through the portability of a smartphone.” and, “henceforth, the full-screen smartphone with more than 90% of D.A. will be released and take the lead the market.
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Who is the winner of premium TV set in 2017 between Samsung, LG and Sony?

Sony’s presale of XBR-A1E OLED TV series at CES 2017 early this year ignites a full-fledged competition in the premium TV market between Sony, LG and Samsung. Consumer’s attentions are drawn to this price war between existing versus new products and among major competitors.
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What is the key to successfully commercializing the Next Flexible OLED?

During the 3rd OLED KOREA CONFERENCE Samsung Display's head researcher Taewoong Kim gave a keynote presentation on the topic of ‘Flexible Display: Application & Technical issue’
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“OLED TV Release” = “Improve brand image and maximize creation of profit”

During the 3rd OLED Korea Conference that was held for two days from March 8 ~ 9 by Ubiresearch, Director Sooyoung Yoon of LG Display made a keynote presentation with the topic “Future TV is here, It’s OLED”
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[MWC 2017] Smartphones are Now in HDR Era, Sony Unveils World's First 4K HDR Smartphone

At MWC 2017, Sony introduced the Xperia Z5/XZ Premium, the world's first smartphone applying 4K HDR(High Dynamic Range). In particular, with the phrase "From Bravia to Xperia" in the center of the booth, Sony attracted the viewers’ eyes.
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[MWC 2017] Samsung Elec. lead AR/VR market with the variety of contents

Samsung Elec. is expected to lead forward the market expansion of AR/VR, showing various AR/VR contents under developing at MWC 2017 which is being held in Barcelona, Spain from 27, Feb.
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[MWC 2017] Samsung Electronics Expands Its Range into the Notebook Market with AMOLED Galaxy book

Samsung Electronics is expected to expand its range into the note book market by launching the Galaxy book that features an AMOLED display.
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Competition for definition in Premium TV market is getting fierce.

Competition for definition of TV between LG OLED TV and Samsung QD-LCD TV is getting fierce in Premium TV market.
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LG Electronics comes forward to the TV market in Korea with the dual premium strategy equipped with OLED and the Nano cell technology

LG Electronics will attack the TV market in Korea with the dual premium strategy through the ‘OLED TV’ and ‘Super Ultra HD TV’ which employs Nano cell technology.
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Samsung Electronics seeks to catch the victory at MWC 2017 by VR

Samsung Electronics will show the C lab (Creative Lab) project relating with VR (Virtual Reality) from February 27 to March 1 at MWC (Mobile World Congress) 2017 held in Barcelona, Spain.
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2017 Premium TV Market Structure due to the Different Prices of Premium TVs and Sony’s Joining in OLED TV Market

Some line-ups of Samsung Electronics QLED TVs including the Q7 and Q8 introduced at CES 2017 are starting to be unveiled and preordered on its official U.S website and Amazon. The products for preorder are 55, 65, and 75-inch flat TVs of Q7 line-up, and 55 and 65-inch curved TVs of Q8, the higher lineup than Q7. QN65Q7F 65-inch flat TV cost US$ 3,499.99 on Amazon, as of 16th, and QN65Q8C 65-inch curved TV was US$ 4,499.99. It was 20% more expensive than ‘SUHD TV’, the premium TV line-up launched in 2016, and it was intended to build premium TV’s own image by highlighting high price range and enhanced picture quality.
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5 Best TVs for the Super bowl, selected by the Consumer Report

Super Bowl, the North American professional soccer (NFL) final and one of the World’s biggest sport events, is coming under our noses and LG OLED TV has swept top three places at 5 best TVs for the Super bowl. Also products of LG and Samsung Electronics accounted for the top 10 except for 5th place, showing powerful technology of Korean companies.
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Will Curved TV Disappear in the Premium TV Market?

The curved TV introduced firstly in 2013 has attracted attention for a long time, and many companies including Samsung Electronics and China’s Hisense, Haier and TCL showcased curved TVs at CES 2016. In addition, newcomers including Xiaomi and LeTV released curved TVs, and Samsung Electronics organized ‘Curved Federation’ with China’s TV companies such as Hisense and TCL in August, 2016 to cooperate with each other for the expansion of curved market, and the reviews on the curved TV market are generally positive.
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