[IFA2016] ์‚ผ์„ฑ์ „์ž TV ์ „์‹œ ์ปจ์…‰์ด ๋ญ์ง€?

IFA2016์—์„œ ๋ณด์ธ ์‚ผ์„ฑ์ „์ž์˜ TV ๋ถ€์Šค๋Š” ์ด์ „๊ณผ ๋งค์šฐ ๋‹ค๋ฅธ ์ ์ด ์žˆ๋‹ค. ํ˜„์žฌ ์‹œํŒ ์ค‘์ธ LCD TV์—๋Š” LED BLU๋ฅผ ์‚ฌ์šฉํ•˜๋Š” ๊ธฐ์กด TV์™€ quantum dot sheet๋ฅผ ์‚ฌ์šฉํ•˜๋Š” SUHD TV 2์ข…๋ฅ˜์ด๋‹ค. ๊ทธ๋Ÿฐ๋ฐ ๋ถ€์Šค ์ „์‹œ ๊ณต๊ฐ„ ์ค‘ ๋งค์šฐ ๋„“๊ฒŒ ์ฐจ์ง€ํ•˜๋ฉฐ ์†Œ๊ฐœ๋œ ์ œํ’ˆ์€ ์–ธ์ œ ๋‚˜์˜ฌ์ง€ ์•Œ ์ˆ˜ ์—†๋Š” quantum dot display๋ฅผ ์‚ฌ์šฉํ•œ๋‹ค๋Š” inorganic TV์ด๋‹ค.

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์‹ฌ์„ฑ์ „์ž๊ฐ€ ์‹ค์ œ TV ์ œํ’ˆ ๋Œ€์‹  ์†Œ๊ฐœํ•œ ๊ฐœ๋…์ ์ธ inorganic TV๋Š” OLED TV ๋ณด๋‹ค ์›”๋“ฑํžˆ ์„ฑ๋Šฅ์ด ์šฐ์ˆ˜ํ•œ ์ œํ’ˆ์ด๋‹ค. OLED TV๋ฅผ ๋‚˜ํƒ€๋‚ด๋Š” โ€œorganicโ€์€ ์‹œ๊ฐ„์ด ์ง€๋‚จ์— ๋”ฐ๋ผ ํœ˜๋„๊ฐ€ ๊ธ‰๊ฒฉํžˆ ๋–จ์–ด์ ธ TV์˜ ๊ธฐ๋Šฅ์„ ์™„์ „ํžˆ ์ƒ์‹คํ•˜์ง€๋งŒ โ€œinorganicโ€์€ ๋ณ€ํ™”๊ฐ€ ๊ฑฐ์˜ ์—†๋‹ค. ์ด ๋‚ด์šฉ์ด ์‚ฌ์‹ค์ด๋ผ๋ฉด ์˜์›ํžˆ ์‚ฌ์šฉํ•  ์ˆ˜ ์žˆ์„ ๊ฒƒ ๊ฐ™์€ ์šฐ์ˆ˜ํ•œ ์ œํ’ˆ์ด๋‹ค.

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๋˜ ๋‹ค๋ฅธ ๊ฐœ๋… ์ „์‹œ ๋‚ด์šฉ์—์„œ ์‚ผ์„ฑ์ „์ž๋Š” Inorganic TV์˜ ์ƒ‰์ˆœ๋„๊ฐ€ ์›”๋“ฑํžˆ ์šฐ์ˆ˜ํ•จ์„ ์•Œ๋ ธ๋‹ค.

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Organic TV ๊ด‘์›์—์„œ ๋‚˜์˜ค๋Š” ๋น›์€ RGB๊ฐ€ ์•„์ฃผ ์• ๋งคํ•˜๋‹ค. ์ด์— ๋น„ํ•ด inorganic TV๋Š” ํƒœ์ƒ๋ถ€ํ„ฐ๊ฐ€ ํ™•์‹คํ•œ RGB๋กœ ์‹œ์ž‘ํ•œ๋‹ค. ์ด ๋น›์ด ์นผ๋ผํ•„ํ„ฐ์— ๋„์ฐฉํ•˜๊ธฐ ์ „์— ์ด๋ฏธ inorganic์€ ๋…๋ฆฝ์ ์ธ ํŒŒ์žฅ๊ณผ ์„ธ๊ธฐ๋ฅผ ํ˜•์„ฑํ•˜์˜€์œผ๋‚˜ organic์€ ์—ฌ์ „ํžˆ ์ƒ‰์ด ๋ถ„๋ฆฌ๋˜์ง€ ์•Š๋Š” ์• ๋งคํ•œ ๋น›์ด๋‹ค. ์—ฌ๊ธฐ์„œ ๋ณผ ์ˆ˜ ์žˆ๋Š” inorganic TV ๊ตฌ์กฐ๋Š” ์•ก์ •๊ณผ ์นผ๋ผํ•„ํ„ฐ ์‚ฌ์ด์— quantum dot ๋ฌผ์งˆ์ด ์‚ฝ์ž…๋˜๋Š” ํ˜•ํƒœ์ผ ๊ฒƒ์œผ๋กœ ์ถ”์ •๋œ๋‹ค. ๋งˆ์ง€๋ง‰์œผ๋กœ ์นผ๋ผํ•„ํ„ฐ๋ฅผ ํ†ต๊ณผํ•œ organic์˜ ๋น›์€ ์ฒญ์ƒ‰๊ณผ ๋…น์ ์ด ์„ž์—ฌ ์žˆ๋Š” 2ํŒŒ์žฅ ๋น›์„ 3ํŒŒ์žฅ์œผ๋กœ ๋ณ€ํ™˜ ์‹œํ‚จ ๊ฒƒ์ด์–ด์„œ ์‚ผ์›์ƒ‰ ์ƒ‰์ˆœ๋„๊ฐ€ ๋–จ์–ด์ง„๋‹ค๋Š” ๊ฒƒ์ด๋‹ค. ์ด์— ๋น„ํ•ด inorganic์€ ์นผ๋ผํ•„ํ„ฐ ๋„๋‹ฌ ์ „๋ณด๋‹ค ํ›จ์”ฌ ์ƒ‰์ˆœ๊ฐ€ ๋›ฐ์–ด๋‚œ ๋น›์ด ๋” ๊ฐ•ํ•˜๊ฒŒ ์™ธ๋ถ€๋กœ ๋‚˜๊ฐ€๊ณ  ์žˆ๋‹ค.

์ด ๋‘๊ฐ€์ง€ ์ „์‹œ ๋‚ด์šฉ์ด ์‚ฌ์‹ค์ด๋ผ๋ฉด ์‚ผ์„ฑ์ „์ž๋Š” ์ •๋ง ์—„์ฒญ๋‚œ ์ฐจ์„ธ๋Œ€ TV๋ฅผ ์ค€๋น„ํ•˜๊ณ  ์žˆ๋‹ค.

๋ฌธ์ œ๋Š” ์ด ๊ธฐ์ˆ ์€ ํƒœ์–ด๋‚˜์ง€๋„ ์•Š์•˜๊ณ  ์—„๋งˆ ๋ฑƒ์†์—๋„ ์—†๋Š” ์™„์ „ ๊ฐœ๋…์— ๋ถˆ๊ณผํ•˜๋‹ค๋Š” ๊ฒƒ์ด ์ „์‹œ์žฅ ์ฐธ์„์ž๋“ค์˜ ์ง€์ ์ด๋‹ค. ๋ญ๊ฐ€ ๋‚˜์˜ฌ์ง€ ์•Œ ์ˆ˜ ์—†๋Š” ๋ฏธ์ง€์˜ ์„ธ๊ณ„๋ฅผ ๋„ˆ๋ฌด ์ •ํ™•ํžˆ ์ž์‹  ์žˆ๊ฒŒ ๋ฌ˜์‚ฌํ•œ ์‚ผ์„ฑ์ „์ž์— ๋Œ€ํ•ด์„œ๋Š” ์—ญ์„ค์ ์œผ๋กœ ๋ฏธ๋ž˜ TV์— ๋Œ€ํ•œ ์ค€๋น„๊ฐ€ ์ „ํ˜€ ๋˜์–ด ์žˆ์ง€ ์•Š๋Š” ์ƒํ™ฉ์œผ๋กœ ๋ณด์—ฌ์ง€๊ณ  ์žˆ๋‹ค.

๋”์šฑ์ด OLED TV๋ฅผ ํ˜„์žฌ ์‹œํŒ ์ค‘์ธ SUHD TV์™€ ๋น„๊ตํ•˜์ง€ ์•Š๊ณ  ๋ฏธ๋ž˜์˜ TV ๊ธฐ์ˆ ๊ณผ ๋น„๊ต ํ•จ์œผ๋กœ์„œ quantum dot์„ ์‚ฌ์šฉํ•˜๋Š” SUHD TV ๋ณด๋‹ค OLED TV๊ฐ€ ์šฐ์ˆ˜ํ•˜๋‹ค๋Š” ๊ฒƒ์„ ๊ฐ„์ ‘์ ์œผ๋กœ ์‹œ์ธํ•˜๊ณ  ๋ง์•˜๋‹ค.

์‚ผ์„ฑ์ „์ž๋Š” IFA2016์—์„œ SUHD TV๊ฐ€ ์ง€์† ์„ฑ์žฅํ•  ๊ฒƒ์ž„์„ ์•Œ๋ฆฌ๊ณ  ์‹ถ์–ด ํ–ˆ๊ณ  OLED TV๋Š” ์กฐ๋งŒ๊ฐ„ ์‚ฌ๋ผ์งˆ ๊ฒƒ์ด๋ผ๊ณ  ํ‘œํ˜„ํ•˜์˜€์œผ๋‚˜, ์˜คํžˆ๋ ค OLED TV๊ฐ€ ํ˜„์žฌ์˜ SUHD TV ๋ณด๋‹ค ์šฐ์ˆ˜ํ•˜๊ธฐ ๋•Œ๋ฌธ์— ๋ฏธ๋ž˜์— ๋งŒ๋“ค์–ด์งˆ inorganic TV์™€ ๋น„๊ตํ•˜์ง€ ์•Š์„ ์ˆ˜ ์—†๋Š” ๊ธ‰๋ฐ•ํ•œ ์ƒํ™ฉ์ธ ๊ฒƒ์„ ์ž์ธํ•ด ๋ฒ„๋ ธ๋‹ค.

๋งˆ์ง€๋ง‰์œผ๋กœ LCD TV์— ๋ฌด์Šจ ์ง“์„ ํ•ด๋„ black์€ ์•ˆ๋œ๋‹ค. LCD์ด๊ธฐ ๋•Œ๋ฌธ์—

Mass production of AMOLED panel for AUO and VR begins in earnest

It is expected that AUO will begin mass-producing AMOLED panel for VR.

AUO displayed AMOLED panels for 1.2-1.6 inch smart watch, 12.3 inch vehicles, and 3.8 inch VR in Touch Taiwan 2016.

In particular, the AMOLED panel for VR is composed of 2 sets of 3.8 inch, and each AMOLED panelโ€™s resolution is 423 ppi of 1080×1200. Using 2 AMOLED panels, 2K (2160×1200) resolution has been realized.

According to a staff from AUO, โ€œthere are plans to intensively mass-produce AMOLED panels for wearables and VRs; and in particular AMOLED panel for VR are being produced and supplied to Razer and OSV. From Q4 2016, mass-production will be initiated in earnest to ship over 100,000 units.โ€

AUOโ€™s AMOLED panels for VR are being sold as modules to a company called Vitrolight technology. According to Vitrolight technologyโ€™s website AUOโ€™s AMOLED panel module for VR is US$240-350 for 1 piece and 2,000 pieces can be supplied per month.

<AMOLED panel of AUO for VR, Vitrolight technology>

 

AUO, VR์šฉ AMOLED panel ๋ณธ๊ฒฉ ์–‘์‚ฐ ์‹œ์ž‘

AUO์—์„œ๋„ VR์šฉ AMOLED panel์„ ๋ณธ๊ฒฉ์ ์œผ๋กœ ์–‘์‚ฐํ•  ๊ฒƒ์œผ๋กœ ๊ธฐ๋Œ€๋œ๋‹ค.

AUO๋Š” Touch Taiwan 2016์—์„œ 1.2~1.6inch smart watch์šฉ AMOLED panel๊ณผ 12.3inch ์ฐจ๋Ÿ‰์šฉ AMOLED panel, ๊ทธ๋ฆฌ๊ณ  3.8inch VR์šฉ AMOLED panel์„ ์ „์‹œํ•˜์˜€๋‹ค.

ํŠนํžˆ VR์šฉ AMOLED panel์€ 3.8inch 2set๋กœ ๊ตฌ์„ฑ๋˜์—ˆ์œผ๋ฉฐ, ๊ฐ AMOLED panel์˜ ํ•ด์ƒ๋„๋Š” 1080×1200์˜ 423 ppi์ด๋‹ค. 2๊ฐœ์˜ AMOLED panel์„ ์‚ฌ์šฉํ•˜์—ฌ 2K ํ•ด์ƒ๋„(2160×1200)์„ ๊ตฌํ˜„ํ•˜์˜€๋‹ค.

AUO ๊ด€๊ณ„์ž๋Š” โ€œWearable๊ณผ VR์šฉ AMOLED panel์„ ์ง‘์ค‘์ ์œผ๋กœ ์–‘์‚ฐํ•  ๊ณ„ํš์ด๋ฉฐ, ํŠนํžˆ VR์šฉ AMOLED panel์€ ์ผ๋ถ€ ์ƒ์‚ฐํ•˜์—ฌ Razer๊ณผ OSV์— ๊ณต๊ธ‰ํ•˜๊ณ  ์žˆ๋‹ค. 2016๋…„ Q4๋ถ€ํ„ฐ ๋ณธ๊ฒฉ์ ์œผ๋กœ ์–‘์‚ฐํ•˜์—ฌ ๋ถ„๊ธฐ๋ณ„ 100,000๋Œ€ ์ด์ƒ ์ถœํ•˜ํ•  ์˜ˆ์ •์ด๋‹ค.โ€ ๋ผ๊ณ  ๋ฐํ˜”๋‹ค.

AUO์˜ VR์šฉ AMOLED panel์€ Vitrolight technology๋ผ๋Š” ์—…์ฒด์—์„œ ํ˜„์žฌ ๋ชจ๋“ˆ๋กœ ํŒ๋งค์ค‘์— ์žˆ๋‹ค. Vitrolight technology ํ™ˆํŽ˜์ด์ง€์— ๋”ฐ๋ฅด๋ฉด AUO์˜ VR์šฉ AMOLED panel ๋ชจ๋“ˆ ๊ฐ€๊ฒฉ์€ 1 piece๋‹น US$ 240~350์œผ๋กœ ์›” 2,000 pieces๊นŒ์ง€ ๊ณต๊ธ‰ ๊ฐ€๋Šฅํ•œ ๊ฒƒ์œผ๋กœ ๋‚˜ํƒ€๋‚ฌ๋‹ค.

<AUO์˜ VR์šฉ AMOLED panel, Vitrolight technology>

[IFA2016]Samsung Electronics states to completely leave OLED TV!

After two and a half years have passed since the CES 2014, where Samsung Electronics expressed that it would need about three more years to develop OLED TV due to its insufficient technology at the time, in IFA 2016t it has strongly emphasized that it will not be engaging in OLED TV business.

Recently, in an interview with a local press, Samsung Electronics stated that there were still problems with the definition of the OLED TV and that it will continue engaging in the TV business with QLED TV within the near future.

In IFA2016, it revealed Samsung Electronicsโ€™ thoughts on the past, present, and future of TVs.

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Based on the materials provided at Samsungโ€™s booth, LCT TVs of the past have extended their legacies into LED TVs, and in the future they will evolve into quantum dot TVs that use inorganic materials. Moreover, in the same manner as PDP TVs which have disappeared from the TV market OLED TVs will disappear after having reached the level of curved FHD TV.

Looking at this material, it seems like Samsung Electronics is not paying attention to other LCD TV sets but only LG Electronicsโ€™ OLED TVs.

As a matter of fact, it is natural for Samsung Electronicsโ€™, the no.1 market leader of TV market, to be disturbed by LG Electronicsโ€™ OLED TV which is expanding its market share in the premium TV market. However, at this point where 55-inch and 65-inch UHD OLED TVs are selling well, whether Samsung Electronicsโ€™ display contents were legitimate is questionable.

Presenting negative views regarding competitors is acceptable in terms of marketing, but at this display it seemed to be excessive. Also, Samsung Electronics even provided durability comparisons between inorganic TVs (Quantum dot TV) and OLED when inorganic TVs do not even exist.

The main point of the comparison was that the colors of OLED TVs change severely according to the passing of time whereas inorganic TVs do not.

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Contents from a U.S. consumer report website were still being displayed as follows. In the โ€œbest TV 5โ€ of 2015, there are three LG Electronicsโ€™ OLED TVs, and no.1 was the 65-inch UHD OLED TV.

The end of OLED TVs is not likely to come as fast as what Samsung Electronics predict. It is just the beginning for OLED TVs.

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[IFA2016] OLED TVsโ€™ position doubles compared to last year

In IFA2016, there were 11 companies that displayed OLED TVs, including LG Electronics. These companies were Vestel, Skyworth, Loewe, Philips, Grundig, Seiki, Metz, Changhong, Panasonic, and Condor, in the order of display scale.

In IFA2016 there were 6 companies, but this time 5 more companies joined the league. This is almost a double growth rate. At this exhibition, 1 company, Haier, did not return to participate and the new participants are Loewe, Philips, Seiki, Metz, and Condor.

Among these participants, Loewe stands out in particular.

Furthermore, in the Loewe OLED TV PR panel it is written as follows. โ€œOLED display thinner than a smartphoneโ€ andย โ€œThe most beautiful OLED TV in the worldโ€.

Philips used the entire space for displaying TVs to present OLED TVs aside from the walls. On the walls there were LCD TVs, but OLED TVs were presented at the center so that participants can view the space three-dimensionally.

Hence, this was a display that showed that LCD TVs will be replaced by OLED TVs.

The most dynamic display of LG Electronics is the Skyworth indeed. It is a car racing game video that informs the high-speed response speed of OLED TV that has been presented since IFA2015. The difference with the previous display was that the productsโ€™ OLED panels have all been applied with HDR. They became brighter than last year.

Hisense was company that showed displays, although not selling OLED TVs. So, including Hisense, there were 12 companies in total. In a bid to promote the ULED TVโ€™s superiority, which it is currently selling, Hisense presented a display that compared ULED TV with the OLED TV. The product that has been used in this exhibition was an OLED product from last year. When actually observed, it was darker than the ULED TV. However, at Skyworth, of which the booth was right next to it, the super high-definition OLED TVs are displayed. The booth location was badly selected for Hisense.

[IFA2016] OLED TV ์ง„์˜ ์ž‘๋…„์— ๋น„ํ•ด 2๋ฐฐ ์ฆ๊ฐ€

IFA2016์—์„œ OLED TV๋ฅผ ์ „์‹œํ•œ ์—…์ฒด๋Š” LG์ „์ž๋ฅผ ํฌํ•จํ•ด์„œ 11์—…์ฒด์ด๋‹ค. OLED TV ์ „์‹œ ๊ทœ๋ชจ ์ˆœ์„œ๋Œ€๋กœ ๋ช…๊ธฐํ•˜๋ฉด Vestel, Skyworth, Loewe, Philips, Grundig, Seiki, Metz, Changhong, Panasonic, Condor์ด๋‹ค,

IFA2015์—์„œ๋Š” 6์—…์ฒด์˜€์œผ๋‚˜ ์ด๋ฒˆ์—๋Š” 5์—…์ฒด๊ฐ€ ๋Š˜์–ด๋‚ฌ๋‹ค. ๊ฑฐ์˜ ๋ฐฐ๊ฐ€ ์ฆ๊ฐ€ ํ–ˆ๋‹ค. ์ด๋ฒˆ์— ๋น ์ง„ ์—…์ฒด๋Š” Haier 1๊ฐœ ์—…์ฒด์ด๋ฉฐ ์ƒˆ๋กœ ํ•ฉ๋ฅ˜ํ•œ ์—…์ฒด๋“ค๋กœ์„œ๋Š” Loewe, Philips, Seiki, Metz, Condor์ด๋‹ค.

์ด์ค‘์—์„œ ๋ˆˆ์— ๋„๋Š” ์—…์ฒด๋Š” Loewe์ด๋‹ค.

๊ทธ๋ฆฌ๊ณ  Loewe OLED TV ํ™๋ณด ํŒจ๋„์—๋Š” ๋‹ค์Œ๊ณผ ๊ฐ™์ด ์“ฐ์—ฌ์ ธ ์žˆ๋‹ค. โ€œOLED display thinner than a smartphoneโ€์™€ โ€œThe most beautiful OLED TV in the worldโ€.

ย 

Philips์—์„œ๋Š” TV ์ „์‹œ ๊ณต๊ฐ„ ์ค‘ ๋ฒฝ๋ฉด์„ ์ œ์™ธํ•œ ๊ณณ์€ OLED TV ๋งŒ์„ ์œ„ํ•œ ์žฅ์†Œ๋กœ ๋ฐฐ๋ คํ–ˆ๋‹ค. ๋ฒฝ๋ฉด์—๋Š” LCD TV๋ฅผ ์ „์‹œํ•˜์˜€์œผ๋‚˜ OLED TV๋Š” ๊ฐ€์šด๋ฐ ๊ณต๊ฐ„์—์„œ ์ฐธ๊ฐ€์ž๋“ค์ด ์ž…์ฒด์ ์œผ๋กœ ๋ณผ ์ˆ˜ ์žˆ๋„๋ก ๋ฐฐ์น˜ ํ•˜์˜€๋‹ค.

Philips๊ฐ€ LCD TV์—์„œ OLED TV๋กœ ๋ฐ”๋€” ๊ฒƒ์ž„์„ ํ™•์—ฐํžˆ ๋“œ๋Ÿฌ๋‚ธ ์ „์‹œ์ด๋‹ค.

 

LG์ „์ž ๋‹ค์Œ์œผ๋กœ ๊ฐ€์žฅ ์—ญ๋™์ ์ธ ์ „์‹œ๋Š” ๋‹จ์—ฐ Skyworth์ด๋‹ค. IFA2015๋ถ€ํ„ฐ OLED TV์˜ ๊ณ ์† ์‘๋‹ต์†๋„๋ฅผ ์•Œ๋ฆฌ๋Š” car racing ๊ฒŒ์ž„ ์˜์ƒ์ด๋‹ค. ์ด์ „ ์ „์‹œ์™€ ๋‹ฌ๋ผ์ง„ ์ ์€ OLED ํŒจ๋„์ด ๋ชจ๋‘ HDR์ด ์ ์šฉ๋œ ์ œํ’ˆ์ด๋‹ค. ์ž‘๋…„์— ๋น„ํ•ด ๋งค์šฐ ๋ฐ์•„์กŒ๋‹ค.

 

OLED TV๋ฅผ ํŒ๋งคํ•˜์ง€ ์•Š์ง€๋งŒ ๊ฐ™์ด ์ „์‹œํ•œ ์—…์ฒด๋กœ์„œ๋Š” Hisense๊ฐ€ ์žˆ๋‹ค. Hisense๋„ ํฌํ•จ ์‹œํ‚ค๋ฉด 12์—…์ฒด๊ฐ€ ๋œ๋‹ค. Hisense๋Š” ์ž์‚ฌ๊ฐ€ ํŒ๋งค์ค‘์ธ ULED TV์˜ ์šฐ์ˆ˜์„ฑ์„ ํ™๋ณดํ•˜๊ธฐ ์œ„ํ•ด OLED TV๋ฅผ ๋น„๊ต ์ „์‹œํ•˜์˜€๋‹ค. ์ด ์ „์‹œ์— ์‚ฌ์šฉ๋œ ํŒจ๋„์€ ์ž‘๋…„ OLED ์ œํ’ˆ์ด๋‹ค. ์‹ค์ œ๋กœ ๋ณด๋ฉด ULED TV ๋ณด๋‹ค ์–ด๋‘ก๊ฒŒ ๋ณด์˜€๋‹ค. ํ•˜์ง€๋งŒ ๋ฐ”๋กœ ์˜† ๋ถ€์Šค์ธ Skyworth์—์„œ๋Š” ์ดˆ๊ณ ํ™”์งˆ์˜ OLED TV๊ฐ€ ์ „์‹œ๋˜์–ด ์žˆ๋‹ค. ๋ถ€์Šค ์žฅ์†Œ๋ฅผ ์ž˜ ๋ชป ์žก์•˜๋‹ค.

[IFA2016] ์‚ผ์„ฑ์ „์ž, OLED TV์™€ ์™„์ „ ๊ฒฐ๋ณ„ ์„ ์–ธ!

2014๋…„ CES2014์—์„œ OLED TV๋Š” ์•„์ง ๋ฏธํกํ•œ ๊ธฐ์ˆ ์ด๊ธฐ ๋•Œ๋ฌธ์— 3๋…„ ์ •๋„์˜ ๊ฐœ๋ฐœ ๊ธฐ๊ฐ„์ด ๋” ํ•„์š”ํ•  ๊ฒƒ์ด๋ผ๋Š” ์–ธ๊ธ‰์ด ์žˆ์€ ํ›„ 2๋…„ ๋ฐ˜ ๋’ค, IFA2016์—์„œ ์‚ผ์„ฑ์ „์ž๊ฐ€ OLED TV ์‚ฌ์—…์€ ํ•˜์ง€ ์•Š์„ ๊ฒƒ์ด๋ผ๊ณ  ๊ฐ•ํ•˜๊ฒŒ ํ”ผ๋ ฅํ–ˆ๋‹ค.

์ตœ๊ทผ ์‚ผ์„ฑ์ „์ž๋Š” ํ•œ๊ตญ ์–ธ๋ก ๊ณผ์˜ ์ธํ„ฐ๋ทฐ์—์„œ OLED TV๋Š” ์•„์ง ํ™”์งˆ์— ๋ฌธ์ œ๊ฐ€ ๋งŽ์•„ ์‚ผ์„ฑ์ „์ž๋Š” ์ˆ˜๋…„ ์ด๋‚ด์— QLED TV๋กœ์„œ TV ์‚ฌ์—…์„ ์ง€์†ํ•  ๊ฒƒ์ด๋ผ๊ณ  ๋ฐํžŒ ๋ฐ” ์žˆ๋‹ค.

IFA2016์—์„œ TV์˜ ๊ณผ๊ฑฐ์™€ ํ˜„์žฌ, ๋ฏธ๋ž˜๊ฐ€ ์–ด๋–ป๊ฒŒ ๋  ๊ฒƒ์ธ์ง€ ์‚ผ์„ฑ์ „์ž์˜ ์†๋‚ด๋ฅผ ๊ณต๊ฐœํ–ˆ๋‹ค.

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์‚ผ์„ฑ์ „์ž ๋ถ€์Šค์— ๊ณต๊ฐœ๋œ ์ž๋ฃŒ์— ์˜ํ•˜๋ฉด ๊ณผ๊ฑฐ LCD TV๋Š” ํ˜„์žฌ LED TV๋กœ์„œ ๋งฅ์„ ์žˆ๊ณ  ์žˆ์œผ๋ฉฐ, ๋ฏธ๋ž˜์—๋Š” inorganic ์žฌ๋ฃŒ๊ฐ€ ์‚ฌ์šฉ๋˜๋Š” quantum dot TV๋กœ ์ง„ํ™”ํ•  ๊ฒƒ์ด๋ผ๊ณ  ๋ฐํ˜”๋‹ค. ๋”๋ถˆ์–ด TV ์‹œ์žฅ์—์„œ ์‚ฌ๋ผ์ง„ PDP TV์™€ ๋งˆ์ฐฌ๊ฐ€์ง€๋กœ OLED TV๋Š” curved FHD TV ์ˆ˜์ค€์—์„œ ์‚ฌ๋ผ์งˆ ๊ฒƒ์ด๋ผ๊ณ  ํ‘œ์‹œํ–ˆ๋‹ค.

์ด ์ž๋ฃŒ๋กœ ๋ณผ ๋•Œ ์‚ผ์„ฑ์ „์ž๋Š” ํƒ€ LCD TV ์„ธํŠธ ์—…์ฒด๋Š” ์‹ ๊ฒฝ ์จ์ง€ ์•Š๊ณ  ์˜ค๋กœ์ง€ LG์ „์ž์˜ OLED TV์—๋งŒ ๋ชจ๋“  ์ดˆ์ ์„ ๋งž์ถ”๊ณ  ์žˆ๋Š” ๊ฒƒ์œผ๋กœ ๋ถ„์„๋œ๋‹ค.

์‹ค์ œ๋กœ TV ์‹œ์žฅ ์ ์œ ์œจ 1์œ„๋ฅผ ์ง€ํ‚ค๊ณ  ์žˆ๋Š” ์‚ผ์„ฑ์ „์ž ์ž…์žฅ์—์„œ๋Š” premium TV ์‹œ์žฅ์—์„œ ์„ธ๋ ฅ์„ ํ™•์žฅํ•˜๊ณ  ์žˆ๋Š” LG์ „์ž์˜ OLED TV๋Š” ๋ˆˆ์— ๊ฐ€์‹œ์ผ ์ˆ˜ ๋ฐ–์— ์—†๋‹ค. ํ•˜์ง€๋งŒ 55์ธ์น˜์™€ 65์ธ์น˜ UHD OLED TV๊ฐ€ ์ž˜ ํŒ”๋ฆฌ๊ณ  ์žˆ๋Š” ํ˜„ ์‹œ์ ์—์„œ ๋ณผ ๋•Œ ์‚ผ์„ฑ์ „์ž์˜ ์ „์‹œ ๋‚ด์šฉ์€ ๋„ˆ๋ฌด ๋‚˜๊ฐ„ ๊ฐ์ด ์—†์ง€ ์•Š๋‹ค.

๊ฒฝ์Ÿ ์—…์ฒด์— ๋Œ€ํ•œ ๋„ค๊ฑฐํ‹ฐ๋ธŒ ๊ณต์„ธ๋Š” ๋งˆ์ผ€ํŒ… ์ฐจ์›์—์„œ ํ—ˆ์šฉ ๋  ์ˆ˜ ์žˆ์ง€๋งŒ ์ด๋ฒˆ ์ „์‹œ์—์„œ๋Š” ๋„๊ฐ€ ์ง€๋‚˜์ณค๋‹ค. ๊ธ‰๊ธฐ์•ผ ์‚ผ์„ฑ์ „์ž๋Š” ์•„์ง ์กด์žฌ ํ•˜์ง€๋„ ์•Š๋Š” inorganic TV (Quantum dot TV)์™€ OLED์˜ ๋‚ด๊ตฌ์„ฑ๋„ ์ถฉ์‹คํ•˜๊ฒŒ ๋น„๊ต ์ „์‹œ๊นŒ์ง€ ํ•˜์˜€๋‹ค.

OLED TV๋Š” ์‹œ๊ฐ„์ด ์ง€๋‚˜๋ฉด ์ƒ‰์ด ์‹ฌ๊ฐํ•˜๊ฒŒ ๋ณ€ํ•˜์ง€๋งŒ inorganic TV๋Š” ์ƒ‰ ๋ณ€ํ™”๊ฐ€ ๊ฑฐ์˜ ์—†๋‹ค๋Š” ๋‚ด์šฉ์ด๋‹ค.

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๋ฏธ๊ตญ์˜ consumer report ์‚ฌ์ดํŠธ์—๋Š” ํ•˜๊ธฐ์™€ ๊ฐ™์€ ๋‚ด์šฉ์ด ์•„์ง๋„ ๊ณต๊ฐœ๋˜์–ด ์žˆ๋‹ค. 2015๋…„ โ€œbest TV 5โ€์—๋Š” LG์ „์ž์˜ OLED TV๊ฐ€ 3์ข…์ด๋‚˜ ์žˆ์œผ๋ฉฐ, 1์œ„๋Š” 65์ธ์น˜ UHD OLED TV์ด๋‹ค.

OLED TV์˜ ์ข…๋ง์ด ์‚ผ์„ฑ์ „์ž๊ฐ€ ์ƒ๊ฐํ•˜๋Š” ๋งŒํผ ๋นจ๋ฆฌ ์˜ค์ง€๋Š” ์•Š์„ ๊ฒƒ ๊ฐ™๋‹ค. OLED TV๋Š” ์ง€๊ธˆ๋ถ€ํ„ฐ ์‹œ์ž‘์ด๋‹ค.

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[IFA2016] Where Does the Confidence of LG Electronics Come From?

LG Electronics has displayed OLED TV on about half of the entire IFA2016 exhibitionโ€™s space, overwhelming the whole area.

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There is no need for words. You just have to enjoy the exhibition with your eyes.

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Apart from the image quality, LG promoted its slim product design by the expression โ€œPicture on glass.”
There is no need for words. Exhibition is enough to show why OLED TV is better than LCD TV.

In the previous CES2016, LG Electronics booth was as dark as a movie theater. Presumably, it wanted to show the strength of OLED TV, โ€œblackโ€, well but it could rather be seen as a product that functions properly only in the dark.

CES2016 LG Electronics Booth: The light was as dark as a movie theater

CES2016 LG Electronics Booth: The light was as dark as a movie theater

However, the difference becomes definite when we compare the ceiling light of CES2016 and the light of IFA2016. It became brighter indeed. LG Electronics has changed.

It became confident enough to highlight merits of OLED TV even in a bright area. OLED panel structure of TV produced by LG Display has changed from bicolor structure laminated with three layers of B (blue) and YG (yellow-green) to a three-layers structure that uses B, R, and G to realize three colors. The efficiency and brightness of the colors have become overwhelmingly outstanding.

LG is not the son of darkness anymore. Through the exhibition, it expressed its confidence to have secured the quality to contend with LCD TV.

Of course, it also indicated to continue LCD TV business. It displayed LCD TV, which applied QD technology, in one side so that itโ€™s not compared with numerous OLED TVs. The exhibition of LCD TV, positioned in the corner after losing power, shows that the time is getting closer for competitors to wake up from the illusion that LCD TV will last forever.

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[IFA2016]The Leading Power of TV in Europe and the Middle East, Interested in OLED TV

OLED TV is rising to be sensational in IFA2016, the largest consumer electronics show in Europe. In the development of the initial OLED TV market, LG Electronics is in the lead followed by Chinese companies. LG Electronics and Samsung Electronics, the two major companies in TV market, simultaneously launched OLED TV in 2013 and led OLED TV market until IFA2014. However, Samsung lost confidence to produce quality OLED TV and completely withdrew from CES in 2015. Since then, it has been focusing only on penetrating LCD TV market grafted on to QD technology.

Recently, Samsung Electronics stated that its OLED TV technology is still unsatisfactory due to the burning problem and thus, it is going to launch QLED TV, which uses QD technology, as the next product after LCD TV as soon as possible. Hence, there were many concerns over contraction of OLED TV market.

However, the on-going exhibition in IFA2016 is dispelling such negative concerns over Samsung OLED TV by the title, to be specific, โ€œLCD TV, not anymore!โ€

Philips, the leader of consumer electronics in Europe, penetrated IFA2016 exhibition center with its newly developed OLED TV.

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Philips planned the exhibition concept very delicately to highlight its OLED TV. First of all, it arranged lots of LCD TVs in three different sides to show that its main product is still LCD TV. It also placed OLED TV vertically in the middle of a space large enough to exhibit dozens of TV and made it to rotate to be displayed and seen well by visitors from any angle. Put differently, it designed the room for people to observe OLED TV in three dimensions. Through space arrangement rather than display of words, Philips declared its intention to change portfolio to OLED TV.

Moreover, the exhibition is designed so that visitors can easily compare superior OLED TV with LCD TV.

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At the back of OLED TV, which displays vivid colors and clear contrast range, there is LCD TV where colors run as a result of ghost effect which blur and demolish the boundary of objects in the image. Such problem does not surface when one only sees LCD TV screen. However, it becomes clear when watched together with OLED TV.

Philips exhibited OLED TV in the middle of LCD TV to maximize the superiority of OLED TV.

Vestel, the leading power of TV in the Middle East, has also used the same strategy. It displayed LCD TV on the wall and arranged 12 OLED TVs in the middle, facing one another. By doing so, visitors can watch LCD TV through the back of OLED TV, too.

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Futuremore, Vestel displayed the largest OLED TV in the world, made of 9 OLED TVs, at the end of exhibition, and showed that “this is OLED TV!

Although Samsung Electronics will continuously bring up negative concerns over OLED TV, more and more worldwide TV companies are still entering OLED TV market. Now the time is getting nearer for LCD TV to disappear and OLED TV to dominate the premium TV market.

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[IFA2016] LG์ „์ž์˜ ์ž์‹ ๊ฐ ๋„๋Œ€์ฒด ์–ด๋””์„œ ์˜ค๋‚˜?

ย LG์ „์ž๊ฐ€ IFA2016 ์ „์‹œ ๊ณต๊ฐ„์˜ ์•ฝ50%์— OLED TV๋ฅผ ๊น”์•„ ๋†“์•˜๋‹ค. ์ „์‹œ์žฅ์„ OLED TV๋กœ ๋„๋ฐฐํ•˜์˜€๋‹ค.

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๋ง์ด ํ•„์š” ์—†๋Š” ์ „์‹œ์ด๋‹ค. ๊ทธ๋ƒฅ ๋ˆˆ์œผ๋กœ ์ฆ๊ธฐ๊ธฐ๋งŒ ํ•˜๋ฉด ๋œ๋‹ค.

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ํ™”์งˆ ๋ฟ๋งŒ ์•„๋‹ˆ๋ผ ๋””์ž์ธ ์ธก๋ฉด์—์„œ ์œ ๋ฆฌ ํ•œ ์žฅ ๋‘๊ป˜์ž„์„ โ€œPicture on glassโ€๋ผ๋Š” ํ‘œํ˜„์œผ๋กœ ํผํฌ๋จผ์Šคํ•˜์˜€๋‹ค.

OLED TV๊ฐ€ LCD TV์— ๋น„ํ•ด ๋ฌด์—‡์ด ์ข‹์€์ง€๋Š” ๋” ์ด์ƒ ๋ง์ด ํ•„์š” ์—†๋‹ค. ๊ทธ๋ƒฅ ๋ณด์—ฌ์ฃผ๊ธฐ๋งŒ ํ•˜๋ฉด ๋œ๋‹ค.

ย 

์ง€๋‚œ CES2016์—์„œ LG์ „์ž ๋ถ€์Šค๋Š” ์˜ํ™”๊ด€์ฒ˜๋Ÿผ ์–ด๋‘์› ๋‹ค. OLED TV์˜ ์žฅ์ ์ธ โ€œblackโ€์„ ์ž˜ ํ‘œํ˜„ํ•˜๊ณ ์ž ํ–ˆ์„ ๊ฒƒ์œผ๋กœ ์ถ”์ •๋˜๋‚˜ ์˜คํžˆ๋ ค OLED TV๋Š” ์–ด๋‘์šด ๊ณณ์—์„œ๋งŒ ์ œ๋Œ€๋กœ ๋ณผ ์ˆ˜ ์žˆ๋Š” ๋ฐ˜์ชฝ์ž๋ฆฌ ์ œํ’ˆ์œผ๋กœ ๋น„์ถฐ์งˆ ์ˆ˜ ์žˆ์—ˆ๋‹ค.

CES2016 LG์ „์ž ๋ถ€์Šค: ์กฐ๋ช…์ด ๋งค์šฐ ์–ด๋‘์›Œ ํก์‚ฌ ์˜ํ™”๊ด€ ๊ฐ™๋‹ค

CES2016 LG์ „์ž ๋ถ€์Šค: ์กฐ๋ช…์ด ๋งค์šฐ ์–ด๋‘์›Œ ํก์‚ฌ ์˜ํ™”๊ด€ ๊ฐ™๋‹ค

ย 

ํ•˜์ง€๋งŒ CES2016์˜ ์ฒœ์ • ์กฐ๋ช…๊ณผ IFA2016์˜ ์กฐ๋ช…์„ ๋น„๊ตํ•ด ๋ณด๋ฉด ํ™•์—ฐํžˆ ์ฐจ์ด๊ฐ€ ๋‚œ๋‹ค. ๋ฐ์€ ์„ธ์ƒ์œผ๋กœ ๋‚˜์™”๋‹ค. LG์ „์ž๊ฐ€ ๋‹ฌ๋ผ์กŒ๋‹ค.

LG์ „์ž๊ฐ€ ๋ฐ์€ ๊ณต๊ฐ„์—์„œ๋„ OLED TV์˜ ์žฅ์ ์„ ๋ถ€๊ฐ ์‹œํ‚ฌ ์ˆ˜ ์žˆ๋Š” ์ž์‹ ๊ฐ์„ ์–ป์€ ๊ฒƒ์ด๋‹ค. LG๋””์Šคํ”Œ๋ ˆ์ด๊ฐ€ ์ƒ์‚ฐํ•˜๋Š” TV์šฉ OLED ํŒจ๋„ ๊ตฌ์กฐ๊ฐ€ B(blue)๊ณผ YG(yellow-green)์„ 3์ธต ์ ์ธตํ•œ 2์ƒ‰ ๊ตฌ์กฐ์—์„œ B์™€ R, G์„ ๋ชจ๋‘ ์‚ฌ์šฉํ•˜์—ฌ 3์ƒ‰์„ ๊ตฌํ˜„ํ•˜๋Š” 3์ธต ๊ตฌ์กฐ๋กœ ๋ฐ”๊พผ ๊ฒƒ์ด๋‹ค. ์ƒ‰ ํšจ์œจ๊ณผ ๋ฐ๊ธฐ๊ฐ€ ์••๋„์ ์œผ๋กœ ์šฐ์ˆ˜ํ•ด์ง„ ๊ฒƒ์ด๋‹ค.

์ด์   ๋” ์ด์ƒ ์–ด๋‘ ์˜ ์ž์‹์ด ์•„๋‹ˆ๋‹ค. ๋‹น๋‹นํ•˜๊ฒŒ LCD TV์™€ ๊ฒฝ์Ÿํ•  ์ˆ˜ ์žˆ๋Š” ํ’ˆ์งˆ์ด ํ™•๋ณด๋œ ๊ฒƒ์ž„์„ ์ด๋ฒˆ ์ „์‹œ๋ฅผ ํ†ตํ•ด LG์ „์ž๋Š” ์ž์‹ ๊ฐ์„ ํ”ผ๋ ฅํ•˜์˜€๋‹ค.

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๋ฌผ๋ก  LCD TV ์‚ฌ์—…์€ ๊ณ„์†ํ•˜๊ณ  ์žˆ์Œ๋„ ๋‚˜ํƒ€๋‚ด์—ˆ๋‹ค. ์ˆ˜ ๋งŽ์€ OLED TV์™€ ๋น„๊ต๋˜์ง€ ์•Š๊ฒŒ ํ•œ ๋ฉด์— QD ๊ธฐ์ˆ ์„ ์ ์šฉํ•œ LCD TV๋ฅผ ์ „์‹œํ•˜์˜€๋‹ค. ์ฃผ์—ญ ์ž๋ฆฌ๋ฅผ ๋‚ด ์ฃผ๊ณ  ํ•œ ์ผ ์— ๋ฐฐ์น˜๋œ ์กฐ์ดํ•œ LCD TV ์ „์‹œ๋Š” ์•„์ง LCD TV๊ฐ€ ์˜์›ํ•  ๊ฒƒ์ด๋ผ๊ณ  ๋ฏฟ๊ณ  ์žˆ๋Š” ๊ฒฝ์Ÿ ์—…์ฒด๋“ค์—๊ฒŒ ๊ฒธ์†ํ•ด์•ผ ํ•  ์‹œ๋Œ€๊ฐ€ ๋‹ค๊ฐ€์˜ค๊ณ  ์žˆ์Œ์„ ๊ฐ€๋ฅด์ณ์ฃผ๊ณ  ์žˆ๋‹ค.

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[IFA2016] ์œ ๋Ÿฝ๊ณผ ์ค‘๋™์˜ TV ๋งน์ฃผ, OLED TV์— ๊ฝ‚ํžˆ๋‹ค

์œ ๋Ÿฝ์˜ ์ตœ๋Œ€ ๊ฐ€์ „ ์ œํ’ˆ ์ „์‹œํšŒ์ธ IFA2016์—์„œ OLED TV๊ฐ€ ๋Œํ’์„ ์ผ์œผํ‚ฌ ๊ธฐ์„ธ๋‹ค. LG์ „์ž๊ฐ€ ์ฃผ๋„ํ•˜๊ณ  ์žˆ๋Š” OLED TV ์‹œ์žฅ์— ์ผ๋ถ€ ์ค‘๊ตญ ์„ธํŠธ ์—…์ฒด๋“ค์ด ๊ฐ€์„ธํ•˜์—ฌ ์ดˆ๊ธฐ ์‹œ์žฅ์„ ํ˜•์„ฑํ•˜๊ณ  ์žˆ๋‹ค. 2013๋…„ LG์ „์ž์™€ ์‚ผ์„ฑ์ „์ž๊ฐ€ ๋™์‹œ์— OLED TV๋ฅผ ์ถœ์‹œํ•˜์˜€๊ณ  IFA2014๊นŒ์ง€๋Š” TV ์‹œ์žฅ์˜ ์ตœ๋Œ€ ์ถ•์ธ ๋‘ ํšŒ์‚ฌ๊ฐ€ OLED TV ์‹œ์žฅ ๋ถ„์œ„๊ธฐ๋ฅผ ํ˜•์„ฑํ•˜์˜€์œผ๋‚˜, OLED TV ํ’ˆ์งˆ์—์„œ ์ž์‹ ์„ ์žƒ์€ ์‚ผ์„ฑ์ „์ž๋Š” ๊ฒฐ๊ตญ 2015๋…„ CES์—์„œ๋ถ€ํ„ฐ ์™„์ „ํžˆ ์ฒ ์ˆ˜ํ•˜๊ณ  QD ๊ธฐ์ˆ ์ด ์ ‘๋ชฉ๋œ LCD TV ์‹œ์žฅ์—๋งŒ ์ง‘์ค‘ํ•˜๊ณ  ์žˆ๋‹ค.

์ตœ๊ทผ ์‚ผ์„ฑ์ „์ž๊ฐ€ OLED TV๋Š” burning ํ˜„์ƒ ๋•Œ๋ฌธ์— ์•„์ง ๊ธฐ์ˆ ์ด ๋ฏธํกํ•˜์—ฌ LCD TV์˜ ์ฐจ๊ธฐ ์ œํ’ˆ์œผ๋กœ์„œ QD ๊ธฐ์ˆ ์„ ์‚ฌ์šฉํ•˜๋Š” QLED TV๊ฐ€ ๋  ๊ฒƒ์ž„์„ ์–ธ๊ธ‰ํ•˜๊ณ  ๋น ๋ฅธ ์‹œ์ผ๋‚ด์— ์ด ์ œํ’ˆ์„ ์ถœ์‹œํ•  ๊ฒƒ์œผ๋กœ ๊ณต์–ธํ•จ์— ๋”ฐ๋ผ OLED TV ์‹œ์žฅ์˜ ์œ„์ถ•์„ ์šฐ๋ คํ•˜๋Š” ์‹œ๊ฐ์ด ๋งค์šฐ ๋งŽ์•˜๋‹ค.

ํ•˜์ง€๋งŒ IFA2016์—์„œ๋Š” ์‚ผ์„ฑ์ „์ž์˜ OLED TV์— ๋Œ€ํ•œ ๋„ค๊ฑฐํ‹ฐ๋ธŒ ๊ณต์„ธ๋ฅผ ๋ถˆ์‹์‹œํ‚ค๋Š” ์ „์‹œ๊ฐ€ ๊ฐœ์ตœ๋˜๊ณ ์žˆ๋‹ค. ์ •ํ™•ํžˆ ํ‘œํ˜„ํ•˜์ž๋ฉด โ€œLCD TV, ์ด์   ์•„๋‹ˆ์•ผ!โ€์ด๋‹ค.

์œ ๋Ÿฝ์˜ ์ตœ๋Œ€ ๊ฐ€์ „ ์ œํ’ˆ ๋งน์ฃผ์ธ Philips๊ฐ€ OLED TV๋กœ ์˜ท์„ ๋ฐ”๊ฟ” ์ž…๊ณ  IFA2016 ์ „์‹œ์žฅ์„ ํ™”๋ คํ•˜๊ฒŒ ๊พธ๋ช„๋‹ค.

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Philips๋Š” OLED TV๋ฅผ ๋ถ€๊ฐ์‹œํ‚ค๊ธฐ ์œ„ํ•ด ๋งค์šฐ ์„ธ์‹ฌํ•œ ์ „์‹œ ์ปจ์…‰์„ ๊ตฌ์ƒํ•˜์˜€๋‹ค. ์šฐ์„ 3๋ฉด์— ๋งŽ์€ ์ˆ˜์˜ LCD TV๋ฅผ ๋ฐฐ์น˜ํ•˜์—ฌ ํ˜„์žฌ ์ฃผ๋ ฅ ์ œํ’ˆ์€ ์•„์ง LCD TV์ž„์„ ๋‚˜ํƒ€๋‚ด์—ˆ๋‹ค. ํ•˜์ง€๋งŒ TV๋ฅผ ์ˆ˜์‹ญ๋Œ€ ์ด์ƒ ์ „์‹œํ•  ์ˆ˜ ์žˆ๋Š” ๋„“์€ ๊ฐ€์šด๋ฐ ๊ณต๊ฐ„์— OLED TV๋ฅผ ์ˆ˜์ง์œผ๋กœ ๋ฐฐ์น˜ํ•˜๊ณ  ํšŒ์ „์‹œ์ผœ ์–ด๋Š ๊ฐ๋„์—์„œ๋„ Philips์˜ OLED TV๊ฐ€ ์ž˜ ๋ณด์—ฌ์ง€๋„๋ก, ๋˜ํ•œ ์ž˜ ๋ณผ ์ˆ˜ ์žˆ๋„๋ก ๊ณ ๋ คํ•˜์˜€๋‹ค. OLED TV์— ๋Œ€ํ•ด์„œ๋Š” ์ž…์ฒด์ ์œผ๋กœ ์ œํ’ˆ์„ ๊ด€์ฐฐํ•  ์ˆ˜ ์žˆ๋Š” ๊ณต๊ฐ„์„ ๋ฐฐ๋ คํ•œ ๊ฒƒ์ด๋‹ค. Philips๋Š” ๋ง์ด ์•„๋‹Œ ๊ณต๊ฐ„ ๋ฐฐ์น˜๋กœ์„œ ์ด์ œ๋ถ€ํ„ฐ๋Š” OLED TV๋กœ ํฌํŠธํด๋ฆฌ์˜ค๋ฅผ ๋ฐ”๊ฟ€ ๊ฒƒ์„ ์„ ์–ธํ•œ ๊ฒƒ์ด๋‹ค.

๋ฟ๋งŒ ์•„๋‹ˆ๋ผ ์ด๋ฒˆ ์ „์‹œ์—์„œ๋Š” ์ „์‹œ์ž๊ฐ€ OLED TV์˜ ์šฐ์ˆ˜์„ฑ์„ LCD TV์™€ ๊ฐ™์ด ๋น„๊ตํ•˜์—ฌ ๋ณผ ์ˆ˜ ์žˆ๋„๋ก ๊ณ ๋ คํ•˜์˜€๋‹ค.

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์„ ๋ช…ํ•œ ์ƒ‰์ƒ๊ณผ ๋ช…ํ™•ํ•œ ๋ช…์•”๋น„๋ฅผ ๋‚˜ํƒ€๋‚ด๋Š” OLED TV์˜ ๋’ทํŽธ์— ์ž๋ฆฌ ์žก์€ LCD TV๋Š” ghost ํšจ๊ณผ๋กœ์„œ ์ƒ‰์ด ๋ฒˆ์ ธ ๋ณด์ด๋ฉฐ ์˜์ƒ ์† ์‚ฌ๋ฌผ์˜ ๊ฒฝ๊ณ„๋ฉด์ด ๋˜๋ ทํ•˜์ง€ ์•Š์•„ ์‚ฌ๋ฌผ์˜ ์œค๊ณฝ์ด ํ—ˆ๋ฌผ์–ด์ ธ ์žˆ์Œ์„ ์•Œ ์ˆ˜ ์žˆ๋‹ค. LCD TV๋งŒ์œผ๋กœ ํ™”๋ฉด์„ ๋ณด๋ฉด ์ด๋Ÿฌํ•œ LCD TV์˜ ๋ฌธ์ œ์ ์ด ๋‚˜ํƒ€๋‚˜์ง€ ์•Š์œผ๋‚˜, OLED TV์™€ ํ•จ๊ป˜ ๋ด„์œผ๋กœ์„œ LCD TV์˜ ๋‹จ์ ์ด ๋ช…ํ™•ํžˆ ๋“œ๋Ÿฌ๋‚˜๊ณ  ์žˆ๋‹ค.

Philips๋Š” OLED TV๋ฅผ LCD TV ์†์— ์ „์‹œํ•˜์—ฌ OLED TV์˜ ์šฐ์ˆ˜์„ฑ์„ ๊ทน๋Œ€ํ™” ์‹œ์ผฐ๋‹ค.

์ค‘๋™์˜ TV ๋งน์ฃผ์ธ Vestel์—์„œ๋„ OLED TV๋ฅผ LCD TV ์‚ฌ์ด์— ์ „์‹œํ•˜์˜€๋‹ค. LCD TV๋ฅผ ๋ฒฝ๋ฉด์— ์ „์‹œํ•˜๊ณ  55์ธ์น˜์™€ 65์ธ์น˜ OLED TV 12์žฅ์„ ์–‘๋ฉด์œผ๋กœ ๊ฐ€์šด๋ฐ ๊ณต๊ฐ„์— ๋ฐฐ์น˜ ์‹œ์ผฐ๋‹ค. ์—ญ์‹œ OLED TV ๋’ค๋กœ LCD TV๋ฅผ ๊ฐ™์ด ๋ณผ ์ˆ˜ ์žˆ๊ฒŒ ํ•˜์˜€๋‹ค.

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๋”์šฑ์ด TV ์ „์‹œ๊ฐ€ ๋๋‚˜๋Š” ๋งˆ์ง€๋ง‰ ๊ณต๊ฐ„์—๋Š” OLED TV 9์žฅ์„ ํƒ€์ผ๋งํ•œ ์„ธ๊ณ„ ์ตœ๋Œ€ ํฌ๊ธฐ OLED TV๋ฅผ ์ „์‹œํ•˜์—ฌ โ€œ์ด๊ฒŒ ๋ฐ”๋กœ OLED TV์•ผ!โ€๋กœ ์™ธ์น˜๊ณ  ์žˆ๋‹ค.

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OLED TV์— ๋Œ€ํ•œ ์‚ผ์„ฑ์ „์ž์˜ ๋„ค๊ฑฐํ‹ฐ๋ธŒ ๊ณต์„ธ๋Š” ์•ž์œผ๋กœ๋„ ๊ณ„์†๋˜๊ฒ ์ง€๋งŒ, ์ „์„ธ๊ณ„ TV์—…์ฒด๋“ค์€ ํ•˜๋‚˜ ๋‘˜ ์ ์  OLED TV ์ง„์˜์œผ๋กœ ๋ชจ์ด๊ณ  ์žˆ๋‹ค. ํ”„๋ฆฌ๋ฏธ์—„ TV ์‹œ์žฅ์—์„œ LCD TV๋Š” ์‚ฌ๋ผ์ง€๊ณ  OLED TV๊ฐ€ ์ง€๋ฐฐํ•  ์‹œ๊ฐ„์ด ์ ์  ๋‹ค๊ฐ€์˜ค๊ณ  ์žˆ๋‹ค.

[IFA 2016]Galaxy Gear: Talk about 3 event: How far the smart watch could be evolved

In Berlin where IFA2016 is held, Samsung Electronics hosted the showcase of Gear3, which is a follow-up model of Galaxy Gear on Aug. 31.
Smart watch is equipped with differentiated characteristics including a sporty sense, communication and simple healthcare function of checking the heart rate and the amount of exercise. Since Galaxy Gear2 and Apple Watch also had no difference with those characteristics, the prospect of smart watch market did not seem bright.
However, Galaxy Gear3 showed how smart watch could be used in human life in an appearance different from previous ones. It has evolved into a product that could absorb the existing watch market instead of seeking differentiation from the existing watches.

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First of all, the appearance has been changed. The case is changed to steel, and it uses Gorilla Glass SR+ in order to prevent impact. Gear is carved in bezel, which was plain and inconvenient in manipulating the display.

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It absorbed the appearance of the best sports watch models.
With its expanded width of 1.5 inch, the exterior has been expressly changed compared to the previous model, Galaxy Gear2.

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In addition to the exterior change, Galaxy Gear3 has tremendously evolved in its internal software. Firstly, Always on Display function, which is applied to Galaxy S7, is applied. Always on Display is a function that enables you to always check time, and the function is realized by installation of the best flexible OLED only available by Samsung Display. In order to materialize it, it is required to have a display with very low power consumption, the operation technology and a long-life battery.

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With a built-in GPS function, it is capable of navigation. You can use the smart watch separately since it is designed to be equipped with Alti/Barometer, Speedometer, LTE and built-in Speaker.
In addition to these, it secured safety by installing Knox, the software security system of Samsung. It also contains Connected Car System, which could be linked with an automobile.
In a comprehensive sense, Galaxy Gear3 to be launched soon is the first product that could be independently used without any smart phone. It has evolved to be a โ€œDigital Convergenceโ€ product, which absorbed smart phone, rather than being an accessory product of smart phone.
In this event, Galaxy Note7 appeared in assisting the Galaxy Gear3. I have a very strong and good feeling that Galaxy Gear and Galaxy Note might pioneer a new market which divides up the existing smart phone market.

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[IFA2016] Galaxy Gear: Talk about 3 event: ์Šค๋งˆํŠธ ์›Œ์น˜์˜ ์ง„ํ™”๋Š” ์–ด๋””๊นŒ์ง€

IFA2016์ด ๊ฐœ์ตœ๋˜๋Š” ๋ฒ ๋ฅผ๋ฆฐ์—์„œ ์‚ผ์„ฑ์ „์ž๋Š” Galaxy Gear ํ›„์† ๋ชจ๋ธ์ธ Gear3 ๊ณต๊ฐœ ํ–‰์‚ฌ๋ฅผ 8์›”31์ผ ์ง„ํ–‰ํ–ˆ๋‹ค.

์Šค๋งˆํŠธ ์›Œ์น˜์—๋Š” ๊ธฐ์กด ์‹œ๊ณ„์™€์˜ ์ฐจ๋ณ„ํ™” ํฌ์ธํ„ฐ๋กœ์„œ ์Šคํฌํ‹ฐํ•œ ๊ฐ๊ฐ๊ณผ ํ†ต์‹ , ์‹ฌ๋ฐ•์ˆ˜์™€ ์šด๋™๋Ÿ‰์„ ์ฒดํฌํ•  ์ˆ˜ ์žˆ๋Š” ๊ฐ„๋‹จํ•œ healthcare ๊ธฐ๋Šฅ์ด ์žˆ์—ˆ๋‹ค. Galaxy Gear2์™€ Apple Watch ์—ญ์‹œ ์ด ์ˆ˜์ค€์„ ๋ฒ—์–ด๋‚˜์ง€ ๋ชปํ•˜์—ฌ ์Šค๋งˆํŠธ ์›Œ์น˜ ์‹œ์žฅ์ด ๋ฐ์•„ ๋ณด์ด์ง€ ์•Š์•˜๋‹ค.

ํ•˜์ง€๋งŒ Galaxy Gear3๋Š” ์ด์ „๊ณผ ๋‹ค๋ฅธ ๋ชจ์Šต์œผ๋กœ ์Šค๋งˆํŠธ ์›Œ์น˜๊ฐ€ ์ธ๊ฐ„์˜ ์ƒํ™œ์—์„œ ์–ด๋–ป๊ฒŒ ์‚ฌ์šฉ๋  ์ˆ˜ ์žˆ๋Š”์ง€๋ฅผ ๋ณด์—ฌ์ฃผ์—ˆ๊ณ , ๊ธฐ์กด ์‹œ๊ณ„์™€์˜ ์ฐจ๋ณ„ํ™”๋ฅผ ๋ชจ์ƒ‰ํ•˜๋Š” ๋Œ€์‹  ๊ธฐ์กด ์‹œ๊ณ„ ์‹œ์žฅ์„ ํก์ˆ˜ ํ•  ์ˆ˜ ์žˆ๋Š” ์ œํ’ˆ์œผ๋กœ ์ง„ํ™”ํ•˜์˜€๋‹ค.

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์šฐ์„  ์™ธ๊ด€ ๋ณ€ํ™”์ด๋‹ค. ์ผ€์ด์Šค๊ฐ€ ์Šคํ‹ธ๋กœ ๋ฐ”๋€Œ์—ˆ๊ณ  ์ถฉ๊ฒฉ ๋ฐฉ์ง€๋ฅผ ์œ„ํ•ด Gorilla Glass SR+๋ฅผ ์‚ฌ์šฉ ํ•˜์˜€์œผ๋ฉฐ, ํ™”๋ฉด์„ ์กฐ์ž‘์— ๋ถˆํŽธํ–ˆ๋˜ ๋ฐ‹๋ฐ‹ํ•œ ๋ฒ ์ ค์— ๊ธฐ์–ด๊ฐ€ ๊ฐ์ธ๋˜์—ˆ๋‹ค.

20160901_2

์ตœ๊ณ ๊ธ‰ ์Šคํฌ์ธ  ๋ชจ๋ธ ์‹œ๊ณ„ ์™ธํ˜•์„ ๋ชจ๋‘ ํก์ˆ˜ํ•˜์˜€๋‹ค.

์‹œ๊ณ„ ์‚ฌ์ด์ฆˆ๋Š” 1.5์ธ์น˜๋กœ ํ™•๋Œ€๋˜์–ด ์ด์ „ ๋ชจ๋ธ์ธ Galaxy Gear2์— ๋น„ํ•˜๋ฉด ํ™•์—ฐํžˆ ์™ธ๊ด€์ด ๋ณ€ํ™”ํ•˜์˜€๋‹ค.

20160901_3

Galaxy Gear3๋Š” ์™ธ๊ด€ ๋ณ€๋ชจ์™€ ๋”๋ถˆ์–ด ๋‚ด๋ถ€ ์†Œํ”„ํŠธ ์›จ์–ด๋Š” ์—„์ฒญ๋‚˜๊ฒŒ ์ง„ํ™”ํ•˜์˜€๋‹ค. ์šฐ์„  Galaxy S7์— ์ ์šฉ๋˜๊ณ  ์žˆ๋Š” Always On Display ๊ธฐ๋Šฅ์ด๋‹ค. Always On Display๋Š” ํ•ญ์ƒ ์‹œ๊ฐ„์„ ๋ณผ ์ˆ˜ ์žˆ๋Š” ๊ธฐ๋Šฅ์œผ๋กœ์„œ ์‚ผ์„ฑ๋””์Šคํ”Œ๋ ˆ์ด๋งŒ์ด ๋งŒ๋“ค ์ˆ˜ ์žˆ๋Š” ์ตœ์ƒ์˜ flexible OLED๊ฐ€ ํƒ‘์žฌ๋œ ๊ฒƒ์ด๋‹ค. ์†Œ๋น„ ์ „๋ ฅ์ด ๋งค์šฐ ๋‚ฎ์€ ๋””์Šคํ”Œ๋ ˆ์ด์™€ ๊ตฌ๋™ ๊ธฐ์ˆ , ์žฅ์ˆ˜๋ช… ๋ฒ ํ„ฐ๋ฆฌ๊ฐ€ ์žˆ์–ด์•ผ๋งŒ ๊ฐ€๋Šฅํ•˜๋‹ค.

20160901_4

GPS ๊ธฐ๋Šฅ์„ ๋‚ด์žฅํ•˜์—ฌ ๋„ค๋น„๊ฒŒ์ด์…˜์ด ๊ฐ€๋Šฅํ•˜๊ฒŒ ํ•˜์˜€์œผ๋ฉฐ, ๊ณ ๋„ ์ธก์ •๊ณ„(Alti/Barometer)์™€ ์†๋„๊ณ„(Speedometer), LTE, ๋‚ด์žฅ ์Šคํ”ผ์ปค๊ฐ€ ์žˆ์–ด ์Šค๋งˆํŠธ ์›Œ์น˜ ๋‹จ๋…์œผ๋กœ ์‚ฌ์šฉ์ด ๊ฐ€๋Šฅํ•˜๊ฒŒ ์„ค๊ณ„๋˜์—ˆ๋‹ค.

์—ฌ๊ธฐ์— ์‚ผ์„ฑ์˜ ์†Œํ”„ํŠธ์›จ์–ด ๋ณด์•ˆ ์‹œ์Šคํ…œ์ธ Knox๋ฅผ ํƒ‘์žฌํ•˜์—ฌ ์•ˆ์ „์„ฑ์„ ํ™•๋ณดํ•˜์˜€๊ณ  ์ž๋™์ฐจ์™€ ์—ฐ๋™๋˜๋Š” Connected Car ์‹œ์Šคํ…œ๋„ ๋“ค์–ด ์žˆ๋‹ค.

์ข…ํ•ฉํ•ด์„œ ํ‘œํ˜„ํ•˜์ž๋ฉด ์ด๋ฒˆ์— ์ถœ์‹œ๋˜๋Š” Galaxy Gear3๋Š” ์Šค๋งˆํŠธ ํฐ ์—†์ด๋„ ๋‹จ๋…์œผ๋กœ ์‚ฌ์šฉ์ด ๊ฐ€๋Šฅํ•œ ์ตœ์ดˆ์˜ ์ œํ’ˆ์ด๋ผ๋Š” ์ ์ด๋‹ค. ์Šค๋งˆํŠธ ํฐ์˜ ๋ถ€์† ์ œํ’ˆ์ด๋ผ๋Š” ๋ณ€๋ฐฉ์—์„œ ์˜คํžˆ๋ ค ์Šค๋งˆํŠธ ํฐ์„ ํก์ˆ˜ํ•œ โ€œDigital convergenceโ€ ์ œํ’ˆ์œผ๋กœ ์ง„ํ™”ํ•œ ๊ฒƒ์ด๋‹ค.

์ด๋ฒˆ ํ–‰์‚ฌ์— ๋ณด์กฐ ์ถœํ˜„ํ•œ ์ œํ’ˆ์€ Galaxy Note7์ด๋‹ค. ์–ด์ฉŒ๋ฉด Galaxy Gear์™€ Galaxy Note๊ฐ€ ๊ธฐ์กด ์Šค๋งˆํŠธ ํฐ ์‹œ์žฅ์„ ๋‚˜๋ˆ  ๊ฐ–๋Š” ์ƒˆ๋กœ์šด ์‹œ์žฅ์„ ๊ฐœ์ฒ™ ํ•  ์ˆ˜ ์žˆ์„ ๊ฒƒ ๊ฐ™์€ ์ข‹์€ ์˜ˆ๊ฐ์ด ๋งค์šฐ ๊ฐ•ํ•˜๊ฒŒ ์Šค์น˜๊ณ  ์ง€๋‚˜ ๊ฐ„๋‹ค.

20160901_5

Sunic System Suggests High Resolution 11K AMOLED Panel Solution through Plane Source

Sunic Systemโ€™s solution for 11K (2,250 ppi) AMOLED production revealed in IMID 2016 held in Jeju ICC, South Korea is receiving much attention.

In the 2nd OLED Korea Conference held earlier this year, Samsung Displayโ€™s principal engineer Insun Hwang told the attendees that high resolution is the key in VR, and approximately 2,000 ppi is required for suitable realism. He explained that the resolution of VR falls as the distance between the user and display is short and this is an issue that needs to be solved.

The highest resolution of the current AMOLED panel for mobile device is 806 ppi, revealed by Samsung Display in SID 2016. The technology being applied to AMOLED panel mass production is evaporating OLED emitting materials through heat from linear source, and depositing the OLED emitting materials onto substrate through fine metal mask (FMM).

However, during the deposition stage of the OLED emitting materials, due to the distance between the evaporation source and FMM, thickness of FMM, and distance between FMM and substrate, incidence angle (ฮธ) is produced. Due to the incidence angle, shadow distance (SD) is generated. Because of the SD issues, mask thickness and step height that minimize SD have to be decided, and these are the main reasons for the FMM production difficulty.

Shadow Distance Principle, Sunic System IMID 2016

Plane Source Process, Sunic System IMID 2016

Plane Source Process, Sunic System IMID 2016

Plane Source Application, Sunic System IMID 2016

To solve these issues, Sunic System suggested plane source, instead of linear source, and reported that this will become a key technology for high resolution AMOLED panel. Plane source technology deposits OLED emitting materials on metal plate and vertically evaporates the materials through heat after reversing that metal plate. If OLED emitting material shadow angle (ะค) becomes 90, the SD (shadow distance, step height / tanะค) theoretically becomes 0. This means FMM can be designed to be thin and high resolution, allowing for high resolution AMOLED panel production.

Sunic Systemโ€™s Dr. Chang Hun Hwang explained that plane source can reduce SD figure up to approximately 8 times compared to existing technology, and 11K (2250 ppi) AMOLED panel for VR use becomes possible. Through this 8K (200 ppi) RGB OLED TV panel production becomes possible in large area SMS evaporation technology.

Particularly, if plane source using SMS evaporation technology can be applied to large area, it is also expected to have significant impact on large area OLED panel production technology.

So far, inkjet printing technology applied solution process method has been mainly developed for RGB large area OLED panel production, but soluble OLED emitting materialsโ€™ performance fall short of existing evaporation OLED emitting materials. However, if plane source technology is successfully developed and applied, evaporation OLED emitting materials can be used. Accordingly, this could become large size OLED panel production technology that replaces solution process OLED.

Sunic System supplied Gen6 evaporator to LG Display, a first for a Korean manufacturing equipment company, and active mass production is expected to be possible from 2018.

์„ ์ต์‹œ์Šคํ…œ, plane source๊ธฐ์ˆ ๋กœ ๊ณ ํ•ด์ƒ๋„ 11K AMOLED panel ํ•ด๋ฒ• ์ œ์‹œ

์ œ์ฃผ๋„ ICC ์ปจ๋ฒค์…˜ ์„ผํ„ฐ์—์„œ ์—ด๋ฆฐ IMID2016์—์„œ ์„ ์ต์‹œ์Šคํ…œ์˜ 11K(2250 ppi) AMOLED ์ œ์กฐ๋ฅผ ์œ„ํ•œ ์†”๋ฃจ์…˜์ด ํ™”์ œ๊ฐ€ ๋˜๊ณ  ์žˆ๋‹ค.

์˜ฌํ•ด ์ดˆ ๊ฐœ์ตœ๋œ ์ œ 2ํšŒ OLED Korea Conference์—์„œ ์‚ผ์„ฑ๋””์Šคํ”Œ๋ ˆ์ด์˜ ํ™ฉ์ธ์„  ์ˆ˜์„์—ฐ๊ตฌ์›์€ โ€œVR์—์„œ๋Š” ๊ณ ํ•ด์ƒ๋„๊ฐ€ ํ•ต์‹ฌ์ด๋ฉฐ ์•ฝย 2000ppiย ์ •๋„ ๋˜์–ด์•ผ VR ๋””๋ฐ”์ด์Šค์—์„œ ํ˜„์žฅ๊ฐ์„ ์ž˜ ๋Š๋‚„ ์ˆ˜ ์žˆ์„ ๊ฒƒโ€™์ด๋ผ๊ณ  ๋ฐœํ‘œํ•˜๋ฉฐ, VR์—์„œ๋Š” ๋””์Šคํ”Œ๋ ˆ์ด๋ฅผ ์ ‘ํ•˜๋Š” ๊ฑฐ๋ฆฌ๊ฐ€ ๊ฐ€๊น๊ธฐ ๋•Œ๋ฌธ์— ํ•ด์ƒ๋„๊ฐ€ ๋–จ์–ด์ง„๋‹ค๋Š” ์ ์„ ํ•ด๊ฒฐํ•ด์•ผํ•  ๊ณผ์ œ๋กœ ๊ผฝ์•˜๋‹ค.

ํ•˜์ง€๋งŒ ํ˜„์žฌ mobile ๊ธฐ๊ธฐ์šฉ AMOLED panel์˜ ์ตœ๊ณ  ํ•ด์ƒ๋„๋Š” ์‚ผ์„ฑ๋””์Šคํ”Œ๋ ˆ์ด๊ฐ€ SID2016์—์„œ ๊ณต๊ฐœํ•œ 806 ppi๊ฐ€ ์ตœ๊ณ  ํ•ด์ƒ๋„์ด๋‹ค.

ํ˜„์žฌ AMOLED panel ์–‘์‚ฐ์— ์ ์šฉ์ค‘์ธ ๊ธฐ์ˆ ์€ ์„ ํ˜•์†Œ์Šค์—์„œ OLED ๋ฐœ๊ด‘์žฌ๋ฃŒ๋ฅผ ์—ด๋กœ ์ฆ๋ฐœ์‹œํ‚ค๊ณ  ์ฆ๋ฐœ๋œ OLED ๋ฐœ๊ด‘์žฌ๋ฃŒ๊ฐ€ FMM(fine metal mask)๋ฅผ ํ†ต๊ณผํ•˜์—ฌ ๊ธฐํŒ์— ์ฆ์ฐฉ๋˜๋Š” ์›๋ฆฌ์ด๋‹ค.

ํ•˜์ง€๋งŒ OLED ๋ฐœ๊ด‘์žฌ๋ฃŒ์˜ ์ฆ์ฐฉ๊ณผ์ •์—์„œ ์ฆ์ฐฉ ์†Œ์Šค์™€ FMM ์‚ฌ์ด์˜ ๊ฑฐ๋ฆฌ์™€ FMM์˜ ๋‘๊ป˜, FMM๊ณผ ๊ธฐํŒ ์‚ฌ์ด์˜ ๊ฑฐ๋ฆฌ๋กœ ์ธํ•˜์—ฌ OLED ๋ฐœ๊ด‘์žฌ๋ฃŒ๊ฐ€ FMM์„ ํ†ต๊ณผํ•  ์‹œ ์ž…์‚ฌ๊ฐ(ฮธ)์ด ์ƒ๊ธฐ๊ฒŒ ๋˜๋ฉฐ, ์ž…์‚ฌ๊ฐ์œผ๋กœ ์ธํ•˜์—ฌ SD(shadow distance)๊ฐ€ ๋ฐœ์ƒํ•˜๊ฒŒ ๋œ๋‹ค. SD์ด์Šˆ๋กœ ์ธํ•ด FMM์„ ์„ค๊ณ„์‹œ SD๋ฅผ ์ตœ์†Œํ™” ํ•˜๋Š” mask์˜ ๋‘๊ป˜์™€ step hight๋ฅผ ๊ฒฐ์ •ํ•ด์•ผ ํ•˜๋ฉฐ ์ด๋Š” ๊ณ ํ•ด์ƒ๋„ FMM ์ œ์กฐ๋ฅผ ์–ด๋ ต๊ฒŒ ํ•˜๋Š” ์ฃผ์š” ์›์ธ์ด๋‹ค.

Shadow distance ์›๋ฆฌ, ์„ ์ต์‹œ์Šคํ…œ IMID2016

Plane Source Process, ์„ ์ต์‹œ์Šคํ…œ IMID2016

Plane source์˜ ์ ์šฉ application, ์„ ์ต์‹œ์Šคํ…œ IMID2016

Plane source์˜ ์ ์šฉ application, ์„ ์ต์‹œ์Šคํ…œ IMID2016

์„ ์ต์‹œ์Šคํ…œ์—์„œ๋Š” ์ด๋Ÿฌํ•œ ๋ฌธ์ œ์ ์„ ํ•ด๊ฒฐํ•˜๊ธฐ ์œ„ํ•ด linear source๊ฐ€ ์•„๋‹Œ plane source๋ฅผ ์ œ์•ˆํ•˜์˜€์œผ๋ฉฐ, ์ด๋Š” ๊ณ ํ•ด์ƒ๋„ AMOLED panel์˜ ํ•ต์‹ฌ ๊ธฐ์ˆ ์ด ๋  ๊ฒƒ์œผ๋กœ ๋ฐœํ‘œํ–ˆ๋‹ค. Plane source๊ธฐ์ˆ ์€ metal plate์— OLED ๋ฐœ๊ด‘์žฌ๋ฃŒ๋ฅผ ์ฆ์ฐฉํ•˜๊ณ  ๋’ค์ง‘์€ ํ›„ metal plate์— ์—ด์„ ๊ฐ€ํ•จ์œผ๋กœ์จ OLED ๋ฐœ๊ด‘์žฌ๋ฃŒ๋ฅผ ์ˆ˜์ง์œผ๋กœ ์ฆ์ฐฉ์‹œํ‚ค๋Š” ๊ธฐ์ˆ ์ด๋‹ค. OLED ๋ฐœ๊ด‘์žฌ๋ฃŒ shadow angle(ะค)์ด 90๋„๊ฐ€ ๋˜๋ฉด ์ด๋ก ์ ์œผ๋กœ SD(Shadow distance, step hight / tanะค) ๊ฐ’์ด 0์ด ๋˜๊ธฐ ๋•Œ๋ฌธ์— FMM์˜ ๋‘๊ป˜๋ฅผ ์–‡๊ณ  ๊ณ ํ•ด์ƒ๋„๋กœ ์„ค๊ณ„ํ•  ์ˆ˜ ์žˆ์–ด ๊ณ ํ•ด์ƒ๋„ AMOLED panel ์ œ์กฐ๊ฐ€ ๊ฐ€๋Šฅํ•ด ์ง„๋‹ค.

ย ์„ ์ต์‹œ์Šคํ…œ์˜ ํ™ฉ์ฐฝํ›ˆ ๋ฐ•์‚ฌ๋Š” โ€œplane source๋ฅผ ์ด์šฉํ•˜๋ฉด SD๊ฐ’์„ ๊ธฐ์กด๋Œ€๋น„ ์•ฝ 8๋ฐฐ ๊นŒ์ง€ ์ค„์ผ ์ˆ˜ ์žˆ์–ด VR์šฉ 11K(2250 ppi) AMOLED panel ๊ตฌํ˜„์ด ๊ฐ€๋Šฅํ•ด์ง€๋ฉฐ, ๋Œ€๋ฉด์  SMS ์ฆ์ฐฉ๊ธฐ์ˆ ์—์„œ๋„ 8K(200 ppi) RGB OLED TV์šฉ panel ์ œ์กฐ๊ฐ€ ๊ฐ€๋Šฅํ•ด์ง„๋‹ค.โ€๋ผ๊ณ  ์„ค๋ช… ํ•˜์˜€๋‹ค.

ํŠนํžˆ plane source๋ฅผ ์ ์šฉํ•œ SMS ์ฆ์ฐฉ๊ธฐ์ˆ ์ด ๋Œ€๋ฉด์ ์— ์ ์šฉ์ด ๊ฐ€๋Šฅํ•ด์ง€๋ฉด, ๋Œ€๋ฉด์  OLED panel ์ œ์กฐ ๊ธฐ์ˆ ์—๋„ ํฐ ํŒŒ์žฅ์„ ์ผ์œผํ‚ฌ ์ˆ˜ ์žˆ์„ ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋œ๋‹ค.

ํ˜„์žฌ๊นŒ์ง€๋Š” RGB ๋ฐฉ์‹์œผ๋กœ ๋Œ€๋ฉด์  OLED panel ์ œ์กฐ๋ฅผ ์œ„ํ•œ ๊ธฐ์ˆ ๋กœ๋Š” inkjet printing์„ ์ ์šฉํ•œ solution process์ด ์ค‘์ ์ ์œผ๋กœ ๊ฐœ๋ฐœ๋˜๊ณ  ์žˆ์ง€๋งŒ, soluble OLED ๋ฐœ๊ด‘์žฌ๋ฃŒ์˜ ์„ฑ๋Šฅ์ด ๊ธฐ์กด ์ฆ์ฐฉ์šฉ OLED ๋ฐœ๊ด‘์žฌ๋ฃŒ๋ณด๋‹ค ๋‚ฎ์€ ์ด์Šˆ๊ฐ€ ์žˆ์—ˆ๋‹ค. ํ•˜์ง€๋งŒ plane source ๊ธฐ์ˆ ์ด ์„ฑ๊ณต์ ์œผ๋กœ ๊ฐœ๋ฐœ, ์ ์šฉ๊ฐ€๋Šฅํ•ด ์ง„๋‹ค๋ฉด, ์ฆ์ฐฉ์šฉ OLED ๋ฐœ๊ด‘์žฌ๋ฃŒ๋ฅผ ๊ทธ๋Œ€๋กœ ์‚ฌ์šฉํ•  ์ˆ˜ ์žˆ๊ธฐ ๋•Œ๋ฌธ์— solution process OLED๋ฅผ ๋Œ€์ฒดํ•˜๋Š” ๋Œ€๋ฉด์  OLED Panel์ œ์กฐ๊ธฐ์ˆ ์ด ๋  ์ˆ˜ ์žˆ์„ ๊ฒƒ์œผ๋กœ ๊ธฐ๋Œ€๋œ๋‹ค.

ํ•œํŽธ ์„ ์ต์‹œ์Šคํ…œ์€ LG Display์— ๊ตญ๋‚ด ์žฅ๋น„์—…์ฒด ์ตœ์ดˆ๋กœ Gen6 ์ฆ์ฐฉ์žฅ๋น„๋ฅผ ๋‚ฉํ’ˆํ•˜์˜€์œผ๋ฉฐ, 2018๋…„๋ถ€ํ„ฐ ๋ณธ๊ฒฉ์ ์ธ ์–‘์‚ฐ์ด ๊ฐ€๋Šฅํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋œ๋‹ค.

Phone when Folded, Tablet when Openedโ€ฆ President of UBI Research โ€˜Flexible OLED Opens New Digital Convergenceโ€™

The president of UBI Research Choong Hoon Yi

Hyunjoo Kang / jjoo@olednet.com

Phone when Folded, Tablet when Openedโ€ฆ President of UBI Research โ€˜Flexible OLED Opens New Digital Convergenceโ€™

Combining smartphone and tablet PC, flexible OLED is expected to be a key player in opening the new digital convergence era.

During the Industrial Forum IMID 2016, held on 23 August in Jeju ICC in South Korea, the president of UBI Research Choong Hoon Yi gave a keynote speech and suggested the changes to the industry that flexible OLED will bring.

Yi discussed diverse applications for flexible OLED and emphasized that digital convergence where tablet PC is absorbed into smartphone will occur. He explained that flexible OLED will open the foldable phone era where the screen can be completely folded, and innovative product which will become a 5 inch smartphone when folded and a tablet PC when opened will be developed.

Yi explained that using the flexible OLEDโ€™s characteristics of thinness, lightness, flexibility, and spatial efficiency, it will be widely used. He estimated that not only will flexible OLED be used in automotive screen, lighting, flexible signage, and foldable game device, it will be utilized in diverse areas from wearable products such as smart helmet to smart fashion.

Referencing UBI Researchโ€™s analysis, Yi forecast that in 2020, 60% of the total smartphone will be OLED smartphone, and in 2021, 70% of OLED smartphone will be equipped with flexible OLED.

์ ‘์œผ๋ฉด ํฐ ํŽผ์น˜๋ฉด ํƒœ๋ธ”๋ฆฟโ€ฆUBI ์ด์ถฉํ›ˆ ๋Œ€ํ‘œ โ€œํ”Œ๋ ‰์„œ๋ธ” OLED, ์ƒˆ ๋””์ง€ํ„ธ ์ปจ๋ฒ„์ „์Šค ์—ด์–ดโ€

์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜ ์ด์ถฉํ›ˆ ๋Œ€ํ‘œ๊ฐ€ ๊ธฐ์กฐ์—ฐ์„ค์„ ํ•˜๊ณ  ์žˆ๋‹ค.

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

ํ”Œ๋ ‰์„œ๋ธ” OLED๊ฐ€ ์Šค๋งˆํŠธํฐ๊ณผ ํƒœ๋ธ”๋ฆฟ PC๋ฅผ ์œตํ•ฉ์‹œํ‚ด์œผ๋กœ์จ ์ƒˆ๋กœ์šด โ€˜๋””์ง€ํ„ธ ์ปจ๋ฒ„์ „์Šคโ€™ ์‹œ๋Œ€๋ฅผ ์—ฌ๋Š” ์ฃผ์—ญ์ด ๋  ๊ฒƒ์œผ๋กœ ์ ์ณ์ง„๋‹ค.

8์›” 23์ผ, ์ œ์ฃผ๋„ ICC ์ œ์ฃผ์—์„œ ๊ฐœ์ตœ๋œ โ€˜์ธ๋”์ŠคํŠธ๋ฆฌ์–ผ ํฌ๋Ÿผโ€™์—์„œ ์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜ ์ด์ถฉํ›ˆ ๋Œ€ํ‘œ๋Š” ๊ธฐ์กฐ์—ฐ์„ค์„ ํ†ตํ•ด ํ”Œ๋ ‰์„œ๋ธ” OLED๊ฐ€ ๊ฐ€์ ธ๋‹ค ์ค„ ์‚ฐ์—…์˜ ๋ณ€ํ™”๋ฅผ ์ œ์‹œํ–ˆ๋‹ค.

์ด์ถฉํ›ˆ ๋Œ€ํ‘œ๋Š” ํ”Œ๋ ‰์„œ๋ธ” OLED์˜ ๋‹ค์–‘ํ•œ ์‘์šฉ๋ถ„์•ผ๋“ค์„ ์‚ดํŽด๋ณด๋ฉด์„œ ํƒœ๋ธ”๋ฆฟ PC๊ฐ€ ์Šค๋งˆํŠธํฐ์— ํก์ˆ˜๋˜๋Š” ๋””์ง€ํ„ธ ์ปจ๋ฒ„์ „์Šค๊ฐ€ ์ผ์–ด๋‚  ๊ฒƒ์ด๋ผ๊ณ  ๊ฐ•์กฐํ–ˆ๋‹ค.

๊ทธ๋Š” โ€œํ”Œ๋ ‰์„œ๋ธ” OLED๋Š” ํ™”๋ฉด์„ ์™„์ „ํžˆ ์ ‘์„ ์ˆ˜ ์žˆ๋Š” ํด๋”๋ธ”ํฐ ์‹œ๋Œ€๋ฅผ ์—ด ๊ฒƒโ€์ด๋ผ๋ฉฐ โ€œ์ ‘์œผ๋ฉด 5์ธ์น˜๋Œ€ ์Šค๋งˆํŠธํฐ์ด ๋˜๊ณ  ํŽผ์น˜๋ฉด ํƒœ๋ธ”๋ฆฟ PC๊ฐ€ ๋˜๋Š” ํ˜์‹ ์ ์ธ ์ œํ’ˆ์ด ๋‚˜ํƒ€๋‚œ๋‹คโ€๊ณ  ์„ค๋ช…ํ–ˆ๋‹ค.

ํ”Œ๋ ‰์„œ๋ธ” OLED๋Š” ์–‡๊ณ  ๊ฐ€๋ฒผ์šฐ๋ฉฐ ์ž˜ ๊นจ์ง€์ง€ ์•Š๋Š” ํŠน์„ฑ๊ณผ ์œ ์—ฐํ•˜๊ณ  ๊ณต๊ฐ„ํšจ์œจ์ ์ธ ์žฅ์ ์„ ์•ž์„ธ์›Œ ๋‹ค์–‘ํ•˜๊ฒŒ ํ™œ์šฉ๋  ๊ฒƒ์ด๋ผ๋Š” ๊ฒŒ ์ด์ถฉํ›ˆ ๋Œ€ํ‘œ์˜ ์„ค๋ช…์ด๋‹ค.

๊ทธ๋Š” โ€œํ”Œ๋ ‰์„œ๋ธ” OLED๋Š” ์ž๋™์ฐจ ์Šคํฌ๋ฆฐ ๋ฐ ์กฐ๋ช…, ํ”Œ๋ ‰์„œ๋ธ” ์‚ฌ์ด๋‹ˆ์ง€, ํด๋”๋ธ” ๊ฒŒ์ž„ ๊ธฐ๊ธฐ ๋ฟ ์•„๋‹ˆ๋ผ ์Šค๋งˆํŠธ ํ—ฌ๋ฉง ๋“ฑ ์›จ์–ด๋Ÿฌ๋ธ” ์ œํ’ˆ์—์„œ ์Šค๋งˆํŠธ ํŒจ์…˜์— ์ด๋ฅด๊ธฐ๊นŒ์ง€ ๊ด‘๋ฒ”์œ„ํ•œ ๋ถ„์•ผ์— ์‘์šฉ๋  ๊ฒƒโ€์ด๋ผ๊ณ  ์ „๋งํ–ˆ๋‹ค.

ํ•œํŽธ ์ด ๋Œ€ํ‘œ๋Š” ์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜์˜ ์ž๋ฃŒ๋ฅผ ์ธ์šฉํ•ด โ€œ2020๋…„์ด๋ฉด ์ „์ฒด ์Šค๋งˆํŠธํฐ์˜ 60%๋ฅผ OLED ์Šค๋งˆํŠธํฐ์ด ์ฐจ์ง€ํ•  ๊ฒƒ์ด๋ฉฐ, 2021๋…„์—๋Š” OLED ์Šค๋งˆํŠธํฐ ์ค‘ 70%๊ฐ€ ํ”Œ๋ ‰์„œ๋ธ” OLED๋ฅผ ํƒ‘์žฌํ•  ๊ฒƒโ€์ด๋ผ๊ณ  ๋‚ด๋‹ค๋ดค๋‹ค.

Samsung Display Mentions OLEDโ€™s BT2020 for First Time, OLED Emitting Materials Companiesโ€™ Concern to Increase

Source: Samsung Display Keynote, IMID 2016

Color Coordinates Development Direction for Each Color to Satisfy BT2020, Source: AMOLED Characteristics Analysis Report of Galaxy S Series

Samsung Displayโ€™s Dr. Sung-Chul Kim gave a keynote speech during IMID 2016 being held in Jeju ICC in South Korea. He emphasized that AMOLED is the suitable display for the current trend and discussed the issues to be solved for AMOLED.

 

Kim gave several talks this year on similar topics but this is the first time he mentioned BT2020 as AMOLEDโ€™s color space. Accordingly, concerns of OLED emitting materials companies are expected to increase.

 

Until now, Kim has been discussing phosphorescent blue materials as the key issue; only OLED phosphorescent materials are red and green, and development and application of phosphorescent blue materials are urgently needed, which will lead to 300% increase in efficiency. However, during this keynote speech, he emphasized BT2020 for the first time with the phosphorescent blue application.

 

BT2020 is color space with red, green, and blue wavelengths of 630nm, 532nm, and 467nm respectively. In CES 2016, it was selected by UHD Alliance as the color space applied to UHD TV.

 

According to AMOLED Characteristics Analysis Report of Galaxy S Series, published by UB Research in May 2016, Galaxy seriesโ€™ color space needs to meet BT2020. In order to meet this, for uโ€™, red needs to increase, green decrease, and blue to decrease. For vโ€™, red needs to decrease, green to increase, and blue to increase in terms of color coordinate movement.

 

Resolution and color coordinates of mobile device panel tends to follow TV development direction. As UHD Alliance selected BT2020 as the standard, AMOLED panel for mobile that meets this requirement needs to be produced. Accordingly, OLED emitting materials companiesโ€™ development focus, which is currently on lifetime and efficiency, is expected to be required to change.

์‚ผ์„ฑ๋””์Šคํ”Œ๋ ˆ์ด, OLED์˜ BT2020 ์ตœ์ดˆ ์–ธ๊ธ‰, OLED ๋ฐœ๊ด‘์žฌ๋ฃŒ์—…์ฒด ๊ณ ์‹ฌ ๊นŠ์–ด์งˆ ๋“ฏ.

IMID 2016 Keynote Samsung Display ๋ฐœํ‘œ

BT 2020์„ ๋งŒ์กฑ์‹œํ‚ค๊ธฐ ์œ„ํ•œ ๊ฐ color ๋ณ„ ์ƒ‰์ขŒํ‘œ ๊ฐœ๋ฐœ ๋ฐฉํ–ฅ, Source: Galaxy S Series์˜ AMOLED ํŠน์„ฑ ๋ถ„์„ ๋ณด๊ณ ์„œ

์ œ์ฃผ๋„ ICC ์ปจ๋ฒค์…˜ ์„ผํ„ฐ์— ์—ด๋ฆฌ๊ณ  ์žˆ๋Š” IMID 2016 ํ–‰์‚ฌ์˜ keynote session์—์„œ Samsung Display์˜ ๊น€์„ฑ์ฒ  ๋ถ€์‚ฌ์žฅ์€ ๋””์Šคํ”Œ๋ ˆ์ด์˜ ํŠธ๋ Œ๋“œ์™€ ์ด์— ์ ํ•ฉํ•œ ๋””์Šคํ”Œ๋ ˆ์ด๋Š” AMOLED๋ผ๊ณ  ๊ฐ•์กฐํ•˜๋ฉฐ AMOLED๊ฐ€ ํ•ด๊ฒฐํ•ด์•ผ ํ•  ์ด์Šˆ์— ๋Œ€ํ•ด ๋ฐœํ‘œํ•˜์˜€๋‹ค.

๊น€์„ฑ์ฒ  ๋ถ€์‚ฌ์žฅ์€ ์˜ฌํ•ด ์—ฌ๋Ÿฌ ๋ฒˆ ๋น„์Šทํ•œ ์ฃผ์ œ๋กœ ๋ฐœํ‘œ๋ฅผ ๊ฐ€์กŒ์ง€๋งŒ ์ด๋ฒˆ ๋ฐœํ‘œ์—์„œ๋Š” AMOLED์˜ ์ƒ‰์ขŒํ‘œ๋„ BT2020์œผ๋กœ ๊ฐ€์•ผํ•  ๊ฒƒ์ด๋ผ ์–ธ๊ธ‰ํ•˜์—ฌ OLED ๋ฐœ๊ด‘์žฌ๋ฃŒ ์—…์ฒด๋“ค์˜ ๊ณ ์‹ฌ์ด ๊นŠ์–ด์งˆ ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋œ๋‹ค.

์ง€๊ธˆ๊นŒ์ง€ ๊น€์„ฑ์ฒ  ๋ถ€์‚ฌ์žฅ์˜ ๋ฐœํ‘œ์—์„œ๋Š” OLED ๋ฐœ๊ด‘์žฌ๋ฃŒ๋Š” red์™€ green๋งŒ ์ธ๊ด‘์ด ์ ์šฉ ์ค‘์ด๊ณ  blue์˜ ์ธ๊ด‘ ๊ฐœ๋ฐœ๊ณผ ์ ์šฉ์ด ์‹œ๊ธ‰ํ•˜๋ฉฐ blue ์ธ๊ด‘์ด ์ ์šฉ๋  ๊ฒฝ์šฐ ๊ธฐ์กด ๋Œ€๋น„ 300%์˜ ํšจ์œจ ํ–ฅ์ƒ์„ ๊ฐ€์ ธ์˜ฌ ์ˆ˜ ์žˆ๋‹ค๋ฉฐ, ์ธ๊ด‘ blue ์ ์šฉ์„ ํ•ต์‹ฌ ์ด์Šˆ๋กœ ๋ฐœํ‘œํ–ˆ์—ˆ๋‹ค.

ํ•˜์ง€๋งŒ ์ด๋ฒˆ IMID 2016 keynote์—์„œ๋Š” ์ธ๊ด‘ blue ์ ์šฉ๊ณผ ํ•จ๊ป˜ BT2020์— ๋Œ€ํ•ด์„œ ์ตœ์ดˆ๋กœ ๊ฐ•์กฐํ–ˆ๋‹ค.

BT2020์€ ๊ฐ color ๋ณ„ R, G, B์˜ ํŒŒ์žฅ์ด 630nm, 532nm, 467nm์ธ ์ƒ‰๊ณต๊ฐ„์œผ๋กœ CES 2016์—์„œ UHD Alliance์— ์˜ํ•ด UHD TV์— ์ ์šฉ๋˜๋Š” ์ƒ‰๊ณต๊ฐ„์œผ๋กœ ์ฑ„ํƒ๋˜์—ˆ๋‹ค.

์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜์—์„œ 2016๋…„ 5์›” ๋ฐœ๊ฐ„ํ•œ โ€˜Galaxy S Series์˜ AMOLED ํŠน์„ฑ ๋ถ„์„ ๋ณด๊ณ ์„œโ€™์— ๋”ฐ๋ฅด๋ฉด Galaxy ์‹œ๋ฆฌ์ฆˆ์˜ ์ƒ‰์ขŒํ‘œ๋Š” BT2020์„ ๋งŒ์กฑํ•ด์•ผ ํ•  ํ•„์š”๊ฐ€ ์žˆ์œผ๋ฉฐ ์ด๋ฅผ ์œ„ํ•ด uโ€™์˜ ๊ฒฝ์šฐ red์—์„œ ์ฆ๊ฐ€, green์—์„œ ๊ฐ์†Œ, blue์—์„œ ๊ฐ์†Œํ•ด์•ผ ํ•˜๋ฉฐ vโ€™์˜ ๊ฒฝ์šฐ red์—์„œ ๊ฐ์†Œ, green์—์„œ ์ฆ๊ฐ€, blue์—์„œ ์ฆ๊ฐ€ํ•˜๋Š” ๋ฐฉํ–ฅ์œผ๋กœ ์ƒ‰์ขŒํ‘œ์˜ ์ด๋™์ด ๋˜์–ด์•ผํ•œ๋‹ค๊ณ  ๋ถ„์„ํ–ˆ๋‹ค.

Mobile ๊ธฐ๊ธฐ์˜ panel์˜ ํ•ด์ƒ๋„์™€ ์ƒ‰์ขŒํ‘œ๋Š” TV์˜ ๊ฐœ๋ฐœ ๋ฐฉํ–ฅ์„ ๋”ฐ๋ผ๊ฐ€๋Š” ๊ฒฝํ–ฅ์ด ์žˆ๋‹ค. UHD Alliance์—์„œ BT2020์„ ํ‘œ์ค€์œผ๋กœ ์ฑ„ํƒํ•œ ๋งŒํผ ์ด๋ฅผ ๋งŒ์กฑํ•˜๋Š” mobile์šฉ AMOLED panel์ด ๋งŒ๋“ค์–ด์ง€๊ธฐ ์œ„ํ•ด์„œ ์ˆ˜๋ช…๊ณผ ํšจ์œจ์— ์ค‘์ ์„ ๋‘๊ณ  ์žˆ๋Š” OLED ๋ฐœ๊ด‘์žฌ๋ฃŒ์—…์ฒด๋“ค์˜ ๊ฐœ๋ฐœ ์ดˆ์ ์ด ๋ฐ”๋€Œ์–ด์•ผ ํ•  ๊ฒƒ์œผ๋กœ ์ „๋ง๋œ๋‹ค.

LG Display โ€˜POLED, Key Differentiation of Automotive Cluster and CID Designโ€™

LG Display

LG Displayโ€™s Automotive Sales and Marketing director Sanghyun Ahn

Hyunjoo Kang / jjoo@olednet.com

LG Display emphasized that the automotive industry can differentiate design through plastic OLED (POLED).

 

During the Industrial Forum IMID 2016 held on 23 August in Jeju ICC of South Korea, LG Displayโ€™s Automotive Sales and Marketing director Sanghyun Ahn gave a key note presentation titled โ€˜Plastic-OLED Market Projection and Application in Automotive Displayโ€™, and explained advantages that POLED brings to automotive interior design. In particular, Ahn emphasized that POLED allows design freedom for automotive cluster and CID (center information display).

 

Ahn told the audience that cluster and CID related design differentiation and large size actualization is possible in the automotive market and requires unbreakable panel. POLED allows for integration of CID and cluster, a large size CID, and unconstrained cluster design, and can become a differentiation point in the automotive industry.

 

Compared to LCD, OLED is thinner and superior in contrast ratio, color gamut, and response speed. However, Ahn added that OLEDโ€™s lifetime and burn issues remain to be solved. He explained that POLEDโ€™s lifetime at 25ยฐC LT80 is expected to increase to 15,000 in 2020 from 10.000 and reliability is estimated to improve from 2016โ€™s 240 hours to 2018โ€™s 500 hours.

 

Ahn revealed that regarding POLED for cluster and CID use LG Display is planning to release 13 inch FHD curved POLED in 2018, and curved and freeform 25 inch POLED in 2019.

LG๋””์Šคํ”Œ๋ ˆ์ด โ€œPOLED, ์ž๋™์ฐจ ํด๋Ÿฌ์Šคํ„ฐ์™€ CID ๋””์ž์ธ ์ฐจ๋ณ„ํ™”์˜ ํ•ต์‹ฌโ€

LG Display

LG๋””์Šคํ”Œ๋ ˆ์ด ์•ˆ์ƒํ˜„ ๋ถ€์žฅ์ด ๊ธฐ์กฐ์—ฐ์„ค์„ ํ•˜๊ณ  ์žˆ๋‹ค.

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

LG๋””์Šคํ”Œ๋ ˆ์ด๊ฐ€ ํ”Œ๋ผ์Šคํ‹ฑ OLED(POLED)๋ฅผ ํ†ตํ•ด ์ž๋™์ฐจ ์—…๊ณ„๊ฐ€ โ€˜๋””์ž์ธ ์ฐจ๋ณ„๋ ฅโ€™์„ ๊ฐ€์งˆ ์ˆ˜ ์žˆ๋‹ค๊ณ  ๊ฐ•์กฐํ•˜๊ณ  ๋‚˜์„ฐ๋‹ค.

8์›” 23์ผ ์ œ์ฃผ๋„ ์ œ์ฃผICC์—์„œ ์—ด๋ฆฐ โ€˜์ธ๋”์ŠคํŠธ๋ฆฌ์–ผ ํฌ๋Ÿผ IMID 2016โ€™์—์„œ LG๋””์Šคํ”Œ๋ ˆ์ด ์•ˆ์ƒํ˜„ ๋ถ€์žฅ์€ โ€˜์ž๋™์ฐจ ์‹œ์žฅ์—์„œ์˜ ํ”Œ๋ผ์Šคํ‹ฑ OLED์˜ ์ „๋ง๊ณผ ์• ํ”Œ๋ฆฌ์ผ€์ด์…˜โ€™์ด๋ผ๋Š” ์ œ๋ชฉ์˜ ๊ธฐ์กฐ์—ฐ์„ค์„ ํ†ตํ•ด POLED๊ฐ€ ์ž๋™์ฐจ ๋‚ด๋ถ€ ๋””์ž์ธ์— ๊ฐ€์ ธ๋‹ค์ฃผ๋Š” ์žฅ์ ๋“ค์„ ์„ค๋ช…ํ–ˆ๋‹ค.

POLED๋Š” ํŠนํžˆ ์ฐจ๋Ÿ‰ ๋‚ด ํด๋Ÿฌ์Šคํ„ฐ์™€ CID(center information display) ๋””์ž์ธ์„ ์ž์œ ๋กญ๊ฒŒ ํ•  ์ˆ˜ ์žˆ๋‹ค๊ณ  ์•ˆ ๋ถ€์žฅ์€ ๊ฐ•์กฐํ–ˆ๋‹ค.

์•ˆ์ƒํ˜„ ๋ถ€์žฅ์€ โ€œ์ž๋™์ฐจ ์‹œ์žฅ์—์„œ๋Š” ํด๋Ÿฌ์Šคํ„ฐ์™€ CID ๊ด€๋ จ ๋””์ž์ธ ์ฐจ๋ณ„ํ™” ๋ฐ ํฐ ์‚ฌ์ด์ฆˆ ๊ตฌํ˜„์ด ๊ฐ€๋Šฅํ•˜๋ฉฐ ๊นจ์ง€์ง€ ์•Š๋Š” ํŒจ๋„์„ ํ•„์š”๋กœ ํ•œ๋‹คโ€๋ฉฐ โ€œPOLED๋ฅผ ํ†ตํ•ด CID์™€ ํด๋Ÿฌ์Šคํ„ฐ๋ฅผ ํ†ตํ•ฉํ•˜๊ฑฐ๋‚˜, ํฐ ์‚ฌ์ด์ฆˆ์˜ CID, ์ž์œ ๋กœ์šด ํ˜•ํƒœ์˜ ํด๋Ÿฌ์Šคํ„ฐ ๋””์ž์ธ์ด ๊ฐ€๋Šฅํ•ด ์ž๋™์ฐจ ์—…์ฒด์˜ ์ฐจ๋ณ„ํ™” ํฌ์ธํŠธ๊ฐ€ ๋  ์ˆ˜ ์žˆ๋‹คโ€๊ณ  ๋งํ–ˆ๋‹ค.

OLED๋Š” LCD์— ๋น„ํ•ด ๋ช…์•”๋น„, ์ƒ‰์—ญ, ์‘๋‹ต์†๋„, ์–‡์€ ๋‘๊ป˜ ๊ตฌํ˜„ ๋“ฑ์€ ๋” ๋›ฐ์–ด๋‚˜๋‹ค. ํ•˜์ง€๋งŒ life time๊ณผ burn in ๋ถ€๋ฌธ์€ ๋’ค์ณ์ง„๋‹ค๋Š” ๊ฒŒ ํ•ด๊ฒฐ๊ณผ์ œ๋ผ๋Š” ๊ฒŒ ์•ˆ ๋ถ€์žฅ์˜ ์„ค๋ช…์ด๋‹ค.

๊ทธ๋Š” โ€œPOLED๋Š” ๋ผ์ดํ”„ํƒ€์ž„์ด 25๋„C ํ™˜๊ฒฝ์—์„œ LT80 ๊ธฐ์ค€ 10000์—์„œ 2020๋…„ 15000๊นŒ์ง€ ์˜ฌ๋ผ๊ฐ€๋ฉฐ, Reliability๋Š” 2016๋…„ 240hrs์—์„œ 2018๋…„ 500hrs๊นŒ์ง€ ๊ฐœ์„ ๋  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋œ๋‹คโ€๊ณ  ํ–ˆ๋‹ค.

์•ˆ ๋ถ€์žฅ์€ โ€œLG๋””์Šคํ”Œ๋ ˆ์ด๋Š” ํด๋Ÿฌ์Šคํ„ฐ ๋ฐ CID์šฉ POLED ๊ด€๋ จํ•ด 2018๋…„ 13์ธ์น˜ FHD ์ปค๋ธŒ๋“œ, 2019๋…„ 25์ธ์น˜ ์ปค๋ธŒ๋“œ ๋ฐ ํ”„๋ฆฌํผ์˜ POLED๋ฅผ ๋‚ผ ์˜ˆ์ •โ€์ด๋ผ๊ณ  ๋ฐํ˜”๋‹ค.

Samsung Display Principal Engineer, โ€œVRโˆ™AR will become comparable to 3D TV?โ€

samsung display

Samsung Displayโ€™s R&D Center principal engineer JongSeo Lee

Hyunjoo Kang / jjoo@olednet.com

Samsung Displayโ€™s R&D Center principal engineer JongSeo Lee suggested that VRโˆ™AR market is an optimistic one unlike the 3D TV market of the past.

 

During the Industrial Forum held in ICC Jeju of South Korea, Lee gave a presentation titled โ€˜Introduction of Display Technology for VR/ARโ€™, and mentioned concern from some sectors that the VRโˆ™AR market will walk the same path as the 3D TV market.

 

Lee explained that the 3D TV market did not become vitalized due to the limits on contents production and 3D conversion technology, low quality of 3D display, lack of standards, etc. However, for VRโˆ™AR market, contents and hardware such as Pokemon Go and HoloLens have arried, and many companies are active in this sector. Leeโ€™s explanation is that leading companies including Apple, Microsoft, Intel, and Facebook are actively investing for VRโˆ™AR sector and ecosystem is forming.

 

Using the Goldman Sachs materials, Lee emphasized that VRโˆ™AR market will record USD 85,000 million by 2025. Furthermore, he explained technical characteristics of OLED, suitable for VR and AR, pointing out that transparent OLED is the key solution for AR technology actualization. He explained AR as the digital experience added to the actual physical environment or live screen, and transparent display actualizes this.

 

Compared to LCD, OLED has higher transmittance, and is considered the optimized solution for transparent display. For transparent OLED actualization, Lee told the audience that cathode with high transmittance and low resistance is needed and substrate should be able to withstand heat and be flexible. Metal types can be applied to the transparent area of the transparent display to produce mirror display. With this, AR can be experienced even using the form similar to mirrors. For this Lee added that high reflectance level and high color gamut are required.

์‚ผ์„ฑ๋””์Šคํ”Œ๋ ˆ์ด ์ˆ˜์„์—ฐ๊ตฌ์› โ€œVRยทAR์ด 3DTV์ฒ˜๋Ÿผ ๋ ๊ฑฐ๋ผ๊ณ ?โ€

samsung display

์‚ผ์„ฑ๋””์Šคํ”Œ๋ ˆ์ด ์ด์ข…์„œ ์ˆ˜์„ ์—ฐ๊ตฌ์›์ด ๊ธฐ์กฐ์—ฐ์„ค์„ ํ•˜๊ณ  ์žˆ๋‹ค.

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

์‚ผ์„ฑ๋””์Šคํ”Œ๋ ˆ์ด์˜ ์ด์ข…์„œ ์ˆ˜์„์—ฐ๊ตฌ์›์ดโ€œVRยทAR ์‹œ์žฅ์€ ๊ณผ๊ฑฐ 3DTV ์‹œ์žฅ๊ณผ ๋‹ฌ๋ฆฌ ๊ธ์ •์ ์ด๋ผ๋Š” ๊ด€์ ์„ ์ œ์‹œํ–ˆ๋‹ค.

8์›” 23์ผ ์ œ์ฃผ๋„ ์ œ์ฃผICC์—์„œ ์—ด๋ฆฐ โ€˜์ธ๋”์ŠคํŠธ๋ฆฌ์–ผ ํฌ๋Ÿผ์—์„œ ์ด์ข…์„œ ์ˆ˜์„์—ฐ๊ตฌ์›์€ โ€˜VR/AR์„ ์œ„ํ•œ ๋””์Šคํ”Œ๋ ˆ์ด ๊ธฐ์ˆ โ€™์ด๋ผ๋Š” ์ œ๋ชฉ์˜ ๊ธฐ์กฐ์—ฐ์„ค์—์„œ VRยทAR ์‹œ์žฅ์ด ๊ณผ๊ฑฐ 3DTV ์‹œ์žฅ๊ณผ ๋น„์Šทํ•œ ๊ธธ์„ ๊ฑธ์„ ๊ฒƒ์ด๋ผ๋Š” ์ผ๊ฐ์˜ ์šฐ๋ ค์— ๋Œ€ํ•ด ์–ธ๊ธ‰ํ–ˆ๋‹ค.

์ด์ข…์„œ ์ˆ˜์„์—ฐ๊ตฌ์›์€ โ€œ3DTV ์‹œ์žฅ์€ ์ฝ˜ํ…์ธ  ์ƒ์‚ฐ ๋ฐ 3D ์ „ํ™˜ ๊ธฐ์ˆ ์˜ ํ•œ๊ณ„, 3D ๋””์Šคํ”Œ๋ ˆ์ด์˜ ๋‚ฎ์€ ํ’ˆ์งˆ, ํ‘œ์ค€์˜ ๋ถ€์žฌ ๋“ฑ์œผ๋กœ ํ™œ์„ฑํ™” ๋˜์ง€ ๋ชปํ–ˆ๋‹คโ€๋ผ๋ฉฐ โ€œํ•˜์ง€๋งŒ VRยทAR ์‹œ์žฅ์€ ํฌ์ผ“๋ชฌ๊ณ , ํ™€๋กœ๋ Œ์ฆˆ ๋“ฑ ์ด๋ฏธ ์ฝ˜ํ…์ธ ์™€ ํ•˜๋“œ์›จ์–ด๋“ค์ด ๋“ฑ์žฅํ–ˆ์œผ๋ฉฐ ์ˆ˜๋งŽ์€ ์—…์ฒด๋“ค์ด ์ด ๋ถ„์•ผ์— ์ฐธ์—ฌํ•˜๊ณ  ์žˆ๋‹คโ€๊ณ  ๋งํ–ˆ๋‹ค.

์• ํ”Œ, ๋งˆ์ดํฌ๋กœ์†Œํ”„ํŠธ, ์ธํ…”, ํŽ˜์ด์Šค๋ถ ๋“ฑ ๊ตด์ง€์˜ ๊ธฐ์—…๋“ค์ด VRยทAR ๋ถ„์•ผ๋ฅผ ์œ„ํ•ด ์ ๊ทน ํˆฌ์žํ•˜๊ณ  ์žˆ์œผ๋ฉฐ ์ƒํƒœ๊ณ„๊ฐ€ ํ˜•์„ฑ๋˜๊ณ  ์žˆ๋‹ค๋Š” ๊ฒŒ ๊ทธ์˜ ์„ค๋ช…์ด๋‹ค.

์ด ์—ฐ๊ตฌ์›์€ ๊ณจ๋“œ๋งŒ์‚ญ์Šค์˜ ์ž๋ฃŒ๋ฅผ ์ธ์šฉํ•ด โ€œVRยทAR ์‹œ์žฅ์€ 2025๋…„๊นŒ์ง€ 850์–ต๋‹ฌ๋Ÿฌ ๊ทœ๋ชจ๋ฅผ ํ˜•์„ฑํ•  ๊ฒƒโ€์ด๋ผ๊ณ  ๊ฐ•์กฐํ–ˆ๋‹ค.

์ด ์—ฐ๊ตฌ์›์€ ์ด์–ด ๊ฐ€์ƒํ˜„์‹ค(VR)๊ณผ ์ฆ๊ฐ•ํ˜„์‹ค(AR) ๋ถ„์•ผ์— ์œ ์šฉํ•œ OLED์˜ ๊ธฐ์ˆ ์  ํŠน์ง•๋“ค์„ ์„ค๋ช…ํ–ˆ๋‹ค. ํŠนํžˆ ํˆฌ๋ช… OLED๊ฐ€ ์ฆ๊ฐ•ํ˜„์‹ค(AR) ๊ธฐ์ˆ  ๊ตฌํ˜„์„ ์œ„ํ•œ ํ•ต์‹ฌ ์†”๋ฃจ์…˜์ด๋ผ๊ณ  ๊ฐ•์กฐํ–ˆ๋‹ค.

๊ทธ๋Š” AR์— ๋Œ€ํ•ด โ€œ์‹ค์ œ ๋ฌผ๋ฆฌ์  ํ™˜๊ฒฝ์ด๋‚˜ ์‹ค์‹œ๊ฐ„ ํ™”๋ฉด์— ๋”ํ•ด์ง€๋Š” ๋””์ง€ํ„ธ ๊ฒฝํ—˜โ€์ด๋ผ๊ณ  ์„ค๋ช…ํ•˜๋ฉฐ โ€œํˆฌ๋ช…๋””์Šคํ”Œ๋ ˆ์ด๊ฐ€ ์ด๋ฅผ ๊ตฌํ˜„ํ•ด์ค€๋‹คโ€๊ณ  ๋งํ–ˆ๋‹ค.

OLED๋Š” LCD์— ๋น„ํ•ด ํˆฌ๊ณผ์œจ์ด ๋†’์•„ ํˆฌ๋ช… ๋””์Šคํ”Œ๋ ˆ์ด๋ฅผ ๋งŒ๋“ค๊ธฐ ์œ„ํ•œ ์ตœ์ ์˜ ์†”๋ฃจ์…˜์œผ๋กœ ์—ฌ๊ฒจ์ง€๊ณ  ์žˆ๋‹ค. ์ด ์—ฐ๊ตฌ์›์€ โ€œํˆฌ๋ช… OLED ๊ตฌํ˜„์„ ์œ„ํ•ด์„œ๋Š” ๋†’์€ ํˆฌ๊ณผ์œจ ๋ฐ ๋‚ฎ์€ ์ €ํ•ญ์˜ ์บ์†Œ๋“œ(cathode)๊ฐ€ ํ•„์š”ํ•˜๋ฉฐ ๊ธฐํŒ(substrate)์ด ์—ด์„ ์ž˜ ๊ฒฌ๋””๋ฉฐ ํ”Œ๋ ‰์„œ๋ธ”์ด ๊ฐ€๋Šฅํ•ด์•ผ ํ•œ๋‹คโ€๊ณ  ์„ค๋ช…ํ–ˆ๋‹ค.

๋˜ ํˆฌ๋ช… ๋””์Šคํ”Œ๋ ˆ์ด์˜ ํˆฌ๋ช… ์˜์—ญ์— ๋ฉ”ํƒˆ๋ฅ˜๋ฅผ ์ ์šฉ, ๋ฏธ๋Ÿฌ(mirror) ๋””์Šคํ”Œ๋ ˆ์ด๋กœ ๊ตฌํ˜„ํ•ด ๊ฑฐ์šธ ๊ฐ™์€ ํ˜•ํƒœ๋กœ๋„ AR์„ ์ฆ๊ธธ ์ˆ˜ ์žˆ๋‹ค. ์ด๋ฅผ ์œ„ํ•ด์„œ๋Š” ๋†’์€ ๋ฐ˜์‚ฌ์œจ๊ณผ ๊ณ ๋„์˜ ์ƒ‰์—ญ(high color gamut)์ด ํ•„์š”ํ•˜๋‹ค๋Š” ๊ฒŒ ์ด์ข…์„œ ์ˆ˜์„์—ฐ๊ตฌ์›์˜ ์„ค๋ช…์ด๋‹ค.

TADF, a Hot Issue in OLED Conferences This Fallโ€ฆ Cynora Emphasizes Technical Skills

TADF is one of hot issues in OLED industry. (Picture Source : CYNORA)

TADF is one of hot issues in OLED industry. (Picture Source : CYNORA)

Hyunjoo Kang / jjoo@olednet.com

Starting with IMID in Jeju, South Korea, numerous OLED conferences are to be held one after another, with TADF (thermally activated delayed fluorescence) technology expected to be a hot issue. The leaders in this sector such as Cynora are planning to actively discuss the technical skills through the events in fall.

 

Due to low efficiency of blue emitting materials, the current OLED equipped products in the market have limits on displayโ€™s energy efficiency. As a main solution for this important issue, TADF technology is receiving much attention as the main method for improving blue emitting materials efficiency between key display companies.

 

The importance of TADF technology is expected to be heightened in IMID in Jeju (23-28 August), and SPIE Conference (28 August โ€“ 1 September) in San Diego. Cynora, blue emitting materials related TADF technology leading company, is expected to discuss the technology. In May, Cynora announced that they developed deep blue material reaching an EQE of 16.3% (at 100 cd/m2).

 

Furthermore, Koreaโ€™s Sungkyunkwan University, Japanโ€™s Kyushu University, and Chinaโ€™s Tsinghua University will share TADF related academic knowledge through coming conferences. Technology to improve OLED application productsโ€™ power consumption is expected to be a key topic also in OLED World Summit to be held in San Diego in September.

UBI Research Lowers Forecast of OLED Market for โ‰ฅ 55 inch TV by Approx. 20-30%

55inch LG OLED TV

Hyunjoo Kang / jjoo@olednet.com
UBI Research reduced the expected OLED panel shipment for โ‰ฅ 55 inch TV in 2016-2020 by approximately 20-30% from the previous forecast. This is with the consideration that โ‰ฅ 65 inch TV market is growing.
Earlier this year, UBI Research forecasted that the global shipment of โ‰ฅ 55 inch OLED panel will be 1.2 million units in 2016 and grow to 8.1 million units in 2020. However, as the proportion of 65 inch panel mass production increases, the company reduced the forecast by 20-30% to approximately 0.8-0.9 million units in 2016, and around 6 million units in 2020. This is because 65 inch panel has low yield per mother glass.
This figure is based on the LG Displayโ€™s large size OLED panel mass production line, E3 and E4 factories in Paju. E3 factory is mainly operated for 55 inch panel production. E4 factory also has high 55 inch production proportion, but 65 inch panel is also mass produced at the same time.
55 inch TV is the main product for large size TV at present, but 65 inch TV market is also rapidly growing. Accordingly, LG Display is increasing the 65 inch panel proportion. UBI Researchโ€™s market investigation shows LG Display shipped approximately 28,000 units of 65 inch OLED panel in Q2 2016. This is approximately double the Q1 volume.
From 1 Gen8 mother glass sheet of E4 line, 6 units of 55 inch OLED panel can be produced but only 3 units of 65 inch panel. This means that as LG Display increases the 65 inch proportion, yield of the same period decreases.
Considering this, UBI Research forecasts that the shipment of โ‰ฅ 55 inch OLED panel will decrease by approximately 20-30%. Another market research company IHS also lowered global OLED TV market forecast by 32%, and estimated this yearโ€™s to be about 0.83 million units, and 5.8 million units in 2020.

TADF , ์˜ฌ๊ฐ€์„ OLED ์ปจํผ๋Ÿฐ์Šค ํ•ซ์ด์Šˆโ€ฆCynora, ์—…๊ณ„ ๋Œ€ํ‘œํ•ด ๊ธฐ์ˆ ๋ ฅ ๊ฐ•์กฐ

TADF is one of hot issues in OLED industry. (Picture Source : CYNORA)

TADF is one of hot issues in OLED industry. (Picture Source : CYNORA)

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

์ œ์ฃผ๋„ IMID 2016์„ ์‹œ์ž‘์œผ๋กœ ์•ž์œผ๋กœ OLED ๊ด€๋ จ ์ปจํผ๋Ÿฐ์Šค๋“ค์ด ๋ณธ๊ฒฉ์ ์œผ๋กœ ์—ด๋ฆด ์˜ˆ์ •์ธ ๊ฐ€์šด๋ฐ, ์—ดํ™œ์„ฑํ™”์ง€์—ฐํ˜•๊ด‘(TADF) ๊ธฐ์ˆ ์ด ์ด๋ฒˆ ๊ฐ€์„ ์‹œ์ฆŒ OLED ํ–‰์‚ฌ๋“ค์˜ ๋œจ๊ฑฐ์šด ๊ด€์‹ฌ์‚ฌ ์ค‘ ํ•˜๋‚˜๊ฐ€ ๋  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋œ๋‹ค.

Cynora ๊ฐ™์€ ์ด ๋ถ„์•ผ ์„ ๋„ ์—…์ฒด๋Š” ์˜ฌ ๊ฐ€์„ OLED ๊ด€๋ จ ํ–‰์‚ฌ๋“ค์„ ํ†ตํ•ด ์ž์‚ฌ์˜ ๊ธฐ์ˆ ๋ ฅ์„ ์ ๊ทน ์•Œ๋ฆด ๊ณ„ํš์ด๋‹ค.

ํ˜„์žฌ ์‹œ์ค‘์— ์žˆ๋Š” OLED ํƒ‘์žฌ ์ œํ’ˆ๋“ค์€ ๋ธ”๋ฃจ ๋ฐœ๊ด‘ ์žฌ๋ฃŒ์˜ ๋‚ฎ์€ ํšจ์œจ ํƒ“์— ๋””์Šคํ”Œ๋ ˆ์ด์˜ ์—๋„ˆ์ง€ ํšจ์œจ์— ํ•œ๊ณ„๊ฐ€ ์žˆ๋‹ค๋Š” ๊ฒŒ ๋ฌธ์ œ์ ์œผ๋กœ ์ง€๋ชฉ๋˜๊ณ  ์žˆ๋‹ค.

ํ•ต์‹ฌ ๋””์Šคํ”Œ๋ ˆ์ด ์—…์ฒด๋“ค ์‚ฌ์ด์—์„œ TADF ๊ธฐ์ˆ ์€ ๋ธ”๋ฃจ ๋ฐœ๊ด‘ ์žฌ๋ฃŒ์˜ ํšจ์œจ์„ ๋†’์ด๊ธฐ ์œ„ํ•œ ๋Œ€ํ‘œ์ ์ธ ๋ฐฉ๋ฒ•์œผ๋กœ ๊ฐ๊ด‘ ๋ฐ›๊ณ  ์žˆ๋‹ค.

์˜ค๋Š” 8์›” 23์ผ๋ถ€ํ„ฐ ์ œ์ฃผ๋„์—์„œ ์—ด๋ฆฌ๋Š” IMID์™€ 28์ผ๋ถ€ํ„ฐ ์ƒŒ๋””์—๊ณ ์—์„œ ์—ด๋ฆฌ๋Š” SPIE ์ปจํผ๋Ÿฐ์Šค์—์„œ๋„ ์ด ๊ธฐ์ˆ ์— ๋Œ€ํ•œ ์ค‘์š”์„ฑ์ด ๋ถ€๊ฐ๋  ์˜ˆ์ •์ด๋‹ค.

๋ธ”๋ฃจ ์žฌ๋ฃŒ ๊ด€๋ จ TADF ์„ ๋„ ์—…์ฒด์ธ CYNORA GmbH๋Š” ์ด๋ฒˆ ๋‘ ํ–‰์‚ฌ์—์„œ ์—…๊ณ„๋ฅผ ๋Œ€ํ‘œํ•ด ์ด ๊ธฐ์ˆ  ๊ด€๋ จ ์ •๋ณด๋ฅผ ์ „๋‹ฌํ•  ๊ณ„ํš์ด๋‹ค. ์žฌ๋ฃŒ ๊ฐœ๋ฐœ๋ถ€ํ„ฐ ์ •๋ฐ€ํ•œ ๊ธฐ๊ณ„ ๊ณตํ•™์— ์ด๋ฅด๋Š” ๋‚ด์šฉ์ด ๋งˆ๋ จ๋œ๋‹ค. ์ด ํšŒ์‚ฌ๋Š” ์ง€๋‚œ 5์›” ์™ธ๋ถ€์–‘์žํšจ์œจ (EQE) ์ด 16.3% (100 cd/m2 ์กฐ๊ฑด) ์— ์ด๋ฅด๋Š” ์ง„์ฒญ์ƒ‰ ์žฌ๋ฃŒ๋ฅผ ๊ฐœ๋ฐœํ–ˆ๋‹ค๊ณ  ๋ฐœํ‘œํ•˜๊ธฐ๋„ ํ–ˆ๋‹ค.

์ด์™€ ํ•จ๊ป˜ ํ•œ๊ตญ์˜ ์„ฑ๊ท ๊ด€๋Œ€, ์ผ๋ณธ ๊ทœ์Šˆ๋Œ€, ์ค‘๊ตญ ์นญํ™”๋Œ€๋„ ์˜ฌ ๊ฐ€์„ ์ปจํผ๋Ÿฐ์Šค๋“ค์„ ํ†ตํ•ด ์ด ๊ธฐ์ˆ  ๊ด€๋ จ ํ•™์ˆ  ์ •๋ณด๋ฅผ ๊ณต์œ ํ•  ๊ณ„ํš์ด๋‹ค.

ํ•œํŽธ ์˜ค๋Š” 9์›” ๋ง ์ƒŒ๋””์—๊ณ ์—์„œ ์—ด๋ฆฌ๋Š” OLED World Summit ์—์„œ๋„ OLED ์‘์šฉ ์ œํ’ˆ์˜ ์ „๋ ฅ ์†Œ๋ชจ๋ฅผ ๊ฐœ์„ ํ•ด์ฃผ๋Š” ๊ธฐ์ˆ ์ด ํ•ต์‹ฌ ์ฃผ์ œ ์ค‘ ํ•˜๋‚˜๊ฐ€ย ๋  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋œ๋‹ค.

์‚ผ์„ฑ์ „์ž ๋…ธํŠธ7 ํ˜ธํ™˜ VR ์‹ ์ œํ’ˆ ์ถœ์‹œโ€ฆ์‹œ์•ผ๊ฐยท๋ˆˆํ”ผ๋กœ ๊ฐœ์„ 

Gear VR (Source = Samsung)

์‚ผ์„ฑ์ „์ž๊ฐ€ ์‹œ์•ผ๊ฐ๊ณผ ์‚ฌ์šฉ์„ฑ์„ ๊ฐœ์„ ํ•˜๊ณ  ํ˜ธํ™˜์„ฑ์„ ๋„“ํžŒ ๊ฐ€์ƒํ˜„์‹ค ํ—ค๋“œ์…‹ โ€˜๊ธฐ์–ด VR( Gear VR )โ€™์„ 19์ผ ๊ตญ๋‚ด ์ถœ์‹œํ•œ๋‹ค.

์ด๋ฒˆ ์‹ ์ œํ’ˆย โ€˜๊ธฐ์–ด VRโ€™์€ ๋ Œ์ฆˆ์˜ ์ง€๋ฆ„์ด ๊ธฐ์กด 38mm์—์„œ 42mm๋กœ ํ™•๋Œ€๋๋‹ค.

์‹œ์•ผ๊ฐ์ด 96๋„์—์„œ 101๋„๋กœ ๋„“์–ด์ ธ ๋” ์ƒ์ƒํ•˜๊ณ  ๋ชฐ์ž…๋„ ๋†’์€ ๊ฐ€์ƒํ˜„์‹ค์„ ์ฆ๊ธธ ์ˆ˜ ์žˆ์œผ๋ฉฐ, ๋ˆˆ์˜ ํ”ผ๋กœ ํ˜„์ƒ๋„ ๊ฐœ์„ ๋  ๊ฒƒ์ด๋ผ๋Š” ๊ฒŒ ์‚ผ์„ฑ์ „์ž์˜ ์„ค๋ช…์ด๋‹ค.

โ€˜๊ธฐ์–ด VRโ€™์€ ๊ฐค๋Ÿญ์‹œ ๋…ธํŠธ7๊ณผ ํ˜ธํ™˜๋˜๋Š” USBํƒ€์ž…-CํฌํŠธ๋ฅผ ์ฑ„์šฉํ–ˆ๋‹ค.

ํ•จ๊ป˜ ์ œ๊ณต๋˜๋Š” micro USB ํฌํŠธ์šฉ ์  ๋”๋ฅผ ํ™œ์šฉํ•ด ๊ฐค๋Ÿญ์‹œ ๋…ธํŠธ5, ๊ฐค๋Ÿญ์‹œ S7 ์—ฃ์ง€, ๊ฐค๋Ÿญ์‹œ S7, ๊ฐค๋Ÿญ์‹œ S6 ์—ฃ์ง€+, ๊ฐค๋Ÿญ์‹œ S6, ๊ฐค๋Ÿญ์‹œ S6 ์—ฃ์ง€๋„ ์—ฐ๊ฒฐํ•ด ์‚ฌ์šฉํ•  ์ˆ˜ ์žˆ๋‹ค.

๊ธฐ์กด โ€˜๊ธฐ์–ด VRโ€™์— ์ถฉ์ „ ๊ธฐ๋Šฅ๋งŒ ์ œ๊ณตํ•˜๋˜ ์™ธ๋ถ€ USB ํ—ˆ๋ธŒ๋Š” ์™ธ์žฅ ๋ฉ”๋ชจ๋ฆฌ๋‚˜ ์™ธ๋ถ€ ์ž…๋ ฅ ๊ธฐ๊ธฐ์™€ ์—ฐ๊ฒฐ๋„ ๊ฐ€๋Šฅํ•ด์กŒ๋‹ค.

๊ธฐ์–ด VR์˜ ๋‚ดใ†์™ธ๋ถ€๋ฅผ ์„ธ๋ จ๋œ ๋ธ”๋ฃจ๋ธ”๋ž™ ์ƒ‰์ƒ์œผ๋กœ ๋ณ€๊ฒฝํ•˜์—ฌ VR์ฝ˜ํ…์ธ ๋ฅผ ์‹œ์ฒญ ํ•  ๋•Œ ๋น› ๋ฐ˜์‚ฌ๋ฅผ ๊ฐœ์„ ํ–ˆ๋‹ค.

๊ธฐ๊ธฐ ์กฐ์ž‘๋„ ๋” ํŽธ๋ฆฌํ•ด์กŒ๋‹ค.

๊ธฐ์กด์˜ โ€˜๋’ค๋กœ ๊ฐ€๊ธฐโ€™ ๋ฒ„ํŠผ ์˜†์— โ€˜ํ™ˆ ๋ฒ„ํŠผโ€™์ด ์ถ”๊ฐ€๋ผ VR ์ฝ˜ํ…์ธ  ๊ฐ์ƒ ์ค‘์—๋„ ๋ฉ”์ธ ํ™”๋ฉด์ธ ์˜คํ˜๋Ÿฌ์Šค ํ™ˆ ํ™”๋ฉด์œผ๋กœ ๊ฐ„ํŽธํ•˜๊ฒŒ ์ด๋™ํ•  ์ˆ˜ ์žˆ๋‹ค.

์ƒˆ๋กœ์›Œ์ง„ โ€˜๊ธฐ์–ด VRโ€™์€ ๋””์ง€ํ„ธํ”„๋ผ์ž, ํ•˜์ด๋งˆํŠธ, ์ „์ž๋žœ๋“œ, ์ด๋งˆํŠธ ๋“ฑ ์ „๊ตญ 1,100์—ฌ๊ฐœ ๋งค์žฅ๊ณผ ์‚ผ์„ฑWA๋‹ท์ปด์€ ๋ฌผ๋ก  ์˜คํ”ˆ๋งˆ์ผ“ ํฌํ•จ ์˜จ๋ผ์ธ์—์„œ๋„ ๊ตฌ๋งคํ•  ์ˆ˜ ์žˆ๋‹ค.

์ถœ๊ณ ๊ฐ€๋Š” ๊ธฐ์กด ๊ธฐ์–ด VR ๋ชจ๋ธ๊ณผ ๋™์ผํ•œ 12๋งŒ 9,800์›์ด๋‹ค.

์‚ผ์„ฑ์ „์ž๋Š” โ€˜๊ธฐ์–ด VRโ€™์„ ๋”์šฑ ํ’๋ถ€ํ•˜๊ฒŒ ์ฆ๊ธธ ์ˆ˜ ์žˆ๋Š” ์ฝ˜ํ…์ธ  ์ธํ”„๋ผ๋„ ์ง€์† ํ™•๋Œ€ํ•ด ๋‚˜๊ฐ€๊ณ  ์žˆ๋‹ค.

์˜คํ˜๋Ÿฌ์Šค ์Šคํ† ์–ด์—์„œ ๊ฒŒ์ž„, ๊ต์œก, ์†Œ์…œ ๋“ฑ ๋‹ค์–‘ํ•œ ์นดํ…Œ๊ณ ๋ฆฌ์˜ 300์—ฌ์ข… ์ฝ˜ํ…์ธ ๋ฅผ ์ฆ๊ธธ ์ˆ˜ ์žˆ๋‹ค.

ํŠนํžˆ โ€˜๋ฆฌ์šฐ VRโ€™ ์•ฑ์œผ๋กœ ๋ฆฌ์šฐ ์˜ฌ๋ฆผํ”ฝ 9์ข… ๊ฒฝ๊ธฐ์˜ ์ฃผ์š” VR ์˜์ƒ์„ ์•ˆ๋ฐฉ์—์„œ ์ฆ๊ธธ ์ˆ˜ ์žˆ์œผ๋ฉฐ, 22์ผ ํ๋ง‰์‹ ์—ญ์‹œ VR ์ƒ์ค‘๊ณ„๋กœ ๊ธฐ์–ด VR ๊ณ ๊ฐ์—๊ฒŒ ์ œ๊ณตํ•œ๋‹ค.

๊ฐœ๋ง‰์‹ ์ฃผ์š” ์žฅ๋ฉด์€ ๋””์ง€ํ„ธํ”„๋ผ์ž ๋งค์žฅ์—์„œ๋„ ๊ธฐ์–ด VR๋กœ ์‹œ์ฒญ ํ•  ์ˆ˜ ์žˆ๋„๋ก ํ•  ์˜ˆ์ •์ด๋‹ค.

์‚ผ์„ฑ์ „์ž๋Š” ๋‹ค์Œ ๋‹ฌ 360๋„ ๋™์˜์ƒ ์ฝ˜ํ…์ธ  ์„œ๋น„์Šค โ€˜Samsung VRโ€™ ์•ฑ์„ ์˜คํ”ˆํ•ด โ€˜๊ธฐ์–ด VRโ€™ ์‚ฌ์šฉ์ž๋“ค์—๊ฒŒ ๋‹ค์–‘ํ•œ ๊ฐ€์ƒํ˜„์‹ค ์ฝ˜ํ…์ธ ๋ฅผ ์ œ๊ณตํ•  ์˜ˆ์ •์ด๋‹ค.

์‚ผ์„ฑ์ „์ž ๊ด€๊ณ„์ž๋Š” โ€œ์ด๋ฒˆ์— ์„ ๋ณด์ด๋Š” โ€˜๊ธฐ์–ด VRโ€™์˜ ๊ฐ•ํ™”๋œ ํ•˜๋“œ์›จ์–ด์™€ ์†Œํ”„ํŠธ์›จ์–ด๋ฅผ ํ†ตํ•ด ์ด์šฉ์ž์—๊ฒŒ ๋›ฐ์–ด๋‚œ ๋ชฐ์ž…๊ฐ๊ณผ ํ•จ๊ป˜ ์ตœ์ƒ์˜ ๊ฐ€์ƒํ˜„์‹ค ๊ฒฝํ—˜์„ ์ œ๊ณตํ•  ๊ฒƒโ€์ด๋ผ๋ฉฐ โ€œ์•ž์œผ๋กœ๋„ ์ฝ˜ํ…์ธ  ์—ฐ๊ณ„ ์„œ๋น„์Šค๋ฅผ ๋”์šฑ ๊ฐ•ํ™”ํ•ด ๊ฐ€์ƒํ˜„์‹ค ์ƒํƒœ๊ณ„ ํ™•์žฅ์— ์ฃผ๋ ฅํ•ด๋‚˜๊ฐˆ ๊ฒƒโ€์ด๋ผ๊ณ  ๋งํ–ˆ๋‹ค.

โ€˜๊ธฐ์–ด VRโ€™์— ๋Œ€ํ•œ ์ž์„ธํ•œ ์ •๋ณด๋Š” ์‚ผ์„ฑ์ „์ž ์˜จ๋ผ์ธ ์‚ฌ์ดํŠธ(http://www.samsung.com/sec/gear)์—์„œ ํ™•์ธํ•  ์ˆ˜ ์žˆ๋‹ค.

Dramatic Growth for OLED Smartphone โ€ฆQ2 2016 Panel Shipment Increased by 72%

OLED Smartphone Galaxy Note7(Source = Samsung)

OLED Smartphone Galaxy Note7(Source = Samsung)

Hyunjoo Kang / jjoo@olednet.com

OLED smartphone market is growing prominently in the global market. Q2 2016 globalย 4~6 inch OLED panel shipment increased by 72% compared to the same period in 2015.

According to investigation by UBI Research, the shipment of OLED panel for smartphone in Q2 2016 is 88 million units, an increase of 72% compared to 51.2 million units in Q2 2015. This rapid growth of 4~6 inch OLED panel is led by key smartphone companies in Korea and China.

Samsung Electronics, a leading representative of OLED smartphone market, is expanding OLED smartphone products. The company recently announced flexible OLED panel equipped Galaxy Note 7, a first for a Galaxy Note series.

Not only Samsung, but Chinese companies are leading the market growth expanding the OLED application. In particular, Huaweiโ€™s smartphone business growth is significantly affecting OLED market. According to a market research company IDC, the global smartphone sales of the same period is only 3%. However, the sales of Huawei, possessing numerous OLED smartphone products, increased by 25% in H1 compared to the same period in 2015.

According to UBI Research, the total revenue of Q2 2016 global smartphone OLED panel market is USD 3,160 million, approximately 27% increase compared to the same period in 2015.

LG๋””์Šคํ”Œ๋ ˆ์ด IP ๋‹ด๋‹น ์˜ค์ •ํ›ˆ ์ƒ๋ฌด, ํ•œ๊ตญ์ง€์‹์žฌ์‚ฐํ˜‘ํšŒ์žฅ ์„ ์ž„ ๋ผ

LGD IP ๋‹ด๋‹น ์˜ค์ •ํ›ˆ ์ƒ๋ฌด

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

LG๋””์Šคํ”Œ๋ ˆ์ด(๋Œ€ํ‘œ์ด์‚ฌ ๋ถ€ํšŒ์žฅ ํ•œ์ƒ๋ฒ”, ้Ÿ“็›ธ็ฏ„ / www.lgdisplay.com)๋Š” ํ•œ๊ตญ์ง€์‹์žฌ์‚ฐํ˜‘ํšŒ(KINPA, Korea Intellectual Property Association) ์ดํšŒ ๊ฒฐ๊ณผ LG๋””์Šคํ”Œ๋ ˆ์ด IP (Intellectual Property) ๋‹ด๋‹น ์˜ค์ •ํ›ˆ ์ƒ๋ฌด๊ฐ€ ์ œ 3๋Œ€ ํšŒ์žฅ์œผ๋กœ ์„ ์ž„๋˜์—ˆ๋‹ค๊ณ  18์ผ ๋ฐํ˜”๋‹ค.

ํ•œ๊ตญ์ง€์‹์žฌ์‚ฐํ˜‘ํšŒ๋Š” ๊ธฐ์—…์˜ ์ง€์‹์žฌ์‚ฐ ๊ฒฝ์Ÿ๋ ฅ ๊ฐ•ํ™”๋ฅผ ์œ„ํ•ด 2008๋…„ ์„ค๋ฆฝ๋œ ์šฐ๋ฆฌ๋‚˜๋ผ์˜ ๋Œ€ํ‘œ์ ์ธ ์ง€์‹์žฌ์‚ฐ ๋ฏผ๊ฐ„๋‹จ์ฒด๋กœ์„œ LG์ „์ž์™€ ์‚ผ์„ฑ์ „์ž ๋“ฑ ์•ฝ 120์—ฌ๊ฐœ ๊ธฐ์—…์„ ํšŒ์›์œผ๋กœ ๋‘๊ณ  ์žˆ๋‹ค.

ํ•œ๊ตญ์ง€์‹์žฌ์‚ฐํ˜‘ํšŒ๋Š” ๋˜ํ•œ ๊ฐ์ข… ์ปจํผ๋Ÿฐ์Šค ๋ฐ ๊ต์œก์„ ํ†ตํ•ด ์ง€์‹์žฌ์‚ฐ์˜ ์ค‘์š”์„ฑ์„ ์•Œ๋ฆฌ๋Š”๋ฐ ์•ž์žฅ์„œ๋Š” ํ•œํŽธ, ์ง€์‹์žฌ์‚ฐ ์ด์Šˆ์˜ ๋Œ€์‘๋ฐฉ์•ˆ ๋…ผ์˜๋ฅผ ์œ„ํ•ด ํšŒ์›์‚ฌ๊ฐ„ ํ˜‘๋ ฅ์„ ๋„๋ชจํ•˜๊ณ  ์žˆ์œผ๋ฉฐ, ์ด๋ฅผ ํ†ตํ•ด ๊ตญ๊ฐ€ ์ง€์‹์žฌ์‚ฐ ์—ญ๋Ÿ‰ ๊ฐ•ํ™”์— ๊ธฐ์—ฌํ•˜๊ณ  ์žˆ๋‹ค.

์˜ค์ •ํ›ˆ ์‹ ์ž„ ํšŒ์žฅ์€ โ€œํ•œ๊ตญ์ง€์‹์žฌ์‚ฐํ˜‘ํšŒ๊ฐ€ ์ง€์‹์žฌ์‚ฐ ๋ถ„์•ผ์˜ ์ „๋ฌธ์„ฑ์„ ๋ณด์œ ํ•œ ๋…๋ฆฝ์ ์ธ ๊ธฐ์—… ํ˜‘์˜์ฒด๋กœ์„œ ํ™œ๋™ ์ €๋ณ€์„ ํ™•๋Œ€ํ•˜๊ณ  ์„ฑ์žฅํ•  ์ˆ˜ ์žˆ๋„๋ก ์ตœ์„ ์„ ๋‹คํ•  ๊ฒƒโ€์ด๋ผ๋ฉฐ โ€œํŠนํžˆ, ๋Œ€โ€ข์ค‘์†Œ๊ธฐ์—…๊ฐ„ ํ˜‘๋ ฅ์„ ํ†ตํ•ด์„œ ์œ ์šฉํ•œ ์ง€์‹์žฌ์‚ฐ ๋…ธํ•˜์šฐ์˜ ๊ณต์œ  ๋“ฑ ํšŒ์›์‚ฌ์— ์‹ค์งˆ์  ํ˜œํƒ์ด ๋Œ์•„๊ฐˆ ์ˆ˜ ์žˆ๋„๋ก ํ•  ๊ฒƒโ€์ด๋ผ๊ณ  ํฌ๋ถ€๋ฅผ ๋ฐํ˜”๋‹ค.

์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜, 55์ธ์น˜ ์ด์ƒ OLED TV ํŒจ๋„ ์‹œ์žฅ ์ „๋ง์น˜ ์•ฝ 20~30% ๋‚ฎ์ถฐ

55inch LG OLED TV

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜๊ฐ€ 2016~2020๋…„๊นŒ์ง€ 55์ธ์น˜ ์ด์ƒย  OLED TV ํŒจ๋„ ์ถœํ•˜๋Ÿ‰์ด ๋‹น์ดˆ ์ „๋ง์น˜๋ณด๋‹ค ์•ฝ 20~30% ๊ฐ€๋Ÿ‰ ์ค„์–ด๋“ค ๊ฒƒ์œผ๋กœ ๋‚ด๋‹ค๋ดค๋‹ค.

์ด๋Š” 65์ธ์น˜ ์ด์ƒ TV ์‹œ์žฅ์ด ์ปค์ง€๊ณ  ์žˆ๋Š” ๊ฒƒ์„ ๊ฐ์•ˆํ•œ ๊ฒƒ์ด๋‹ค.

์˜ฌํ•ด ์ดˆ ์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜๋Š” 55์ธ์น˜ ์ด์ƒ OLED ํŒจ๋„์˜ ๊ธ€๋กœ๋ฒŒ ์ถœํ•˜๋Ÿ‰์ด 2016๋…„ 120๋งŒ๊ฐœ, ย 2020๋…„์—๋Š” 810๋งŒ๊ฐœ๊นŒ์ง€ ์„ฑ์žฅํ•  ๊ฒƒ์œผ๋กœ ์ „๋งํ–ˆ๋‹ค.

ํ•˜์ง€๋งŒ ๋งˆ๋”๊ธ€๋ž˜์Šค ๋‹น ์ƒ์‚ฐ๋Ÿ‰์ด ์ ์€ 65์ธ์น˜ ํŒจ๋„ ์–‘์‚ฐ ๋น„์ค‘์ด ๋†’์•„์ง€๋ฉด์„œ ์ „๋ง์น˜๋ฅผ 20~30%๋กœ ํ•˜ํ–ฅํ–ˆ๋‹ค. ์ด์— ๋”ฐ๋ผย 2016๋…„ ์•ฝ 80~90๋งŒ๊ฐœ, 2020๋…„ ์•ฝ 600๋งŒ๊ฐœ ์•ˆํŒŽ์ด ๋  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ–ˆ๋‹ค.

์ด๋Š” LG๋””์Šคํ”Œ๋ ˆ์ด์˜ ๋Œ€ํ˜• OLED ํŒจ๋„ ์–‘์‚ฐ๋ผ์ธ์ธ ํŒŒ์ฃผ์˜ E3, E4 ๊ณต์žฅ์„ ๊ธฐ์ค€์œผ๋กœ ์‚ฐ์ •ํ•œ ์ˆ˜์น˜๋‹ค.

E3 ๊ณต์žฅ์€ 55์ธ์น˜ ํŒจ๋„ ์ƒ์‚ฐ ์œ„์ฃผ๋กœ ๊ฐ€๋™๋œ๋‹ค. E4 ๊ณต์žฅ ์—ญ์‹œ 55์ธ์น˜ ์ƒ์‚ฐ ๋น„์ค‘์ด ๋†’์ง€๋งŒ 65์ธ์น˜ ํŒจ๋„๋„ ๋™์‹œ์— ์–‘์‚ฐํ•œ๋‹ค.

ํ˜„์žฌ ๋Œ€ํ˜• TV๋Š” 55์ธ์น˜๊ฐ€ ์ฃผ๋ฅ˜์ง€๋งŒ 65์ธ์น˜ TV ์‹œ์žฅ๋„ ๋น ๋ฅด๊ฒŒ ์„ฑ์žฅ ์ค‘์ด๋‹ค. ์ด์— LG๋””์Šคํ”Œ๋ ˆ์ด๋Š” 65์ธ์น˜ ํŒจ๋„์˜ ๋น„์ค‘์„ ๋Š˜๋ฆฌ๊ณ  ์žˆ๋‹ค.

์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜์˜ ์‹œ์žฅ์กฐ์‚ฌ ๊ฒฐ๊ณผ LG๋””์Šคํ”Œ๋ ˆ์ด๋Š” 2016๋…„ 2๋ถ„๊ธฐ ์•ฝ 2๋งŒ8000๊ฐœ์˜ 65์ธ์น˜ OLED ํŒจ๋„์„ ์ถœํ•˜ํ–ˆ๋‹ค. ์ด๋Š” ์ „๋ถ„๊ธฐ ๋Œ€๋น„ ์•ฝ 2๋ฐฐ ๋Š˜์–ด๋‚œ ์ˆ˜์น˜๋‹ค.

E4 ๋ผ์ธ์˜ Gen8 ๋งˆ๋”๊ธ€๋ž˜์Šค ํ•œ์žฅ ๋‹น 55์ธ์น˜ OLED ํŒจ๋„์€ 6์žฅ์ด ๋งŒ๋“ค์–ด์ง€์ง€๋งŒ 65์ธ์น˜ ํŒจ๋„์€ 3์žฅ์ด ๋‚˜์˜จ๋‹ค.

LG๋””์Šคํ”Œ๋ ˆ์ด๊ฐ€ 65์ธ์น˜์˜ ๋น„์ค‘์„ ๋Š˜๋ฆด์ˆ˜๋ก ๊ฐ™์€ ๊ธฐ๊ฐ„ ์ƒ์‚ฐ๋Ÿ‰์€ ์ค„์–ด๋“ ๋‹ค๋Š” ์–˜๊ธฐ๋‹ค. ์ด๋ฅผ ๊ฐ์•ˆํ•˜๋ฉด 55์ธ์น˜ ์ด์ƒ OLED ํŒจ๋„ ์ถœํ•˜๋Ÿ‰์ด ์•ฝ 20~30% ๋‚ฎ์•„์งˆ ๊ฒƒ์ด๋ผ๋Š” ๊ฒŒ ์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜์˜ ์ „๋ง์ด๋‹ค.

ํ•œํŽธ ๋˜ ๋‹ค๋ฅธ ์‹œ์žฅ์กฐ์‚ฌ ์—…์ฒด IHS๋„ ์–ผ๋งˆ์ „ ๊ธ€๋กœ๋ฒŒ OLED TV ์‹œ์žฅ ์ „๋ง์น˜๋ฅผ 32% ํ•˜ํ–ฅํ–ˆ๋‹ค. ์ด์— ๋”ฐ๋ผย ์˜ฌํ•ด ์•ฝ 83๋งŒ๋Œ€, 2020๋…„ 580๋งŒ๋Œ€๊ฐ€ ๋  ๊ฒƒ์œผ๋กœ ๋‚ด๋‹ค๋ดค๋‹ค.

OLED ์Šค๋งˆํŠธํฐ ๋Œ€ํญ ์„ฑ์žฅโ€ฆ2016๋…„ 2๋ถ„๊ธฐ ํŒจ๋„ ์ถœํ•˜๋Ÿ‰ 72% ์ƒ์Šน

OLED Smartphone Galaxy Note7(Source = Samsung)

OLED Smartphone Galaxy Note7 (Source = Samsung)

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

์ „์„ธ๊ณ„ ์‹œ์žฅ์—์„œ OLED ์Šค๋งˆํŠธํฐ ์‹œ์žฅ์ด ๋ˆˆ์— ๋„๊ฒŒ ์„ฑ์žฅํ•˜๊ณ  ์žˆ๋‹ค. 2016๋…„ 2๋ถ„๊ธฐ ๊ธ€๋กœ๋ฒŒ ์Šค๋งˆํŠธํฐ์šฉ OLED ํŒจ๋„ ์ถœํ•˜๋Ÿ‰์€ ์ „๋…„๋™๊ธฐ ๋Œ€๋น„ 72% ๋Š˜์–ด๋‚œ ๊ฒƒ์œผ๋กœ ๋‚˜ํƒ€๋‚ฌ๋‹ค.

์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜์˜ ์กฐ์‚ฌ์— ๋”ฐ๋ฅด๋ฉด ์ง€๋‚œ 2๋ถ„๊ธฐ ์ „์„ธ๊ณ„์— ์ถœํ•˜๋œ ์Šค๋งˆํŠธํฐ์šฉ OLED ํŒจ๋„์€ 8800๋งŒ๊ฐœ๋‹ค. ์ด๋Š” 2015๋…„ 2๋ถ„๊ธฐ 5120๋งŒ๊ฐœ๋ณด๋‹ค 72% ์ƒ์Šนํ•œ ์ˆ˜์น˜๋‹ค.

OLED ์Šค๋งˆํŠธํฐ ์‹œ์žฅ์˜ ๊ธ‰์„ฑ์žฅ์„ ์ฃผ๋„ ํ•˜๋Š” ๊ฒƒ์€ ํ•œ๊ตญ๊ณผ ์ค‘๊ตญ์˜ ์ฃผ์š” ์Šค๋งˆํŠธํฐ ์—…์ฒด๋“ค์ด๋‹ค.

OLED ์Šค๋งˆํŠธํฐ ์‹œ์žฅ ๋Œ€ํ‘œ์ฃผ์ž์ธ ์‚ผ์„ฑ์ „์ž๋Š” OLED ์Šค๋งˆํŠธํฐ ์ œํ’ˆ์„ ํ™•๋Œ€ํ•˜๊ณ  ์žˆ๋‹ค. ์ตœ๊ทผ ์ด ํšŒ์‚ฌ๋Š” ๊ฐค๋Ÿญ์‹œ๋…ธํŠธ ์‹œ๋ฆฌ์ฆˆ๋กœ๋Š” ์ฒ˜์Œ์œผ๋กœ ํ”Œ๋ ‰์„œ๋ธ” OLED ํŒจ๋„์ด ํƒ‘์žฌ๋œ ๊ฐค๋Ÿญ์‹œ๋…ธํŠธ7์„ ๋ฐœํ‘œํ•˜๊ธฐ๋„ ํ–ˆ๋‹ค.

์‚ผ์„ฑ ๋ฟ ์•„๋‹ˆ๋ผ ์ค‘๊ตญ ์Šค๋งˆํŠธํฐ ์—…์ฒด๋“ค๋„ OLED ์ฑ„์šฉ์„ ๋Š˜๋ฆฌ๋ฉฐ ์ด ์‹œ์žฅ ์„ฑ์žฅ์„ ์ด๋Œ๊ณ  ์žˆ๋‹ค.

ํŠนํžˆ ํ™”์›จ์ด์˜ ์Šค๋งˆํŠธํฐ ์‚ฌ์—… ์„ฑ์žฅ์ด OLED ์‹œ์žฅ์— ์ ์ง€ ์•Š์€ ์˜ํ–ฅ์„ ์ฃผ๊ณ  ์žˆ๋‹ค. ์‹œ์žฅ์กฐ์‚ฌ์—…์ฒด IDC์— ๋”ฐ๋ฅด๋ฉดย ์˜ฌํ•ด ์ƒ๋ฐ˜๊ธฐย ์ „์„ธ๊ณ„ ์Šค๋งˆํŠธํฐ ํŒ๋งค๋Ÿ‰ ์ฆ๊ฐ€๋Š” 3%์— ๋ถˆ๊ณผํ•˜๋‹ค. ํ•˜์ง€๋งŒ ๋‹ค์ˆ˜์˜ OLED ์Šค๋งˆํŠธํฐ ์ œํ’ˆ์„ ๋ณด์œ ํ•œ ํ™”์›จ์ด์˜ ์˜ฌํ•ด ์ƒ๋ฐ˜๊ธฐ ์Šค๋งˆํŠธํฐ ํŒ๋งค๋Ÿ‰์€ ์ „๋…„๋™๊ธฐ ๋Œ€๋น„ 25%๊ฐ€ ๋Š˜์—ˆ๋‹ค.

ํ•œํŽธ ์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜์— ๋”ฐ๋ฅด๋ฉด 2016๋…„ 2๋ถ„๊ธฐ ๊ธ€๋กœ๋ฒŒ ์Šค๋งˆํŠธํฐ์šฉ OLED ํŒจ๋„ ์‹œ์žฅ ์ด ๋งค์ถœ์€ 31์–ต6000๋งŒ ๋‹ฌ๋Ÿฌ๋กœ ์ „๋…„๋™๊ธฐ์— ๋น„ํ•ด ์•ฝ 27% ์ƒ์Šนํ–ˆ๋‹ค.

 

Smartphone OLED Shipment, From 2016โ€™s 300 Million Units to 2019โ€™s 1,000 Million

Flexible OLED Equipped Smartphone Galaxy note 7

Hyunjoo Kang / jjoo@olednet.com

Global smartphone OLED panel shipment is expected to exceed 300 million units for the first time in 2016, and exceed 1,000 million units in 2019.

On 16 August, UBI Research forecast that the global shipment for 4-6 inch OLED panel for smart phone is expected to be 318.8 million units, approximately 27% increase from 2015.

From then on, 2017 is estimated to record 505.3 million units, 902.5 million units in 2018, 1,170.2 million units in 2019, and 1,379 million units in 2020.

UBI Research forecast that rapid growth of flexible OLED for smart phone in particular will lead the total smart phone OLED shipment increase. According to UBI Researchโ€™s investigation, rigid type of smart phone OLED shipment is expected to dominate the total smartphone OLED shipment in 2016 with 78%.

However, in 2018, flexible OLED panel is estimated to record 56% and exceed rigid. The market share of flexible is expected to increase to 62.3% in 2019, and 67% in 2020; it is forecast to be the main force within the smartphone OLED market.

IHS, another market research company, also forecast that the smart phone OLED panel shipment will exceed 300 million units for the first time in 2016. IHS estimated the smartphone OLED shipment to be 366.88 million units in 2016 and 663.66 million in 2019, and showed some difference from UBI Research.

์Šค๋งˆํŠธํฐ์šฉ OLED ์ถœํ•˜๋Ÿ‰, 2016๋…„ 3์–ต๊ฐœ ๊ฑฐ์ณ 2019๋…„ 10์–ต๊ฐœ ๋ŒํŒŒ

์‚ผ์„ฑ์ „์ž์˜ flexible OLED ํƒ‘์žฌ Smartphone ๊ฐค๋Ÿญ์‹œ๋…ธํŠธ7

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

๊ธ€๋กœ๋ฒŒ smartphone ์šฉ OLED ํŒจ๋„ ์ถœํ•˜๋Ÿ‰์ด 2016๋…„ ์‚ฌ์ƒ ์ฒ˜์Œ์œผ๋กœ 3์–ต๊ฐœ๋ฅผ ๋„˜๊ณ  ์˜ค๋Š” 2019๋…„์—๋Š” 10์–ต๊ฐœ๋ฅผ ๋„˜์„ ๊ฒƒ์ด๋ผ๋Š” ์ „๋ง์ด ๋‚˜์™”๋‹ค.

16์ผ ์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜๋Š” 2016๋…„ ์Šค๋งˆํŠธํฐ์šฉ์— ํ•ด๋‹นํ•˜๋Š” 4์ธ์น˜~6์ธ์น˜ OLED ํŒจ๋„ ์ „์„ธ๊ณ„ ์ถœํ•˜๋Ÿ‰์ด 2015๋…„๋Œ€๋น„ ์•ฝ 27% ์ฆ๊ฐ€ํ•œ 3์–ต1880๋งŒ๊ฐœ๊ฐ€ ๋  ๊ฒƒ์ด๋ผ๊ณ  ์˜ˆ์ƒํ–ˆ๋‹ค. ์ด์–ด 2017๋…„ 5์–ต530๋งŒ๊ฐœ, 2018๋…„ 9์–ต250๋งŒ๊ฐœ, 2019๋…„ 11์–ต7020๋งŒ๊ฐœ๋ฅผ ๊ฑฐ์ณ 2020๋…„์—๋Š” 13์–ต7900๋งŒ๊ฐœ์— ์ด๋ฅผ ๊ฒƒ์œผ๋กœ ์ „๋งํ–ˆ๋‹ค.

์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜๋Š” ํŠนํžˆ ์Šค๋งˆํŠธํฐย ์‹œ์žฅ์—์„œย flexible OLED์˜ ๊ธ‰์„ฑ์žฅ์ด ์ „์ฒด ์Šค๋งˆํŠธํฐ OLED ์ถœํ•˜๋Ÿ‰ ๊ธ‰์ฆ์„ ์ฃผ๋„ํ•  ๊ฒƒ์œผ๋กœ ๋‚ด๋‹ค๋ดค๋‹ค.

์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜์˜ ์กฐ์‚ฌ์— ๋”ฐ๋ฅด๋ฉด ์Šค๋งˆํŠธํฐ์šฉ OLED ์ค‘ rigid ํƒ€์ž… ์ถœํ•˜๋Ÿ‰์€ 2016๋…„ ์ „์ฒด ์Šค๋งˆํŠธํฐ์šฉ OLED ์ถœํ•˜๋Ÿ‰์˜ 78%์˜ ์••๋„์ ์ธ ์ ์œ ์œจ์„ ์ฐจ์ง€ํ•  ์ „๋ง์ด๋‹ค. ํ•˜์ง€๋งŒ 2018๋…„์ด๋ฉด flexible์ด 56%๋ฅผ ์ฐจ์ง€, rigid๋ฅผ ๋„˜์–ด์„ค ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋œ๋‹ค.

์ด์–ด 2019๋…„์—๋Š” flexible์ด 62.3%, 2020๋…„์—๋Š” 67%๊นŒ์ง€ ๋น„์ค‘์ด ๋†’์•„์ ธ ์Šค๋งˆํŠธํฐ OLED ์‹œ์žฅ์˜ ๋ช…๋ฐฑํ•œ ์ฃผ๋ฅ˜๋กœ ์ž๋ฆฌ์žก์„ ๊ฒƒ์œผ๋กœ ์˜ˆ์ธก๋œ๋‹ค.

ํ•œํŽธ ๋˜ ๋‹ค๋ฅธ ์‹œ์žฅ์กฐ์‚ฌ์—…์ฒด IHS๋„ 2016๋…„ ์Šค๋งˆํŠธํฐ์šฉ OLED ํŒจ๋„ ์ถœํ•˜๋Ÿ‰์ด ์ฒ˜์Œ์œผ๋กœ 3์–ต๊ฐœ๋ฅผ ๋„˜์„ ๊ฒƒ์œผ๋กœ ์˜ˆ์ธกํ–ˆ๋‹ค. IHS๋Š” ์˜ฌํ•ด ์Šค๋งˆํŠธํฐ OLED ์ถœํ•˜๋Ÿ‰์€ 3์–ต6688๋งŒ๊ฐœ, 2019๋…„ 6์–ต6366๋งŒ๊ฐœ๋กœ ์ „๋งํ•ด ์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜์™€๋Š” ๋‹ค์†Œ ์ฐจ์ด๋ฅผ ๋ณด์˜€๋‹ค.

H1 Sales of OLED Microdisplay Company eMagin Falls by 3.8%… USD 1 Million Profit in Licensing

eMagin`s Microdisplay (Source = eMagin)

Hyunjoo Kang / jjoo@olednet.com

eMagin, an OLED microdisplay company which is a technology that is needed for VR device, AR device, medical device, etc., showed 3.8% fall in H1 2016 sales compared to the same period last year with net loss of USD 2.404 million.

According to eMaginโ€™s Q2 2016 performance results announced on 11 August, the company recorded sales of USD 5.5 million in sales, a decrease of approximately 11% compared to the same period in 2015.

As such, eMaginโ€™s total sales in H1 is USD 12.534 million, approximately 3.8% less than H1 2015. While the product sales did not significantly differ, the government contracts suffered compared to the same period last year. However, the company recorded profit of USD 1 million in licensing revenue which did not occur in H1 2015. eMagin holds VR headset related intellectual property rights.

eMagin recorded a net loss of USD 2.164 million in Q2 2016, and a net loss of USD 2.15 million in H1 2016. Compared to the net profit of USD 0.254 million in the same period last year, this is a fall of USD 2.404 million. Andrew G. Sculley, CEO of eMagin, explained that the government contract volume was low and there were some manufacturing equipment downtime. He emphasized that eMagin is the only company that can satisfy the resolution and luminance demanded by the expanding VR and AR market.

OLED Microdisplay ์—…์ฒด eMagin ์ƒ๋ฐ˜๊ธฐ ๋งค์ถœ 3.8%โ†“โ€ฆ๋ผ์ด์„ ์Šค ๋งค์ถœ 100๋งŒ๋‹ฌ๋Ÿฌ ๋ฐœ์ƒ

eMagin `s Microdisplay ( Source = eMagin )

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

๊ฐ€์ƒ ํ˜„์‹ค (VR) ๊ธฐ๊ธฐ, ์ฆ๊ฐ• ํ˜„์‹ค (AR) ๊ธฐ๊ธฐ ๋ฐ ์˜๋ฃŒ์šฉ ๊ธฐ๊ธฐ ๋“ฑ์„ ์œ„ํ•œ OLED ๋งˆ์ดํฌ๋กœ๋””์Šคํ”Œ๋ ˆ์ด( Microdisplay )ย ๊ธฐ์ˆ  ์—…์ฒด์ธ eMagin ์ด 2016๋…„ ์ƒ๋ฐ˜๊ธฐ ๋งค์ถœ์ด ์ „๋…„๋™๊ธฐ๋ณด๋‹ค 3.8% ํ•˜๋ฝํ•˜๊ณ  ๋ฏธํ™” 240๋งŒ4000๋‹ฌ๋Ÿฌ์˜ ์ˆœ ์†์‹ค์„ ๋‚ธ ๊ฒƒ์œผ๋กœ ๋‚˜ํƒ€๋‚ฌ๋‹ค.

11์ผ (ํ˜„์ง€์‹œ๊ฐ„)ย eMagin ์ด ๋ฐœํ‘œํ•œ 2016๋…„ 2๋ถ„๊ธฐ ์‹ค์ ์ž๋ฃŒ์— ๋”ฐ๋ฅด๋ฉด ์ด ํšŒ์‚ฌ๋Š” ์ง€๋‚œ 2๋ถ„๊ธฐ์— ์ „๋…„ ๋™๊ธฐ ๋Œ€๋น„ ์•ฝ 11% ํ•˜๋ฝํ•œ 550๋งŒ ๋‹ฌ๋Ÿฌ์˜ ๋งค์ถœ์„ ๊ธฐ๋กํ–ˆ๋‹ค.

์ด๋กœ์จ ์ด ํšŒ์‚ฌ๋Š” ์ƒ๋ฐ˜๊ธฐ ์ด ๋งค์ถœ์€ ์ „๋…„ ๋™๊ธฐ๋ณด๋‹ค ์•ฝ 3.8% ๋–จ์–ด์ง„ 1253๋งŒ 4000๋‹ฌ๋Ÿฌ๋‹ค. ์ƒ๋ฐ˜์ด ์ œํ’ˆ ํŒ๋งค ๋งค์ถœ์€ ํฐ ์ฐจ์ด ์—†์ง€๋งŒ ์ •๋ถ€๋กœ๋ถ€ํ„ฐ์˜ ๊ณ„์•ฝ ์ˆ˜์ฃผ๊ฐ€ ์ง€๋‚œํ•ด ๊ฐ™์€ ๊ธฐ๊ฐ„๋ณด๋‹ค ๋ถ€์ง„ํ–ˆ๋‹ค.

ํ•˜์ง€๋งŒ ์ „๋…„ ๋™๊ธฐ์—๋Š” ์—†์—ˆ๋˜ ๋ผ์ด์„ ์Šค ๋งค์ถœ์ด ์˜ฌํ•ด ์ƒ๋ฐ˜๊ธฐ์—๋Š” 100๋งŒ ๋‹ฌ๋Ÿฌ ๋ฐœ์ƒํ–ˆ๋‹ค. ์ด ํšŒ์‚ฌ๋Š” VR ํ—ค๋“œ์…‹ ๊ธฐ์ˆ  ๊ด€๋ จ ์ง€์  ์žฌ์‚ฐ๊ถŒ์„ ๊ฐ€์ง€๊ณ  ์žˆ๋‹ค.

์˜ฌํ•ด 2๋ถ„๊ธฐ ์ด ํšŒ์‚ฌ๋Š” 216๋งŒ 4000๋‹ฌ๋Ÿฌ์˜ ์ˆœ์†์‹ค์„ ๊ธฐ๋ก, ์ƒ๋ฐ˜๊ธฐ ์ˆœ์†์‹ค์€ ์ด 215๋งŒ ๋‹ฌ๋Ÿฌ๋‹ค. ์ „๋…„๋™๊ธฐ 25๋งŒ 4000๋‹ฌ๋Ÿฌ์˜ ์ˆœ์ด์ต์— ๋น„ํ•ด 240๋งŒ 4000๋‹ฌ๋Ÿฌ๊ฐ€ ํ•˜๋ฝํ–ˆ๋‹ค.

์ด ํšŒ์‚ฌ์˜ CEO์ธ Andrew G. Sculley ๋Š” โ€œ์˜ฌํ•ด 2๋ถ„๊ธฐ์—๋Š” ์ •๋ถ€๋กœ๋ถ€ํ„ฐ์˜ ๊ณ„์•ฝ ๊ทœ๋ชจ๊ฐ€ ์ž‘์•˜๊ณ  ์šฐ๋ฆฌ ์ œ์กฐ ๊ธฐ๊ธฐ์— ๋‹ค์šดํƒ€์ž„์ด ์žˆ์—ˆ๋‹คโ€๊ณ  ์„ค๋ช…ํ–ˆ๋‹ค.

Sculley CEO๋Š” โ€œ์šฐ๋ฆฌ๋Š” ์†Œ๋น„์ž๋“ค์˜ ์ˆ˜์š”๊ฐ€ ํ™•๋Œ€๋˜๊ณ  ์žˆ๋Š” VR, AR ์‹œ์žฅ์—์„œ ์š”๊ตฌํ•˜๋Š” ํ•ด์ƒ๋„์™€ ๋ฐ๊ธฐ๋ฅผ ์ถฉ์กฑํ•  ์ˆ˜ ์žˆ๋Š” ๊ธฐ์ˆ ์„ ๊ฐ€์ง€๊ณ  ์žˆ๋Š” ์œ ์ผํ•œ ์—…์ฒด๋ผ๊ณ  ๋ฏฟ๋Š”๋‹คโ€๋ผ๊ณ  ๊ฐ•์กฐํ–ˆ๋‹ค.

JDI Seeks Government Financial Support, H1 Operating Lost JPY 10,600 Million

Source = JDI

Hyunjoo Kang / jjoo@olednet.com

Japan Display, which recently drew attention when it became known that they sought financial help from the government, recorded JPY 10,600 million operating loss in H1 2016.

This companyย recently announced that in Q1 2016, a fiscal year that ended on 30 June, they recorded JPY 174,300 million in sales, a decrease of 29.2% compared to the same period last year, and operating loss of JPY 3,400 million, a fall of 5,600 million compared to the same period in 2015.

As such in H1 2016, JDI showed JPY 350,600 million in sales and JPY 10,700 million operating loss.ย It explained that the shipment in the last quarter fell short of expectations, and operating profit was poor due to Chinaโ€™s ASP fall, etc. In particular, it is analyzed that the poor sales of Appleโ€™s iPhone, which has been occupying 50% of JDI sales, affected JDIโ€™s business.

On 10 August, Japanese media reported that Mitsuru Honma, CEO of JDI, revealed that INCJ promised support. The financial support is analyzed to be for the smooth installation of OLED mass production line as well as the loss recovery.

JDI is carrying out mobile OLED mass production line and anticipated to be one of the strong candidates as OLED panel suppliers for Appleโ€™s future new iPhone. Through this performance announcement, JDI emphasized they are planning to mass produce OLED from H1 2018.

The company forecast that they will show JPY 210,000 million in sales and JPY 1,000 million operating profit in Q2 2016 in fiscal year that ends in 30 September.

Galaxy Note 7 records high peak brightness of 1,048 nits

Galaxy Note 7 Records High Peak Brightness of 1,048 nit

Hyunjoo Kang / jjoo@olednet.com

DisplayMate Technologies, the leading evaluator of video screens, announced the results of a new series of comprehensive lab tests on the Galaxy Note 7 โ€™s display.

As the first smartphone to incorporate High Dynamic Range(HDR)ย technology for mobile video streaming, the Galaxy Note7 provides a cinema-like viewing experience. HDR, the newest performance enhancement feature developed for the latest 4K Ultra HDTVs, expands the color, contrast and brightness of video content through special image processing.

To display the latest high-end video content, the Galaxy Note7 was equipped with the newest standard Wide Color Gamut called DCI-P3 for Digital Cinema Initiative. The measured color gamut of the AMOLED Cinema screen mode is a very accurate 97 percent of the standard DCI-P3 color gamut. It also received a very accurate Absolute Color Accuracy measurement of 2.8 JNCD.

The Galaxy Note7 boasts a record high peak brightness (automatic brightness) of 1,048 nits in high ambient light conditions and a screen reflectance level of 4.6 percent. This means that the screen of the Galaxy Note7 can easily be viewed or read, even under relatively high ambient lighting, such as bright sunlight, which washes out the image color saturation and contrast, decreasing picture quality.

In line with its automatic brightness improvements, the Galaxy Note7 received praise from DisplayMate for being the first of its kind to incorporate a second, rear ambient light sensor. This sensor measures surrounding ambient light and then uses the measured value, along with that of the front ambient light sensor, to alter the display brightness accordingly. The additional sensor helps the device to obtain an accurate reading of the true ambient light level, even when the phone is held in the userโ€™s shadow.

DisplayMate also made note of the Galaxy Note7โ€™s new Blue Light Filter that allows the user to adjust and reduce the amount of blue light from the display for better night viewing, โ€œwhich some recent research indicates can affect how well users sleep afterwards.โ€

Featuring curved screen OLED display, the Galaxy Note7 will be available for purchase starting August 19.

์ •๋ถ€์— ์ž๊ธˆ ์ง€์› ์‹ ์ฒญํ•œ JDI , ์ƒ๋ฐ˜๊ธฐ ์˜์—…์†์‹ค 106์–ต ์—”

Source = JDI

ย ๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

์ตœ๊ทผ ์ผ๋ณธ ์ •๋ถ€์— ์žฌ์ •์ง€์›์„ ์š”์ฒญํ•œ ๊ฒƒ์ด ์•Œ๋ ค์ ธ ๋ˆˆ๊ธธ์„ ๋Œ์—ˆ๋˜ ์žฌํŒฌ๋””์Šคํ”Œ๋ ˆ์ด( JDI )๋Š” ์˜ฌํ•ด ์ƒ๋ฐ˜๊ธฐ 106์–ต ์—”(ํ•œํ™” ์•ฝ 1149์–ต ์›)์˜ ์˜์—…์†์‹ค์„ ๊ธฐ๋กํ–ˆ๋‹ค.

JDI๋Š” ์ตœ๊ทผ ์‹ค์ ๋ฐœํ‘œ๋ฅผ ํ†ตํ•ด ์ง€๋‚œ 6์›”30์ผ์— ๋งˆ๊ฐํ•œ ํšŒ๊ณ„์—ฐ๋„ 2016๋…„ 1๋ถ„๊ธฐ์— ์ „๋…„๋™๊ธฐ๋ณด๋‹ค 29.2% ํ•˜๋ฝํ•œ 1743์–ต ์—”์˜ ๋งค์ถœ๊ณผ ์ „๋…„๋™๊ธฐ๋Œ€๋น„ ์˜์—…์ด์ต์ด 56์–ต ์—” ํ•˜๋ฝํ•œ 34์–ต ์—”์˜ ์˜์—…์†์‹ค์„ ๋ƒˆ๋‹ค๊ณ  ๋ฐœํ‘œํ–ˆ๋‹ค.

์ด๋กœ์จ JDI๋Š” ์˜ฌํ•ด ์ƒ๋ฐ˜๊ธฐ ์ด ๋งค์ถœ 3506์–ต ์—”(ํ•œํ™” ์•ฝ 3์กฐ 8000์–ต ์›)๊ณผ 107์–ต์˜ ์˜์—…์†์‹ค์„ ๊ธฐ๋กํ–ˆ๋‹ค. JDI๋Š” ์ง€๋‚œ ๋ถ„๊ธฐ ์ถœํ•˜๋Ÿ‰์ด ์˜ˆ์ƒ์น˜์— ๋ฏธ์น˜์ง€ ๋ชปํ–ˆ์œผ๋ฉฐ ์ค‘๊ตญ์—์„œ์˜ ASP ํ•˜๋ฝ ๋“ฑ์œผ๋กœ ์˜์—…์ด์ต์ด ๋ถ€์ง„ํ–ˆ๋‹ค๊ณ  ์„ค๋ช…ํ–ˆ๋‹ค.

ํŠนํžˆ JDI ๋งค์ถœ์˜ 50%๋ฅผ ์ฐจ์ง€ํ•ด์˜จ ์• ํ”Œ์˜ ์•„์ดํฐ ํŒ๋งค๋ถ€์ง„์ด JDI์˜ ์‚ฌ์—…์— ํƒ€๊ฒฉ์„ ์ค€ ๊ฒƒ์œผ๋กœ ๋ถ„์„๋˜๊ณ  ์žˆ๋‹ค.

10์ผ ์ผ๋ณธ ์–ธ๋ก ๋“ค์€ JDI ํ˜ผ๋งˆ ๋ฏธ์ธ ๋ฃจ CEO๊ฐ€ โ€œ์ผ๋ณธ์‚ฐ์—…ํ˜์‹ ๊ธฐ๊ตฌ(INCJ)๊ฐ€ ์ง€์›์„ ์•ฝ์†ํ–ˆ๋‹คโ€๊ณ  ๋ฐํ˜”๋‹ค๊ณ  ๋ณด๋„ํ–ˆ๋‹ค. JDI์˜ ์ด๋ฒˆ ์ž๊ธˆ์ง€์›์€ ์†์‹ค์„ ๋งŒํšŒํ•˜๋Š” ํ•œํŽธ OLED ์–‘์‚ฐ๋ผ์ธ ๊ตฌ์ถ•์„ ์ฐจ์งˆ์—†์ด ์ง„ํ–‰ํ•˜๊ธฐ ์œ„ํ•œ ๊ฒƒ์ด๋ผ๋Š” ๋ถ„์„์ด ๋‚˜์˜ค๊ณ  ์žˆ๋‹ค.

ํ•œํŽธ JDI๋Š” ๋ชจ๋ฐ”์ผ OLED ์–‘์‚ฐ๋ผ์ธ ๊ตฌ์ถ•์„ ์ง„ํ–‰ํ•˜๊ณ  ์žˆ์–ด ์• ํ”Œ์˜ ์ฐจ๊ธฐ ์•„์ดํฐ ์‹ ์ œํ’ˆ์— OLED ํŒจ๋„์„ ๊ณต๊ธ‰ํ•  ์œ ๋ ฅํ•œ ํ›„๋ณด ์ค‘ ํ•˜๋‚˜๊ฐ€ ๋  ๊ฒƒ์œผ๋กœ ๊ธฐ๋Œ€๋˜๋Š” ์—…์ฒด๋‹ค. JDI๋Š” ์ด๋ฒˆ ์‹ค์ ๋ฐœํ‘œ๋ฅผ ํ†ตํ•ด โ€œ2018๋…„ ์ƒ๋ฐ˜๊ธฐ๋ถ€ํ„ฐ OLED ์–‘์‚ฐ์„ ์‹œ์ž‘ํ•  ๊ณ„ํšโ€์ด๋ผ๊ณ  ๊ฐ•์กฐํ–ˆ๋‹ค.

์ด ํšŒ์‚ฌ๋Š” ์˜ค๋Š” 9์›” 30์ผย ๋งˆ๊ฐ๋˜๋Š”ย ํšŒ๊ณ„์—ฐ๋„ 2016๋…„ 2๋ถ„๊ธฐ์— 2100์–ต ์—”์˜ ๋งค์ถœ๊ณผ 10์–ต์—”์˜ ์˜์—…์ด์ต์„ย ๋‚ผ ๊ฒƒ์œผ๋กœ ์ „๋งํ–ˆ๋‹ค. ย 

H1 2016 OLED Wearable, Disappeared Smartwatch and Rising VR โˆ™ Smartband

bungee jump with Gear VR (Source = Samsung)

Hyunjoo Kang / jjoo@olednet.com

Unlike the same period last year, H1 2016 showed quiet smartwatch sector while VR (virtual reality) device and smartband became popular.

According to UBI Research, of OLED wearable device revealed in H1 2016, 6 are VR devices (OLED display is either directly equipped to the device or OLED smartphone can be connected) and 4 are smartbands. In H1 2015, there were 5 OLED smartwatches and 3 OLED smartbands. The difference between almost no smartwatches in H1 2016 is evident.

In VR sector, Oculus began the announcements with Samsung Displayโ€™s OLED equipped Oculus Rift in January. Following this, other companies such as Sony, HTC, and DeePoon revealed new products in international exhibitions. Samsung Electronics recently showed Gear VR that can be paired with Galaxy Note 7 in New York, and VR is expected to maintain its popularity in Q3.

In H1 2016, smartband stimulated the market with Samsung Electronicsโ€™ Gear Fit 2, Xiaomiโ€™s Mi Band 2, and Fitbitโ€™s Alta.

However, the only new OLED smartwatch product announced in H1 2016 was Chinaโ€™s GEAKโ€™s GEAK Watch 3, and it was not even released in the market. The reason for the slump in the smartwatch market has been noted to be short battery life, and lack of useful applications. However, as Samsung Electronics and Apple are expected to announce new smartwatch products in Q3, renewed enthusiasm is anticipated.

Samsungโ€™s Gear 3 is expected to be revealed in IFA 2016 in Berlin in September. Apple is also rumored to be announcing Apple Watch in September. Apple has already revealed smartwatch operating system Watch OS3 with improved speed and function in June.

2016 ์ƒ๋ฐ˜๊ธฐ OLED ์›จ์–ด๋Ÿฌ๋ธ”, ์Šค๋งˆํŠธ์›Œ์น˜ ์™ ๋“ค์–ด๊ฐ€๊ณ  VR ยท ์Šค๋งˆํŠธ๋ฐด๋“œ ๋Œ€์„ธ

๋ฆฌ์Šค๋ณธ ๋ฝ ํŽ˜์Šคํ‹ฐ๋ฐœ์— ๋งˆ๋ จ๋œ ๊ฐค๋Ÿญ์‹œ ์–ด๋“œ๋ฒค์ณ ํŒŒํฌ์—์„œ ์‚ผ์„ฑ์ „์ž ๋ชจ๋ธ์ด VR ๋ฒˆ์ง€์ ํ”„๋ฅผ ํ•˜๊ณ  ์žˆ๋‹ค. (์ถœ์ฒ˜ = ์‚ผ์„ฑ์ „์ž)

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

์˜ฌํ•ด ์ƒ๋ฐ˜๊ธฐ OLED ์›จ์–ด๋Ÿฌ๋ธ” ๊ธฐ๊ธฐ ์‹œ์žฅ์€ ์ „๋…„๋™๊ธฐ์™€ ๋‹ฌ๋ฆฌ ์Šค๋งˆํŠธ ์›Œ์น˜ ๋ถ€๋ฌธ์€ ์กฐ์šฉํ–ˆ๋˜ ๋ฐ˜๋ฉด ๊ฐ€์ƒํ˜„์‹ค( VR ) ๊ธฐ๊ธฐ์™€ ์Šค๋งˆํŠธ ๋ฐด๋“œ๊ฐ€ ๋Œ€์„ธ๋ฅผ ์ด๋ค˜๋‹ค.

์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜์˜ ์กฐ์‚ฌ์— ๋”ฐ๋ฅด๋ฉด ์˜ฌํ•ด ์ƒ๋ฐ˜๊ธฐ ๊ณต๊ฐœ๋œ OLED ์›จ์–ด๋Ÿฌ๋ธ” ๊ธฐ๊ธฐ ์ค‘ VR๊ธฐ๊ธฐ (OLED ๋””์Šคํ”Œ๋ ˆ์ด๋ฅผ ์ง์ ‘ ํƒ‘์žฌํ•˜๊ฑฐ๋‚˜ OLED ์Šค๋งˆํŠธํฐ์„ ๋ผ์›Œ ์“ธ ์ˆ˜ ์žˆ๋Š” VR ๊ธฐ๊ธฐ) ๋Š” 6์ข…, ์Šค๋งˆํŠธ ๋ฐด๋“œ๋Š” 4์ข…์ด๋‹ค.

2015๋…„ ์ƒ๋ฐ˜๊ธฐ ๊ณต๊ฐœ๋œ OLED ์›จ์–ด๋Ÿฌ๋ธ” ๊ธฐ๊ธฐ๋Š” ์Šค๋งˆํŠธ ์›Œ์น˜ 5์ข…๊ณผ ์Šค๋งˆํŠธ ๋ฐด๋“œ 3์ข…์ด๋‹ค. ์ด๋Š” ์Šค๋งˆํŠธ ์›Œ์น˜ ์‹ ์ œํ’ˆ์ด ๊ฑฐ์˜ ๋‚˜์˜ค์ง€ ์•Š์€ ์˜ฌํ•ด ์ƒ๋ฐ˜๊ธฐ์™€ ๋Œ€์กฐ์ ์ธ ๋ชจ์Šต์ด๋‹ค.

VR ๋ถ€๋ฌธ์€ ์˜คํ˜๋Ÿฌ์Šค๊ฐ€ ์ง€๋‚œ 1์›” ์‚ผ์„ฑ๋””์Šคํ”Œ๋ ˆ์ด์˜ OLED๋ฅผ ํƒ‘์žฌํ•œ VR ๊ธฐ๊ธฐ์ธ โ€˜์˜คํ˜๋Ÿฌ์Šค ๋ฆฌํ”„ํŠธโ€™๋ฅผ ๋ฐœํ‘œํ•œ ๊ฒƒ์„ ์‹œ์ž‘์œผ๋กœ ์†Œ๋‹ˆ, HTC, DeePoon ๋“ฑ์ด ์†Œ๋น„์ž ๊ฐ€์ „ ์ „์‹œํšŒ (CES) ๊ฐ™์€ ๊ตญ์ œ ์ „์‹œํšŒ์—์„œ ์‹ ์ œํ’ˆ์„ ์†์† ๊ณต๊ฐœํ–ˆ๋‹ค. ์ตœ๊ทผ ์‚ผ์„ฑ์ „์ž๋Š” ๋‰ด์š• ๊ฐค๋Ÿญ์‹œ ๋…ธํŠธ 7 ์–ธํŒฉ ํ–‰์‚ฌ์—์„œ ๊ฐค๋Ÿญ์‹œ ๋…ธํŠธ 7๊ณผ ์—ฐ๋™๋˜๋Š” ์ƒˆ โ€˜๊ธฐ์–ด VRโ€™ ์ œํ’ˆ์„ ๋ฐœํ‘œ, ์ด์— ํž˜์ž…์–ด 3๋ถ„๊ธฐ์—๋„ VR ์—ด๊ธฐ๊ฐ€ ์ง€์†๋  ์˜ˆ์ •์ด๋‹ค.

์ง€๋‚œ ์ƒ๋ฐ˜๊ธฐ ์Šค๋งˆํŠธ๋ฐด๋“œ ๋ถ€๋ฌธ์€ ์‚ผ์„ฑ์ „์ž์˜ โ€˜๊ธฐ์–ด ํ•2โ€™, ์ƒค์˜ค๋ฏธ์˜ โ€˜๋ฏธ ๋ฐด๋“œ2โ€™, Fitbit์˜ โ€˜์•Œํƒ€โ€™ ๋“ฑ์ด ์ถœ์‹œ๋˜๋ฉฐ ์‹œ์žฅ์„ ๋‹ฌ๊ถœ๋‹ค.

์˜ฌํ•ด ์ƒ๋ฐ˜๊ธฐ ๋ฐœํ‘œ๋œ OLED ์Šค๋งˆํŠธ ์›Œ์น˜ ์‹ ์ œํ’ˆ์€ ์ค‘๊ตญ GEAK์ด ์ง€๋‚œ 5์›” โ€˜CES ์•„์‹œ์•„ 2016โ€™์—์„œ ์ „์‹œํ•œ OLED์™€ E-Paper ๋“€์–ผ ๋””์Šคํ”Œ๋ ˆ์ด์˜ โ€˜GEAK Watch 3์„ธ๋Œ€โ€™๊ฐ€ ์œ ์ผํ•œ๋ฐ ๊ทธ๋‚˜๋งˆ ์‹œ์žฅ์— ๋‚˜์˜ค์ง€ ์•Š์•˜๋‹ค.

์Šค๋งˆํŠธ ์›Œ์น˜ ์‹œ์žฅ์ด ์ด์ฒ˜๋Ÿผ ์ •์ฒด๋ฅผ ๋ณด์ด๋Š” ๊ฒƒ์€ ์งง์€ ๋ฐฐํ„ฐ๋ฆฌ์ˆ˜๋ช…, ์œ ์šฉํ•œ ์• ํ”Œ๋ฆฌ์ผ€์ด์…˜์˜ ๋ถ€์žฌ ๋“ฑ์œผ๋กœ ์†Œ๋น„์ž ๋งˆ์Œ์„ ์žก์ง€ ๋ชปํ•œ ๊ฒƒ์ด ์š”์ธ์œผ๋กœ ์ง€๋ชฉ๋ผ ์™”๋‹ค.

ํ•˜์ง€๋งŒ 3๋ถ„๊ธฐ ์‚ผ์„ฑ์ „์ž์™€ ์• ํ”Œ์˜ ์Šค๋งˆํŠธ ์›Œ์น˜ ์‹ ์ œํ’ˆ์ด ๋ฐœํ‘œ๋  ๊ฒƒ์œผ๋กœ ์•Œ๋ ค์ง€๋ฉด์„œ ์ด ์‹œ์žฅ์ด ๋‹ค์‹œ ํ™œ๊ธฐ๋ฅผ ์ฐพ์„ ๊ฒƒ์œผ๋กœ ๊ธฐ๋Œ€๋œ๋‹ค.

์‚ผ์„ฑ์€ ์˜ค๋Š” 9์›” ๋ฒ ๋ฅผ๋ฆฐ์—์„œ ์—ด๋ฆฌ๋Š” IFA 2016์—์„œ โ€˜๊ธฐ์–ด S3โ€™๋ฅผ ๊ณต๊ฐœํ•  ๊ฒƒ์œผ๋กœ ์•Œ๋ ค์กŒ์œผ๋ฉฐ ์• ํ”Œ๋„ 9์›”์— โ€˜์• ํ”Œ ์›Œ์น˜2โ€™๋ฅผ ๋ฐœํ‘œํ•œ๋‹ค๋Š” ์†Œ๋ฌธ์ด ์žˆ๋‹ค. ์‹ค์ œ๋กœ ์• ํ”Œ์€ ์ง€๋‚œ 6์›” ์„ธ๊ณ„ ๊ฐœ๋ฐœ์ž ํšŒ์˜( WWDC )์—์„œ ์†๋„์™€ ๊ธฐ๋Šฅ์„ ๊ฐ•ํ™”ํ•œ ์Šค๋งˆํŠธ์›Œ์น˜์šฉ ์ƒˆ ์šด์˜์ฒด์ œ โ€˜Watch OS 3โ€™ ๋ฅผ ๊ณต๊ฐœํ•œ ๋ฐ” ์žˆ์–ด ๊ธฐ๋Œ€๊ฐ€ ๋ชจ์•„์ง„๋‹ค.

๊ฐค๋Ÿญ์‹œ๋…ธํŠธ7, ์Šค๋งˆํŠธํฐ ์ตœ์ดˆ๋กœ ๋ฐ๊ธฐ 1,000cd/ใŽก ๋ŒํŒŒ

Galaxy note 7 ์ด ๋ฐ๊ธฐ 1,000cd/ใŽก๋ฅผ ๋ŒํŒŒํ–ˆ๋‹ค.

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

์‚ผ์„ฑ์ „์ž์˜ ์‹ ์ œํ’ˆ ๊ฐค๋Ÿญ์‹œ๋…ธํŠธ7( Galaxy note 7 )์˜ ๋””์Šคํ”Œ๋ ˆ์ด๊ฐ€ย ์Šค๋งˆํŠธํฐ ์ตœ์ดˆ๋กœ ๋ฐ๊ธฐ 1,000cd/ใŽก(๊ฐ€๋กœยท์„ธ๋กœ 1๋ฏธํ„ฐ์˜ ํ‰๋ฉด์— ์ด›๋ถˆ 1000๊ฐœ๋ฅผ ์ผœ ๋†“์€ ์ •๋„์˜ ๋ฐ๊ธฐ)๋ฅผ ๋ŒํŒŒํ–ˆ๋‹ค๊ณ  ์‚ผ์„ฑ๋””์Šคํ”Œ๋ ˆ์ด๊ฐ€ 10์ผ ๋ฐœํ‘œํ–ˆ๋‹ค.

๊ฐค๋Ÿญ์‹œ๋…ธํŠธ7์€ ๋””์Šคํ”Œ๋ ˆ์ด ์ „๋ฌธ ๊ธฐ๊ด€์ธ ๋””์Šคํ”Œ๋ ˆ์ด๋ฉ”์ดํŠธ์˜ ํ™”์งˆํ‰๊ฐ€์—์„œ ์ข…ํ•ฉ์ ์ˆ˜ โ€˜Excellent Aโ€™ ๋“ฑ๊ธ‰์„ ํš๋“ํ–ˆ๋‹ค. ๋””์Šคํ”Œ๋ ˆ์ด๋ฉ”์ดํŠธ๊ฐ€ ๊ณต๊ฐœํ•œ ํ‰๊ฐ€ ๊ฒฐ๊ณผ์— ๋”ฐ๋ฅด๋ฉด ๊ฐค๋Ÿญ์‹œ ๋…ธํŠธ7์€ ์ฃผ์š” ํ‰๊ฐ€ํ•ญ๋ชฉ์ธ ๋ฐ๊ธฐ, ์•ผ์™ธ์‹œ์ธ์„ฑ, ์ƒ‰ ํ‘œํ˜„๋ ฅ ๋“ฑ์—์„œ ์—ญ๋Œ€ ์ตœ๊ณ  ์ˆ˜์ค€์„ ๊ธฐ๋กํ•œ ๊ฒƒ์œผ๋กœ ๋‚˜ํƒ€๋‚ฌ๋‹ค.

๊ฐค๋Ÿญ์‹œ๋…ธํŠธ7์€ 5.7ํ˜• QHD(2560×1440) OLED๋ฅผ ํƒ‘์žฌํ•ด, ํ•ด์ƒ๋„์™€ ์‚ฌ์ด์ฆˆ ๋ฉด์—์„œ ์ „์ž‘์ธ ๋…ธํŠธ5์™€ ๋™์ผํ•œ ์ŠคํŽ™์„ ์œ ์ง€ํ–ˆ์œผ๋‚˜ ๋ฐ๊ธฐ, ๋ฐ˜์‚ฌ์œจ ๋“ฑ ์•ผ์™ธ์‹œ์ธ์„ฑ ๊ด€๋ จ ์„ฑ๋Šฅ์€ ํฌ๊ฒŒ ๊ฐœ์„ ๋œ ๊ฒƒ์œผ๋กœ ๋‚˜ํƒ€๋‚ฌ๋‹ค.

์Šค๋งˆํŠธํฐ์€ ๋‹ค๋ฅธ IT์ œํ’ˆ์— ๋น„ํ•ด ์•ผ์™ธ์—์„œ ์‚ฌ์šฉํ•˜๋Š” ๊ฒฝ์šฐ๊ฐ€ ๋งŽ์•„, ๋ฐ์€ ํƒœ์–‘๊ด‘ ์•„๋ž˜์—์„œ๋„ ํ™”๋ฉด์ด ๋˜๋ ท์ด ๋ณด์ด๋Š” ์ •๋„์ธ ์•ผ์™ธ์‹œ์ธ์„ฑ์ด ์ค‘์š”ํ•˜๋‹ค. ์•ผ์™ธ์‹œ์ธ์„ฑ์€ ๋””์Šคํ”Œ๋ ˆ์ด์˜ ๋ฐ๊ธฐ์™€ ๋ฐ˜์‚ฌ์œจ์— ๊ฐ€์žฅ ํฐ ์˜ํ–ฅ์„ ๋ฐ›๋Š”๋‹ค. ๋””์Šคํ”Œ๋ ˆ์ด๋ฉ”์ดํŠธ์— ๋”ฐ๋ฅด๋ฉด ๋…ธํŠธ7์˜ ์ตœ๋Œ€ ๋ฐ๊ธฐ๋Š” 1,048cd/ใŽก๋กœ ์ธก์ •๋ผ ์ „์ž‘์ธ ๊ฐค๋Ÿญ์‹œ ๋…ธํŠธ5์˜ 861cd/ใŽก ๋ณด๋‹คย  22% ๊ฐ€๊นŒ์ด ๋†’์•„์กŒ๋‹ค.

๊ฐค๋Ÿญ์‹œ๋…ธํŠธ7์€ ํ™”๋ฉด ์‹œ์ฒญ์„ ์‚ฐ๋งŒํ•˜๊ฒŒ ํ•˜๊ณ  ๋ˆˆ์— ํ”ผ๋กœ๋„๋ฅผ ๋†’์ด๋Š” ์š”์†Œ์ธ ํ™”๋ฉด๋ฐ˜์‚ฌ์œจ๋„ ์ง€์† ๊ฐœ์„ ํ•ด ๋…ธํŠธ ์‹œ๋ฆฌ์ฆˆ ์ค‘ ์—ญ๋Œ€ ์ตœ์ €์ธ 4.6%๋ฅผ ๋‹ฌ์„ฑํ–ˆ์œผ๋ฉฐ, ๋ฌดํ•œ๋Œ€์— ์ด๋ฅด๋Š” ๋ช…์•”๋น„ ๋“ฑ์„ ํ†ตํ•ด ์•ผ์™ธ์—์„œ๋„ ๋›ฐ์–ด๋‚œ ๊ฐ€๋…์„ฑ์„ ํ™•๋ณดํ–ˆ๋‹ค๋Š” ๊ฒŒ ์‚ผ์„ฑ์ „์ž์˜ ์„ค๋ช…์ด๋‹ค.

๊ฐค๋Ÿญ์‹œ ๋…ธํŠธ7์€ ๋ชจ๋ฐ”์ผ HDR(High Dynamic Range) ๊ธฐ์ˆ ์„ ํƒ‘์žฌํ–ˆ๋‹ค. ์‚ฌ๋žŒ์˜ ๋ˆˆ์€ ์•”ํ‘ ์ƒํƒœ์ธ 0cd/ใŽก๋ถ€ํ„ฐ ์ˆ˜๋งŒ cd/ใŽก๊นŒ์ง€ ๋‹ค์–‘ํ•˜๊ฒŒ ์ธ์‹ํ•˜๋Š”๋ฐ ๋น„ํ•ด, ๋””์Šคํ”Œ๋ ˆ์ด๋Š” ๊ทธ๋ณด๋‹ค ํ›จ์”ฌ ์ข์€ ์˜์—ญ์˜ ๋ฐ๊ธฐ๋งŒ ํ‘œํ˜„ํ•  ์ˆ˜ ์žˆ์–ด ๊ทธ ๋™์•ˆ ์ž์—ฐ์Šค๋Ÿฌ์šด ์žฅ๋ฉด์„ ๋‹ด์•„๋‚ด๊ธฐ ์–ด๋ ค์› ๋‹ค. HDR์€ ํ™”๋ฉด์˜ ์–ด๋‘์šด ๋ถ€๋ถ„์€ ๋”์šฑ ์–ด๋‘ก๊ฒŒ ํ‘œํ˜„ํ•˜๊ณ , ๋ฐ์€ ๊ณณ์€ ๋”์šฑ ๋ฐ๊ฒŒ ํ‘œํ˜„ํ•ด ํ™”์งˆ์„ ๋†’์ด๋Š” ๊ธฐ์ˆ ๋กœ ํ˜„์žฌ ํ”„๋ฆฌ๋ฏธ์—„ UHD TV๋ฅผ ์ค‘์‹ฌ์œผ๋กœ ์‚ฌ์šฉ๋˜๊ณ  ์žˆ๋‹ค.

ํŠนํžˆ ์ด๋ฒˆ ํ‰๊ฐ€์—์„œ ๊ฐค๋Ÿญ์‹œ ๋…ธํŠธ7์€ DCI-P3์˜ ์ƒ‰ํ‘œํ˜„์˜์—ญ ๋งŒ์กฑ๋„ 97%๋ผ๋Š” ์ตœ๊ณ  ์ˆ˜์ค€์˜ ๊ธฐ๋ก์„ ๋‹ฌ์„ฑํ•ด ์•ฝ 80% ์ˆ˜์ค€์ธ LCD ๊ธฐ๋ฐ˜ ์ œํ’ˆ๋ณด๋‹ค ์›”๋“ฑํ•œ ํ™”์งˆ ์„ฑ๋Šฅ์„ ๊ณผ์‹œํ–ˆ๋‹ค.

Dramatic Growth of Automotive OLED Lighting Panel โ€ฆTo Exceed Down Lighting in 2019

OLED Lighting for Automotive (Picture Source = Novaled)

With the Forecast of Continued growth of OLED Lighting Panel Market,ย Automotive Lighting Market is Rapidly Growingย ( Picture Source = Novaled )

Hyunjoo Kang / jjoo@olednet.com
With the forecast of continued rapid growth of OLED lighting panel market, automotive OLED lighting panel in particular is expected to lead the market.
According to 2016 OLED Lighting Annual Report, published by UBI Research on 8 August, the global automotive OLED lighting panel market this year is only USD 3 million. However, the market is estimated to rapidly grow from 2017 and record USD 296 million in 2019, and exceed indoor OLED lighting panel market. The 2019 indoor OLED lighting ( down lighting ) panel market is expected to be USD 183 million.
Furthermore, in 2020, the automotive OLED lighting panel market is estimated to record USD 821 million and widen the gap with indoor OLED lighting market and its USD 494 million. From then on, the indoor OLED lighting market is estimated to show impressive growth and move past automotive sector sales from 2023. However, the automotive sector is expected to occupy major areas of OLED lighting market along with the indoor sector.
OLED is receiving much attention as automotive lighting panel due to advantages such as diverse designs and being less harmful to human eyes. The fact that curved design is possible with OLED is a particular merit for an automotive lighting. In fact, UBI Research estimates that flexible OLED within automotive OLED lighting market will maintain its 75% or higher market share in future.
UBI Research explained that as flexible is possible with OLED, there are many advantages in terms of design in automotive indoor lighting, and taillights. He added that with thinner and freer curved designs, the OLED lighting can be applied to anywhere in cars and this will become a new differentiation point for automotive companies.

์ž๋™์ฐจ ์กฐ๋ช…์šฉ OLED ์‘ฅ์‘ฅ ์„ฑ์žฅโ€ฆ2019๋…„์ด๋ฉด ์‹ค๋‚ด ์กฐ๋ช… ์‹œ์žฅ ๋„˜์–ด

Source = Novaled

OLED Lighting for Automotive (Picture Source = Novaled)

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

์กฐ๋ช…์šฉ OLED ํŒจ๋„ ์‹œ์žฅ์ด ๋น ๋ฅธ ์„ฑ์žฅ์„ธ๋ฅผ ์ด์–ด๊ฐˆ ์ „๋ง์ธ ๊ฐ€์šด๋ฐ, ํŠนํžˆ ์ž๋™์ฐจ( Automotive )ย ์กฐ๋ช…์šฉ OLED๊ฐ€ OLED ์กฐ๋ช… ์‹œ์žฅ์„ ๋ฆฌ๋“œํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋œ๋‹ค.

์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜๊ฐ€ 8์ผ ๋ฐœ๊ฐ„ํ•œ โ€˜2016 OLED Lighting Annual Reportโ€™์— ๋”ฐ๋ฅด๋ฉด ๊ธ€๋กœ๋ฒŒ ์ž๋™์ฐจ ์กฐ๋ช…์šฉ OLED ํŒจ๋„ ์‹œ์žฅ์€ ์˜ฌํ•ด 300๋งŒ ๋‹ฌ๋Ÿฌ์— ๋ถˆ๊ณผํ•˜๋‹ค.

ํ•˜์ง€๋งŒ 2017๋…„๋ถ€ํ„ฐ ๊ธ‰์„ฑ์žฅ์„ ๊ฑฐ๋“ญํ•ด ์˜ค๋Š” 2019๋…„์ด๋ฉด 2์–ต9600๋งŒ ๋‹ฌ๋Ÿฌ ๊ทœ๋ชจ๋ฅผ ํ˜•์„ฑ, ์‹ค๋‚ด ์กฐ๋ช…์šฉ OLED ํŒจ๋„ ์‹œ์žฅ์„ ๋„˜์–ด์„ค ๊ฒƒ์œผ๋กœ ์˜ˆ์ธก๋œ๋‹ค. 2019๋…„ ์‹ค๋‚ด์กฐ๋ช…์šฉ OLED ํŒจ๋„ ์‹œ์žฅ์€ 1์–ต8300๋งŒ ๋‹ฌ๋Ÿฌ๋กœ ๊ด€์ธก๋œ๋‹ค.

์ด์–ด 2020๋…„์—๋Š” ์ž๋™์ฐจ ์กฐ๋ช…์šฉ OLED ํŒจ๋„ ์‹œ์žฅ์€ 8์–ต2100๋งŒ ๋‹ฌ๋Ÿฌ๋กœ 4์–ต9400๋งŒ ๋‹ฌ๋Ÿฌ์˜ ์‹ค๋‚ด์กฐ๋ช… ์‹œ์žฅ๊ณผ ๋”์šฑ ๊ฒฉ์ฐจ๋ฅผ ๋ฒŒ์ผ ์ „๋ง์ด๋‹ค. ์ดํ›„์—๋Š” ์‹ค๋‚ด์กฐ๋ช… OLED ์‹œ์žฅ์ด ๊ธ‰์„ฑ์žฅํ•ด 2023๋…„๋ถ€ํ„ฐ ์ž๋™์ฐจ ๋ถ€๋ฌธ ๋งค์ถœ์„ ๋„˜์„ ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋œ๋‹ค. ํ•˜์ง€๋งŒ ๊ทธ ์ดํ›„์—๋„ ์ž๋™์ฐจ ๋ถ€๋ฌธ์€ ์‹ค๋‚ด์กฐ๋ช…๊ณผ ํ•จ๊ป˜ OLED ์กฐ๋ช… ์‹œ์žฅ์˜ ๋ฉ”์ด์ € ์˜์—ญ์„ ์‚ฌ์ˆ˜ํ•  ์ „๋ง์ด๋‹ค.

OLED๋Š” ๋‹ค์–‘ํ•œ ๋””์ž์ธ์ด ๊ฐ€๋Šฅํ•˜๋‹ค๋Š” ๊ฒƒ๊ณผ ๋ˆˆ ๊ฑด๊ฐ•์— ํ•ด๋กญ์ง€ ์•Š๋‹ค๋Š” ์žฅ์  ๋•์— ์ฐจ์„ธ๋Œ€ ์ž๋™์ฐจ ์กฐ๋ช…์šฉ ํŒจ๋„๋กœ ๊ฐ๊ด‘๋ฐ›๊ณ  ์žˆ๋‹ค. ํŠนํžˆ OLED๋Š” ๊ณก๋ฉด ๋””์ž์ธ์ด ๊ฐ€๋Šฅํ•˜๋‹ค๋Š” ์ ์ด ์ž๋™์ฐจ ์กฐ๋ช…์œผ๋กœ์„œ์˜ ์žฅ์ ์œผ๋กœ ๋ถ€๊ฐ๋œ๋‹ค.

์‹ค์ œ๋กœ ์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜๋Š” ์ž๋™์ฐจ ์กฐ๋ช…์šฉ OLED ์‹œ์žฅ์—์„œ ํ”Œ๋ ‰์„œ๋ธ” OLED์˜ ์ ์œ ์œจ์€ ์•ž์œผ๋กœ ์ง€์†์ ์œผ๋กœ 75% ์ด์ƒ์ด ๋  ๊ฒƒ์œผ๋กœ ์ „๋งํ•œ๋‹ค.

์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜ ๊ด€๊ณ„์ž๋Š” โ€œOLED๋Š” ํ”Œ๋ ‰์„œ๋ธ” ๊ตฌํ˜„์ด ๊ฐ€๋Šฅํ•ด ์ž๋™์ฐจ ์‹ค๋‚ด๋“ฑ, ํ…Œ์ผ๋ผ์ดํŠธ ๋“ฑ์˜ ๋””์ž์ธ ์ธก๋ฉด์—์„œ ์ด์ ์ด ๋งŽ๋‹คโ€๋ฉฐ โ€œ๋” ์–‡๊ณ  ์ž์œ ๋กœ์šด ๊ณก๋ฉด ๋””์ž์ธ์ด ๊ฐ€๋Šฅํ•ด ์ฐจ๋Ÿ‰ ๋‚ด ์–ด๋Š ์œ„์น˜์—๋„ ์„ค์น˜ํ•  ์ˆ˜ ์žˆ๋Š” ์กฐ๋ช…์„ ์„ค๊ณ„ํ•  ์ˆ˜ ์žˆ์–ด ์ž๋™์ฐจ ์—…์ฒด๋“ค์˜ ์ƒˆ๋กœ์šด ์ฐจ๋ณ„ํ™” ํฌ์ธํŠธ๊ฐ€ ๋  ๊ฒƒโ€์ด๋ผ๊ณ  ์„ค๋ช…ํ–ˆ๋‹ค.

Global Lighting OLED Market, USD 1,600 Million in 2020โ€ฆ Half by LG Display

Global OLED lighting panel revenue market share(์ถœ์ฒ˜ = UBI Research 2016 OLED Lighting Annual Report_

Global lighting OLED panel revenue market share (Source = UBI Research 2016 OLED Lighting Annual Report)

Hyunjoo Kang / jjoo@olednet.com

Global lighting OLEDย panel market is rapidly growing each year. In 2020, it is expected to record USD 1,600 million, and LG Display is estimated to occupy 53%.
According to 2016 OLED Lighting Annual Report, published by UBI Research on 8 August, the global OLED lighting panel market is expected to record USD 114 million in 2016 and show CAGR of 66% in 2017-2025.
Advantages of OLED lighting includes high energy efficiency and diverse application areas. The fact that the restrictions on the use of incandescent light is being tightened is also one of the reasons that OLED lighting is receiving much attention. As such, the global OLED lighting panel market will continue to grow and record USD 1,600 million in 2020.
LG Display is the only company that carried out investment while possessing OLED lighting panel mass production technology. In early 2016, OLED lighting business was moved from LG Chem. to LG Display.
In March, LG Display decided on 15K monthly capa. of Gen5 OLED lighting panel mass production line investment, and is actively expanding this business. The company is expected to record 53% of 2020 global OLED lighting panel sales with USD 848 million.
In terms of application areas, general indoor downlight and automotive lighting are estimated to show rapid growth and occupy the largest proportion of the OLED lighting market. Furthermore, OLED lighting market is expanding in other areas such as outdoor, medical, and exhibition use.
UBI Research estimates that in 2025, the automotive OLED lighting panel market will grow to record USD 2,786 million, and indoor lighting panel market to USD 3,409 million.

๊ธ€๋กœ๋ฒŒ ์กฐ๋ช…์šฉ OLED ์‹œ์žฅ, 2020๋…„ 1์กฐ8์ฒœ์–ต ์›โ€ฆ์ ˆ๋ฐ˜์ด LG๋””์Šคํ”Œ๋ ˆ์ด

Global OLED lighting panel revenue market share(์ถœ์ฒ˜= UBI Research 2016 OLED Lighting Annual Report_

Global OLED lighting panel revenue market share(์ถœ์ฒ˜= UBI Research 2016 OLED Lighting Annual Report)

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

์ „์„ธ๊ณ„ OLED ์กฐ๋ช… ํŒจ๋„ ์‹œ์žฅ์ด ๋งค๋…„ ๊ธ‰์„ฑ์žฅ์„ ๊ฑฐ๋“ญํ•ด ์˜ค๋Š” 2020๋…„์—๋Š” ํ•œํ™” 1์กฐ8์ฒœ์–ต ์› ๊ทœ๋ชจ๋ฅผ ํ˜•์„ฑํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ธก๋˜๋ฉฐ, LG๋””์Šคํ”Œ๋ ˆ์ด๊ฐ€ ๊ทธ ์ค‘ 53%์˜ ์ ์œ ์œจ์„ ์ฐจ์ง€ํ•  ๊ฒƒ์œผ๋กœ ์ „๋ง๋œ๋‹ค.

์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜๊ฐ€ 8์ผ ๋ฐœ๊ฐ„ํ•œ โ€˜2016 OLED Lighting Annual Reportโ€™์— ๋”ฐ๋ฅด๋ฉด ๊ธ€๋กœ๋ฒŒ OLED ์กฐ๋ช… ํŒจ๋„ ์‹œ์žฅ์€ 2016๋…„ ๋ฏธํ™” 1์–ต1400๋งŒ ๋‹ฌ๋Ÿฌ(ํ•œํ™” ์•ฝ 1266์–ต ์›) ๊ทœ๋ชจ๋ฅผ ํ˜•์„ฑํ•˜๊ณ  2017๋…„๋ถ€ํ„ฐ 2025๋…„๊นŒ์ง€ ์—ฐํ‰๊ท  66%์˜ ์„ฑ์žฅ๋ฅ ์„ ๊ธฐ๋กํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋œ๋‹ค.

OLED ์กฐ๋ช…์€ ๋†’์€ ์—๋„ˆ์ง€ ํšจ์œจ, ์‘์šฉ ๋ถ„์•ผ์˜ ๋‹ค์–‘์„ฑ์ด ์žฅ์ ์œผ๋กœ ๋ถ€๊ฐ๋˜๊ณ  ์žˆ๋‹ค. ๊ธ€๋กœ๋ฒŒ ์‹œ์žฅ์—์„œ ๋ฐฑ์—ด๋“ฑ ์‚ฌ์šฉ๊ทœ์ œ๊ฐ€ ๊ฐ•ํ™”๋œ ๊ฒƒ๋„ OLED ์กฐ๋ช…์ด ๊ฐ๊ด‘๋ฐ›๋Š” ์š”์ธ์ด๋‹ค. ์ด์— ๊ธ€๋กœ๋ฒŒ OLED ์กฐ๋ช… ํŒจ๋„ ์‹œ์žฅ๋„ ์„ฑ์žฅ์„ ๊ฑฐ๋“ญํ•ด 2020๋…„ ๋ฏธํ™” 16์–ต ๋‹ฌ๋Ÿฌ ๊ทœ๋ชจ(ํ•œํ™” ์•ฝ 1์กฐ8์ฒœ์–ต ์›)๋ฅผ ํ˜•์„ฑํ•  ์ „๋ง์ด๋‹ค.

LG๋””์Šคํ”Œ๋ ˆ์ด๋Š” OLED lighting ํŒจ๋„ ์–‘์‚ฐ ๊ธฐ์ˆ ์„ ๋ณด์œ ํ•˜๋ฉด์„œ ํˆฌ์ž๋„ ๋‹จํ–‰ํ•œ ์œ ์ผํ•œ ์—…์ฒด๋‹ค. 2016๋…„ ์ดˆ LGํ™”ํ•™์˜ ์กฐ๋ช…์šฉ OLED ์‚ฌ์—…์ด LG๋””์Šคํ”Œ๋ ˆ์ด๋กœ ์ด๊ด€๋œ ๋ฐ” ์žˆ๋‹ค.

LG Display๋Š” ์ง€๋‚œ 3์›” ์›” 15K ๊ทœ๋ชจ์˜ ์กฐ๋ช…์šฉ 5์„ธ๋Œ€ OLED ํŒจ๋„ ์–‘์‚ฐ๋ผ์ธ ํˆฌ์ž๋ฅผ ๊ฒฐ์ •, ์ด ์‚ฌ์—…์„ ๋ณธ๊ฒฉ์ ์œผ๋กœ ํ™•๋Œ€ํ•˜๊ณ  ์žˆ๋‹ค. ์ด ํšŒ์‚ฌ๋Š” 2020๋…„ ์กฐ๋ช…์šฉ OLED ํŒจ๋„ ๋งค์ถœ์ด ์ „์„ธ๊ณ„ ์‹œ์žฅ 53%์— ํ•ด๋‹นํ•˜๋Š” 8์–ต4800๋งŒ ๋‹ฌ๋Ÿฌ(ํ•œํ™” ์•ฝ 9400์–ต ์›)์— ๋‹ฌํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋œ๋‹ค.

์‘์šฉ ๋ถ„์•ผ๋ณ„๋กœ ๋ณด๋ฉด ์ผ๋ฐ˜ ์‹ค๋‚ด์กฐ๋ช… ๋ถ„์•ผ(down light)์™€ ์ž๋™์ฐจ ์กฐ๋ช…(Automotive)์ด ๊ธ‰๊ฒฉํ•œ ์„ฑ์žฅ์„ธ๋ฅผ ๊ธฐ๋กํ•ด OLED ์กฐ๋ช… ์‹œ์žฅ์˜ ๊ฐ€์žฅ ํฐ ๋น„์ค‘์„ ์ฐจ์ง€ํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ธก๋œ๋‹ค. ์ด ์™ธ์—๋„ ์•ผ์™ธ์šฉ, ์˜๋ฃŒ์šฉ, ์ „์‹œ์šฉ ๋“ฑ ๋‹ค์–‘ํ•œ ๋ถ„์•ผ์—์„œ OLED ์กฐ๋ช… ์‹œ์žฅ์ด ํ™•๋Œ€๋˜๊ณ  ์žˆ๋‹ค.

ํ•œํŽธ ์˜ค๋Š” 2025๋…„ ์ž๋™์ฐจ ์กฐ๋ช…์šฉ OLED ํŒจ๋„ ์‹œ์žฅ์€ 27์–ต8600๋งŒ ๋‹ฌ๋Ÿฌ, ์‹ค๋‚ด์กฐ๋ช… ํŒจ๋„ ์‹œ์žฅ์€ 34์–ต900๋งŒ ๋‹ฌ๋Ÿฌ ๊ทœ๋ชจ๋กœ ์„ฑ์žฅํ•  ๊ฒƒ์ด๋ผ๋Š” ๊ฒŒ ์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜์˜ ์ „๋ง์ด๋‹ค.

LG์ „์ž, ์˜ค์ŠคํŠธ๋ฆฌ์•„ ๋ฒจ๋ฒ ๋ฐ๋ ˆ ์™•๊ถ์— OLED 4K TV ์„ค์น˜

LG OLED TV

LG OLED 4K TV

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

LG์ „์ž๋Š” ์˜ค์ŠคํŠธ๋ฆฌ์•„ ๋นˆ์— ์œ„์น˜ํ•œ ๋ฒจ๋ฒ ๋ฐ๋ ˆ ์™•๊ถ( Schloss Belvedere )์— ์šธํŠธ๋ผ ์˜ฌ๋ ˆ๋“œ TV(๋ชจ๋ธ๋ช…: 55EG920), LG ์šธํŠธ๋ผ HD TV ๋“ฑ ์ด 16๋Œ€์˜ 4K TV ๋ฅผ ์ง€๋‚œ๋‹ฌ ์ดˆ ์„ค์น˜ํ•˜๊ณ  ์˜ค์ŠคํŠธ๋ฆฌ์•„์˜ ๋ฌธํ™”๋ฅผ ์†Œ๊ฐœํ•˜๊ณ  ์žˆ๋‹ค.

์ง€๊ธˆ๊นŒ์ง€ 10๋งŒ ๋ช…์ด ๋„˜๋Š” ๊ด€๋žŒ๊ฐ์ด ์™•์‹ค๋ฌธํ™”, ๋ฏธ์ˆ , ๊ฑด์ถ• ๋“ฑ ์˜ค์ŠคํŠธ๋ฆฌ์•„์˜ ๋ฌธํ™”๋ฅผ ์šธํŠธ๋ผ ์˜ฌ๋ ˆ๋“œ TV์™€ LG ์šธํŠธ๋ผHD TV๋กœ ๊ฐ์ƒํ–ˆ๋‹ค. ํŠนํžˆ ์™•๊ถ ๋‚ด์˜ ๋งˆ๋ธ” ํ™€( Marble Hall )์— ์„ค์น˜๋œ ์šธํŠธ๋ผ ์˜ฌ๋ ˆ๋“œ TV๋Š” ๊ตฌ์Šคํƒ€ํ”„ ํด๋ฆผํŠธ์˜ ์ž‘ํ’ˆ์„ ์†Œ๊ฐœํ•ด ์ธ๊ธฐ๋ฅผ ๋Œ๊ณ  ์žˆ๋‹ค.

๋ฒจ๋ฒ ๋ฐ๋ ˆ ์™•๊ถ์€ ํด๋ฆผํŠธ ํŠน์œ ์˜ ์‹ ๋น„๋กœ์šด ํ™ฉ๊ธˆ์ƒ‰์„ ๊ฐ€์žฅ ์ž˜ ํ‘œํ˜„ํ•  ์ˆ˜ ์žˆ๋Š” ๋””์Šคํ”Œ๋ ˆ์ด๋กœ LG ์˜ฌ๋ ˆ๋“œ TV๋ฅผ ์„ ํƒํ–ˆ๋‹ค. ์™•๊ถ ์ธก์€ ๋งค๋…„ 100๋งŒ ๋ช… ์ด์ƒ์ด ์˜ฌ๋ ˆ๋“œ TV๋กœ ํด๋ฆผํŠธ์˜ ์ž‘ํ’ˆ์„ ๊ฐ์ƒํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•˜๊ณ  ์žˆ๋‹ค.

ํด๋ฆผํŠธ๋Š” ์˜ค์ŠคํŠธ๋ฆฌ์•„ ์ถœ์‹  ํ™”๊ฐ€๋กœ ํ™”๋ คํ•œ ์ƒ‰๊ฐ, ๋ชจ์ž์ดํฌ ๋ฐฉ์‹์˜ ๋…ํŠนํ•œ ๊ตฌ์„ฑ ๋“ฑ ๊ธฐ์กด ๋ณด์ˆ˜์ ์ธ ๋ฏธ์ˆ ๊ณ„์™€ ์ฐจ๋ณ„ํ™”๋œ ์ž‘ํ’ˆ์„ธ๊ณ„๋ฅผ ๊ตฌ์ถ•ํ–ˆ๋‹ค. ํŠนํžˆ โ€˜ํ‚ค์Šค(Kiss)โ€™, โ€˜์œ ๋””ํŠธ(Judith)โ€™ ๋“ฑ ๊ทธ์˜ 20์„ธ๊ธฐ ์ดˆ ์ž‘ํ’ˆ๋“ค์€ ์‹ค์ œ๋กœ ๊ธˆ์„ ์‚ฌ์šฉํ•ด ํ™”๋ คํ•จ์˜ ์ ˆ์ •์„ ๋ณด์—ฌ์ค€๋‹ค.

์˜ฌ๋ ˆ๋“œ TV๋Š” ๋ฐฑ๋ผ์ดํŠธ๊ฐ€ ์—†์–ด ํ™”์†Œ ํ•˜๋‚˜ํ•˜๋‚˜๊ฐ€ ๋น›์„ ๋‚ด๊ธฐ ๋•Œ๋ฌธ์— ๋น›์ƒ˜ํ˜„์ƒ์ด ์—†์–ด ํ˜„์กดํ•˜๋Š” TV ์ค‘ ์ž์—ฐ์ƒ‰์— ๊ฐ€์žฅ ๊ฐ€๊นŒ์šด ์ƒ‰์„ ๊ตฌํ˜„ํ•  ์ˆ˜ ์žˆ๋‹ค. ์–ด๋Š ๊ฐ๋„์—์„œ ๋ณด๋”๋ผ๋„ ์ƒ‰์ด ์™œ๊ณก๋˜์ง€ ์•Š์•„ ๋งŽ์€ ๊ด€๋žŒ๊ฐ๋“ค์ด ํ•œ๊บผ๋ฒˆ์— ๋ณด๋”๋ผ๋„ ๊ฐ™์€ ์ƒ‰์„ ๋ณผ ์ˆ˜ ์žˆ๋‹ค. ์˜ฌ๋ ˆ๋“œ๋งŒ์˜ ์–‡๊ณ  ์„ธ๋ จ๋œ ๋””์ž์ธ์€ ์™•๊ถ์˜ ํ’ˆ๊ฒฉ์— ์–ด์šธ๋ฆฐ๋‹ค๋Š” ํ‰๊ฐ€๋ฅผ ๋ฐ›์•˜๋‹ค.

LG์ „์ž ๊น€์„ฑ์ˆ˜ ์˜ค์ŠคํŠธ๋ฆฌ์•„๋ฒ•์ธ์žฅ์€ โ€œ์˜ฌ๋ ˆ๋“œ TV๊ฐ€ ํด๋ฆผํŠธ์˜ ์ž‘ํ’ˆ์„ ๋ˆˆ์•ž์—์„œ ๋ณด๋Š”๋“ฏํ•œ ๊ฐ๋™์„ ์ฃผ๊ฒŒ ๋  ๊ฒƒโ€์ด๋ผ๋ฉฐ โ€œํ™ฉ๊ธˆ์ƒ‰์ฑ„์˜ ๊ฐ๋™์„ ํ†ตํ•ด ์˜ฌ๋ ˆ๋“œ TV์˜ ์ง„์ •ํ•œ ๊ฐ€์น˜๋ฅผ ์ „ํ•  ๊ฒƒโ€์ด๋ผ๊ณ  ๊ฐ•์กฐํ–ˆ๋‹ค.

์—ญ์‹œ ํŠนํ—ˆ์˜ ํž˜โ€ฆ UDC ์ƒ๋ฐ˜๊ธฐ, ์žฌ๋ฃŒ ๋งค์ถœ ๋–จ์–ด์ ธ๋„ ์˜์—…์ด์ต ๋Œ€ํญ ์ƒ์Šน

Source = UDC

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

OLED ์žฌ๋ฃŒ ํŠนํ—ˆ ์ตœ๊ฐ•์ž์ธ ์œ ๋‹ˆ๋ฒ„์…œ๋””์Šคํ”Œ๋ ˆ์ด(UDC)๊ฐ€ 2016๋…„ ์ƒ๋ฐ˜๊ธฐ ์žฌ๋ฃŒ ๋งค์ถœ์ด ๋–จ์–ด์กŒ์Œ์—๋„ ํฐ ํญ์˜ ์˜์—…์ด์ต์„ ๊ธฐ๋กํ–ˆ๋‹ค. ๋กœ์—ดํ‹ฐ์™€ ๋ผ์ด์„ ์Šค ๋ถ€๋ฌธ ๋งค์ถœ์ด ์ฆ๊ฐ€ํ•œ ๊ฒŒ ์ด์ต ์ƒ์Šน์˜ ์š”์ธ์œผ๋กœ ๋ถ„์„๋œ๋‹ค.

4์ผ(ํ˜„์ง€์‹œ๊ฐ„) UDC๋Š” ์‹ค์ ๋ฐœํ‘œ๋ฅผ ํ†ตํ•ด ์ƒ๋ฐ˜๊ธฐ ๋ฏธํ™” 9,410๋งŒ ๋‹ฌ๋Ÿฌ์˜ ๋งค์ถœ๊ณผ 3,670๋งŒ ๋‹ฌ๋Ÿฌ์˜ ์˜์—…์ด์ต(operating income)์„ ๋ƒˆ๋‹ค๊ณ  ๋ฐํ˜”๋‹ค. UDC๋Š” ์ „๋…„๋™๊ธฐ 310๋งŒ๋‹ฌ๋Ÿฌ์˜ ์˜์—…์†์‹ค(operating loss)์„ ๊ธฐ๋กํ–ˆ๋Š”๋ฐ ์˜ฌํ•ด ์ƒ๋ฐ˜๊ธฐ ์˜์—…์ด์ต์ด ํฐ ํญ์œผ๋กœ ๊ฐœ์„ ๋๋‹ค. ๋งค์ถœ์€ ์ „๋…„๋™๊ธฐ์— ๋น„ํ•ด 5.4% ์ƒ์Šนํ–ˆ๋‹ค.

UDC๋Š” ์˜ฌํ•ด ์ƒ๋ฐ˜๊ธฐ ์žฌ๋ฃŒ๋งค์ถœ์ด 4,662๋งŒ๋‹ฌ๋Ÿฌ๋กœ ์ „๋…„๋™๊ธฐ๋ณด๋‹ค ์•ฝ 9% ํ•˜๋ฝํ–ˆ๋‹ค. ํ•˜์ง€๋งŒ ๋กœ์—ดํ‹ฐ์™€ ๋ผ์ด์„ ์Šค ๋งค์ถœ์€ ์•ฝ 24.3% ์ƒ์Šนํ•ด ์˜์—…์ด์ต ๊ฐœ์„ ์— ๊ธฐ์—ฌํ–ˆ๋‹ค.

OLED ์‹œ์žฅ์ด ์„ฑ์žฅํ•จ์— ๋”ฐ๋ผ OLED ์žฌ๋ฃŒ ์‹œ์žฅ๋„ ์ปค์ง€๊ณ  ์žˆ๋Š” ๊ฒŒ UDC์˜ ์‹ค์ ์„ฑ์žฅ์œผ๋กœ ์ด์–ด์ง„ ๊ฒƒ์œผ๋กœ ํ’€์ด๋œ๋‹ค. ์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜์˜ โ€˜2016 OLED Emitting Materials Annual Reportโ€™์— ๋”ฐ๋ฅด๋ฉด ์ „์„ธ๊ณ„ OLED ๋ฐœ๊ด‘์žฌ๋ฃŒ ์‹œ์žฅ์€ 2016๋…„๋ถ€ํ„ฐ OLED ๋ฐœ๊ด‘์žฌ๋ฃŒ ์‹œ์žฅ์€ ์—ฐํ‰๊ท  46%์˜ ์„ฑ์žฅ๋ฅ ์„ ๊ทธ๋ฆฌ๋ฉฐ 2021๋…„ 43์–ต2300๋งŒ ๋‹ฌ๋Ÿฌ(ํ•œํ™” ์•ฝ 4์กฐ 9250์–ต ์›) ๊ทœ๋ชจ์— ๋‹ฌํ•  ๊ฒƒ์œผ๋กœ ์ „๋ง๋œ๋‹ค.

OLED ์žฌ๋ฃŒ ์‹œ์žฅ์€ ์ˆ˜๋งŽ์€ ํŠนํ—ˆ๊ฐ€ ์ ์šฉ๋˜๋Š” ๊ณณ์ด๊ธฐ ๋•Œ๋ฌธ์— ๊ด‘๋ฒ”์œ„ํ•œ ํŠนํ—ˆ๋ฅผ ๋ณด์œ ํ•œ UDC์˜ ์ž…์ง€๊ฐ€ ํฌ๋‹ค. ์‹ค์ œ๋กœ UDC๋Š” ์ง€๋‚œ 2014๋…„, 2015๋…„ ์—ฐ์†์œผ๋กœ OLED ๋ฐœ๊ด‘์žฌ๋ฃŒ ์‹œ์žฅ ๋งค์ถœ ๊ธ€๋กœ๋ฒŒ 1์œ„์— ์˜ฌ๋ž๋‹ค. ์ด ํšŒ์‚ฌ๋Š” ์ตœ๊ทผ ๋ฐ”์Šคํ”„์˜ OLED ์ธ๊ด‘์žฌ๋ฃŒ ํŠนํ—ˆ๋ฅผ 9,600๋งŒ๋‹ฌ๋Ÿฌ์— ์ธ์ˆ˜ํ•ด ๋ˆˆ๊ธธ์„ ๋Œ๊ธฐ๋„ ํ–ˆ๋‹ค.

UDC & Tianma Enter into Long-Term OLED Patent License and Supplemental Material Purchase Agreements

Source = UDC

Source = UDC

Hyunjoo Kang / jjoo@olednet.com

Universal Display Corporation( UDC ), enabling energy-efficient displays and lighting with itsย  UniversalPHOLED technology and materials, today announced the signing of an OLED Technology License Agreement and Supplemental Material Purchase Agreement with Tianma Micro-electronics Co. Ltd., a leading Chinese small-and medium-size display panel manufacturer. The agreements run for five years.

Tianma is a leading player in AM-OLED technology and series production capacity in domestic China . In late May, Tianma demonstrated its latest OLED advances with a number of display prototypes at Display Week 2016 International Symposium, Seminar and Exhibition. Tianma has a Gen 5.5 AM -OLED line in Shanghai , which started producing AM-OLED modules for intelligent mobile terminals to brand clients this year. Tianma is also increasing its OLED investments to ramp up capacity for commercial mass production.

โ€œWe are very pleased to enter into these license and supply agreements with Tianma Micro-electronics, an early OLED developer and key Chinese display maker,โ€ said Steven V. Abramson , President and Chief Executive Officer of Universal Display . โ€œTianma has been at the forefront of OLED R&D in China for a number of years, and we look forward to working with Tianma to advance their commercial OLED product pipeline with our proprietary OLED technologies and materials. Around the world, we believe that OLED research, development and investment activities are gaining tremendous ground, as consumer demand for cutting-edge, fast-response, thin, energy-efficient displays continues to rise, in products such as smartphones, wearables, tablets and automotive.โ€

Under the license agreement, Universal Display , through its wholly-owned subsidiary UDC Ireland Limited , has granted Tianma Micro-electronics non-exclusive license rights under various patents owned or controlled by Universal Display to manufacture and sell OLED display products. Additionally, Universal Display will supply phosphorescent OLED materials to Tianma Micro-electronics for use in its licensed products.

UDC Announces Q2 2016 Financial Results

Source = UDC

Source = UDC

Hyunjoo Kang / jjoo@olednet.com

Universal Display Corporation( UDC ), enabling energy-efficient displays and lighting with itsย Universal PHOLED technology and materials, today reported financial results for the second quarter ended Juneย 30, 2016.

For the second quarter of 2016, the Company reported net income of $21.8 million, or $0.46 per diluted share, on revenues of $64.4 million. This includes $1.8 million of currency exchange loss related to the BASF OLED patent acquisition. For the second quarter of 2015, the Company reported a net loss of $11.8 million, or $0.25 per diluted share, on revenues of $58.1 million. The 2015 net loss reflected a $33.0 million write-down of inventory, primarily of an existing host material and associated work-in-process. Excluding this item and its associated $1.9 million reduction of income tax expense, adjusted net income for the second quarter of 2015 was $19.4 million, or $0.41 per diluted share (see “reconciliation of non-GAAP Measures” below for further discussion of the non-GAAP measures included in this release).

โ€œOur second quarter 2016 revenues and net income increased year-over-year, and we maintained our strong margin profile. We are confident that the underlying growth fundamentals of our long-term outlook remain robust, but near-term, we expect our revenue growth will be delayed by about six months,โ€ said Sidney D. Rosenblatt, Executive Vice President and Chief Financial Officer of Universal Display.

Rosenblatt continued, โ€œWe expect strong revenue growth in 2017. At that time, new OLED production from the multi-year capital expenditure cycle is slated to start contributing to our revenues. Ahead of this wave of high-volume capacity, we have been working to expand and broaden our team and core competencies to advance our strategic initiatives and increase our competitive edge. We expect these initiatives, along with new OLED capacity, coupled with our pipeline of new materials, new technologies and new agreements, to bolster our long-term growth plan.โ€

Financial Highlights for the Second Quarter of 2016

The Company reported revenues of $64.4 million, compared to revenues of $58.1 million for the same quarter of 2015, an increase of 10.8%. Material sales were $22.3 million, down 8.3% compared to the second quarter of 2015, primarily due to a $2.0 million decline in host material sales. Royalty and license fees were $42.0 million, up from $33.7 million in the second quarter of 2015. The Company recognized $37.5 million in Samsung Display Co., Ltd. (SDC) licensing revenue in the second quarter of 2016, up from $30.0 million in the same quarter of 2015.

The Company reported operating income of $34.0 million in the second quarter of 2016, compared to an operating loss of $4.8 million for the second quarter of 2015. Excluding the inventory write-down of $33.0 million, adjusted operating income was $28.2 million for the second quarter of 2015. Operating expenses were $30.4 million, compared to $62.9 million in the second quarter of 2015 and cost of materials was $5.7 million, compared to $39.1 million in the second quarter of 2015, both of which included the inventory write-down of $33.0 million in the second quarter of 2015.

The Companyโ€™s balance sheet remained strong, with cash and cash equivalents and investments of $332.0 million as of Juneย 30, 2016. During the second quarter, the Company added $96.0 million in intangible assets in the form of intellectual property purchases and certain other assets from BASF, increasing the portfolio to more than 4,100 issued and pending patents worldwide. During the second quarter, the Company generated $36.2 million in operating cash flow.

Financial Highlights for the First Six Months of 2016

The Company reported revenues of $94.1 million, compared to revenues of $89.3 million for the first half of 2015, or an increase of 5.4%. Material sales were $46.6 million, down 8.8% compared to $51.1 million in the first half of 2015, primarily due to a $7.0 million decline in host sales. Royalty and license fees were $47.4 million, up from $38.1 million in the first half of 2015.

The Company reported operating income of $36.7 million in the first half of 2016, compared to an operating loss of $3.1 million for the first half of 2015. Excluding the inventory write-down of $33.0 million, adjusted operating income was $30.0 million for 2015. For the first half of 2016, we reported net income of $23.8 million, or $0.51 per diluted share, compared to a net loss of $10.5 million, or $0.23 per diluted share, for the same period of 2015. Excluding the inventory write-down and the associated $1.9 million reduction of income tax expense, adjusted net income was $20.7 million, or $0.45 per diluted share, for the first half of 2015.

Operating cash flow for the first half of 2016 was $36.2 million, a decrease of 51.8% compared to $75.2 million for the first half of 2015 which included an upfront $42.0 million license and royalty payment.

2016 Guidance

While the OLED industry is still at a stage where many variables can have a material impact on its growth, based upon the most recent and best information on hand, the Company believes it is prudent to revise its 2016 revenues guidance. The Company now expects 2016 revenues to be in the range of $190 million to $200 million.

LGโ€™s 77 inch OLED TV at KRW 40 Million, Is the Price OK? Comparison with Competitors…

์ถœ์ฒ˜=LG์ „์ž

LG`s 77 inch OLED TV Picture Source = LG Elec.

Hyunjoo Kang / jjoo@olednet.com
LG Electronics recently announced 77 inch OLED TV, and its factory price at KRW 41 million received much attention. With the diverse public opinions regarding this, OLEDNET looked into price trend of TV of similar size.
According to UBI Research, Samsung Electronicsโ€™ 78 inch SUHD TV product is being sold at USD 7997.99 ~ 9997.99 (lowest price at Amazon). Released in April, these products utilize quantum dot film attached LCD panel.
For Sony which uses LCD, 75 inch product released in January costs approximately KRW 6.7 million as of July, and 85 inch product costs approximately KRW 9 million. Sony products are less costly than Samsung and LG products.
The actual market price of LG Electronicsโ€™ 77 inch OLED TV is not yet exactly known. However, the comparison with its factory price of KRW 41 million shows it is about 4 times more expensive than Samsung Electronicsโ€™ 78 inch product and Sonyโ€™s 85 inch product.
Compared to LCD TV, existing large OLED TV of same size is about twice as expensive. Although the gap has been recently reduced, this is due to LG Electronicsโ€™ OLED TV price reduction. While it is true that OLED TV is pricier, that does not mean it is not marketable. In fact, LG Electronics announced that Q2 2016 OLED TV sales increased by 4 times compared to previous quarter through conference call.
However, some believe that the fact the difference is approximately 4 times, rather than twice, will bring down the competitiveness. Regarding this issue, Choong Hoon Yi of UBI Research explained that considering that the yield drops rapidly as the size increases, the price of LGโ€™s 77 inch new product is not totally out of order. He added that the price will drop with yield improvement, and looking at TV market trend so far, the market price could eventually be half of the factory price.
LG Electronicsโ€™ 77 inch OLED TV could fall to about KRW 20 million from KRW 41 million, reducing the price gap against LCD TV of similar size to approximately 2 times. Yi further added that despite being twice as expensive as LCD TV, OLED TV has been solidifying its position in the market.

LG์˜ 4์ฒœ๋งŒ์› 77 ์ธ์น˜ OLED TV, ์ด ๊ฐ€๊ฒฉ ๊ดœ์ฐฎ๋‚˜?โ€ฆ๊ฒฝ์Ÿ์‚ฌ ์ œํ’ˆ ๊ฐ€๊ฒฉ ๋น„๊ตํ•ด๋ณด๋‹ˆ

์ถœ์ฒ˜=LG์ „์ž

LG์ „์ž๊ฐ€ ์ตœ๊ทผ ์ถœ์‹œํ•œ 77์ธ์น˜์˜ OLED TV (์ถœ์ฒ˜=LG์ „์ž)

๊ฐ•ํ˜„์ฃผ /jjoo@olednet.com

์ตœ๊ทผ LG์ „์ž๊ฐ€ 77์ธ์น˜ OLED TV๋ฅผ ๋ฐœํ‘œ, 4,100๋งŒ์›์ด๋ผ๋Š” ์ถœ๊ณ ๊ฐ€๊ฐ€ ํ™”์ œ๊ฐ€ ๋๋‹ค. ๊ฐ€๊ฒฉ์— ๋Œ€ํ•œ ์—ฌ๋ก ์ด ๋ถ„๋ถ„ํ•ด ์œ ์‚ฌํ•œ ํฌ๊ธฐ์˜ ๊ฒฝ์Ÿ์‚ฌ TV ๊ฐ€๊ฒฉ ๋™ํ–ฅ์„ ์‚ดํŽด๋ดค๋‹ค.

์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜์˜ ์‹œ์žฅ ์กฐ์‚ฌ์— ๋”ฐ๋ฅด๋ฉด ์‚ผ์„ฑ์ „์ž์˜ 78์ธ์น˜ SUHD TV ์ œํ’ˆ์€ ์•ฝ 900๋งŒ์›~1,100๋งŒ์›๋Œ€(์•„๋งˆ์กด ์ตœ์ €๊ฐ€ ๊ธฐ์ค€)๋กœ ํŒ๋งค๋˜๊ณ  ์žˆ๋‹ค. ์ง€๋‚œ 4์›”์— ์ถœ์‹œ๋œ ์ด ์ œํ’ˆ๋“ค์€ ํ€€ํ…€๋‹ท ํ•„๋ฆ„์„ ๋ถ€์ฐฉํ•œ LCD ํŒจ๋„์ด ํƒ‘์žฌ๋๋‹ค.

LCD๋ฅผ ์“ฐ๋Š” ์†Œ๋‹ˆ TV์˜ ๊ฒฝ์šฐ ์˜ฌํ•ด 1์›” ์ถœ์‹œ๋œ 75์ธ์น˜ ์ œํ’ˆ์ด 7์›”๋ง ๊ธฐ์ค€ ์•ฝ 670๋งŒ์›, 85์ธ์น˜ ์ œํ’ˆ์ด ์•ฝ 900๋งŒ์›์œผ๋กœ ์‚ผ์„ฑ, LG์˜ ์ œํ’ˆ๋ณด๋‹ค ์ €๋ ดํ•œ ํŽธ์ด๋‹ค.

LG์ „์ž์˜ 77 ์ธ์น˜ OLED TV ์ œํ’ˆ์˜ ์‹ค์ œ ์‹œ์žฅ๊ฐ€๊ฒฉ์ด ์–ผ๋งˆ์ผ์ง€ ์•„์ง ์ •ํ™•ํžˆ ์•Œ ์ˆ˜ ์—†๋‹ค. ์ผ๋‹จ ์ด ์ œํ’ˆ์˜ ์ถœ๊ณ ๊ฐ€์ธ 4,100๋งŒ์›์œผ๋กœ ๋น„๊ตํ•œ๋‹ค๋ฉด ์‚ผ์„ฑ์ „์ž์˜ 78์ธ์น˜ ์ œํ’ˆ๊ณผ ์†Œ๋‹ˆ์˜ 85์ธ์น˜ ์ œํ’ˆ๋ณด๋‹ค 4๋ฐฐ๊ฐ€๋Ÿ‰ ๋น„์‹ผ ๊ฐ€๊ฒฉ์ด๋‹ค.

๊ธฐ์กด์˜ ๋Œ€ํ˜• OLED TV์˜ ๊ฐ€๊ฒฉ์€ ๊ฐ™์€ ํฌ๊ธฐ์˜ LCD TV์— ๋น„ํ•ด ๋Œ€์ฒด๋กœ 2๋ฐฐ ๊ฐ€๊นŒ์ด ์ฐจ์ด๋‚œ๋‹ค. ์š”์ฆ˜ ๊ทธ ๊ฒฉ์ฐจ๊ฐ€ ๋‹ค์†Œ ์ขํ˜€์ง€๊ธด ํ–ˆ์ง€๋งŒ ์ด๋Š” LG์ „์ž๊ฐ€ ์ตœ๊ทผ OLED TV ๊ฐ€๊ฒฉ ์ธํ•˜๋ฅผ ๋‹จํ–‰ํ•œ ๊ฒฐ๊ณผ๋‹ค. OLED TV๊ฐ€ ๋น„์‹ผ ๊ฑด ์‚ฌ์‹ค์ด์ง€๋งŒ, ๊ทธ๋ž˜๋„ ์‹œ์žฅ์„ฑ์ด ์—†๋Š” ๊ฒƒ์€ ์•„๋‹ˆ๋‹ค. ์‹ค์ œ๋กœ LG์ „์ž๋Š” 2016๋…„ 2๋ถ„๊ธฐ OLED TV ํŒ๋งค๋Ÿ‰์ด ์ „๋…„๋™๊ธฐ์— ๋น„ํ•ด 4๋ฐฐ ๋Š˜์—ˆ๋‹ค๊ณ  ์ปจํผ๋Ÿฐ์Šค์ฝœ์„ ํ†ตํ•ด ๋ฐœํ‘œํ–ˆ๋‹ค.

ํ•˜์ง€๋งŒ LG์ „์ž์˜ ์ด๋ฒˆ 77์ธ์น˜ OLED TV๋Š” LCD TV์™€์˜ ๊ฐ€๊ฒฉ์ฐจ์ด๊ฐ€ 2๋ฐฐ๋ณด๋‹ค ๋†’์€ ์•ฝ 4๋ฐฐ๋ผ๋Š” ๋ฉด์—์„œ ๊ฒฝ์Ÿ๋ ฅ์ด ๋–จ์–ด์งˆ ๊ฒƒ์ด๋ผ๋Š” ์˜๊ฒฌ๋„ ์žˆ๋‹ค.

์ด์— ๋Œ€ํ•ด ์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜ ์ด์ถฉํ›ˆ ๋Œ€ํ‘œ๋Š” โ€œํฌ๊ธฐ๊ฐ€ ์ปค์งˆ์ˆ˜๋ก ์ˆ˜์œจ์ด ๊ธ‰๊ฒฉํžˆ ๋–จ์–ด์ง€๋Š” ๊ฑธ ๊ฐ์•ˆํ•˜๋ฉด LG์˜ 77์ธ์น˜ ์‹ ์ œํ’ˆ ๊ฐ€๊ฒฉ์ด ํ„ฐ๋ฌด๋‹ˆ ์—†๋Š” ์ •๋„๋Š” ์•„๋‹ˆ๋‹คโ€๋ผ๋ฉฐ โ€œ์ˆ˜์œจ ๊ฐœ์„  ๋“ฑ์œผ๋กœ ๊ฐ€๊ฒฉ๋„ ๋–จ์–ด์งˆ ๊ฒƒ์ด๋ฉฐ ๊ทธ๋™์•ˆ์˜ TV ์‹œ์žฅ ์ถ”์ด๋ฅผ ๋ณผ ๋•Œ ๊ฒฐ๊ตญ ์‹œ์žฅ๊ฐ€๊ฐ€ ์ถœ๊ณ ๊ฐ€์— ๋น„ํ•ด ์ ˆ๋ฐ˜๊นŒ์ง€ ๋–จ์–ด์งˆ ์ˆ˜ ์žˆ๋‹คโ€๊ณ  ๋‚ด๋‹ค๋ดค๋‹ค.

LG์˜ 77์ธ์น˜ OLED TV์˜ ๊ฐ€๊ฒฉ๋„ 4,100๋งŒ์›์—์„œ ํ–ฅํ›„ 2,000๋งŒ์›์ •๋„๋กœ ๋‚ด๋ ค๊ฐˆ ์ˆ˜ ์žˆ์œผ๋ฉฐ, ๋น„์Šทํ•œ ํฌ๊ธฐ์˜ LCD TV์™€์˜ ๊ฐ€๊ฒฉ ๊ฒฉ์ฐจ๊ฐ€ ๊ฒฐ๊ตญ 2๋ฐฐ์ •๋„๋กœ ์ขํ˜€์ง„๋‹ค๋Š” ์–˜๊ธฐ๋‹ค.

์ด์ถฉํ›ˆ ๋Œ€ํ‘œ๋Š” โ€œ๊ทธ๋™์•ˆ OLED TV๊ฐ€ LCD TV์— ๋น„ํ•ด ๊ฐ€๊ฒฉ์ด 2๋ฐฐ๊ฐ€๋Ÿ‰ ๋น„์‹ธ๋„ ๋‚˜๋ฆ„ ์‹œ์žฅ ์ž…์ง€๋ฅผ ๋‹ค์ ธ์™”๋‹คโ€๊ณ  ์„ค๋ช…ํ–ˆ๋‹ค.

Taiwanโ€™s Q2 2016 LCD Shipment, Small to Medium Size โ†“, Large Size โ†‘โ€ฆBusiness Profit of AUO, Innolux, etc. Reduced

Taiwanese panel industry recorded decreased small to medium size LCD panel shipment and increased shipment of 9 inch or bigger large size LCD panel. (Picture Source = AUO)

Taiwanese panel industry in recorded decreased small to medium size LCD panel shipment and increased shipment of 9 inch or bigger large size LCD panel. (Picture Source = AUO)

 

Hyunjoo Kang / jjoo@olednet.com

In Q2 2016, Taiwanese panel industry recorded decreased small to medium size LCD panel shipment and increased shipment of 9 inch or bigger large size panel.

According to DigiTimes, Taiwanese TFT-LCD panel companies shipped 58.38 million units of โ‰ฅ 9 inch panels in Q2 2016, an increase of 18.1% QoQ, and 0.8% increase YoY. The small to medium size panel shipment was 269.249 million units, a decrease of 0.5% QoQ, and 6.3% decrease YoY.

In terms of small to medium size, โ‰ค 9 inch, Chunghwa Picture Tubes (CPT) led the shipment volume with 100.56 million units, and HannStar Display followed with 67.892 million units in Q2. For LCD panels โ‰ฅ 9 inch, AUO led the Taiwanese market with Q2 shipment of 27.11 million units. Of these 7.176 million units are for TV, and the rest are for notebook, monitor, and tablet. Following AUO, Innolux recorded 27.09 million units of shipment. Of these 10.72 million units are for TV, and the rest are for notebook, monitor, and tablet.

According to companiesโ€™ recent Q2 performance announcement, key Taiwanese LCD companies, including AUO and Innolux, reported decreased business profit. AUO reported TWD 80,000 million in Q2 sales, a 13% fall YoY, and TWD 116 million in business profit, approximately 98% decrease YoY. Innolux showed TWD 66,800 million in Q2 sales, decrease of approximately 29%, and business loss of TWD 3,039 million.

Samsung Unveils the New Galaxy Note 7

์‚ผ์„ฑ์ „์ž๊ฐ€ Galaxy Note 7์„ ๊ณต๊ฐœํ–ˆ๋‹ค.

Samsung Elec. unveils Galaxy Note 7ย 

Hyunjoo Kang / jjoo@olednet.com

Samsung Electronics continues to drive the smartphone market with the Galaxy Note7 by building on the companyโ€™s category-defining leadership with innovative features that set a new standard for large-screen devices. With refined craftsmanship, premium materials and a unique, symmetrical edge design, the Galaxy Note7 features:

  • A water resistant body and S Pen (IP68)
  • Top-of-the-line security that combines Samsung Knox with biometric authentication including a new iris scanning feature
  • Immersive entertainment capabilities with HDR video streaming capabilities.

The Galaxy Note7 strikes a balance between work and play, enabling people to achieve more than what they thought possible on a smartphone.

โ€œThe Galaxy Note7 combines productivity and entertainment, and strong security features. Powering a robust ecosystem, it is the ideal device for those who want to achieve more in life,โ€ said DJ Koh, President of Mobile Communications Business, Samsung Electronics. โ€œLife moves faster than ever now so we created the Galaxy Note7 to move with users โ€“ helping them get things done more easily wherever, whenever.โ€

์‚ผ์„ฑ์ „์ž, ๊ฐค๋Ÿญ์‹œ๋…ธํŠธ7 ๊ณต๊ฐœโ€ฆ๊ฐœ์„ ๋œ SํŽœ๊ณผ ํ™์ฑ„์ธ์‹๊ธฐ๋Šฅ ๋“ฑ

์‚ผ์„ฑ์ „์ž๊ฐ€ Galaxy Note 7 ์„ ๊ณต๊ฐœํ–ˆ๋‹ค.

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

์‚ผ์„ฑ์ „์ž๊ฐ€ย 2์ผ(ํ˜„์ง€์‹œ๊ฐ„)ย ๋ฏธ๊ตญย ๋‰ด์š•์—์„œย ‘์‚ผ์„ฑย ๊ฐค๋Ÿญ์‹œย ์–ธํŒฉ’ย ํ–‰์‚ฌ๋ฅผย ์—ด๊ณ ย ‘๊ฐค๋Ÿญ์‹œย ๋…ธํŠธ7( Galaxy Note 7 )’์„ย ๊ณต๊ฐœํ–ˆ๋‹ค.

โ€˜๊ฐค๋Ÿญ์‹œย ๋…ธํŠธ7โ€™์€ย ์‹œ๋ฆฌ์ฆˆ์˜ย 6๋ฒˆ์งธ์ด์ง€๋งŒ,ย ์ˆซ์žย โ€˜6โ€™๋ฅผย ๊ฑด๋„ˆ๋›ฐ๊ณ ย ์ตœ์ข…ย โ€˜7โ€™์œผ๋กœย ์ œํ’ˆ๋ช…์„ย ์ •ํ–ˆ๋Š”๋ฐ,ย ์ด๋Š”ย ์ƒ๋ฐ˜๊ธฐ์—ย ์ถœ์‹œ๋œย ‘๊ฐค๋Ÿญ์‹œย S7’๊ณผย ์ˆซ์ž๋ฅผย ํ†ต์ผํ•ดย ๋ณด๋‹คย ์‰ฝ๊ณ ย ์ผ๊ด€์„ฑย ์žˆ๊ฒŒย ๊ณ ๊ฐ๋“ค๊ณผย ์ปค๋ฎค๋‹ˆ์ผ€์ด์…˜ย ํ•˜๊ธฐย ์œ„ํ•ด์„œ๋‹ค.

โ€˜๊ฐค๋Ÿญ์‹œย ๋…ธํŠธ7โ€™์€ย ๋…ธํŠธย ์‹œ๋ฆฌ์ฆˆย ์ตœ์ดˆ๋กœย IP68์˜ย ๋ฐฉ์ˆ˜ใ†๋ฐฉ์ง„ย ๊ธฐ๋Šฅ์„ย ์ œ๊ณตํ•˜๊ณ ,ย ๊ฐœ์„ ๋œ SํŽœ(Pen)์„ย ํƒ‘์žฌํ–ˆ๋‹ค.

์‚ผ์„ฑ์ „์žย ์Šค๋งˆํŠธํฐย ์ตœ์ดˆ๋กœย โ€˜ํ™์ฑ„์ธ์‹โ€™ย ๊ธฐ๋Šฅ์„ย ํƒ‘์žฌํ•ด,ย โ€˜์‚ผ์„ฑย ๋…น์Šค(Knox)โ€™์™€ย ์ƒ์ฒด์ธ์‹์„ย ๊ฒฐํ•ฉํ•˜๋Š”ย ์—…๊ณ„ย ์ตœ๊ณ ย ์ˆ˜์ค€์˜ย ๋ณด์•ˆย ์†”๋ฃจ์…˜์„ย ์ œ๊ณตํ•œ๋‹ค.

ํŠนํžˆย ํ™์ฑ„ย ์ธ์‹์„ย ์ด์šฉํ•ดย ๋กœ๊ทธ์ธ์ด๋‚˜ย ์ธ์ฆย ์„œ๋น„์Šค๊ฐ€ย ๊ฐ€๋Šฅํ•œย โ€˜์‚ผ์„ฑํŒจ์Šคโ€™ย ๊ธฐ๋Šฅ์ดย ํƒ‘์žฌ๋ผ ํŽธ๋ฆฌํ•œย ๋ชจ๋ฐ”์ผย ๋ฑ…ํ‚นย ์„œ๋น„์Šค๋„ย ์ง€์›๋œ๋‹ค.

๊ฐœ์ธ์˜ย ๋ฐ์ดํ„ฐ,ย ์• ํ”Œ๋ฆฌ์ผ€์ด์…˜์„ย ๋ถ„๋ฆฌ๋œย ๊ณต๊ฐ„์—์„œย ๊ด€๋ฆฌํ• ย ์ˆ˜ย ์žˆ๋Š”ย โ€˜๋ณด์•ˆย ํด๋”โ€™ย ๊ธฐ๋Šฅ์„ย ํ†ตํ•ดย ์ผ์ƒ์—์„œย ์Šค๋งˆํŠธํฐ์„ย ๋ณด๋‹คย ์•ˆ์‹ฌํ•˜๊ณ ย ์‚ฌ์šฉํ• ย ์ˆ˜ย ์žˆ๋‹ค.

๋…ธํŠธย ์‹œ๋ฆฌ์ฆˆย ์ตœ์ดˆ๋กœย ์ „๋ฉดย ์—ฃ์ง€ย ๋””์Šคํ”Œ๋ ˆ์ด๋ฅผย ์ฑ„์šฉํ•จ๊ณผย ๋™์‹œ์—ย ์ƒํ•˜์ขŒ์šฐ์™€ย ์ „ํ›„๋ฉดย ๋ชจ๋‘ย ๋Œ€์นญ์„ย ์ด๋ฃจ๋Š”ย ์—ฃ์ง€ย ๋””์ž์ธ์„ย ์ ์šฉํ•˜๊ณ ,ย ๋Œ€ย ํ™”๋ฉด์ž„์—๋„ย ํ•œย ์†์œผ๋กœย ํŽธ์•ˆํ•˜๊ฒŒย ์‚ฌ์šฉํ• ย ์ˆ˜ย ์žˆ๋Š”ย ์ตœ์ ์˜ย ๊ทธ๋ฆฝ๊ฐ์„ย ์ œ๊ณตํ•œ๋‹ค.

โ€˜๊ฐค๋Ÿญ์‹œย ๋…ธํŠธ7โ€™์€ย  HDR(Highย Dynamicย Range)ย ๋น„๋””์˜คย ์ŠคํŠธ๋ฆฌ๋ฐ์„ย ์ง€์›ํ•ดย ์ตœ๊ณ ์˜ย ์—”ํ„ฐํ…Œ์ธ๋จผํŠธย ๊ฒฝํ—˜์„ย ์ œ๊ณตํ• ย ์˜ˆ์ •์ด๋‹ค.ย Alwaysย Onย Display๋„ย ์• ํ”Œ๋ฆฌ์ผ€์ด์…˜ย ์•Œ๋ฆผ,ย ๋ฎค์งย ์ปจํŠธ๋กคย ๋“ฑย ๊ธฐ๋Šฅ์ดย ๋Œ€ํญย ๊ฐ•ํ™”๋๋‹ค.

ํ•จ๊ป˜ย ์ƒˆ๋กญ๊ฒŒย ์ถœ์‹œ๋˜๋Š”ย โ€˜๊ธฐ์–ดย VRโ€™์€ย ์‹œ์•ผ๊ฐ์„ย ๊ฐœ์„ ํ•˜๊ณ ย ์ œํ’ˆย ์™ธ๋ถ€์—ย USBย ํƒ€์ž…-Cย ํฌํŠธ๋„ย ํƒ‘์žฌํ•ดย ์™ธ๋ถ€๊ธฐ๊ธฐย ์—ฐ๊ฒฐ๋„ย ๊ฐ€๋Šฅํ•ด์กŒ๋‹ค.

์†Œ๋น„์ž๋“ค์€ย ์ด์™€ย ๊ฐ™์€ย โ€˜๊ฐค๋Ÿญ์‹œย ๋…ธํŠธ7โ€™์˜ย ํ˜์‹ ์ ์ด๊ณ ย ๋‹ค์–‘ํ•œย ๊ธฐ๋Šฅ๋“ค์„ย ํ†ตํ•ดย ๊ทธย ๋™์•ˆย ์Šค๋งˆํŠธํฐ์—ย ๊ธฐ๋Œ€ํ–ˆ๋˜ย ์‚ฌ์šฉ์„ฑ์„ย ๋ชจ๋‘ย ๊ฒฝํ—˜ํ• ย ์ˆ˜ย ์žˆ๋‹ค.

์‚ผ์„ฑ์ „์žย ๋ฌด์„ ์‚ฌ์—…๋ถ€์žฅย ๊ณ ๋™์ง„ย ์‚ฌ์žฅ์€ย “์‚ผ์„ฑ์ „์ž๋Š”ย ๋Œ€ย ํ™”๋ฉด๊ณผย SํŽœ์„ย ์ฑ„์šฉํ•œย ๊ฐค๋Ÿญ์‹œย ๋…ธํŠธย ์‹œ๋ฆฌ์ฆˆ๋ฅผย ํ†ตํ•ดย ์Šค๋งˆํŠธํฐย ์‹œ์žฅ์—ย ์ƒˆ๋กœ์šดย ๊ธฐ์ค€์„ย ์ œ์‹œํ•˜๊ณ ย ํŒจ๋ธ”๋ฆฟย ์นดํ…Œ๊ณ ๋ฆฌ๋ฅผย ์„ ๋„ํ•ดย ์™”๋‹คโ€๋ฉฐย โ€œ์ด๋ฒˆ์—ย ์ƒˆ๋กญ๊ฒŒย ์„ ๋ณด์ด๋Š”ย ๊ฐค๋Ÿญ์‹œย ๋…ธํŠธ7์€ย ํŒจ๋ธ”๋ฆฟย ์‹œ์žฅ์—์„œ์˜ย ๋…๋ณด์ ย ์ง€์œ„๋ฅผย ๋‹ค์‹œย ํ•œ๋ฒˆย ํ™•์ธํ•˜๊ณ ย ์†Œ๋น„์ž๋“ค์—๊ฒŒย ๋ณด๋‹คย ํ˜์‹ ์ ์ธย ์‚ฌ์šฉ์„ฑ์„ย ์ œ๊ณตํ• ย ๊ฒƒโ€์ด๋ผ๊ณ ย ๋งํ–ˆ๋‹ค.

๋Œ€๋งŒ 2016๋…„ 2๋ถ„๊ธฐ LCD ์ถœํ•˜๋Ÿ‰ ์ค‘์†Œํ˜•โ†“ ๋Œ€ํ˜•โ†‘โ€ฆAUOยท์ด๋…ธ๋ฃฉ์Šค ๋“ฑ ์ด์ต ํฌ๊ฒŒ ํ•˜๋ฝ

์ถœ์ฒ˜ = AUO

๋Œ€๋งŒ LCD ํŒจ๋„ ์—…์ฒด๋“ค์ด 2๋ถ„๊ธฐ ์‹ค์ ์„ ๋ฐœํ‘œํ–ˆ๋‹ค.ย (์‚ฌ์ง„ ์ถœ์ฒ˜ = AUO)

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

2016๋…„ 2๋ถ„๊ธฐ ๋Œ€๋งŒ ํŒจ๋„ ์—…๊ณ„์—์„œ๋Š” ์ค‘์†Œํ˜• LCD ํŒจ๋„ ์ถœํ•˜๋Ÿ‰์ด ์ค„๊ณ  9์ธ์น˜ ์ด์ƒ ๋Œ€ํ˜• ํŒจ๋„์˜ ์ถœํ•˜๋Ÿ‰์€ ๋Š˜์–ด๋‚œ ๊ฒƒ์œผ๋กœ ๋‚˜ํƒ€๋‚ฌ๋‹ค.

๋””์ง€ํƒ€์ž„์Šค์— ๋”ฐ๋ฅด๋ฉด ์ง€๋‚œ 2๋ถ„๊ธฐ ๋Œ€๋งŒ TFT-LCD ํŒจ๋„ ์—…์ฒด๋“ค์€ 9์ธ์น˜ ์ด์ƒ์˜ ํŒจ๋„์„ 5,838๋งŒ๋Œ€ ์ถœํ•˜ํ–ˆ๋‹ค. ์ด๋Š” ์ „๋ถ„๊ธฐ ๋Œ€๋น„ 18.1%, ์ „๋…„๋™๊ธฐ ๋Œ€๋น„ 0.8% ๋Š˜์–ด๋‚œ ์ˆ˜์น˜๋‹ค.

2๋ถ„๊ธฐ ๋Œ€๋งŒ ํŒจ๋„ ์—…์ฒด๋“ค์˜ ์ค‘์†Œํ˜• ํŒจ๋„ ์ถœํ•˜๋Ÿ‰์€ 2์–ต6,924๋งŒ9์ฒœ๋Œ€๋กœ 1๋ถ„๊ธฐ๋ณด๋‹ค 0.5% ์ค„์—ˆ์œผ๋ฉฐ ์ง€๋‚œํ•ด 2๋ถ„๊ธฐ๋ณด๋‹ค 6.3% ์ค„์—ˆ๋‹ค.

9์ธ์น˜ ์ดํ•˜ ์ค‘์†Œํ˜• ๋ถ€๋ฌธ์—์„œ๋Š” ์ฒญํ™” ํ”ฝ์ฒ˜ ํŠœ๋ธŒ์Šค(CPT)๊ฐ€ 1์–ต56๋งŒ๋Œ€๋กœ ์ถœํ•˜๋Ÿ‰ 1์œ„๋ฅผ ์ฐจ์ง€ํ–ˆ์œผ๋ฉฐ ํ•œ์Šคํƒ€๋””์Šคํ”Œ๋ ˆ์ด(HannStar Display)๊ฐ€ 6,789๋งŒ2์ฒœ๋Œ€๋กœ ๋’ค๋ฅผ ์ž‡๋Š”๋‹ค.

2๋ถ„๊ธฐ 9์ธ์น˜ ์ด์ƒ ์‹œ์žฅ์—์„œ๋Š” AU Optronics (AUO)๋Š” 2๋ถ„๊ธฐ 2,711๋งŒ๋Œ€์˜ ํŒจ๋„์„ ์ถœํ•˜ํ•ด ๋Œ€๋งŒ 1์œ„์— ์˜ฌ๋ž๋‹ค. ๊ทธ ์ค‘ 717๋งŒ6์ฒœ๋Œ€๊ฐ€ TV์šฉ์ด๋ฉฐ ๋‚˜๋จธ์ง€๋Š” ๋…ธํŠธ๋ถ, ๋ชจ๋‹ˆํ„ฐ, ํƒœ๋ธ”๋ฆฟ์šฉ์ด๋‹ค. 2์œ„์ธ ์ด๋…ธ๋ฃฉ์Šค๋Š” 2,709๋งŒ๋Œ€์˜ ํŒจ๋„์„ ์ถœํ•˜ํ–ˆ์œผ๋ฉฐ TV์šฉ์ด 1,072๋งŒ๋Œ€๋ฉฐ ๋‚˜๋จธ์ง€๊ฐ€ ๋…ธํŠธ๋ถ, ๋ชจ๋‹ˆํ„ฐ, ํƒœ๋ธ”๋ฆฟ์šฉ์ด๋‹ค.

์ตœ๊ทผ ๊ฐ ์—…์ฒด๋“ค์˜ 2๋ถ„๊ธฐ ์‹ค์ ๋ฐœํ‘œ๋“ค์— ๋”ฐ๋ฅด๋ฉด AUO, ์ด๋…ธ๋ฃฉ์Šค ๋“ฑ ๋Œ€๋งŒ ์ฃผ์š” LCD ํŒจ๋„ ์—…์ฒด๋“ค์€ ์˜์—…์ด์ต์ด ํ•˜๋ฝํ•œ ๊ฒƒ์œผ๋กœ ๋‚˜ํƒ€๋‚ฌ๋‹ค.

AUO๋Š” 2016๋…„ 2๋ถ„๊ธฐ ์ „๋…„๋™๊ธฐ์— ๋น„ํ•ด ์•ฝ 13% ์ค„์–ด๋“  800์–ต ๋Œ€๋งŒ๋‹ฌ๋Ÿฌ์˜ ๋งค์ถœ์„ ๊ธฐ๋กํ–ˆ์œผ๋ฉฐ, ์˜์—…์ด์ต์€ 1์–ต1,600๋งŒ ๋Œ€๋งŒ๋‹ฌ๋Ÿฌ๋กœ ์ „๋…„๋™๊ธฐ ๋Œ€๋น„ ์•ฝ 98% ํ•˜๋ฝํ–ˆ๋‹ค.

์ด๋…ธ๋ฃฉ์Šค๋Š” 2๋ถ„๊ธฐ ๋งค์ถœ์ด ์•ฝ 29% ์ค„์–ด๋“  668์–ต ๋Œ€๋งŒ๋‹ฌ๋Ÿฌ๋ฅผ ๊ธฐ๋กํ–ˆ์œผ๋ฉฐ 30์–ต3,900๋งŒ ๋Œ€๋งŒ๋‹ฌ๋Ÿฌ์˜ ์˜์—…์†์‹ค์„ ๊ธฐ๋กํ–ˆ๋‹ค.

Past OLED, TVโˆ™Mobile, New World for VRโˆ™Automotiveโ€ฆUBI Research Hosts 16th IMID Industrial Forum

16th IMID Industrial Forum

16th IMID Industrial Forum

Hyunjoo Kang / jjoo@olednet.com
OLED, that has been rejuvenating TV and smartphone market and receiving attention as the next generation display, is expanding to diverse industries including VR/AR, automotive, and lighting, demonstrating its endless potential. How will the new OLED world will be actualized past the TV and mobile, and how the industry players should react, a place of information sharing opens.
Together with KIDS (Korean Information Display Society), UBI Research is hosting Industrial Forum in IMID 2016 in Jeju ICC (23-24 August). During this event, various experts in the field will discuss OLEDโ€™s potential and forecast in diverse industries.
Dokyun Kim, who is leading AR/VR research in Samsung Electronics, is giving a presentation titled โ€˜Further Growth in Display Industry with VR/ARโ€™ (title TBC). He is expected to discuss the opportunities that growth of VR/AR industry will bring to the display market.
LG Displayโ€™s automotive sales and marketingโ€™s Sanghyun An will talk about trend and forecast of automotive display market that is in limelight as OLEDโ€™s new market through his presentation โ€˜Potential Market Growth in Automotive Industry with OLEDโ€™ (title TBC).
Furthermore, experts from companies such as Sony, E ink, Aurora Lighting Design, and ALPS will share their insight regarding OLEDโ€™s endless potential.
Choong Hoon Yi, of UBI Research that is hosting this event, will also share his thoughts on useful guidelines for utilizing new opportunities in the changing market led by OLED. More information on the IMID Industrial Forum can be found through UBI Research website.

OLED, TVยท๋ชจ๋ฐ”์ผ ๋„˜์–ด VRยท์ž๋™์ฐจ์—๋„ ์‹ ์„ธ๊ณ„โ€ฆ์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜ โ€™16th IMID ์ธ๋”์ŠคํŠธ๋ฆฌ์–ผ ํฌ๋Ÿผโ€™ ๊ฐœ์ตœ

UBI Research๊ฐ€ KIDS์™€ ํ•จ๊ป˜ ' ' ๋ฅผ ๊ฐœ์ตœํ•œ๋‹ค.

UBI Research๊ฐ€ KIDS์™€ ํ•จ๊ป˜ ’16thย ์ธ๋”์ŠคํŠธ๋ฆฌ์–ผ ํฌ๋Ÿผ IMIDย ‘ ๋ฅผ ๊ฐœ์ตœํ•œ๋‹ค.

TV์™€ ์Šค๋งˆํŠธํฐ ์‹œ์žฅ์— ํ™œ๋ ฅ์„ ๋ถˆ์–ด ๋„ฃ์œผ๋ฉฐ ์ฐจ์„ธ๋Œ€ ๋””์Šคํ”Œ๋ ˆ์ด๋กœ ๊ฐ๊ด‘ ๋ฐ›์•„ ์˜จ OLED๊ฐ€ VR / AR, ์ž๋™์ฐจ, ์กฐ๋ช… ๋“ฑ ๋‹ค์–‘ํ•œ ์‚ฐ์—…์œผ๋กœ ๋ป—์–ด ๋‚˜๊ฐ€๋ฉฐ ๋ฌด๊ถ๋ฌด์ง„ํ•œ ์ž ์žฌ๋ ฅ์„ ๋ณด์—ฌ์ฃผ๊ณ  ์žˆ๋‹ค.

OLED๊ฐ€ ๊ฐ€์ ธ๋‹ค ์ค„ ์‹ ์„ธ๊ณ„๊ฐ€ TV์™€ ๋ชจ๋ฐ”์ผ์„ ๋„˜์–ด ์–ด๋–ค ์‚ฐ์—…์—์„œ ์–ด๋–ป๊ฒŒ ๊ตฌํ˜„๋ ์ง€, ์—…๊ณ„ ์ข…์‚ฌ์ž๋“ค์€ ์–ด๋–ค ๋Œ€์‘์ด ํ•„์š”ํ• ์ง€ ์ธ์‚ฌ์ดํŠธ๋ฅผ ์ œ๊ณตํ•˜๋Š” ์ •๋ณด ๊ณต์œ ์˜ ์žฅ์ด ์—ด๋ฆฐ๋‹ค.

์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜๋Š” ํ•œ๊ตญ์ •๋ณด๋””์Šคํ”Œ๋ ˆ์ดํ•™ํšŒ(KIDS)์™€ ํ•จ๊ป˜ ์˜ค๋Š” 8์›” 23์ผ๋ถ€ํ„ฐ 24์ผ๊นŒ์ง€ ์ œ์ฃผ๋„์— ์œ„์น˜ํ•œ ์ œ์ฃผ ICC์—์„œ โ€˜16th IMID ์ธ๋”์ŠคํŠธ๋ฆฌ์–ผ ํฌ๋Ÿผโ€™์„ ๊ฐœ์ตœํ•œ๋‹ค.

์ด๋ฒˆ ํฌ๋Ÿผ์—์„œ๋Š” ์ €๋ช…ํ•œ ์—…๊ณ„์ธ๋“ค์ด ์—ฐ์‚ฌ๋กœ ๋‚˜์„œ ๋‹ค์–‘ํ•œ ์‚ฐ์—…์—์„œ์˜ OLED์˜ ์ž ์žฌ๋ ฅ๊ณผ ์ „๋ง์— ๋Œ€ํ•œ ์ •๋ณด๋ฅผ ์ „๋‹ฌํ•  ์˜ˆ์ •์ด๋‹ค.

์‚ผ์„ฑ์ „์ž์—์„œ AR/VR ์—ฐ๊ตฌ๋ฅผ ์ด๋Œ๊ณ  ์žˆ๋Š” ๊น€๋„๊ท  ๋ถ€์‚ฌ์žฅ์€ โ€˜VR/AR๋ฅผ ํ†ตํ•œ ํ–ฅํ›„ ๋””์Šคํ”Œ๋ ˆ์ด ์‚ฐ์—…์—์„œ์˜ ์„ฑ์žฅ(๊ฐ€์ œ)โ€™์ด๋ผ๋Š” ์ œ๋ชฉ์œผ๋กœ ์—ฐ์„ค์— ๋‚˜์„ ๋‹ค. ์ด ์ž๋ฆฌ์—์„œ ๊น€ ๋ถ€์‚ฌ์žฅ์€ VR/AR ์‚ฐ์—…์˜ ์„ฑ์žฅ์ด ๋””์Šคํ”Œ๋ ˆ์ด ์‹œ์žฅ์— ๊ฐ€์ ธ๋‹ค ์ค„ ๊ธฐํšŒ๋“ค์„ ์‚ดํ•„ ๊ณ„ํš์ด๋‹ค.

LG๋””์Šคํ”Œ๋ ˆ์ด์˜ ์˜คํ† ๋ชจํ‹ฐ๋ธŒ ์„ธ์ผ์ฆˆ & ๋งˆ์ผ€ํŒ… ๋ถ€๋ฌธ์˜ ์•ˆ์ƒํ˜„ ๋ถ€์žฅ์€ โ€˜์ž๋™์ฐจ ๋””์Šคํ”Œ๋ ˆ์ด์˜ ํ”Œ๋ผ์Šคํ‹ฑ OLED์˜ ์ „๋ง๊ณผ ์• ํ”Œ๋ฆฌ์ผ€์ด์…˜โ€™์ด๋ผ๋Š” ์ œ๋ชฉ์˜ ์—ฐ์„ค์„ ํ†ตํ•ด OLED์˜ ์ƒˆ์‹œ์žฅ์œผ๋กœ ๊ฐ๊ด‘ ๋ฐ›๋Š” ์ž๋™์ฐจ ๋””์Šคํ”Œ๋ ˆ์ด ์‹œ์žฅ์— ๋Œ€ํ•œ ๋™ํ–ฅ๊ณผ ์ „๋ง์„ ๊ณต์œ ํ•œ๋‹ค.

๋˜ ์†Œ๋‹ˆ, E-์ž‰ํฌ, ์˜ค๋กœ๋ผ ๋ผ์ดํŒ… ๋””์ž์ธ, ์•Œํ”„์Šค์ „๊ธฐ ๋“ฑ ๋‹ค์–‘ํ•œ ์—…์ฒด์˜ ์ €๋ช…ํ•œ ์—ฐ์‚ฌ๋“ค์ด OLED ์‹œ์žฅ์˜ ๋ฌด๊ถ๋ฌด์ง„ํ•œ ๊ธฐํšŒ๋“ค์— ๋Œ€ํ•œ ์ธ์‚ฌ์ดํŠธ๋ฅผ ์ „๋‹ฌํ•  ์˜ˆ์ •์ด๋‹ค.

์ด ํฌ๋Ÿผ์„ ๊ฐœ์ตœํ•˜๋Š” ์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜์˜ ์ด์ถฉํ›ˆ ๋Œ€ํ‘œ๋„ OLED๋กœ ์ธํ•ด ๋ณ€ํ™”ํ•˜๋Š” ์‹œ์žฅ์—์„œ ์ƒˆ๋กœ์šด ๊ธฐํšŒ๋ฅผ ์žก๊ธฐ์œ„ํ•œ ์œ ์šฉํ•œ ์ง€์นจ์„ ์ „๋‹ฌํ•œ๋‹ค.

์ด๋ฒˆ โ€˜16th IMID ์ธ๋”์ŠคํŠธ๋ฆฌ์–ผ ํฌ๋Ÿผโ€™์— ๋Œ€ํ•œ ๋” ์ž์„ธํ•œ ์ •๋ณด๋Š” ์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜ ํ™ˆํŽ˜์ด์ง€๋ฅผ ํ†ตํ•ด ์ฐพ์•„๋ณผ ์ˆ˜ ์žˆ๋‹ค.

LG Electronics Q2 Business Profit 140%โ†‘โ€ฆImproved Profitability from OLED TV Sales Expansion

์ถœ์ฒ˜=LG์ „์ž

Source = LG Elec.

Hyunjoo Kang / jjoo@olednet.com

Boosted by OLED TV sales increase, LG Electronicsโ€™ Q2 business profit increased by approximately 140%.
LG Electronics Inc. (LG) announced second-quarter 2016 operating income of KRW 584.6 billion (USD 503.10 million), nearly 140 percent higher than the previous year, from strong performance by the Home Appliance & Air Solution and Home Entertainment companies, both reporting the highest quarterly operating profit in LGโ€™s history. Global consolidated revenues of KRW 14 trillion (USD 12.05 billion) increased both year-on-year and quarter-on-quarter.
LG Home Appliance & Air Solution Company accounted for the largest share of the second quarterโ€™s operating profit with KRW 433.7 billion (USD 373.24 million). Revenues of KRW 4.70 trillion (USD 4.04 billion), an increase of 4.8 percent from the second quarter last year, were driven by growth in B2B sales of air conditioning systems and strong overall performance in Korea, Europe and Asia. With an improved product portfolio and cost structure, the business unit was able to achieve an operating margin of more than 9 percent. Going forward, premium products such as the LG SIGNATURE collection, TWINWash and LG Styler are expected to contribute positively to the performance of the company.
LG Mobile Communications Company saw revenues of KRW 3.33 trillion (USD 2.86 billion) increase 12 percent from the first quarter, while declining from the same period the year before. An operating loss of KRW 153.5 billion (USD 132.10 million) reflected increased marketing expenditures and somewhat slow initial sales of G5 smartphone. Overall smartphone shipments increased 3 percent from the previous quarter with a total of 13.9 million smartphones shipped in the second quarter. The launch of the new V series and expanding sales of mass-tier K and X series models are expected to improve the business unitโ€™s performance next quarter.
LG Home Entertainment Company reported a record KRW 356.7 billion (USD 306.97 million) in operating profit on revenues of KRW 4.16 trillion (USD 3.58 billion), a 5.7 percent increase from the 2015 second quarter, in large part thanks to the growing market for premium TVs. An increase in sales of higher-end ULTRA HD and OLED TVs and improved cost structure management contributed to an operating margin of 8.6 percent, the highest in the history of LGโ€™s home entertainment division. The business unit will continue to benefit from the growing UHD and OLED TV markets and cost competitiveness, although cost increases for flat-panel components may affect profitability.
LG Vehicle Components Company reported sales of KRW 639.6 billion (USD 550.4 million), an increase of 42 percent from the same period the previous year, thanks to high growth in the automotive infotainment sector. Increased R&D investments in infotainment and electric vehicle technologies, however, contributed to an operating loss of KRW 16.8 billion (USD 14.46 million) in the quarter. The outlook for LGโ€™s automotive component business is positive with production of components for the Chevrolet Bolt electric vehicle commencing in the third quarter.

 

LG์ „์ž 2๋ถ„๊ธฐ ์˜์—…์ด์ต 140% โ†‘โ€ฆOLED TV ํŒ๋งค ํ™•๋Œ€๋กœ ์ˆ˜์ต์„ฑ ๊ฐœ์„ 

์ถœ์ฒ˜=LG์ „์ž

์ถœ์ฒ˜ = LG Elec.

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

LG์ „์ž๊ฐ€ OLED TV ํŒ๋งค ํ™•๋Œ€์— ํž˜์ž…์–ด 2๋ถ„๊ธฐ ์˜์—…์ด์ต์ด ์•ฝ 140% ์ƒ์Šนํ–ˆ๋‹ค.

LG์ „์ž๋Š”ย ์ง€๋‚œ 2๋ถ„๊ธฐ ์—ฐ๊ฒฐ๋งค์ถœ 14์กฐ 29์–ต ์›, ์—ฐ๊ฒฐ์˜์—…์ด์ต 5,846์–ต ์›์„ ๊ธฐ๋กํ–ˆ๋‹ค๊ณ  ๋ฐœํ‘œํ–ˆ๋‹ค. ๋งค์ถœ์•ก์€ ์ƒํ™œ๊ฐ€์ „ ํŒ๋งคํ˜ธ์กฐ ์˜ํ–ฅ์œผ๋กœ ์ „๋…„ ๋™๊ธฐ(13์กฐ 9,257์–ต ์›) ๋Œ€๋น„ 0.6% ์ฆ๊ฐ€ํ–ˆ๊ณ , ์˜์—…์ด์ต์€ ์ƒํ™œ๊ฐ€์ „ ๋ฐ TV ๋ถ€๋ฌธ์˜ ์ˆ˜์ต์„ฑ์ด ์ง€์† ๊ฐœ์„ ๋˜๋ฉด์„œ ์ „๋…„ ๋™๊ธฐ(2,441์–ต ์›) ๋Œ€๋น„ 139.5% ์ฆ๊ฐ€ํ–ˆ๋‹ค.

์ด ํšŒ์‚ฌ๋Š” 2๋ถ„๊ธฐ ๊ฒฝ๊ธฐ์นจ์ฒด ๋“ฑ์˜ ์˜ํ–ฅ์œผ๋กœ TV ์ถœํ•˜๋Ÿ‰์ด ๊ฐ์†Œํ–ˆ์Œ์—๋„ ์†์ต์ด ๊ฐœ์„ ๋๋‹ค. ์ด๋Š” ํ”„๋ฆฌ๋ฏธ์—„ TV ํŒ๋งค ์ˆ˜๋Ÿ‰ ๋ฐ ๋งค์ถœ์˜ ์ฆ๊ฐ€์— ํž˜์ž…์€ ๊ฒƒ์ด๋‹ค. OLED TV์™€ ์šธํŠธ๋ผ HD TVย ํŒ๋งค ํ™•๋Œ€์™€ ์›๊ฐ€๊ตฌ์กฐ ๊ฐœ์„ ์ด ์ด๋ค„์กŒ๋‹ค๋Š” ๊ฒŒ LG์ „์ž์˜ ์„ค๋ช…์ด๋‹ค.

์ด ํšŒ์‚ฌ๋Š” 3๋ถ„๊ธฐ์—๋„ TV ์‹œ์žฅ ์ •์ฒด๊ฐ€ ์ง€์†๋จ์—๋„ OLED TV ๊ฐ™์€ ํ”„๋ฆฌ๋ฏธ์—„ ์ œํ’ˆ์— ๋Œ€ํ•œ ์ˆ˜์š”๋Š” ํ™•๋Œ€๋  ๊ฒƒ์œผ๋กœ ๋ณด๊ณ  ๊ฒฌ์กฐํ•œ ์ˆ˜์ต์„ฑ์„ ์œ ์ง€ํ•  ๊ฒƒ์œผ๋กœ ๊ธฐ๋Œ€ํ•˜๊ณ  ์žˆ๋‹ค.

H&A์‚ฌ์—…๋ณธ๋ถ€์™€ HE์‚ฌ์—…๋ณธ๋ถ€๋Š” ๋ถ„๊ธฐ ์‚ฌ์ƒ ์ตœ๋Œ€ ์˜์—…์ด์ต์„ ๋‹ฌ์„ฑํ–ˆ๋‹ค. ํŠนํžˆ HE์‚ฌ์—…๋ณธ๋ถ€๋Š” ๋ถ„๊ธฐ ์‚ฌ์ƒ ์ตœ๊ณ  ์˜์—…์ด์ต๋ฅ ๋„ ๊ธฐ๋กํ–ˆ๋‹ค.

H&A์‚ฌ์—…๋ณธ๋ถ€ ๋งค์ถœ์•ก์€ ํŠธ์œˆ์›Œ์‹œ ์„ธํƒ๊ธฐ, ์–ผ์Œ์ •์ˆ˜๊ธฐ ๋ƒ‰์žฅ๊ณ  ๋“ฑ ํ”„๋ฆฌ๋ฏธ์—„ ์ œํ’ˆ ํŒ๋งค ํ˜ธ์กฐ์™€ ์‹œ์Šคํ…œ ์—์–ด์ปจ ๋“ฑ B2B ์‚ฌ์—… ์„ฑ์žฅ์— ํž˜์ž…์–ด ์ „๋…„ ๋™๊ธฐ ๋Œ€๋น„ 4.8% ์ฆ๊ฐ€ํ–ˆ๋‹ค. ์˜์—…์ด์ต์€ ์ง€์†์ ์ธ ์›๊ฐ€๊ฒฝ์Ÿ๋ ฅ ๊ฐœ์„  ๋ฐ โ€˜ LG SIGNATURE( LG ์‹œ๊ทธ๋‹ˆ์ฒ˜ )โ€™ ๋“ฑ ํ”„๋ฆฌ๋ฏธ์—„ ์ œํ’ˆ ํŒ๋งค ๋น„์ค‘ ํ™•๋Œ€๋กœ ์ „๋…„ ๋™๊ธฐ ๋Œ€๋น„ 48.6% ์ฆ๊ฐ€ํ–ˆ๋‹ค. ํŠนํžˆ ์ „ ๋ถ„๊ธฐ(9.7%)์— ์ด์–ด 2๋ถ„๊ธฐ ์—ฐ์† 9%๋Œ€ ์˜์—…์ด์ต๋ฅ (9.2%)์„ ๋‹ฌ์„ฑํ–ˆ๋‹ค.

MC์‚ฌ์—…๋ณธ๋ถ€ ๋งค์ถœ์•ก์€ G5์˜ ์ดˆ๊ธฐ ๊ณต๊ธ‰์ฐจ์งˆ๋กœ ๊ธ์ •์ ์ธ ์‹œ์žฅ ๋ฐ˜์‘์„ ๋งค์ถœ ํ™•๋Œ€๋กœ ์ด์–ด๊ฐ€์ง€ ๋ชปํ•˜๋ฉฐ ์ „๋…„ ๋™๊ธฐ ๋Œ€๋น„ 6.2% ๊ฐ์†Œ, ์ „ ๋ถ„๊ธฐ ๋Œ€๋น„ 12.2% ์ฆ๊ฐ€์— ๊ทธ์ณค๋‹ค. ๋˜ํ•œ, ๋งˆ์ผ€ํŒ… ๋น„์šฉ ์ƒ์Šน ๋“ฑ์œผ๋กœ ์˜์—…์†์‹ค์ด ์ด์–ด์กŒ๋‹ค.

HE์‚ฌ์—…๋ณธ๋ถ€ ๋งค์ถœ์•ก์€ ์ „๋…„ ๋™๊ธฐ ๋Œ€๋น„๋กœ๋Š” 5.7% ์ฆ๊ฐ€ํ–ˆ์œผ๋‚˜ ์ค‘๋™, ์•„ํ”„๋ฆฌ์นด ๋“ฑ ์„ฑ์žฅ์‹œ์žฅ ๊ฒฝ๊ธฐ์นจ์ฒด ์ง€์†์œผ๋กœ ์ „๋ถ„๊ธฐ ๋Œ€๋น„ 4.1% ๊ฐ์†Œํ–ˆ๋‹ค.

์˜์—…์ด์ต์€ ์˜ฌ๋ ˆ๋“œ TV, ์šธํŠธ๋ผHD TV ๋“ฑ ํ”„๋ฆฌ๋ฏธ์—„ ์ œํ’ˆ ํŒ๋งค ํ™•๋Œ€ ๋ฐ ์›๊ฐ€๊ฒฝ์Ÿ๋ ฅ ๊ฐœ์„ ์œผ๋กœ ๋ถ„๊ธฐ ์‚ฌ์ƒ ์ตœ๋Œ€ ์˜์—…์ด์ต๊ณผ ์ตœ๊ณ  ์˜์—…์ด์ต๋ฅ (8.6%)์„ ๋™์‹œ์— ๋‹ฌ์„ฑํ–ˆ๋‹ค.

VC์‚ฌ์—…๋ณธ๋ถ€ ๋งค์ถœ์•ก์€ AVN(Audio Video Navigation), ํ…”๋ ˆ๋งคํ‹ฑ์Šค(Telematics) ๋“ฑ ์ฐจ๋Ÿ‰์šฉ ์ธํฌํ…Œ์ธ๋จผํŠธ ์ฃผ๋ ฅ๊ฑฐ๋ž˜์„  ๋งค์ถœ ํ™•๋Œ€๋กœ ์ „๋…„ ๋™๊ธฐ ๋Œ€๋น„ 41.9%, ์ „ ๋ถ„๊ธฐ ๋Œ€๋น„ 7.9% ์ฆ๊ฐ€ํ–ˆ๋‹ค.

VC์‚ฌ์—…๋ณธ๋ถ€๋Š” ์ „๊ธฐ์ฐจ์šฉ ๋ถ€ํ’ˆ ๋ฐ ์ธํฌํ…Œ์ธ๋จผํŠธ ๊ธฐ๊ธฐ ๋“ฑ ๋ฏธ๋ž˜ ์„ฑ์žฅ์„ ์œ„ํ•œ ์ž์› ํˆฌ์ž… ์ฆ๊ฐ€๋กœ ์˜์—…์†์‹ค์„ ๊ธฐ๋กํ–ˆ๋‹ค.

๊ฐ€์ „ ์‹œ์žฅ์€ ์—์–ด์ปจ์˜ ๊ณ„์ ˆ์  ๋น„์ˆ˜๊ธฐ ์ง„์ž… ๋“ฑ ์„ฑ์žฅ์„ธ ๋‘”ํ™”๊ฐ€ ์˜ˆ์ƒ๋œ๋‹ค. H&A์‚ฌ์—…๋ณธ๋ถ€๋Š” ์ผ๋ฐ˜ ๊ฐ€์ „ ๋ถ„์•ผ์—์„œ๋Š” ์ดˆํ”„๋ฆฌ๋ฏธ์—„ ๋ธŒ๋žœ๋“œ โ€˜LG ์‹œ๊ทธ๋‹ˆ์ฒ˜โ€™๋ฅผ ํ•„๋‘๋กœ ํŠธ์œˆ์›Œ์‹œ ์„ธํƒ๊ธฐ, ์Šคํƒ€์ผ๋Ÿฌ ๋“ฑ ์‹œ์žฅ ์„ ๋„ ์ œํ’ˆ ํŒ๋งค์— ์ง‘์ค‘ํ•œ๋‹ค. ๋นŒํŠธ์ธ ์ฃผ๋ฐฉ๊ฐ€์ „ โ€˜์‹œ๊ทธ๋‹ˆ์ฒ˜ ํ‚ค์นœ ์Šค์œ„ํŠธโ€™ ๋“ฑ B2B ์‚ฌ์—…๋„ ๊ฐ•ํ™”ํ•œ๋‹ค.

์Šค๋งˆํŠธํฐ ์‹œ์žฅ์€ ๊ฒฝ์Ÿ์‚ฌ๋“ค์˜ ์ฃผ๋ ฅ ์ œํ’ˆ ์ถœ์‹œ๋กœ ํ”„๋ฆฌ๋ฏธ์—„ ์‹œ์žฅ ๋‚ด ๊ฒฝ์Ÿ์ด ๋”์šฑ ์‹ฌํ™”๋  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋œ๋‹ค. MC์‚ฌ์—…๋ณธ๋ถ€๋Š” V์‹œ๋ฆฌ์ฆˆ ํ›„์† ์ œํ’ˆ์„ ์ถœ์‹œํ•˜๊ณ  K์‹œ๋ฆฌ์ฆˆ, X์‹œ๋ฆฌ์ฆˆ ๋“ฑ ๋ณด๊ธ‰ํ˜• ์ œํ’ˆ์˜ ์ถœ์‹œ ๊ตญ๊ฐ€๋ฅผ ํ™•๋Œ€ํ•œ๋‹ค. ๋˜ ํ˜„์žฌ ์ƒํ™ฉ ๊ทน๋ณต์„ ์œ„ํ•œ ์ˆ˜์ต ๊ตฌ์กฐ ๊ฐœ์„  ํ™œ๋™๋„ ์ง€์† ์ถ”์ง„ํ•œ๋‹ค.

TV ์‹œ์žฅ ์ •์ฒด๋Š” ์ง€์†๋  ๊ฒƒ์œผ๋กœ ์ „๋ง๋˜๋‚˜ ํ”„๋ฆฌ๋ฏธ์—„ ์ œํ’ˆ์— ๋Œ€ํ•œ ์ˆ˜์š”๋Š” ํ™•๋Œ€๋  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋œ๋‹ค. HE์‚ฌ์—…๋ณธ๋ถ€๋Š” ์˜ฌ๋ ˆ๋“œ TV, ์šธํŠธ๋ผHD TV ๋“ฑ ํ”„๋ฆฌ๋ฏธ์—„ ์ œํ’ˆ ํŒ๋งค ๋น„์ค‘ ํ™•๋Œ€๋กœ ์ˆ˜์ต์„ฑ ์œ ์ง€์— ์ฃผ๋ ฅํ•œ๋‹ค.

์ „๊ธฐ์ฐจ ์‹œ์žฅ ์„ฑ์žฅ ๋ฐ ์ „์žฅ ๋ถ€ํ’ˆ ์‹œ์žฅ์˜ ๊ณ ๊ธ‰ํ™”์— ํž˜์ž…์–ด ์ž๋™์ฐจ ๋ถ€ํ’ˆ ์‚ฌ์—…๊ธฐํšŒ๊ฐ€ ํ™•๋Œ€๋  ๊ฒƒ์œผ๋กœ ์ „๋ง๋œ๋‹ค. VC์‚ฌ์—…๋ณธ๋ถ€๋Š” 8์›” ๋ง๋กœ ์˜ˆ์ •๋œ GM โ€˜์‰๋ณด๋ ˆ ๋ณผํŠธ EV(Chevrolet Bolt EV)โ€™ ๋ถ€ํ’ˆ ๋ณธ๊ฒฉ ์–‘์‚ฐ์„ ํ†ตํ•ด ์ „๊ธฐ์ฐจ ๋ถ€ํ’ˆ ์‹œ์žฅ ์„ ๋„ ์ด๋ฏธ์ง€๋ฅผ ๊ตฌ์ถ•ํ•  ๊ณ„ํš์ด๋‹ค.

Samsung Elec. Q2 Business Profit KRW 8.14 Trillionโ€ฆDisplay Turns Deficit into Surplus with Business Profit KRW 0.14 Trillion

Source = Samsung

Source = Samsung

Samsung Electronics today announced financial results for the second quarter ended June 30, 2016. Samsungโ€™s revenue for the quarter was KRW 50.94 trillion, an increase of KRW 2.40 trillion YOY, while operating profit for the quarter was KRW 8.14 trillion, an increase of KRW 1.24 trillion YOY.

The second quarter saw significant earnings growth led by strong performance both in the set and component businesses. Overall earnings of the set business improved YOY as well as QOQ due to the continuous sales increase of premium products.

The IT & Mobile Communications (IM) Division saw substantial earnings improvement led by expanded sales of flagship products such as the Galaxy S7 and S7 edge. A streamlined mid-to low-end smartphone lineup also contributed to improved profitability. Operating profit for the IM Division was KRW 4.32 trillion.

The Consumer Electronics (CE) Division achieved significant earnings growth YOY led by strong sales of its premium lineup such as SUHD TVs, Chef Collection Refrigerator, AddWash washer and newly launched air conditioner.

The component business achieved solid performance although overall earnings decreased YOY due to ASP declines in the industry. Earnings for the Display Panel segment improved QOQ led by increased OLED capacity utilization and stabilized LCD panel yields. Demand for semiconductors for mobile and SSD increased and the company achieved solid growth with a competitive edge in differentiated products, including 20-nanometer DRAM, V-NAND and 14-nanometer mobile AP.

The company estimated that the stronger Korean won against major currencies in the second quarter negatively impacted operating profit by approximately KRW 0.3 trillion, reflected mainly in the component business earnings.

Looking ahead to the second half of 2016, the company expects its solid performance to continue compared to the first half, mainly driven by earnings increase in the component business due to sales growth in high value-added products and stable demand and supply conditions. The set business is expected to continue its stable earnings while the IM Division expects marketing expenditure to increase.

In the third quarter, the company expects the component business to maintain its solid performance due to improved demand and supply conditions for memory chips and LCD panels and stable earnings for OLED and System LSI. For the set business, the company forecasts marketing expenditure for the IM business to increase mainly due to a new flagship product launch and fierce competition in the industry. Meanwhile, weak seasonality is likely to impact the CE business.

Capital expenditure (CAPEX) for the second quarter was KRW 4.2 trillion, which includes KRW 2 trillion for the Semiconductor business and KRW 1.6 trillion for the Display Panel business. The accumulated total CAPEX for the first half was KRW 8.8 trillion.

The annual plan for CAPEX has not yet been confirmed but is projected to increase slightly compared to last year. This yearโ€™s CAPEX will be concentrated on OLED and V-NAND capacity as the company sees strong market demand for OLED panels for smartphones and V-NAND SSD.

Demand for High-Density, High-Valued Products Drives Higher Earnings

The Semiconductor business posted KRW 12 trillion in consolidated revenue and KRW 2.64 trillion in operating profit for the quarter.

The memory business enjoyed solid growth in demand in the second quarter. Orders for high-density NAND and DRAM products contributed to solid earnings QOQ. This was coupled by a reduction in cost from continuous process migration.

In NAND, shipments of SSD remained strong in the quarter, as enterprise companies increasingly made the transition from HDD to SSD so as to reduce total cost of ownership (TCO). Orders for high-density mobile storage products over 32GB also helped drive sales, mainly due to the expanded adoption by Chinese companies. Samsung actively responded to orders for high-density mobile products over 64GB and enterprise SSD over 4TB and increased supply of the industryโ€™s first 48-layer V-NAND.

In DRAM, demand climbed QOQ as smartphone manufacturers bought more high-density mobile DRAM and demand for high-density products increased following the launch of a new server platform.

A supply imbalance of some applications led to greater demand for Samsungโ€™s 20-nanometer high-density, high value-added mobile and server products.

Looking ahead, for NAND, increased adoption of high-density products and strong seasonality will further drive demand growth in the second half. Growth in high-density, premium SSD products will continue, and the launch of new products by smartphone manufacturers is expected to raise demand for mobile storage. However, supply and demand will be tighter in the second half, due to soft industry supply growth.

For DRAM, the launch of new smartphones and the increasing adoption of 6GB memory chips in high-end smartphones will spur shipments of mobile DRAM in the second half. Shipments of high-density server products will be strong, as more data centers make the transition to a new server platform.

The System LSI business saw gains QOQ, thanks to stronger demand for 14-nanometer mobile AP in premium smartphones and increased sales of high megapixel image sensors. In the second half, increased sales of mid- to low-end mobile AP and LSI products are expected to provide a stable revenue stream.

Improved Display Performance on Strong OLED Sales and LCD Recovery

The Display Panel segment posted KRW 6.42 trillion in consolidated revenue and KRW 0.14 trillion in operating profit for the quarter driven by increased shipments of OLED panels and enhanced yields for new LCD TV panel production technology.

For the OLED business, second quarter earnings improved QOQ due to healthy sales of flagship smartphones and increased demand for flexible panels. High fab utilization rates with the help of an expanded mid to low-end product portfolio also contributed to improved earnings.

For the LCD business, the second quarter saw a continuation of QOQ growth under a gradual recovery in the supply-demand balance. The company was able to achieve growth thanks to improved yields for new TV panel production technology as well as expanded TV sales particularly for large-sized UHD panels.

Looking ahead to the second half, the OLED business, Samsung expects demand for OLED panels to rise despite a likely slowdown in the smartphone market. To remain competitive, the company plans to actively address customer demand and reinforce profitability by expanding the proportion of high value-added products such as flexible and high-resolution displays. Samsung will also seek to secure supply capacity according to market demand while expanding its customer base and new applications.

As for the second-half outlook for the LCD industry, Samsung expects supply and demand to improve thanks to increased demand under strong seasonality as well as continuous UHD TV market growth and size migration towards larger screens. In response, the company will focus on enhancing profitability by improving cost competitiveness and expanding its portfolio to high value-added products including ultra-large size, high-resolution and curved panels.

Mobile Unit Strengthens Competitiveness Amid Slow Global Market

The IM Division posted KRW 26.56 trillion in consolidated revenue and KRW 4.32 trillion in operating profit for the quarter.

Samsungโ€™s earnings improved QOQ thanks to strong sales of its flagship Galaxy S7 and S7 edge smartphones. Additionally the company achieved growth in the second quarter by maintaining the profitability of mid- to low-end models, such as the Galaxy A and J series, and improving the product mix by raising the sales proportion of the Galaxy S7 edge to over 50 percent.

Demand for smartphones and tablets in the second half is forecast to increase, however, market competition is expected to strengthen as other companies release new mobile devices. Despite this outlook, Samsung will focus on YOY earnings increase by strengthening its high-end line-up and maintaining solid profitability of mid to low-end products.

Looking into the third quarter, the release of a new large-screen flagship smartphone will help to maintain solid sales of high-end smartphones led by the Galaxy S7 and S7 edge. Samsung will also focus on expanding smartphone sales including this yearโ€™s new Galaxy A and J series and the debut of the Galaxy C series exclusively for the China market.

Samsung will focus on increasing smartphone sales under strong seasonality with the launch of a new model, while expecting marketing expenses to increase QOQ due to seasonality.

As for the Networks business, earnings improved due to increased LTE investment of major carriers in the second quarter.

Solid Performance for Consumer Electronics Despite Sluggish Market

The Consumer Electronics Division โ€“ encompassing the Visual Display (VD), Digital Appliances (DA), Printing Solutions and Health & Medical Equipment (HME) businesses โ€“ posted KRW 11.55 trillion in consolidated revenue and KRW 1.03 trillion in operating profit for the quarter.

In the second quarter, global TV demand remained flat YOY due to sluggish economic conditions in major emerging markets that offset the growth experienced in developed markets. Amid these challenging conditions, Samsung achieved solid YOY earnings by successfully launching new products, including SUHD TVs, and increasing sales of premium products on the back of global sporting events.

For the appliances business in the second quarter, although growth momentum continued in North America, global demand declined YOY due to slower growth in China and the impact from the economic slowdown in emerging markets. Despite these circumstances, earnings improved from the same period of the previous year thanks to increased sales of premium products such as the Chef Collection refrigerator and the AddWash and activ dualwash™ washing machines.

Looking ahead to the second half, TV demand is expected to decline YOY due to weakened demand in Europe and a prolonged economic slowdown in emerging markets. In response, Samsung will focus on improving profitability and increasing sales through collaborations with local channel partners and through region-specific promotions. To reinforce its leadership in the premium TV segment, the company will also seek to grow sales of its premium SUHD TV line-up, particularly products featuring its Quantum Dot technology.

Concerning the outlook for appliances in the second half, market growth is expected to be limited due to the aforementioned concerns in Europe and emerging markets. Despite these conditions, Samsung will actively seek opportunities to counter the challenging market dynamics by launching innovative products that offer superior consumer experiences. The company also plans to achieve further growth by enhancing its B2B business in this sector, particularly for built-in kitchens and system air conditioners.

์‚ผ์„ฑ์ „์ž 2๋ถ„๊ธฐ ์˜์—…์ด์ต 8.14์กฐ์›โ€ฆ๋””์Šคํ”Œ๋ ˆ์ด ์˜์—…์ด์ต 1400์–ต์›์œผ๋กœ ํ‘์ž์ „ํ™˜

Source = Samsung

Samsung Elec.์ด 2๋ถ„๊ธฐ ์‹ค์ ์„ ๋ฐœํ‘œํ–ˆ๋‹ค. ( ์ถœ์ฒ˜ = Samsung )

์‚ผ์„ฑ์ „์ž( Samsung Elec. )๊ฐ€ 2016๋…„ 2๋ถ„๊ธฐ์— ์—ฐ๊ฒฐ๊ธฐ์ค€์œผ๋กœ ๋งค์ถœ 50.94์กฐ์›, ์˜์—…์ด์ต 8.14์กฐ์›์˜ ์‹ค์ ์„ ๊ธฐ๋กํ–ˆ๋‹ค๊ณ  28์ผ ๋ฐœํ‘œํ–ˆ๋‹ค.

๋งค์ถœ์€ ์ „๋…„ ๋™๊ธฐ 48.54์กฐ์› ๋Œ€๋น„ํ•ด 5% ์ฆ๊ฐ€ํ–ˆ๊ณ , ์˜์—…์ด์ต์€ ์ „๋…„ ๋™๊ธฐ 6.9์กฐ์› ๋Œ€๋น„ 18% ๋Š˜์—ˆ๋‹ค. ์ „ ๋ถ„๊ธฐ์— ๋น„ํ•˜๋ฉด ๋งค์ถœ์€ 2% ์ฆ๊ฐ€ํ–ˆ์œผ๋ฉฐ, ์˜์—…์ด์ต์€ 22% ๋Š˜์—ˆ๋‹ค.

์„ธํŠธ์‚ฌ์—…์€ ์ „๋…„ ๋™๊ธฐ๋Š” ๋ฌผ๋ก  ์ „ ๋ถ„๊ธฐ ๋Œ€๋น„ํ•ด ์‹ค์ ์ด ๋Œ€ํญ ๊ฐœ์„ ๋˜๋ฉด์„œ ์™„์—ฐํ•œ ํšŒ๋ณต์„ธ๋ฅผ ๊ธฐ๋กํ–ˆ๋‹ค. IM์€ ๊ฐค๋Ÿญ์‹œ S7๊ณผ S7 ์—ฃ์ง€ ํŒ๋งค ํ˜ธ์กฐ๊ฐ€ ์‹ค์  ๊ฐœ์„ ์„ ๊ฒฌ์ธํ–ˆ๋‹ค.

CE๋Š” SUHD TV, ์…ฐํ”„์ปฌ๋ ‰์…˜ ๋ƒ‰์žฅ๊ณ , ๋ฌดํ’ ์—์–ด์ปจ, ์• ๋“œ์›Œ์‹œ/์•กํ‹ฐ๋ธŒ์›Œ์‹œ ์„ธํƒ๊ธฐ ๋“ฑ ํ”„๋ฆฌ๋ฏธ์—„ ์ œํ’ˆ ํŒ๋งค ํ˜ธ์กฐ๋กœ ์ธํ•ด ์‹ค์ ์ด ํฐ ํญ์œผ๋กœ ๋Š˜์—ˆ๋‹ค.

๋ถ€ํ’ˆ์‚ฌ์—…์€ ์ „๋ฐ˜์ ์ธ ๋ถ€ํ’ˆ๊ฐ€๊ฒฉ ํ•˜๋ฝ ๋“ฑ์˜ ์š”์ธ์œผ๋กœ ์ „๋…„ ๋™๊ธฐ ๋Œ€๋น„ ์‹ค์ ์ด ๊ฐ์†Œํ–ˆ์ง€๋งŒ ์ „๋ถ„๊ธฐ ๋Œ€๋น„ํ•ด์„œ๋Š” ์‹ค์ ์ด ๊ฐœ์„ ๋๋‹ค.

๋ฐ˜๋„์ฒด๋Š” ๋ชจ๋ฐ”์ผ๊ณผ SSD๋ฅผ ์ค‘์‹ฌ์œผ๋กœ ์ˆ˜์š”๊ฐ€ ์ฆ๊ฐ€ํ•œ ๊ฐ€์šด๋ฐ, 20๋‚˜๋…ธ D๋žจ๊ณผ V-๋‚ธ๋“œ, 14๋‚˜๋…ธ ๋ชจ๋ฐ”์ผ AP ๋“ฑ์˜ ์ฐจ๋ณ„ํ™”๋œ ์ œํ’ˆ ๊ฒฝ์Ÿ๋ ฅ์„ ํ†ตํ•ด ๊ฒฌ์กฐํ•œ ์‹ค์ ์„ ๋‹ฌ์„ฑํ–ˆ๋‹ค.

๋””์Šคํ”Œ๋ ˆ์ด๋Š” LCD ์ˆ˜์œจ์ด ์•ˆ์ •ํ™”๋˜๊ณ  OLED ๊ฐ€๋™๋ฅ ๋„ ์ฆ๊ฐ€ํ•˜๋ฉด์„œ ์‹ค์ ์ด ํ‘์ž ์ „ํ™˜๋๋‹ค.

2๋ถ„๊ธฐ์—๋Š” ์›ํ™”๊ฐ€ ๋‹ฌ๋Ÿฌ, ์œ ๋กœํ™” ๋“ฑ ์ฃผ์š” ํ†ตํ™”์— ๋น„ํ•ด ๊ฐ•์„ธ๋ฅผ ๋ณด์ด๋ฉด์„œ ๋ถ€ํ’ˆ ์‚ฌ์—…์„ ์ค‘์‹ฌ์œผ๋กœ ์ „๋ถ„๊ธฐ ๋Œ€๋น„ ์•ฝ 3์ฒœ์–ต์› ์ˆ˜์ค€์˜ ๋ถ€์ •์  ํ™˜์˜ํ–ฅ์ด ๋ฐœ์ƒํ–ˆ๋‹ค. ํ•˜๋ฐ˜๊ธฐ์—๋Š” ๊ฒฌ์กฐํ•œ ์‹ค์ ์ด ์ง€์†๋  ๊ฒƒ์œผ๋กœ ์ „๋ง๋œ๋‹ค.

๋ถ€ํ’ˆ์‚ฌ์—…์€ ์ˆ˜๊ธ‰ ์•ˆ์ •ํ™” ์†์— ๊ณ ๋ถ€๊ฐ€ ์ œํ’ˆ ํŒ๋งค ํ™•๋Œ€๋กœ ์ƒ๋ฐ˜๊ธฐ ๋Œ€๋น„ ์‹ค์ ์ด ๊ฐœ์„ ๋  ๊ฒƒ์œผ๋กœ ๊ธฐ๋Œ€๋œ๋‹ค.

์„ธํŠธ์‚ฌ์—…์€ ์‹ ์ œํ’ˆ ์ถœ์‹œ ํ™•๋Œ€ ๋“ฑ์œผ๋กœ ๋งˆ์ผ€ํŒ…๋น„์šฉ ์ฆ๊ฐ€๊ฐ€ ์˜ˆ์ƒ๋˜๋‚˜, ์ „๋…„ ๋Œ€๋น„ ์‹ค์  ์„ฑ์žฅ์„ธ๋ฅผ ์ง€์†ํ•  ๊ฒƒ์œผ๋กœ ์ „๋ง๋œ๋‹ค.

ํŠนํžˆ, 3๋ถ„๊ธฐ๋Š” ๋ถ€ํ’ˆ์‚ฌ์—…์ด ๋ฉ”๋ชจ๋ฆฌ์™€ LCD์˜ ์ˆ˜๊ธ‰์ด ๊ฐœ์„ ๋˜๋Š” ๊ฐ€์šด๋ฐ OLED ์‹ค์ ์ด ๊ฒฌ์กฐํ•œ ์ถ”์„ธ๋ฅผ ์œ ์ง€ํ•  ๊ฒƒ์œผ๋กœ ์ „๋ง๋˜๋ฉฐ, ์„ธํŠธ์‚ฌ์—…์€ CE๊ฐ€ ๋น„์ˆ˜๊ธฐ ์˜ํ–ฅ์„ ๋ฐ›๋Š” ๊ฐ€์šด๋ฐ, IM์ด ์‹ ์ œํ’ˆ ์ถœ์‹œ์™€ ์‹œ์žฅ ๊ฒฝ์Ÿ ์‹ฌํ™”๋กœ ์ธํ•ด ๋งˆ์ผ€ํŒ…๋น„๊ฐ€ ์ฆ๊ฐ€ํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋œ๋‹ค.

2๋ถ„๊ธฐ ์‹œ์„คํˆฌ์ž๋Š” 4.2์กฐ์› ์ด์—ˆ์œผ๋ฉฐ, ์‚ฌ์—…๋ณ„๋กœ๋Š” ๋ฐ˜๋„์ฒด์— 2.0์กฐ์›, ๋””์Šคํ”Œ๋ ˆ์ด์— 1.6์กฐ์› ๊ทœ๋ชจ์ด๋‹ค. ์ƒ๋ฐ˜๊ธฐ ๋ˆ„๊ณ„๋กœ๋Š” 8.8์กฐ์›์ด ์ง‘ํ–‰๋๋‹ค.

2016๋…„ ์ „์ฒด ์‹œ์„คํˆฌ์ž ๊ณ„ํš์€ ์•„์ง ํ™•์ •๋˜์ง€ ์•Š์•˜์ง€๋งŒ, ์ „๋…„ ๋Œ€๋น„ ์†Œํญ ์ฆ๊ฐ€ํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋œ๋‹ค. ๋‚ด๋…„์—๋Š” ์Šค๋งˆํŠธํฐ์šฉ OLED ํŒจ๋„๊ณผ V-๋‚ธ๋“œ SSD ์ˆ˜์š”๊ฐ€ ๋Œ€ํญ ์ฆ๊ฐ€ํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋˜๋Š” ๊ฐ€์šด๋ฐ, ์˜ฌํ•ด ํˆฌ์ž๋Š” OLED์™€ V-๋‚ธ๋“œ ์ฆ์„ค์— ์ง‘์ค‘๋  ๊ฒƒ์œผ๋กœ ๋ณด์ธ๋‹ค.

2๋ถ„๊ธฐ ๋ฐ˜๋„์ฒด๋Š” ๋ฉ”๋ชจ๋ฆฌ์™€ ์‹œ์Šคํ…œLSI ๋ชจ๋‘ ๊ฒฌ์กฐํ•œ ์‹ค์ ์„ ๋‹ฌ์„ฑํ•˜๋ฉฐ ๋งค์ถœ 12์กฐ์›, ์˜์—…์ด์ต 2.64์กฐ์›์„ ๊ธฐ๋กํ–ˆ๋‹ค.

2๋ถ„๊ธฐ ๋ฉ”๋ชจ๋ฆฌ ์‹œ์žฅ์€ ๋ชจ๋ฐ”์ผ๊ณผ SSD๋ฅผ ์ค‘์‹ฌ์œผ๋กœ ์ˆ˜์š”๊ฐ€ ์ฆ๊ฐ€ํ•œ ๊ฐ€์šด๋ฐ ์‚ผ์„ฑ์ „์ž๋Š” ์ง€์†์ ์ธ ๊ณต์ •์ „ํ™˜์— ๋”ฐ๋ฅธ ์›๊ฐ€์ ˆ๊ฐ์œผ๋กœ ์ „๋ถ„๊ธฐ์— ์ด์–ด ๊ฒฌ์กฐํ•œ ์‹ค์ ์„ ๋‹ฌ์„ฑํ–ˆ๋‹ค.

๋‚ธ๋“œ์˜ ๊ฒฝ์šฐ ์„œ๋ฒ„์šฉ ๊ณ ์šฉ๋Ÿ‰ SSD์— ๋Œ€ํ•œ ์ˆ˜์š” ๊ฐ•์„ธ ์ง€์†๊ณผ ์ค‘ํ™”๊ถŒ ๋ชจ๋ฐ”์ผ ์—…์ฒด๋“ค์˜ ๊ณ ์šฉ๋Ÿ‰ ์Šคํ† ๋ฆฌ์ง€ ์ˆ˜์š” ์ฆ๊ฐ€์— ๋Œ€์‘ํ•˜๋Š” ํ•œํŽธ, 48๋‹จ V-๋‚ธ๋“œ ๊ณต๊ธ‰ ํ™•๋Œ€๋กœ ์‹ค์ ์„ ๊ฐœ์„ ํ–ˆ๋‹ค.

D๋žจ์€ ๋ชจ๋ฐ”์ผ๊ณผ ์„œ๋ฒ„์šฉ 20๋‚˜๋…ธ ์ œํ’ˆ ํŒ๋งค์ฆ๊ฐ€๋กœ ๊ฒฌ์กฐํ•œ ์‹ค์ ์„ ๋‹ฌ์„ฑํ–ˆ๋‹ค.

ํ•˜๋ฐ˜๊ธฐ ๋ฉ”๋ชจ๋ฆฌ ๋ฐ˜๋„์ฒด ์‹œ์žฅ์€ ์ „ ์‘์šฉ์ฒ˜์˜ ๊ณ ์šฉ๋Ÿ‰ํ™” ์ถ”์„ธ๊ฐ€ ์ง€์†๋˜๋ฉด์„œ ์—…ํ™ฉ์ด ๋”์šฑ ์•ˆ์ •ํ™” ๋  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋˜๋Š” ๊ฐ€์šด๋ฐ, ์‚ผ์„ฑ์ „์ž๋Š” ๊ณ ์šฉ๋Ÿ‰ ํ”„๋ฆฌ๋ฏธ์—„ ์ œํ’ˆ ๊ฒฝ์Ÿ๋ ฅ์„ ๊ฐ•ํ™”ํ•ด ์‹ค์  ๊ฐœ์„ ์„ ์ด์–ด๊ฐˆ ๊ณ„ํš์ด๋‹ค.

๋‚ธ๋“œ๋Š” ์„œ๋ฒ„, ๋ชจ๋ฐ”์ผ ์‘์šฉ์ฒ˜์—์„œ ๊ณ ์šฉ๋Ÿ‰ ์ œํ’ˆ ์ˆ˜์š”๊ฐ€ ์ฆ๊ฐ€ํ•˜๋ฉด์„œ ์ˆ˜๊ธ‰์ด ์ง€์† ๊ฐœ์„ ๋  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋œ๋‹ค. ์‚ผ์„ฑ์ „์ž๋Š” ์—…๊ณ„ ์œ ์ผ์˜ 48๋‹จ V-๋‚ธ๋“œ ๊ณต๊ธ‰์„ ํ™•๋Œ€ํ•ด ์ˆ˜์ต์„ฑ์„ ๋”์šฑ ๋†’์—ฌ๋‚˜๊ฐˆ ๊ณ„ํš์ด๋‹ค.

D๋žจ๋„ ๊ฒฌ์กฐํ•œ ์‹œ์žฅ ์ˆ˜์š”๊ฐ€ ์ง€์†๋  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋˜๋ฉฐ, ๊ณต์ • ์„ฑ์ˆ™ํ™”๊ฐ€ ์™„๋ฃŒ๋œ 20๋‚˜๋…ธ ๊ณต์ •์„ ๊ธฐ๋ฐ˜์œผ๋กœ ๊ณ ๋ถ€๊ฐ€ ์†”๋ฃจ์…˜ ๊ณต๊ธ‰์„ ํ™•๋Œ€ํ•ด ๋‚˜๊ฐˆ ๊ณ„ํš์ด๋‹ค.

์‹œ์Šคํ…œLSI ์‚ฌ์—…์€ ํ”„๋ฆฌ๋ฏธ์—„ ์Šค๋งˆํŠธํฐ์— ํƒ‘์žฌ๋œ 14๋‚˜๋…ธ ๋ชจ๋ฐ”์ผ AP์˜ ์ˆ˜์š” ํ˜ธ์กฐ์™€ 1300๋งŒ ์ด์ƒ์˜ ๊ณ ํ™”์†Œ ์ด๋ฏธ์ง€์„ผ์„œ ํŒ๋งค ํ™•๋Œ€๋กœ ์ „๋ถ„๊ธฐ ๋Œ€๋น„ ์‹ค์ ์ด ๊ฐœ์„ ๋๋‹ค. ๊ทธ๊ฐ„ ์ถ”์ง„ํ•ด์˜จ ํŒŒ์šด๋“œ๋ฆฌ ๊ณ ๊ฐ ๋‹ค๋ณ€ํ™”์™€ ์ค‘์ €๊ฐ€ ๋ชจ๋ฐ”์ผ AP ๋ผ์ธ์—… ๊ฐ•ํ™” ์ „๋žต์˜ ์„ฑ๊ณผ์ด๋‹ค.

ํ•˜๋ฐ˜๊ธฐ์—๋„ ์‚ผ์„ฑ์ „์ž๋Š” 14๋‚˜๋…ธ ์ดํ•˜ ์ฒจ๋‹จ๊ณต์ • ๊ธฐ์ˆ  ๋ฆฌ๋”์‹ญ์„ ์œ ์ง€ํ•˜๊ณ  ๊ฑฐ๋ž˜์„ ๊ณผ ์ œํ’ˆ์„ ๋‹ค๋ณ€ํ™”ํ•ด ๋งค์ถœ ๊ฒฌ์กฐ์„ธ๋ฅผ ์ง€์†ํ•ด ๋‚˜๊ฐˆ ์˜ˆ์ •์ด๋‹ค.

โ–ก ๋””์Šคํ”Œ๋ ˆ์ด ํŒจ๋„(Display Panel)

2๋ถ„๊ธฐ ๋””์Šคํ”Œ๋ ˆ์ด ์‚ฌ์—…์€ ๋งค์ถœ 6.42์กฐ์›, ์˜์—…์ด์ต 0.14์กฐ์›์„ ๊ธฐ๋กํ–ˆ๋‹ค. 2๋ถ„๊ธฐ๋Š” OLED์˜ ํŒ๋งค ํ™•๋Œ€, LCD ์‹ ๊ณต๋ฒ• ์ˆ˜์œจ ๊ฐœ์„ ๊ณผ ๋Œ€ํ˜• TVํ–ฅ ํŒจ๋„ ํŒ๋งค ์ฆ๊ฐ€๋กœ ์ „๋ถ„๊ธฐ ๋Œ€๋น„ ์‹ค์ ์ด ๊ฐœ์„ ๋๋‹ค.

ํ•˜๋ฐ˜๊ธฐ์—๋„ ๋””์Šคํ”Œ๋ ˆ์ด ์‚ฌ์—…์€ ์‹ค์  ๊ฐœ์„ ์„ ์ด์–ด๊ฐˆ ๊ฒƒ์œผ๋กœ ์ „๋ง๋œ๋‹ค. OLED์˜ ๊ฒฝ์šฐ ์‹œ์žฅ ์ˆ˜์š”๊ฐ€ ์ฆ๊ฐ€ํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋˜๋Š” ๊ฐ€์šด๋ฐ ํ”Œ๋ ‰์„œ๋ธ”, ๊ณ ํ•ด์ƒ๋„ ๋“ฑ ๊ณ ๋ถ€๊ฐ€ ํŒจ๋„ ํŒ๋งค ํ™•๋Œ€๋ฅผ ํ†ตํ•ด ์‹ค์  ๊ฐœ์„ ์„ ์ด์–ด๊ฐ€๊ณ , LCD์˜ ๊ฒฝ์šฐ ์ˆ˜๊ธ‰ ๊ฐœ์„  ์†์—์„œ UHD์™€ ์ดˆ๋Œ€ํ˜• ๋“ฑ ๊ณ ๋ถ€๊ฐ€ ํŒจ๋„ ํŒ๋งค ํ™•๋Œ€๋ฅผ ํ†ตํ•ด ์‹ค์ ์„ ํ–ฅ์ƒ์‹œํ‚ฌ ์˜ˆ์ •์ด๋‹ค.

ํŠนํžˆ OLED ํŒจ๋„์˜ ๊ฒฝ์šฐ ์„ ์ œ์  ํˆฌ์ž์™€ ๊ธฐ์ˆ  ๊ฐœ๋ฐœ์„ ํ†ตํ•ด ์‹œ์žฅ์„ ๊ฐœ์ฒ™ํ•ด์™”์œผ๋ฉฐ, ํ”Œ๋ ‰์„œ๋ธ” ์–‘์‚ฐ์„ ํ†ตํ•ด ๊ธฐ์ˆ ์ ์œผ๋กœ ํ•œ ๋‹จ๊ณ„ ๋„์•ฝํ•˜๋ฉฐ ์‹œ์žฅ์„ ๋”์šฑ ํ™•๋Œ€์‹œ์ผœ ์™”๋‹ค. ํ–ฅํ›„์—๋„ ์™ธ๋ถ€ ๊ณ ๊ฐ ํŒ๋งค๋ฅผ ํ™•๋Œ€ํ•˜๊ณ  ํ˜์‹  ์ œํ’ˆ ๊ฐœ๋ฐœ๋„ ์ง€์†ํ•ด ๋‚˜๊ฐˆ ๊ณ„ํš์ด๋‹ค.

โ–ก IM (IT & Mobile Communications)

2๋ถ„๊ธฐ IM ๋ถ€๋ฌธ์€ ๋งค์ถœ 26.56์กฐ์›, ์˜์—…์ด์ต 4.32์กฐ์›์„ ๊ธฐ๋กํ–ˆ๋‹ค.

2๋ถ„๊ธฐ ๋ฌด์„  ์‚ฌ์—…์€ ๊ฐค๋Ÿญ์‹œ S7๊ณผ S7 ์—ฃ์ง€์˜ ํŒ๋งค ํ˜ธ์กฐ์— ํž˜์ž…์–ด ์ „๋ถ„๊ธฐ ๋Œ€๋น„ ์‹ค์ ์ด ์ฆ๊ฐ€ํ–ˆ๋‹ค.

ํŠนํžˆ ๊ฐค๋Ÿญ์‹œ S7 ์ œํ’ˆ๊ตฐ ์ค‘ ์—ฃ์ง€ ํŒ๋งค ๋น„์ค‘์ด 50%๋ฅผ ์ƒํšŒํ•œ ์ ๊ณผ ๋ชจ๋ธ ํšจ์œจํ™”๋ฅผ ํ†ตํ•ด ๊ฐค๋Ÿญ์‹œ A/J ์‹œ๋ฆฌ์ฆˆ์™€ ๊ฐ™์€ ์ค‘์ €๊ฐ€ ์Šค๋งˆํŠธํฐ์˜ ์ˆ˜์ต์„ฑ์ด ์ „๋ถ„๊ธฐ ์ˆ˜์ค€์„ ์œ ์ง€ํ•œ ์ ์ด ์‹ค์  ๊ฐœ์„ ์— ๋„์›€์ด ๋๋‹ค.

Samsung Elec. ์ดย ์ง€๋‚œํ•ด๋ถ€ํ„ฐ ๋ณธ๊ฒฉ ์ถ”์ง„ํ•ด์˜จ ๋ชจ๋ธ ํšจ์œจํ™”์™€ ์ง€์†์ ์ธ ์ œํ’ˆ ๊ฒฝ์Ÿ๋ ฅ ๊ฐ•ํ™” ๋…ธ๋ ฅ์ด ์˜ฌํ•ด์ดˆ๋ถ€ํ„ฐ ํšจ๊ณผ๊ฐ€ ๊ฐ€์‹œํ™” ๋˜๋ฉด์„œ 2๋ถ„๊ธฐ ์—ฐ์† ์ „๋…„ ๋Œ€๋น„ ๊ฐœ์„ ๋œ ์‹ค์  ํ๋ฆ„์„ ๋ณด์—ฌ์ฃผ๊ณ  ์žˆ๋‹ค.

์„ฑ์ˆ˜๊ธฐ์ธ ํ•˜๋ฐ˜๊ธฐ๋Š” ์Šค๋งˆํŠธํฐ๊ณผ ํƒœ๋ธ”๋ฆฟ ์ˆ˜์š”๊ฐ€ ์„ฑ์žฅํ•  ๊ฒƒ์œผ๋กœ ์ „๋ง๋˜์ง€๋งŒ ์‹œ์žฅ ๊ฒฝ์Ÿ๋„ ๋”์šฑ ์น˜์—ดํ•ด์งˆ ๊ฒƒ์œผ๋กœ ๋ณด์ธ๋‹ค.

Samsung Elec. ์€ ํ•˜๋ฐ˜๊ธฐ์—๋„ ํ”„๋ฆฌ๋ฏธ์—„ ๋ชจ๋ธ์˜ ๊ฒฌ์กฐํ•œ ํŒ๋งค์„ธ๋ฅผ ์œ ์ง€ํ•˜๊ณ  ์ง€์†์ ์ธ ๋ผ์ธ์—… ํšจ์œจํ™”๋ฅผ ํ†ตํ•ด ์ „๋…„ ๋™๊ธฐ ๋Œ€๋น„ ์‹ค์  ๊ฐœ์„  ์ถ”์„ธ๊ฐ€ ์ด์–ด์งˆ ์ˆ˜ ์žˆ๋„๋ก ๋…ธ๋ ฅํ•  ๊ณ„ํš์ด๋‹ค.

ํ•œํŽธ, 3๋ถ„๊ธฐ๋Š” ์„ฑ์ˆ˜๊ธฐ ์ง„์ž…์œผ๋กœ ์Šค๋งˆํŠธํฐ๊ณผ ํƒœ๋ธ”๋ฆฟ ์ˆ˜์š”๊ฐ€ ์ „๋ถ„๊ธฐ ๋Œ€๋น„ ์„ฑ์žฅํ•  ๊ฒƒ์œผ๋กœ ์ „๋ง๋œ๋‹ค.

์‚ผ์„ฑ์ „์ž๋Š” ๋Œ€ํ™”๋ฉด ํ”Œ๋ž˜๊ทธ์‹ญ ๋ชจ๋ธ ์ถœ์‹œ, ๊ฐค๋Ÿญ์‹œ S7๊ณผ S7 ์—ฃ์ง€์˜ ์ง€์† ํŒ๋งค๋ฅผ ํ†ตํ•ด ํ”„๋ฆฌ๋ฏธ์—„ ์Šค๋งˆํŠธํฐ์˜ ํŒ๋งค ํ˜ธ์กฐ๋ฅผ ์œ ์ง€ํ•˜๊ณ , ์ค‘์ €๊ฐ€ ์Šค๋งˆํŠธํฐ์˜ ํŒ๋งค ํ™•๋Œ€์™€ ์ค‘๊ตญ ํŠนํ™”๋ชจ๋ธ ๊ฐค๋Ÿญ์‹œ C์‹œ๋ฆฌ์ฆˆ ํŒ๋งค ๋ณธ๊ฒฉํ™”๋กœ ์ „๋ถ„๊ธฐ ๋Œ€๋น„ ์Šค๋งˆํŠธํฐ ํŒ๋งค๋Ÿ‰์„ ๋Š˜๋ฆด ๊ณ„ํš์ด๋‹ค.

๋‹ค๋งŒ, ๊ณ„์ ˆ์  ์„ฑ์ˆ˜๊ธฐ์— ๋”ฐ๋ฅธ ๊ฒฝ์Ÿ์‹ฌํ™”์™€ ๋งˆ์ผ€ํŒ… ๋น„์šฉ ์ฆ๊ฐ€ ๋“ฑ์ด ์ด์ต์— ๋‹ค์†Œ ์˜ํ–ฅ์„ ๋ฏธ์น  ๊ฒƒ์œผ๋กœ ์ „๋ง๋œ๋‹ค.

๋„คํŠธ์›Œํฌ ์‚ฌ์—…์€ ์ฃผ์š” ๊ฑฐ๋ž˜์„ ์˜ LTE ํˆฌ์ž ํ™•๋Œ€๋กœ 2๋ถ„๊ธฐ ์‹ค์ ์ด ๊ฐœ์„ ๋์œผ๋ฉฐ, 3๋ถ„๊ธฐ์—๋„ LTE ์ฆ์„ค ์‚ฌ์—… ์ˆ˜์ฃผ ๋“ฑ์„ ํ†ตํ•ด ๋งค์ถœ ํ™•๋Œ€๋ฅผ ์ ๊ทน ์ถ”์ง„ํ•  ์˜ˆ์ •์ด๋‹ค.

โ–ก CE (Consumer Electronics)

2๋ถ„๊ธฐ CE ๋ถ€๋ฌธ์€ ๋งค์ถœ 11.55์กฐ์›, ์˜์—…์ด์ต 1.03์กฐ์›์„ ๊ธฐ๋กํ–ˆ๋‹ค. TV์™€ ์ƒํ™œ๊ฐ€์ „ ๋ชจ๋‘ ์ „๋…„ ๋Œ€๋น„ ์‹ค์ ์ด ๊ฐœ์„ ๋๋‹ค.

TV์˜ ๊ฒฝ์šฐ ์‹ ์ œํ’ˆ ๋ณธ๊ฒฉ ์ถœ์‹œ์™€ ๊ธ€๋กœ๋ฒŒ ์Šคํฌ์ธ  ์ด๋ฒคํŠธ ํŠน์ˆ˜ ํšจ๊ณผ๋กœ SUHD TV์™€ ์ปค๋ธŒ๋“œ TV ๋“ฑ ํ”„๋ฆฌ๋ฏธ์—„ ์ œํ’ˆ ํŒ๋งค๊ฐ€ ํ™•๋Œ€๋๋‹ค.

์ƒํ™œ๊ฐ€์ „ ์—ญ์‹œ ์…ฐํ”„์ปฌ๋ ‰์…˜ ๋ƒ‰์žฅ๊ณ , ๋ฌดํ’ ์—์–ด์ปจ, ์—๋“œ์›Œ์‹œ/์•กํ‹ฐ๋ธŒ์›Œ์‹œ ์„ธํƒ๊ธฐ์™€ ๊ฐ™์€ ํ”„๋ฆฌ๋ฏธ์—„ ์ œํ’ˆ ํŒ๋งค๊ฐ€ ์‹ค์ ์„ ๊ฒฌ์ธํ–ˆ๋‹ค.

์‚ผ์„ฑ์ „์ž๋Š” ๋‹ค์–‘ํ•œ ์†Œ๋น„์ž ๋‹ˆ์ฆˆ๋ฅผ ๋ฐ˜์˜ํ•œ ํ˜์‹  ์ œํ’ˆ ๊ฐœ๋ฐœ์— ์ฃผ๋ ฅํ•˜๊ณ , ๊ณ ๊ฐ ์ ‘์ ์—์„œ ํšจ๊ณผ์ ์ธ ๋งˆ์ผ€ํŒ… ๋“ฑ์˜ ๋…ธ๋ ฅ์„ ํ†ตํ•ด ์ „์ œํ’ˆ์—์„œ ๊พธ์ค€ํ•œ ์‹ค์  ์„ฑ์žฅ์„ธ๋ฅผ ์ด์–ด๊ฐ€๊ณ  ์žˆ๋‹ค.

ํ•˜๋ฐ˜๊ธฐ CE ์ œํ’ˆ ์‹œ์žฅ์€ ๊ตฌ์ฃผ์™€ ์„ฑ์žฅ์‹œ์žฅ์˜ ์†Œ๋น„์‹ฌ๋ฆฌ ์œ„์ถ•๊ณผ ๊ฒฝ๊ธฐ ์นจ์ฒด ์ง€์†์œผ๋กœ ์‹œ์žฅ ์ˆ˜์š”๋Š” ๋‘”ํ™”๋  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋œ๋‹ค.

์‚ผ์„ฑ์ „์ž๋Š” TV์˜ ๊ฒฝ์šฐ ํ€€ํ…€๋‹ท ๊ธฐ์ˆ ์„ ๊ฐ•์กฐํ•œ SUHD TV ๋งˆ์ผ€ํŒ… ๊ฐ•ํ™”์™€ ๊ฑฐ๋ž˜์„ ๊ณผ์˜ ํ”„๋กœ๋ชจ์…˜ ๊ธฐํš์„ ํ†ตํ•ด ์ „๋…„๋Œ€๋น„ ๋งค์ถœ ์„ฑ์žฅ๊ณผ ์ˆ˜์ต์„ฑ ๊ฐœ์„ ์„ ์ถ”์ง„ํ•  ๋ฐฉ์นจ์ด๋‹ค.

์ƒํ™œ๊ฐ€์ „์€ ์ƒˆ๋กœ์šด ๊ฒฝํ—˜์„ ์ œ๊ณตํ•˜๋Š” ํ˜์‹ ์ œํ’ˆ ์ถœ์‹œ๋ฅผ ํ™•๋Œ€ํ•˜๊ณ  B2B ์‚ฌ์—…๋„ ๊ฐ•ํ™”ํ•ด ์ง€์† ์„ฑ์žฅ์„ ์ถ”์ง„ํ•  ๊ณ„ํš์ด๋‹ค.

LGD announces operating profit at KRW 44 billion in Q2 2016

Source = LGD

Source = LGD

Hyunjoo Kang / jjoo@olednet.com

LG Displayย ( LGD )ย reported today unaudited earnings results based on consolidated K-IFRS (International Financial Reporting Standards) for the three-month period ending June 30, 2016.

LGD announced its seventeenth straight quarterly operating profit at KRW 44 billion, which resulted from a thorough and profit-focused management based on differentiated technologies in response to difficult market conditions caused by continuing falls in panel prices and the aggressive expansion of LCD production capacity by Chinese panel makers.

To deal with the difficult market situation, LGD increased profitability by expanding the production share devoted to large-size panels of 60-inches and above as well as premium TV panels embedded with HDR(High Dynamic Range) technology, while continuously leading the Ultra HD TV panel market for 40-inches and above based on its differentiated M+ technology. The company also maximized production efficiency over all its business areas by improving the manufacturing process and producing profit-focused products.

Panels for TVs accounted for 39% of the revenue in the second quarter of 2016, tablets and notebook PCs for 18%, mobile devices for 27%, and desktop monitors for 16%.

With 83% in the liability-to-equity ratio, 145% in the current ratio, and 19.6% in the net debt-to-equity ratio as of March 31, 2016, the financial structure of the company remains stable.

LG Display will continue to make efforts to improve profitability by focusing on premium products including large-size Ultra HD TV displays based on its M+ technology and IPS In-Touch displays in the second half of the year, while driving expansion of the OLED market and its customer base.

As for large-size OLED TV panel, the company will increase cost competitiveness through further stabilizing production and improving the manufacturing process of Ultra HD products, while continuing promotion with customers to strengthen the premium positioning of OLED TV. It will also establish a competitive edge through timely investments in cutting-edge technologies for the future including flexible OLED displays.

Mr. Don Kim, CFO of LG Display, said โ€œDisplay area shipments in the third quarter are expected to increase by a mid-single digit percentage compared to the second quarter due to seasonal factors and the growing trends towards large-size panels. Overall profitability in the second half of the year is expected to further improve due to stabilized panel prices.โ€ He also added, โ€œLG Display will put its best efforts to create differentiated value in terms of profitability, while preparing for future growth even under difficult market conditions.โ€

LGD 2๋ถ„๊ธฐ ์˜์—…์ด์ต 444์–ต์›์œผ๋กœ 91%โ†“โ€ฆ”17๋ถ„๊ธฐ ์—ฐ์† ํ‘์ž”

Source = LGD

Source = LGD

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

LG๋””์Šคํ”Œ๋ ˆ์ด(๋Œ€ํ‘œ์ด์‚ฌ ๋ถ€ํšŒ์žฅ ํ•œ์ƒ๋ฒ”, ้Ÿ“็›ธ็ฏ„ / www.lgdisplay.com)๋Š” ํ•œ๊ตญ์ฑ„ํƒ ๊ตญ์ œํšŒ๊ณ„(K-IFRS) ๊ธฐ์ค€, 2016๋…„ 2๋ถ„๊ธฐ 5์กฐ 8,551์–ต์›์˜ ๋งค์ถœ๊ณผ ์˜์ž…์ด์ต 444์–ต์›์„ ๋‹ฌ์„ฑํ–ˆ๋‹ค๊ณ  27์ผ ๋ฐœํ‘œํ–ˆ๋‹ค. ๋งค์ถœ์€ ์ „๋ถ„๊ธฐ ๋Œ€๋น„ 2% ๊ฐ์†Œํ–ˆ์œผ๋‚˜ ์˜์—…์ด์ต์€ ์ „๋ถ„๊ธฐ ๋Œ€๋น„ 12% ์ฆ๊ฐ€ํ–ˆ๋‹ค. ์ „๋…„๋™๊ธฐ์— ๋น„ํ•ด์„œ๋Š” ๋งค์ถœ 13% ๊ฐ์†Œ, ์˜์—…์ด์ต 91% ๊ฐ์†Œํ–ˆ๋‹ค.

LG๋””์Šคํ”Œ๋ ˆ์ด๋Š”ย ์–ด๋ ค์šด ์ƒํ™ฉ ์†์—์„œ๋„ ์ˆ˜์ต์„ฑ ์œ„์ฃผ์˜ ์ฐจ๋ณ„ํ™” ์ „๋žต์„ ํ†ตํ•ด 17 ๋ถ„๊ธฐ ์—ฐ์† ์˜์—…์ด์ต ํ‘์ž๋ฅผ ๋‹ฌ์„ฑํ–ˆ๋‹ค๊ณ  ๊ฐ•์กฐํ–ˆ๋‹ค.

LG๋””์Šคํ”Œ๋ ˆ์ด๋Š” ์ค‘๊ตญ์—…์ฒด๋“ค์˜ ๊ณต๊ฒฉ์ ์ธ LCD์ƒ์‚ฐํ™•๋Œ€์™€ ์ง€์†์ ์ธ ํŒจ๋„๊ฐ€๊ฒฉ ํ•˜๋ฝ ์†์—์„œ๋„ ์˜์—…ํ‘์ž๋ฅผ ๋‹ฌ์„ฑํ•  ์ˆ˜ ์žˆ์—ˆ๋˜ ๊ฒƒ์€ ์ฐจ๋ณ„ํ™”๋œ ๊ธฐ์ˆ ๊ฒฝ์Ÿ๋ ฅ์„ ๋ฐ”ํƒ•์œผ๋กœ ์ฒ ์ €ํ•œ ์ˆ˜์ต์„ฑ ์œ„์ฃผ์˜ ๊ฒฝ์˜์„ ํ–ˆ๊ธฐ ๋•Œ๋ฌธ์ด๋ผ๊ณ  ์„ค๋ช…ํ–ˆ๋‹ค.

ํŠนํžˆ LG๋””์Šคํ”Œ๋ ˆ์ด๋Š” ์ฐจ๋ณ„ํ™”๋œ M+๊ธฐ์ˆ ์„ ๋ฐ”ํƒ•์œผ๋กœ 40์ธ์น˜ ์ด์ƒ์˜ UHD ์‹œ์žฅ์„ ์„ ๋„ํ•˜๋ฉด์„œ HDR๊ธฐ์ˆ ์ด ํƒ‘์žฌ๋œ 60์ธ์น˜ ์ด์ƒ์˜ ์ดˆ๋Œ€ํ˜•, ํ”„๋ฆฌ๋ฏธ์—„ TVํŒจ๋„ ๋น„์ค‘์„ ์ ๊ทน ํ™•๋Œ€ํ•˜๋ฉฐ ์ˆ˜์ต์„ฑ์„ ๋†’์˜€๋‹ค. ๋ชจ๋ฐ”์ผ์˜ ๊ฒฝ์šฐ ๋น„์ˆ˜๊ธฐ์ž„์—๋„ ์ค‘๊ตญ๊ณ ๊ฐ์˜ ๋ฌผ๋Ÿ‰ ํ™•๋Œ€ ๋ฐ โ€˜IPS ์ธํ„ฐ์น˜(in-TOUCH)โ€™ ๊ธฐ์ˆ ์„ ํƒ‘์žฌํ•œ ์ œํ’ˆ ์ถœํ•˜ ์ฆ๋Œ€๋กœ ๋งค์ถœ๋น„์ค‘์ด ์ „๋ถ„๊ธฐ๋ณด๋‹ค 4%ํฌ์ธํŠธ ์ฆ๊ฐ€ํ–ˆ๋‹ค. ๋˜ ์ง€์†์ ์ธ ๊ณต์ •๊ฐœ์„ ๊ณผ ์ˆ˜์ต์„ฑ ์ค‘์‹ฌ์˜ ์ œํ’ˆ ์ƒ์‚ฐ์„ ํ†ตํ•ด ์‚ฌ์—… ์ „๋ถ„์•ผ์— ๊ฑธ์ณ ์ƒ์‚ฐํšจ์œจ์„ฑ์„ ๊ทน๋Œ€ํ™”ํ–ˆ๋‹ค.

LG๋””์Šคํ”Œ๋ ˆ์ด์˜ ์ฃผ์š” ์žฌ๋ฌด์ง€ํ‘œ๋ฅผ ๋ณด๋ฉด, EBITDA๋Š” 8,327์–ต์›์ด๋ฉฐ, ๋ถ€์ฑ„๋น„์œจ๊ณผ ์ˆœ์ฐจ์ž…๊ธˆ ๋น„์œจ์€ ๊ฐ๊ฐ 83%์™€ 19.6%๋กœ ์ „๋ถ„๊ธฐ ๋Œ€๋น„ ์†Œํญ ์ƒ์Šนํ•˜์˜€์œผ๋‚˜ ์•ˆ์ •์ ์ธ ์žฌ๋ฌด๊ตฌ์กฐ๋ฅผ ์œ ์ง€ํ•˜๊ณ  ์žˆ๋‹ค.

2016๋…„ 2๋ถ„๊ธฐ ๋งค์ถœ์•ก ๊ธฐ์ค€ ์ œํ’ˆ๋ณ„ ํŒ๋งค ๋น„์ค‘์€ TV์šฉ ํŒจ๋„์ด 39%, ๋ชจ๋ฐ”์ผ์šฉ ํŒจ๋„์ด 27%, ๋…ธํŠธ๋ถ ๋ฐ ํƒœ๋ธ”๋ฆฟ PC์šฉ ํŒจ๋„์ด 18%, ๋ชจ๋‹ˆํ„ฐ์šฉ ํŒจ๋„์ด 16%๋ฅผ ์ฐจ์ง€ํ–ˆ๋‹ค.

ํ•œํŽธ, LG๋””์Šคํ”Œ๋ ˆ์ด๋Š” ํ•˜๋ฐ˜๊ธฐ์— ๋Œ€ํ˜•, UHD, โ€˜IPS ์ธํ„ฐ์น˜(in-TOUCH)โ€™ ๋“ฑ ํ”„๋ฆฌ๋ฏธ์—„ ์ œํ’ˆ ๋น„์ค‘์„ ์ฆ๋Œ€ํ•˜๋ฉด์„œ ๋™์‹œ์— OLED ์‹œ์žฅ ๋ฐ ๊ณ ๊ฐ ํ™•๋Œ€์— ์ „๋ ฅ์„ ๊ธฐ์šธ์ผ ๋ฐฉ์นจ์ด๋‹ค.

๋Œ€ํ˜• OLED์˜ ๊ฒฝ์šฐ ์ดˆ๊ณ ํ•ด์ƒ๋„ ์ œํ’ˆ์˜ ์ˆ˜์œจ์•ˆ์ •ํ™”์™€ ๊ณต์ •๊ฐœ์„  ๋“ฑ์„ ํ†ตํ•ด ์›๊ฐ€๊ฒฝ์Ÿ๋ ฅ์„ ๋†’์ด๊ณ , OLED TV์˜ ํ”„๋ฆฌ๋ฏธ์—„ ์ž…์ง€ ๊ฐ•ํ™”๋ฅผ ์œ„ํ•œ ๊ณ ๊ฐ๋‹ค๋ณ€ํ™”๋„ ์ง€์†์ ์œผ๋กœ ์ „๊ฐœํ•  ๊ณ„ํš์ด๋‹ค. ๋˜ํ•œ, ํ”Œ๋ผ์Šคํ‹ฑ OLED์— ๋Œ€ํ•œ ์ ๊ธฐ ํˆฌ์ž๋ฅผ ํ†ตํ•ด ํ”Œ๋ ‰์„œ๋ธ” ๋””์Šคํ”Œ๋ ˆ์ด๋“ฑ ๋ฏธ๋ž˜ ์Šค๋งˆํŠธํฐ ๊ธฐ์ˆ  ๊ฒฝ์Ÿ๋ ฅ์„ ํ™•๋ณดํ•ด ์ฐจ๋ณ„์  ๊ฒฝ์Ÿ ์šฐ์œ„๋ฅผ ํ™•๋ณดํ•  ๋ฐฉ์นจ์ด๋‹ค.

LG๋””์Šคํ”Œ๋ ˆ์ด CFO(์ตœ๊ณ ์žฌ๋ฌด์ฑ…์ž„์ž) ๊น€์ƒ๋ˆ ์ „๋ฌด๋Š” โ€œ2016๋…„ 3๋ถ„๊ธฐ๋Š” ๊ณ„์ ˆ์  ์„ฑ์ˆ˜๊ธฐ ํ™•๋Œ€์— ๋”ฐ๋ฅธ ๊ณ ๊ฐ์‚ฌ์˜ ๊ตฌ๋งค ์ฆ๊ฐ€์™€ ๋Œ€ํ˜•ํ™” ํŠธ๋ Œ๋“œ ์ง€์†์œผ๋กœ ๋ฉด์ ๊ธฐ์ค€ ์ถœํ•˜๋Ÿ‰์€ ์ „๋ถ„๊ธฐ ๋Œ€๋น„ ํ•œ์ž๋ฆฟ์ˆ˜ ์ค‘๋ฐ˜(%) ์ฆ๊ฐ€ํ•˜๊ณ  ํŒจ๋„๊ฐ€๊ฒฉ์˜ ์•ˆ์ •์ ์ธ ํ๋ฆ„์œผ๋กœ ํ•˜๋ฐ˜๊ธฐ ์ˆ˜์ต์„ฑ์€ ์ „๋ฐ˜์ ์œผ๋กœ ๊ฐœ์„ ๋  ๊ฒƒ์œผ๋กœ ๊ธฐ๋Œ€ํ•œ๋‹คโ€๋ฉฐ, โ€œLG๋””์Šคํ”Œ๋ ˆ์ด๋Š” ์–ด๋ ค์šด ์—…ํ™ฉํ•˜์—์„œ๋„ ๋ฏธ๋ž˜๋ฅผ ์œ„ํ•œ ์„ฑ์žฅ์„ ์ค€๋น„ํ•˜๋Š” ๋™์‹œ์— ์ˆ˜์ต์„ฑ ์ธก๋ฉด์—์„œ๋„ ๊ฒฝ์Ÿ์‚ฌ์™€ ์ฐจ๋ณ„ํ™”๋œ ๊ฐ€์น˜๋ฅผ ์ฐฝ์ถœํ•˜๊ธฐ ์œ„ํ•ด ์ตœ์„ ์˜ ๋…ธ๋ ฅ์„ ๋‹คํ•  ๊ฒƒโ€์ด๋ผ๊ณ  ๋ฐํ˜”๋‹ค.

LGD Invests KRW 1.99 Trillion in Flexible OLED Line

LGD will invest KRW 1.99trillion in 6G flexible OLED line. (Source = LGD)

Hyunjoo Kang / jjoo@olednet.com
LG Display, the worldโ€™s leading innovator of display technologies, announced today that it will invest KRW1.99 trillion in a new 6th generation (1,500mm x 1,850mm) flexible OLED display production line in Paju, South Korea, as part of its preemptive efforts to change and lead the approaching era of flexible OLED screens for mobile devices.
Dr. Sang-Beom Han, CEO and Vice Chairman of LG Display, said โ€œA paradigm shift to OLED represents both a challenge and an opportunity for the display industry.โ€ He added, โ€œLG Display is determined to become the leader in the fast-growing OLED market through timely investments to maximize efficiency.โ€
The new production line, E6, will be installed at its P9 plant in Paju with KRW 500 billion already invested to build supporting infrastructure. The E6 line is scheduled to start mass production in the second half of 2018 and will produce 15,000 input sheets per month. In addition to this new line, LG Display already has a 4.5th generation flexible OLED display production line (E2) in Paju, and is building another new 6th generation production line (E5) in Gumi which was announced in July 2015.
LG Display announced in November 2015 that it planned to invest a total of more than KRW 10 trillion for the new P10 plant in Paju to produce mainly OLED displays including large-size OLED displays and flexible OLED displays. With the investment in P10, which is now under construction, and the expansion of the P9 facility, the company is laying a firm foundation to lead the next generation market for smartphones with its advanced OLED technology.
LG Display was the first to introduce the era of large-size OLED TVs with its worldโ€™s first 55-inch OLED TV display in January 2013. It also introduced the era of flexible OLED displays with the worldโ€™s first plastic substrate-based 6-inch OLED display for smartphones in October 2013 and the worldโ€™s first 1.3-inch circular flexible OLED display in September 2014. LG Display has established an industry reputation for its recognized expertise and knowledge of flexible OLED displays.
OLED specializing research company UBI Research expects flexible OLED shipment to greatly increase to approximately 653.1 million units in 2020 from 76.7 million units in 2016. Another display market research company IHS estimates the flexible OLED market will grow to 416 million units in 2020 from 59 million units in 2016.
According to IHS DisplaySearch, this market is expected to grow rapidly with shipments increasing from 59 million in 2016 to 416 million in 2020.

ย 

LG๋””์Šคํ”Œ๋ ˆ์ด, ํŒŒ์ฃผ์— 2์กฐ์› ๊ทœ๋ชจ POLED ํˆฌ์ž ๊ฒฐ์ •โ€ฆ”POLED ์Šค๋งˆํŠธํฐ ์‹œ์žฅ ์„ ๊ณต๊ฒฉ”

LGD๊ฐ€ ํŒŒ์ฃผ์— 2์กฐ์› ๊ทœ๋ชจ์˜ POLED ํˆฌ์ž๋ฅผ ๋‹จํ–‰ํ•œ๋‹ค.

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

LG๋””์Šคํ”Œ๋ ˆ์ด๊ฐ€ POLED ์Šค๋งˆํŠธํฐ ์‹œ๋Œ€๋ฅผ ์„ ์ œ ๊ณต๋žตํ•˜๊ธฐ ํŒŒ์ฃผ ์‚ฌ์—…์žฅ์— ์•ฝ 2์กฐ์› ๊ทœ๋ชจ์˜ POLED ํˆฌ์ž๋ฅผ ๋‹จํ–‰ํ•œ๋‹ค๊ณ  27์ผ ๋ฐœํ‘œํ–ˆ๋‹ค.

LG๋””์Šคํ”Œ๋ ˆ์ด(๋Œ€ํ‘œ์ด์‚ฌ ๋ถ€ํšŒ์žฅ ํ•œ์ƒ๋ฒ”, ้Ÿ“็›ธ็ฏ„ / www.lgdisplay.com)๋Š” 26์ผ ์ •๊ธฐ์ด์‚ฌํšŒ๋ฅผ ์—ด๊ณ  ๊ฒฝ๊ธฐ๋„ ํŒŒ์ฃผ ์‚ฌ์—…์žฅ ๋‚ด P9 ๊ณต์žฅ์— ์›” 1๋งŒ 5,000์žฅ ๊ทœ๋ชจ์˜ 6์„ธ๋Œ€(1,500ใŽœร—1,850ใŽœ) ํ”Œ๋ผ์Šคํ‹ฑ OLED ์ƒ์‚ฐ๋ผ์ธ ๊ตฌ์ถ•์„ ์œ„ํ•œ 1์กฐ 9,900์–ต์›์˜ ํˆฌ์ž๋ฅผ ๊ฒฐ์ •ํ–ˆ๋‹ค.

POLED๋Š” ์œ ๋ฆฌ ๊ธฐํŒ ๋Œ€์‹  ํ”Œ๋ผ์Šคํ‹ฑ์„ ์‚ฌ์šฉํ•˜๊ธฐ ๋•Œ๋ฌธ์— ์›ํ˜•, ๋‹ค๊ฐํ˜• ๋“ฑ์˜ 2์ฐจ์› ๋””์ž์ธ์€ ๋ฌผ๋ก  ๋ฒค๋”๋ธ”, ๋กค๋Ÿฌ๋ธ”, ํด๋”๋ธ” ๋“ฑ ํ”Œ๋ ‰์„œ๋ธ” ๋””์Šคํ”Œ๋ ˆ์ด๋กœ ๋Œ€๋ณ€๋˜๋Š” 3์ฐจ์› ๋””์ž์ธ ํ˜์‹ ์„ ๊ฐ€๋Šฅ์ผ€ ํ•œ๋‹ค.

OLED ์ „๋ฌธ ๋ฆฌ์„œ์น˜ ์—…์ฒด์ธ ์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜๋Š” 2016๋…„ ํ”Œ๋ ‰์„œ๋ธ” OLED ์ถœํ•˜๋Ÿ‰์ด ์•ฝ 7,670๋งŒ๋Œ€์—์„œ 2020๋…„ 6์–ต5310๋งŒ๋Œ€๋กœ ํฌ๊ฒŒ ์„ฑ์žฅํ•  ๊ฒƒ์œผ๋กœ ์ „๋งํ•œ๋‹ค. ๋˜ ๋‹ค๋ฅธ ๋””์Šคํ”Œ๋ ˆ์ด ์‹œ์žฅ ์กฐ์‚ฌ์—…์ฒด IHS๋Š”ย ํ”Œ๋ ‰์„œ๋ธ” OLED ์‹œ์žฅ์ด 2016๋…„ ์•ฝ 5,900๋งŒ๋Œ€์—์„œ 2020๋…„ ์•ฝ 4์–ต 1,600๋งŒ๋Œ€๋กœ ์„ฑ์žฅ ํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•œ๋‹ค.

LG๋””์Šคํ”Œ๋ ˆ์ด๋Š” ์ด๋Ÿฌํ•œ ์‹œ์žฅ ํ™•๋Œ€์— ์ ๊ทน ๋Œ€์‘ํ•˜๊ธฐ ์œ„ํ•ด, ๊ฒฝ๋ถ ๊ตฌ๋ฏธ ์‚ฌ์—…์žฅ์— 6์„ธ๋Œ€ POLED ์ƒ์‚ฐ ๋ผ์ธ(E5)์„ ํˆฌ์žํ•œ ๋ฐ ์ด์–ด, ํŒŒ์ฃผ ์‚ฌ์—…์žฅ์—๋„ ์•ฝ 2์กฐ์›์˜ 6์„ธ๋Œ€ ์ƒ์‚ฐ๋ผ์ธ(E6)์„ ์ถ”๊ฐ€ ํˆฌ์žํ•˜๊ธฐ๋กœ ํ•œ ๊ฒƒ์ด๋‹ค.

ํ•œํŽธ, LG๋””์Šคํ”Œ๋ ˆ์ด๋Š” ์ด๋ฒˆ ํˆฌ์ž์˜ ํšจ์œจ์„ฑ ๊ทน๋Œ€ํ™”๋ฅผ ์œ„ํ•ด, ํŒŒ์ฃผ์— ์•ฝ 5,000์–ต์› ๊ทœ๋ชจ์˜ ๊ด€๋ จ ์ธํ”„๋ผ ์กฐ์„ฑ์„ ์ง„ํ–‰ํ•ด ์™”์œผ๋ฉฐ, ๊ตฌ๋ฏธ์— ์ด์–ด ํŒŒ์ฃผ์—์„œ P์ƒ์‚ฐ์ด ์˜ค๋Š” 2018๋…„์— ๋ณธ๊ฒฉํ™” ๋˜๋ฉด, LG๋””์Šคํ”Œ๋ ˆ์ด๋Š” POLED ์Šค๋งˆํŠธํฐ ์‚ฌ์—… ํ™•๋Œ€์˜ ๊ธฐ๋ฐ˜์„ ๋งˆ๋ จํ•˜๊ฒŒ ๋œ๋‹ค.

LG๋””์Šคํ”Œ๋ ˆ์ด๋Š” ๊ธˆ๋ฒˆ ํˆฌ์ž ๋ฐœํ‘œํ•œ 6์„ธ๋Œ€ ์ƒ์‚ฐ๋ผ์ธ ์™ธ์—๋„ ์›” 1๋งŒ 4,000์žฅ ๊ทœ๋ชจ์˜ 4.5์„ธ๋Œ€ POLED ์ƒ์‚ฐ ๋ผ์ธ์—์„œ ์Šค๋งˆํŠธ์™€์น˜ ๋“ฑ์„ ์ƒ์‚ฐ ์ค‘์ด๋ฉฐ, ํ˜„์žฌ ๊ฑด์„ค ๊ณต์‚ฌ ์ค‘์ธ P10 ๊ณต์žฅ์— ํ–ฅํ›„ 10์กฐ ์ด์ƒ์„ ํˆฌ์žํ•ด, OLED๋ฅผ ํ†ตํ•œ ๋””์Šคํ”Œ๋ ˆ์ด์˜ ๋ฅด๋„ค์ƒ์Šค ์‹œ๋Œ€๋ฅผ ์—ฐ๋‹ค๋Š” ๊ฐ์˜ค๋‹ค.

LG๋””์Šคํ”Œ๋ ˆ์ด ํ•œ์ƒ๋ฒ” ๋ถ€ํšŒ์žฅ์€ โ€œ๋””์Šคํ”Œ๋ ˆ์ด์‚ฐ์—…์—์„œ OLED๋กœ์˜ ํŒจ๋Ÿฌ๋‹ค์ž„ ์ „ํ™˜์€ ์ƒˆ๋กœ์šด ๋„์ „์ด์ž ๊ธฐํšŒโ€๋ผ๋ฉฐ, โ€œLG๋””์Šคํ”Œ๋ ˆ์ด๋Š” ์ ๊ธฐ ํˆฌ์ž์™€ ํˆฌ์ž ํšจ์œจ์„ฑ ๊ทน๋Œ€ํ™”๋ฅผ ํ†ตํ•ด ๋ฏธ๋ž˜ ์„ฑ์žฅ ๋™๋ ฅ์œผ๋กœ ๋– ์˜ค๋ฅด๋Š” OLED ์‹œ์žฅ์—์„œ ๋ฐ˜๋“œ์‹œ ์„ ๋„์  ์ง€์œ„๋ฅผ ํ™•๋ณดํ•  ๊ฒƒโ€์ด๋ผ๊ณ  ๋งํ–ˆ๋‹ค.

ํ•œํŽธ, 2013๋…„ 1์›”, ์„ธ๊ณ„ ์ตœ์ดˆ๋กœ 55์ธ์น˜ OLED TV ํŒจ๋„์„ ์–‘์‚ฐํ•ด ๋ณธ๊ฒฉ์ ์ธ ๋Œ€ํ˜• OLED ์‹œ๋Œ€์˜ ๊ฐœ๋ง‰์„ ์„ ์–ธํ•œ ๋ฐ” ์žˆ๋Š” LG๋””์Šคํ”Œ๋ ˆ์ด๋Š” POLED์— ์žˆ์–ด์„œ๋„ 2013๋…„ 10์›”, ์„ธ๊ณ„์ตœ์ดˆ๋กœ 6์ธ์น˜ ์Šค๋งˆํŠธํฐ์šฉ POLED๋ฅผ ์–‘์‚ฐํ•œ ๋ฐ ์ด์–ด 2014๋…„ 9์›”์—๋Š” ์„ธ๊ณ„์ตœ์ดˆ 1.3์ธ์น˜ ์›ํ˜• POLED๋ฅผ ์–‘์‚ฐํ•˜๋Š” ๋“ฑ ๊พธ์ค€ํžˆ ๊ด€๋ จ ๊ธฐ์ˆ ๊ณผ ๊ณต์ • ๋…ธํ•˜์šฐ๋ฅผ ์ถ•์ ํ•ด ์™”๋‹ค.

Chinese Gen8 LCD Line, Exceeding Koreaโ€ฆโ€œComplementary Investment is Most Reliableโ€

Chinese and Taiwanese panel companiesโ€™ Gen8 or higher LCD mass production line is 690K in total as of Q1 2016. This is higher than Koreaโ€™s Gen8 LCD capa. (Source = BOE)

Chinese and Taiwanese panel companiesโ€™ Gen8 is higher than Koreaโ€™s Gen8 LCD capa. (Picture Source = BOE)

Hyunjooย Kang / jjoo@olednet.com

In order to respond to the outpouring Chinese large area LCD, it is analyzed that carrying out investment to turn large area LCD line into OLED is the most reliable method.

According to 2016 OLED Manufacturing Equipment Annual Report, recently published by UBI Research, Chinese and Taiwanese panel companiesโ€™ Gen8 or higher LCD mass production line is 690K in total as of Q1 2016. This is higher than Koreaโ€™s Gen8 LCD capa.

Even now, China is showing active movements in additional establishment of large area LCD mass production line. UBI Research forecasts that in 3 years, China and Taiwanโ€™s new large area LCD mass production line will reach up to 80% of the Koreaโ€™s current mass production capa. The report emphasizes that to fight against this great supply volume from Great China region, Korean panel companies should change the large area LCD line to OLED.

In case of Gen8 line, unlike small-to-medium size line, the LCD line can be cost effectively transformed to OLED line. As such, it is considered to be the main object for the complementary investment.

Particularly, if oxide TFT, which has few photomask processes, and WRGB+CF technologies are applied, existing large area a-Si LCD lineโ€™s manufacturing equipment can continue to be used.

UBI Research explained that an advantage of complementary investment is the fact a-Si LCD lineโ€™s backplane equipment and color filter equipment can continue to be used. He further added that in order to maximize a-Si lineโ€™s capa., development of TFT process with few photomask processes is a necessity.

 

Chineses Gen8 LCD Line, Exceeding Koreaโ€ฆโ€œComplementary Investment is Most Reliableโ€

Chinese and Taiwanese panel companiesโ€™ Gen8 or higher LCD mass production line is 690K in total as of Q1 2016. This is higher than Koreaโ€™s Gen8 LCD capa. (Source = BOE)

Chinese and Taiwanese Gen8 line is higher than Koreaโ€™s Gen8 LCD capa.ย (Source = BOE)

Hyunjoo Kang / jjoo@olednet.com

In order to respond to the outpouring Chinese large area LCD, it is analyzed that carrying out investment to turn large area LCD line into OLED is the most reliable method.

According to 2016 OLED Manufacturing Equipment Annual Report, recently published by UBI Research, Chinese and Taiwanese panel companiesโ€™ Gen8 or higher LCD mass production line is 690K in total as of Q1 2016. This is higher than Koreaโ€™s Gen8 LCD capa.

Even now, China is showing active movements in additional establishment of large area LCD mass production line. UBI Research forecasts that in 3 years, China and Taiwanโ€™s new large area LCD mass production line will reach up to 80% of the Koreaโ€™s current mass production capa. The report emphasizes that to fight against this great supply volume from Great China region, Korean panel companies should change the large area LCD line to OLED.

In case of Gen8 line, unlike small-to-medium size line, the LCD line can be cost effectively transformed to OLED line. As such, it is considered to be the main object for the complementary investment.

Particularly, if oxide TFT, which has few photomask processes, and WRGB+CF technologies are applied, existing large area a-Si LCD lineโ€™s manufacturing equipment can continue to be used.

UBI Research explained that an advantage of complementary investment is the fact a-Si LCD lineโ€™s backplane equipment and color filter equipment can continue to be used. He further added that in order to maximize a-Si lineโ€™s capa., development of TFT process with few photomask processes is a necessity.

ํ•œ๊ตญ ๋„˜์–ด์„  ์ค‘๊ตญ Gen8 LCD ๋ผ์ธโ€ฆโ€์ „ํ™˜ํˆฌ์ž๊ฐ€ ๊ฐ€์žฅ ์œ ๋ ฅํ•œ ๋ฐฉ์•ˆโ€

Source = BOE

์ค‘๊ตญ์˜ Gen8 LCD ๋ผ์ธ์ด ์ด๋ฏธ ํ•œ๊ตญ์„ ๋„˜์–ด์„ฐ๋‹ค. (์‚ฌ์ง„์ถœ์ฒ˜ = BOE)

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

Gen8 ๋ผ์ธ ๋“ฑ์—์„œ ๋Œ€๋ฉด์  LCD๋ฅผ ์Ÿ์•„๋‚ด๊ณ  ์žˆ๋Š” ์ค‘๊ตญ์˜ ๊ณต์„ธ์— ๋Œ€์‘ํ•˜๊ธฐ ์œ„ํ•ด ํ•œ๊ตญ ํŒจ๋„ ์—…์ฒด๋“ค์€ ๋Œ€๋ฉด์  LCD ๋ผ์ธ์„ OLED๋กœ ์ „ํ™˜ํˆฌ์žํ•˜๋Š” ๊ฒƒ์ด ๊ฐ€์žฅ ์œ ๋ ฅํ•œ ๋ฐฉ์•ˆ์ด๋ผ๋Š” ๋ถ„์„์ด ๋‚˜์™”๋‹ค.ย 

์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜๊ฐ€ ์ตœ๊ทผ ๋ฐœ๊ฐ„ํ•œ โ€˜2016 OLED Manufacturing Equipment Annual Reportโ€™์— ๋”ฐ๋ฅด๋ฉด ์ค‘๊ตญ๊ณผ ๋Œ€๋งŒ ํŒจ๋„ ์—…์ฒด๋“ค์˜ Gen8 ์ด์ƒ์˜ LCD ์–‘์‚ฐ๋ผ์ธ์€ 2016๋…„ 1๋ถ„๊ธฐ ํ˜„์žฌ ์ด 690k ๊ทœ๋ชจ๋‹ค. ์ด๋Š” ํ•œ๊ตญ์˜ Gen8 LCD ์ƒ์‚ฐ๋Šฅ๋ ฅ(capa)๋ฅผ ๋„˜์–ด์„  ์ˆ˜์น˜๋‹ค.

์ค‘๊ตญ์€ ์ง€๊ธˆ๋„ ๋Œ€ํ˜• LCD ์–‘์‚ฐ๋ผ์ธ ์ฆ์„ค์— ์ ๊ทน์ ์ธ ์›€์ง์ž„์„ ๋ณด์ด๊ณ  ์žˆ๋‹ค. ์•ž์œผ๋กœ 3๋…„ ํ›„๋ฉด ์ค‘๊ตญ๊ณผ ๋Œ€๋งŒ์ด ์‹ ๊ทœ ๊ตฌ์ถ•ํ•  ๋Œ€๋ฉด์  LCD ์–‘์‚ฐ๋ผ์ธ์€ ํ•œ๊ตญ์˜ ํ˜„์žฌ ์–‘์‚ฐ๋ผ์ธ capa์˜ 80%์— ๋‹ฌํ•˜๋Š” ๊ทœ๋ชจ๊ฐ€ ๋œ๋‹ค๋Š” ๊ฒŒ ์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜์˜ ์ „๋ง์ด๋‹ค.

์ด ๋ณด๊ณ ์„œ๋Š” ์ด๊ฐ™์€ ์ค‘ํ™”๊ถŒ์˜ LCD ๋ฌผ๋Ÿ‰๊ณต์„ธ์— ํ•œ๊ตญ์—…์ฒด๋“ค์ด ๋Œ€์‘ํ•˜๊ธฐ ์œ„ํ•ด ํ•œ๊ตญ ํŒจ๋„ ์—…์ฒด๋“ค์€ ๋Œ€๋ฉด์  LCD ๋ผ์ธ์„ OLED๋กœ ์ „ํ™˜ํ•˜๋Š” ๊ฒŒ ์œ ๋ ฅํ•œ ๋ฐฉ๋ฒ•์ด๋ผ๊ณ  ๊ฐ•์กฐํ•œ๋‹ค.

Gen8 ๋ผ์ธ์˜ ๊ฒฝ์šฐ ์ค‘์†Œํ˜• ๋ผ์ธ๊ณผ ๋‹ฌ๋ฆฌ LCD๋ผ์ธ์„ OLED ๋ผ์ธ์œผ๋กœ ๋น„์šฉ ํšจ์œจ์ ์œผ๋กœ ์ „ํ™˜ํ•  ์ˆ˜ ์žˆ์–ด ์ „ํ™˜ํˆฌ์ž์˜ ์ฃผ์š” ๋Œ€์ƒ์œผ๋กœ ์—ฌ๊ฒจ์ง„๋‹ค.

ํŠนํžˆ ํฌํ† ๋งˆ์Šคํฌ ๊ณต์ •์ˆ˜๊ฐ€ ์ ์€ oxide TFT์™€ WRGB+CF ๊ธฐ์ˆ ์„ ์ ์šฉํ•œ๋‹ค๋ฉด ๊ธฐ์กด์˜ ๋Œ€๋ฉด์  a-Si LCD ๋ผ์ธ์˜ ์žฅ๋น„๋ฅผ ๊ทธ๋Œ€๋กœ ํ™œ์šฉํ•  ์ˆ˜ ์žˆ๋‹ค๋Š” ๊ฒƒ๋„ ์žฅ์ ์ด๋‹ค.

์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜ ๊ด€๊ณ„์ž๋Š” โ€œa-Si LCD ๋ผ์ธ์˜ backplane ์žฅ๋น„์™€ color filter ์žฅ๋น„๋ฅผ ๊ทธ๋Œ€๋กœ ํ™œ์šฉํ•  ์ˆ˜ ์žˆ๋‹ค๋Š” ๊ฒŒ ์ „ํ™˜ํˆฌ์ž์˜ ์žฅ์ โ€์ด๋ผ๋ฉฐ โ€œa-Si line์˜ capa.๋ฅผ ์ตœ๋Œ€ํ•œ ํ™œ์šฉํ•˜๊ธฐ ์œ„ํ•ด์„œ๋Š” ํฌํ† ๋งˆ์Šคํฌ ๊ณต์ •์ˆ˜๊ฐ€ ์ ์€ TFT ๊ณต์ •๊ฐœ๋ฐœ์ด ํ•„์ˆ˜์ โ€์ด๋ผ๊ณ  ์„ค๋ช…ํ–ˆ๋‹ค.

SDC Urgently Needs Additional Installation of 20-30K Gen5.5 Rigid OLED Line

Source = Samsung

Picture Source = SDC

Hyunjoo Kang / jjoo@olednet.com

In order to respond to rapidly increasing OLED smartphone demand, Samsung Display( SDC )ย is analyzed to require additional installation of Gen5.5 rigid OLED line and V1 line move.

At present, Chinaโ€™s smartphone OLED demand is explosive. According to UBI Researchโ€™s investigation, China needs up to 200 million units of mobile OLED until next year. Therefore, for Samsung Display to produce more OLED panels in A2 factory, V1 line that produces transparent OLED needs to be moved to L8 which is a Gen8 LCD factory.

OLED use V1 line has been using Gen8 manufacturing equipment produced TFT substrate cut into 6. As such, moving the V1 line to Gen8 factory is analyzed to be advisable in terms of panel production and distribution management.

The president of UBI Research, Choong Hoon Yi explained that Chinaโ€™s future mobile OLED demand volume is difficult for Chinaโ€™s key panel companies such as BOE, and even for mobile OLED leader Samsung Display it is not easy to supply sufficient amount with existing mass production line. He estimated that Samsung Display, to meet the demand, will require additional installation of at least 20-30K OLED mass production line to Gen5.5 A2 line.

์‚ผ์„ฑ๋””์Šคํ”Œ๋ ˆ์ด, 20~30k Gen5.5 rigid OLED ๋ผ์ธ ์ถ”๊ฐ€ ์ฆ์„ค ์‹œ๊ธ‰โ€ฆไธญ ์ˆ˜์š” ํญ๋ฐœ

์‚ผ์„ฑ๋””์Šคํ”Œ๋ ˆ์ด์˜ 5์„ธ๋Œ€ OLED ๋ผ์ธ ์ฆ์„ค์ด ํ•„์š”ํ•˜๋‹ค๋Š” ๋ถ„์„์ด ๋‚˜์˜ค๊ณ  ์žˆ๋”ฐ.

์‚ผ์„ฑ๋””์Šคํ”Œ๋ ˆ์ด์˜ 5์„ธ๋Œ€ OLED ๋ผ์ธ ์ฆ์„ค์ด ํ•„์š”ํ•˜๋‹ค๋Š” ๋ถ„์„์ด ๋‚˜์˜ค๊ณ  ์žˆ๋‹ค.

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

์‚ผ์„ฑ๋””์Šคํ”Œ๋ ˆ์ด๊ฐ€ ๊ธ‰์ฆํ•˜๋Š” OLED ์Šค๋งˆํŠธํฐ ์ˆ˜์š”์— ๋Œ€์‘ํ•˜๊ธฐ ์œ„ํ•ด์„œ๋Š” Gen5.5 rigid OLED๋ผ์ธ์˜ ์ถ”๊ฐ€ ์ฆ์„ค๊ณผ V1๋ผ์ธ ์ด๋™์ด ๋ถˆ๊ฐ€ํ”ผํ•œ ๊ฒƒ์œผ๋กœ ๋ถ„์„๋œ๋‹ค.

ํ˜„์žฌ ์ค‘๊ตญ์˜ ์Šค๋งˆํŠธํฐ์šฉ OLED ์ˆ˜์š”๋Š” ํญ๋ฐœ์ ์ด๋‹ค. ์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜์˜ ์กฐ์‚ฌ์— ๋”ฐ๋ฅด๋ฉด ์ค‘๊ตญ์—์„œ ๋‚ด๋…„๊นŒ์ง€ ํ•„์š”๋กœํ•˜๋Š” ๋ฌผ๋Ÿ‰์€ 2์–ต๊ฐœ์— ๋‹ฌํ•œ๋‹ค.

๊ทธ๋Ÿฌ๋ฏ€๋กœ ์‚ผ์„ฑ๋””์Šคํ”Œ๋ ˆ์ด๋Š” A2 ๊ณต์žฅ์—์„œ ๋ณด๋‹ค ๋งŽ์€ OLEDํŒจ๋„์„ ์ƒ์‚ฐํ•˜๊ธฐ ์œ„ํ•ด ํˆฌ๋ช… OLED๋ฅผ ์ƒ์‚ฐํ•˜๋Š” V1๋ผ์ธ์„ LCD์šฉ Gen8 ๊ณต์žฅ์ธ L8๋กœ ์ด๋™ ํ•ด์•ผ ํ•  ๊ฒƒ์œผ๋กœ ํŒ๋‹จ๋œ๋‹ค.

OLED์šฉ V1 ๋ผ์ธ์€ Gen8 ์žฅ๋น„์—์„œ ์ œ์กฐ๋œ TFT ๊ธฐํŒ์„ 6๋ถ„ํ• ํ•˜์—ฌ ์‚ฌ์šฉํ•˜์—ฌ ์™”๊ธฐ ๋•Œ๋ฌธ์— V1 ๋ผ์ธ์ด Gen8 ๊ณต์žฅ์œผ๋กœ ์ด์ „ํ•˜๋Š” ๊ฒƒ์ด ํŒจ๋„ ์ƒ์‚ฐ๊ณผ ๋ฌผ๋ฅ˜ ๊ด€๋ฆฌ ์ฐจ์›์—์„œ ๊ฐ€์žฅ ๋ฐ”๋žŒ์งํ•  ๊ฒƒ์œผ๋กœ ํ’€์ด๋œ๋‹ค.

์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜ ์ด์ถฉํ›ˆ ๋Œ€ํ‘œ๋Š” โ€œ์ค‘๊ตญ์˜ ํ–ฅํ›„ ๋ชจ๋ฐ”์ผ OLED์ˆ˜์š”๋Š” BOE ๋“ฑ ์ค‘๊ตญ์˜ ์ฃผ์š” ํŒจ๋„ ์—…์ฒด๋“ค์ด ๊ฐ๋‹นํ•˜๊ธฐ ํž˜๋“  ๋ฌผ๋Ÿ‰์ธ ๊ฒƒ์€ ๋ฌผ๋ก , ๋ชจ๋ฐ”์ผ OLED์ตœ๊ฐ•์ž์ธ ์‚ผ์„ฑ๋””์Šคํ”Œ๋ ˆ์ด๋„ ํ˜„์กดํ•˜๋Š” ์–‘์‚ฐ๋ผ์ธ์œผ๋กœ๋Š” ์ถฉ๋ถ„ํ•œ ๊ณต๊ธ‰์ด ์‰ฝ์ง€ ์•Š๋‹คโ€๋ฉฐ โ€œ์ด์— ์‚ผ์„ฑ๋””์Šคํ”Œ๋ ˆ์ด๋Š” ์ตœ์†Œ Gen5.5 A2 ๋ผ์ธ์— 20~30k ๊ทœ๋ชจ์˜ OLED์–‘์‚ฐ๋ผ์ธ ์ฆ์„ค์ด ํ•„์š”ํ•  ๊ฒƒโ€์ด๋ผ๊ณ  ๋‚ด๋‹ค๋ดค๋‹ค.

Dr. Andreas Haldi joins CYNORA as Chief Marketing Officer

Source = Cynora

Source = Cynora

Hyunjoo Kang / jjoo@olednet.com

CYNORA, a leader in blue TADF (thermally activated delayed fluorescence) materials, has appointed Dr. Andreas Haldi as its Chief Marketing Officer.

With his strong technical and business experience, Andreas Haldi will reinforce CYNORA in the forthcoming commercialization of its high performance blue OLED materials.

CYNORA is preparing the commercialization of its emitting materials for OLEDs. The company is hiring Andreas Haldi to further enhance its already good relationships with the major display makers and to now prepare with them the implementation of its materials in their products.

Andreas Haldi has close to 15 years of experience in the OLED materials field and profound knowledge of the Asian display market. Prior to joining CYNORA, Haldi held manager positions in R&D and sales at Novaled GmbH. For the last five years he was headquartered in Seoul, Korea, as Novaledโ€™s representative in front of the major AMOLED display makers in Asia.

โ€œI am very happy to get Andreas on boardโ€ says Gildas Sorin, CYNORAโ€™s CEO. โ€œWe are preparing ourselves intensively for the commercialization of our blue emitters. Thanks to his proven skills on OLED and his experience in Asia, Andreas will help us to build up our success as a leading supplier for TADF materials.โ€

โ€œI am looking forward to joining CYNORAโ€ says Andreas Haldi, โ€œCYNORA has shown its expertise and its impressive capability to progress rapidly during the last 8 months. CYNORA has a great potential to become key player in the OLED material industry.โ€

The appointment of the new CMO is a significant signal of CYNORAโ€™s further development and its forthcoming market entry. Blue TADF-based emitters will enable a significant reduction of power consumption in OLED devices and will allow higher display resolution. CYNORA owns a broad IP portfolio with over 100 patent families and is aiming for over 600 patents.

Next 5 Years Global Gen8 LCD โ†’ OLED Complementary Investment USD 6,674 millionโ€ฆKorea 81%

2016-2020, global Gen8 complementary investment ( LCD โ†’ OLED ) is expected to be total USD 6,674 million.

Hyunjoo Kang / jjoo@olednet.com

For the next 5 years, 2016-2020, global Gen8 (8G)ย complementary investment ( LCD โ†’ OLED ) is expected to be total USD 6,674 million.

According to 2016 OLED Manufacturing Equipment Annual Report, recently published by UBI Research, Koreaโ€™s 8G complementary investment in 2016-2020 is estimated to be USD 5,400 million, 81% of the global USD 6,674 million. Particularly, complementary investment for large area LCD line to OLED is expected to be actively carried out centering around LG Display.

China is estimated to actively operate new large are LCD lines from 2016. To respond to this move, Korean panel companies are expected to transform 8G a-Si LCD lines located in Korea to OLED line from 2016.

To respond with LCD, Chinaโ€™s supply offensive and price competitiveness are too strong. As such, the situation calls for concentrated efforts in OLED.

Gen8 LCD line became the object of complementary investment as it can be easily converted to OLED compared to small-to-medium size LCD line. 8G LCD lineโ€™s a-Si TFT can be turned into oxide TFT used in Gen8 OLED line cost effectively.

ํ–ฅํ›„ 5๋…„๊ฐ„ 8์„ธ๋Œ€ LCD โ†’ OLED ์ „ํ™˜ํˆฌ์ž ์ „์„ธ๊ณ„ 7.6์กฐ์› ๊ทœ๋ชจโ€ฆํ•œ๊ตญ์ด 81%

SID 2016์— ์ „์‹œ๋œ LG์˜ OLED TV

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

ย 2016๋…„๋ถ€ํ„ฐ 2020๋…„๊นŒ์ง€ ํ–ฅํ›„ 5๋…„๊ฐ„ ์ „์„ธ๊ณ„ 8์„ธ๋Œ€ ์ „ํ™˜ํˆฌ์ž( LCD โ†’ OLED )๋Š” ์ด ๋ฏธํ™” 66์–ต7400๋งŒ ๋‹ฌ๋Ÿฌ(ํ•œํ™” ์•… 7์กฐ6180์–ต ์›) ๊ทœ๋ชจ๊ฐ€ ๋  ๊ฒƒ์œผ๋กœ ์ „๋ง๋œ๋‹ค.

์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜๊ฐ€ ์ตœ๊ทผ ๋ฐœ๊ฐ„ํ•œ โ€˜2016 OLED Manufacturing Equipment Annual Reportโ€™์— ๋”ฐ๋ฅด๋ฉด ์•ž์œผ๋กœ 5๋…„๊ฐ„ ํ•œ๊ตญ์˜ 8์„ธ๋Œ€ ์ „ํ™˜ํˆฌ์ž๋Š” 54์–ต ๋‹ฌ๋Ÿฌ๊ฐ€ ๋  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋œ๋‹ค. ์ด๋Š” ์ „์„ธ๊ณ„ ๊ทœ๋ชจ์ธ 66์–ต7400๋งŒ ๋‹ฌ๋Ÿฌ์˜ 81%์— ํ•ด๋‹นํ•œ๋‹ค. ํŠนํžˆ LG๋””์Šคํ”Œ๋ ˆ์ด๋ฅผ ์ค‘์‹ฌ์œผ๋กœ ๋Œ€๋ฉด์  LCD ๋ผ์ธ์˜ OLED๋กœ์˜ ์ „ํ™˜ํˆฌ์ž๊ฐ€ ๋ณธ๊ฒฉ์ ์œผ๋กœ ์ง„ํ–‰๋  ์ „๋ง์ด๋‹ค.

์ค‘๊ตญ์€ ๋Œ€๋ฉด์  LCD ์‹ ๊ทœ๋ผ์ธ์„ 2016๋…„๋ถ€ํ„ฐ ๋ณธ๊ฒฉ์ ์œผ๋กœ ๊ฐ€๋™ํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋œ๋‹ค. ์ด์— ๋Œ€์‘ํ•˜๊ธฐ์œ„ํ•ด ํ•œ๊ตญ ํŒจ๋„ ์—…์ฒด๋“ค์€ 2016๋…„๋ถ€ํ„ฐ ํ•œ๊ตญ์— ์œ„์น˜ํ•œ 8์„ธ๋Œ€ a-Si LCD ๋ผ์ธ์„ OLED๋ผ์ธ์œผ๋กœ ๋ณธ๊ฒฉ์ ์œผ๋กœ ์ „ํ™˜ํ•  ๊ฒƒ์œผ๋กœ ์ „๋ง๋œ๋‹ค.

๊ธ€๋กœ๋ฒŒ ๋””์Šคํ”Œ๋ ˆ์ด ์‹œ์žฅ์—์„œ ์ค‘๊ตญ์—๊ฒŒ LCD๋กœ ๋งž์„œ๊ธฐ์—๋Š” ์ค‘๊ตญ LCD ์—…์ฒด๋“ค์˜ ๋ฌผ๋Ÿ‰๊ณต์„ธ์™€ ๊ฐ€๊ฒฉ ๊ฒฝ์Ÿ๋ ฅ์ด ๋„ˆ๋ฌด ๊ฐ•๋ ฅํ•˜๊ธฐ ๋•Œ๋ฌธ์— ํ•œ๊ตญ ์ฃผ์ž๋“ค์€ OLED๋กœ ๋ˆˆ์„ ๋Œ๋ฆฌ๊ณ  ์ด ์‹œ์žฅ์„ ํ‚ค์šฐ๋Š” ๋ฐ ์—ญ๋Ÿ‰์„ ์ง‘์ค‘ํ•ด์•ผ ํ•˜๋Š” ์ƒํ™ฉ์ธ ๊ฒƒ์œผ๋กœ ํ’€์ด๋œ๋‹ค.

๋Œ€๋ฉด์  ํŒจ๋„ ์–‘์‚ฐ๋ผ์ธ์ธ 8์„ธ๋Œ€ LCD ๋ผ์ธ์ด ์ „ํ™˜ํˆฌ์ž์˜ ์ฃผ์š”ย ๋Œ€์ƒ์ด ๋œ ์ด์œ ๋Š” ์ค‘์†Œํ˜• LCD ๋ผ์ธ์— ๋น„ํ•ด OLED๋กœ์˜ ์ „ํ™˜์ด ์šฉ์ดํ•˜๊ธฐ ๋•Œ๋ฌธ์ด๋‹ค. 8์„ธ๋Œ€ LCD ๋ผ์ธ์—์„œ ๋ฐฑํ”Œ๋ ˆ์ธ์œผ๋กœ ์‚ฌ์šฉ๋˜๋Š” a-si TFT๋Š” 8์„ธ๋Œ€ OLED ๋ผ์ธ์—์„œ ์ด์šฉ๋˜๋Š” oxide TFT๋กœ ๋น„์šฉ ํšจ์œจ์ ์œผ๋กœ ์ „ํ™˜๋  ์ˆ˜ ์žˆ๋‹ค๋Š” ๊ฒŒ ์ „๋ฌธ๊ฐ€์˜ ์„ค๋ช…์ด๋‹ค.

ย 

Sharp Increase for Q2 LGDโ€™s 65“ OLED Shipmentโ€ฆ OLED TV Enlargement Gaining Momentum

LGD`s 65โ€œ OLED TV Panel

Hyunjoo Kang / jjoo@olednet.com
LG Display sharply increased their Q2 2016 65 inch OLED panel shipment. It is analyzed that OLED TV is entering active market growth and enlargement stages.
According to UBI Research, LG Display recorded approximately 140,000 units of OLED panels for TV in Q2 2016. Of this, 65 inch panel for large size TV is approximately 28,000 units, double the Q1 volume.
That LG Display greatly increased 65-inch OLED panel shipment is analyzed to show increased OLEDย TV companies in global TV market, and as a response to rising demand for 60 inch mark panels exceeding 50 inch. Recently, many TV companies, including Germanyโ€™s Loewe and Metz are known to have joined OLED sector. According to UBI Research, Chinaโ€™s TV company Skyworth received about 30,000 units of OLED panel from LG Display this year.
Additionally, the fact that as the panel increases in size, the price competitiveness difference with LCD decreases is analyzed to contribute to LG Displayโ€™s focus on panel larger than 60 inch.
LG Electronics has been reducing OLED equipped TV price as the low price competitiveness compared to LCD TV presented difficulty in convincing consumers. However, experts believe that as the size increases the price difference between OLED and LCD decreases.
On 19 July, LG Electronics revealed 77 inch OLED TV, demonstrating focus on pioneering ultra-large OLED TV market.

LG์ „์ž, 77์ธ์น˜ OLED TV ‘LG ์‹œ๊ทธ๋‹ˆ์ฒ˜ ์˜ฌ๋ ˆ๋“œ TV’ ์ถœ์‹œ

LG์ „์ž๊ฐ€ 77์ธ์น˜ OLED TV๋ฅผ ์ถœ์‹œํ–ˆ๋‹ค.

LG์ „์ž๊ฐ€ 77์ธ์น˜ OLED TV ๋ฅผ ์ถœ์‹œํ–ˆ๋‹ค.

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com
LG์ „์ž๊ฐ€ ์ง€๋‚œ 3์›” 65์ธ์น˜ OLED TV ์ถœ์‹œ์— ์ด์–ด 19์ผ 77์ธ์น˜ OLEDย TV ์ธ ‘LG ์‹œ๊ทธ๋‹ˆ์ฒ˜ ์˜ฌ๋ ˆ๋“œ TV(๋ชจ๋ธ๋ช…: OLED77G6K)’๋ฅผ ๊ฐ€์žฅ ๋จผ์ € ํ•œ๊ตญ์—์„œ ์ถœ์‹œํ–ˆ๋‹ค.
์‹ ์ œํ’ˆ์€ ์ถœ๊ณ ๊ฐ€๊ฐ€ 4,100๋งŒ ์›์œผ๋กœ ์˜ฌ๋ ˆ๋“œ TV ๊ฐ€์šด๋ฐ ๊ฐ€๊ฒฉ์ด ๊ฐ€์žฅ ๋†’๋‹ค. ์บ์‹œ๋ฐฑ ํ˜œํƒ 200๋งŒ ์›์„ ์ ์šฉํ•˜๋ฉด 3,900๋งŒ ์›์— ๊ตฌ๋งค๊ฐ€ ๊ฐ€๋Šฅํ•˜๋‹ค. LG์ „์ž๋Š” ํ•œ๊ตญ์— ์ด์–ด ๋ถ๋ฏธ, ์œ ๋Ÿฝ, ์•„์‹œ์•„ ๋“ฑ์— 77ํ˜• LG ์‹œ๊ทธ๋‹ˆ์ฒ˜ ์˜ฌ๋ ˆ๋“œ TV๋ฅผ ์ˆœ์ฐจ์ ์œผ๋กœ ์ถœ์‹œํ•ด ํ”„๋ฆฌ๋ฏธ์—„ TV์‹œ์žฅ์—์„œ ์ง€๋ฐฐ๋ ฅ์„ ๋”์šฑ ๊ฐ•ํ™”ํ•  ๊ณ„ํš์ด๋‹ค.

์ด๋ฒˆ ์‹ ์ œํ’ˆ์€ ๋””์ž์ธ, ์Œ์งˆ, ํ™”์งˆ ๋“ฑ LG ์‹œ๊ทธ๋‹ˆ์ฒ˜ ์˜ฌ๋ ˆ๋“œ TV๋งŒ์˜ ๋…๋ณด์ ์ธ ๊ฐ•์ ์„ ๊ฐ–์ท„๋‹ค.

๋””์ž์ธ์€ 77ํ˜• ์ดˆ๋Œ€ํ˜• ํ™”๋ฉด์—์„œ ๋”์šฑ ๋‹๋ณด์ธ๋‹ค. LG์ „์ž๋Š” ์˜ฌ๋ ˆ๋“œ ํŒจ๋„ ๋’ค์— ํˆฌ๋ช… ๊ฐ•ํ™”์œ ๋ฆฌ ํ•œ ์žฅ๋งŒ์„ ๋ถ™์—ฌ ์–‡๊ณ  ์„ธ๋ จ๋œ ๋Š๋‚Œ์„ ๊ฐ•์กฐํ–ˆ๋‹ค. ์ œํ’ˆ ๋’ท๋ฉด์˜ ํŒจ๋„๊ณผ ์Šคํƒ ๋“œ์—๋Š” ์€์€ํ•œ ๋ณด๋ž๋น›์„ ์ž…ํ˜”๋‹ค. ์‹ ์ œํ’ˆ์€ ์•ž๋’ค์™€ ์ขŒ์šฐ ์–ด๋””์„œ ๋ณด๋”๋ผ๋„ ๋‚˜์‚ฌ ํ•˜๋‚˜ ๋ณด์ด์ง€ ์•Š์•„ ์œ ๋ฆฌ ์กฐํ˜• ์ž‘ํ’ˆ์„ ์—ฐ์ƒ์‹œํ‚ค๋„๋ก ๋””์ž์ธํ–ˆ๋‹ค.

์‚ฌ์šด๋“œ ์ตœ๋Œ€ ์ถœ๋ ฅ์€ 80์™€ํŠธ(W)๋กœ 65ํ˜• LG ์‹œ๊ทธ๋‹ˆ์ฒ˜ ์˜ฌ๋ ˆ๋“œ TV ๋Œ€๋น„ 30% ์ด์ƒ ๊ฐ•ํ•ด์กŒ๋‹ค. ์„ธ๊ณ„์ ์ธ ์˜ค๋””์˜ค ํšŒ์‚ฌ ํ•˜๋งŒ์นด๋ˆ๊ณผ ํ˜‘๋ ฅํ•ด ์™„์„ฑํ•œ ๊ณ ํ’ˆ๊ฒฉ ์‚ฌ์šด๋“œ๋Š” ์‚ฌ๋žŒ์˜ ๋ชฉ์†Œ๋ฆฌ๋ถ€ํ„ฐ ํ˜„์•…๊ธฐ์˜ ์šธ๋ฆผ๊นŒ์ง€ ์„ธ๋ฐ€ํ•˜๊ฒŒ ํ‘œํ˜„ํ•ด์ค€๋‹ค. ์ €์Œ์„ ๋‹ด๋‹นํ•˜๋Š” ์šฐํผ, ๊ณ ์Œ์„ ๋‹ด๋‹นํ•˜๋Š” ํŠธ์œ„ํ„ฐ ๋“ฑ ์ด 10๊ฐœ์˜ ์Šคํ”ผ์ปค ์œ ๋‹›์ด ์ž…์ฒด์ ์ด๊ณ  ํ’์„ฑํ•œ ์‚ฌ์šด๋“œ๋ฅผ ์ œ๊ณตํ•œ๋‹ค. LG์ „์ž๊ฐ€ ๋…์ž ๊ฐœ๋ฐœํ•œ โ€˜๊ณต๊ฐ„ ์ธ์‹ ์‚ฌ์šด๋“œโ€™ ๊ธฐ๋Šฅ์€ TV๋ฅผ ์‹œ์ฒญํ•˜๋Š” ๊ณต๊ฐ„์„ ์ž๋™์œผ๋กœ ๊ณ„์‚ฐํ•ด ์ตœ์ ์˜ ์Œ์งˆ์„ ์ œ๊ณตํ•œ๋‹ค.

77ํ˜• ์ดˆ๋Œ€ํ˜• ํ™”๋ฉด์—์„œ ๊ตฌํ˜„ํ•˜๋Š” ์™„๋ฒฝํ•œ ๋ธ”๋ž™์€ ํ˜„์žฅ์— ์™€ ์žˆ๋Š” ๋“ฏํ•œ ์ƒ์ƒํ•จ์„ ๋Š๋ผ๊ฒŒ ํ•ด์ค€๋‹ค. ์˜ฌ๋ ˆ๋“œ TV๋Š” ๋ฐฑ๋ผ์ดํŠธ๊ฐ€ ์—†์–ด ํ™”์†Œ ํ•˜๋‚˜ํ•˜๋‚˜๊ฐ€ ๋น›์„ ๋‚ด๊ธฐ ๋•Œ๋ฌธ์— ํ˜„์กดํ•˜๋Š” TV ์ค‘์— ์ž์—ฐ์— ๊ฐ€์žฅ ๊ฐ€๊นŒ์šด ์ƒ‰์„ ๊ตฌํ˜„ํ•œ๋‹ค.

์‹ ์ œํ’ˆ์€ HDR(High Dynamic Range) ๊ธฐ์ˆ ์„ ๊ตฌํ˜„ํ•˜๋Š”๋ฐ๋„ ์ตœ์ ์ด๋‹ค. ๊ฐ€์žฅ ๋ฒ”์šฉ์ ์œผ๋กœ ์‚ฌ์šฉ๋˜๊ณ  ์žˆ๋Š” HDR 10, ํ”„๋ฆฌ๋ฏธ์—„ HDR ํ™”์งˆ์„ ๊ตฌํ˜„ํ•˜๋Š” ๋Œ๋น„ ๋น„์ „(Dolby Vision™) ๋“ฑ ๋‹ค์–‘ํ•œ HDR ์˜์ƒ ๊ทœ๊ฒฉ์„ ์ง€์›ํ•œ๋‹ค. ๊ตญ๋‚ด ์ถœ์‹œ๋œ TV ๊ฐ€์šด๋ฐ HDR 10๊ณผ ๋Œ๋น„ ๋น„์ „์„ ๋ชจ๋‘ ์ง€์›ํ•˜๋Š” ๊ฒƒ์€ LG ์šธํŠธ๋ผ ์˜ฌ๋ ˆ๋“œ TV, ์Šˆํผ ์šธํŠธ๋ผHD TV ๋“ฑ LG ํ”„๋ฆฌ๋ฏธ์—„ TV๋ฟ์ด๋‹ค.

HDR๋Š” ํ™”๋ฉด์˜ ์–ด๋‘์šด ๋ถ€๋ถ„๊ณผ ๋ฐ์€ ๋ถ€๋ถ„์„ ๋ณด๋‹ค ๊นŠ์ด ์žˆ๊ฒŒ ํ‘œํ˜„ํ•ด ํ˜„์žฅ์—์„œ ์ง์ ‘ ๋ณด๋Š” ๋“ฏํ•œ ์ƒ์ƒํ•จ์„ ๊ตฌํ˜„ํ•˜๋Š” ๊ธฐ์ˆ ์ด๋‹ค.

LG์ „์ž ํ•œ๊ตญHE๋งˆ์ผ€ํŒ…๋‹ด๋‹น ํ—ˆ์žฌ์ฒ  ์ƒ๋ฌด๋Š” โ€œ65ํ˜•์— ์ด์€ 77ํ˜• LG ์‹œ๊ทธ๋‹ˆ์ฒ˜ ์˜ฌ๋ ˆ๋“œTV๋กœ ่ถ…ํ”„๋ฆฌ๋ฏธ์—„ TV์˜ ์—ญ์‚ฌ๋ฅผ ์ƒˆ๋กœ ์ผ๋‹คโ€๋ฉฐ โ€œ์ง‘์•ˆ์˜ ํ’ˆ๊ฒฉ์„ ๋†’์ด๋Š” ์ฐจ์›์ด ๋‹ค๋ฅธ ํ™”์งˆ๊ณผ ๋””์ž์ธ์œผ๋กœ ่ถ…ํ”„๋ฆฌ๋ฏธ์—„์˜ ์ƒˆ๋กœ์šด ๊ฒฝํ—˜์„ ์ œ๊ณตํ•  ๊ฒƒโ€์ด๋ผ๊ณ  ๊ฐ•์กฐํ–ˆ๋‹ค.

2๋ถ„๊ธฐ LG๋””์Šคํ”Œ๋ ˆ์ด 65์ธ์น˜ OLED ์ถœํ•˜๋Ÿ‰ ๊ธ‰์ฆโ€ฆ OLED TV ๋Œ€ํ˜•ํ™” ๋‚ ๊ฐœ์ง“

LGD๊ฐ€ SID 2016์— ์ „์‹œํ•œ 65์ธ์น˜ OLED TV ์šฉ ํŒจ๋„

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

LG๋””์Šคํ”Œ๋ ˆ์ด๊ฐ€ 2016๋…„ 2๋ถ„๊ธฐ 65์ธ์น˜ OLED ํŒจ๋„ ์ถœํ•˜๋Ÿ‰์„ ํฌ๊ฒŒ ๋Š˜๋ฆฐ ๊ฒƒ์œผ๋กœ ๋‚˜ํƒ€๋‚ฌ๋‹ค. ์ด๋Š” OLED TV๊ฐ€ ๋ณธ๊ฒฉ์ ์ธ ์‹œ์žฅ ์„ฑ์žฅ๊ณผ ๋Œ€ํ˜•ํ™” ์ถ”์„ธ์— ๋“ค์–ด์„œ๊ณ  ์žˆ๋Š” ๊ฒƒ์œผ๋กœ ํ’€์ด๋œ๋‹ค.

์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜์˜ ์กฐ์‚ฌ์— ๋”ฐ๋ฅด๋ฉด LG๋””์Šคํ”Œ๋ ˆ์ด๋Š” 2016๋…„ 2๋ถ„๊ธฐ ์•ฝ 14๋งŒ๊ฐœ์˜ TV์šฉ OLED ํŒจ๋„์„ ์ถœํ•˜ํ–ˆ๋‹ค. ์ด ์ค‘ ๋Œ€ํ˜• TV์šฉ์ธ 65์ธ์น˜ ํŒจ๋„์€ ์•ฝ 2๋งŒ8000๊ฐœ๋กœ ์ง‘๊ณ„๋๋‹ค. ์ด๋Š” ์ „๋ถ„๊ธฐ์— ๋น„ํ•ด ์•ฝ 2๋ฐฐ ๊ฐ€๋Ÿ‰ ๋Š˜์–ด๋‚œ ์ˆ˜์น˜๋‹ค.

LG๋””์Šคํ”Œ๋ ˆ์ด๊ฐ€ ์ด์ฒ˜๋Ÿผ 65์ธ์น˜ OLED ํŒจ๋„ ์ถœํ•˜๋Ÿ‰์„ ํฌ๊ฒŒ ๋Š˜๋ฆฐ ๊ฒƒ์€ ๊ธ€๋กœ๋ฒŒ TV ์‹œ์žฅ์—์„œ OLED ํŒจ๋„ ํƒ‘์žฌ TV๋ฅผ ์ถœ์‹œํ•˜๋ ค๋Š” ์—…์ฒด๊ฐ€ ๋Š˜๊ณ  ์žˆ์œผ๋ฉฐ, 50์ธ์น˜๋Œ€๋ฅผ ๋„˜์–ด 60์ธ์น˜๋Œ€๋กœ์˜ ๋Œ€ํ˜•ํ™” ์ˆ˜์š”๊ฐ€ ์ปค์ง€๊ณ  ์žˆ๋Š” ์ƒํ™ฉ์— ๋Œ€์‘ํ•˜๋Š” ์›€์ง์ž„์œผ๋กœ ํ•ด์„๋œ๋‹ค.

์‹ค์ œ๋กœ ์ตœ๊ทผ ๋…์ผ ๋ขฐ๋ฒ , ๋ฉ”์ธ  ๋“ฑ ๋‹ค์ˆ˜์˜ TV ์—…์ฒด๊ฐ€ OLED ์ง„์˜์— ํ•ฉ๋ฅ˜ํ•œ ๊ฒƒ์œผ๋กœ ์•Œ๋ ค์กŒ๋‹ค. ์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜์˜ ์กฐ์‚ฌ์— ๋”ฐ๋ฅด๋ฉด ์ค‘๊ตญ ์—…์ฒด์ธ Skyworth์˜ ๊ฒฝ์šฐ ์˜ฌํ•ด ํ˜„์žฌ๊นŒ์ง€ LG๋””์Šคํ”Œ๋ ˆ์ด๋กœ๋ถ€ํ„ฐ 3๋งŒ๊ฐœ ๊ฐ€๋Ÿ‰์˜ TV์šฉ OLED ํŒจ๋„์„ ๊ณต๊ธ‰๋ฐ›์•˜๋‹ค.

์‚ฌ์ด์ฆˆ๊ฐ€ ํฐ ํŒจ๋„์ผ์ˆ˜๋ก LCD์™€์˜ ๊ฐ€๊ฒฉ ๊ฒฝ์Ÿ๋ ฅ ๊ฒฉ์ฐจ๊ฐ€ ์ค„์–ด๋“ ๋‹ค๋Š” ์ ๋„ LG๋””์Šคํ”Œ๋ ˆ์ด๊ฐ€ 60์ธ์น˜ ์ด์ƒ ํŒจ๋„์— ์ง‘์ค‘ํ•˜๊ฒŒ ๋งŒ๋“œ๋Š” ํ•˜๋‚˜์˜ ์š”์ธ์œผ๋กœ ๋ถ„์„๋œ๋‹ค.

TV ์‹œ์žฅ์—์„œ OLED ๋Œ€ํ‘œ์ฃผ์ž์ธ LG์ „์ž๋Š” ๊ทธ๋™์•ˆ OLED TV ๊ฐ€๊ฒฉ ์ธํ•˜๋ฅผ ๋‹จํ–‰ํ•ด์™”๋‹ค. OLED ํŒจ๋„์„ ์žฅ์ฐฉํ•œย TV๊ฐ€ LCD TV์— ๋น„ํ•ด ๊ฐ€๊ฒฉ ๊ฒฝ์Ÿ๋ ฅ์ด ๋–จ์–ด์ ธ ์†Œ๋น„์ž๋“ค์˜ ๋งˆ์Œ์„ ์‚ฌ๋Š” ๋ฐ ์–ด๋ ค์›€์ด ์žˆ์—ˆ๊ธฐ ๋•Œ๋ฌธ์ด๋‹ค. ํ•˜์ง€๋งŒ ์‚ฌ์ด์ฆˆ๊ฐ€ ๋Œ€ํ˜•์œผ๋กœ ๊ฐˆ์ˆ˜๋ก OLED์™€ LCD๊ฐ„ ๊ฐ€๊ฒฉ ๊ฒฉ์ฐจ๊ฐ€ ์ค„์–ด๋“ ๋‹ค๋Š” ๊ฒŒ ์ „๋ฌธ๊ฐ€์˜ ์„ค๋ช…์ด๋‹ค.

LG์ „์ž๋Š” 19์ผ 77์ธ์น˜ OLED ํŒจ๋„์„ ์žฅ์ฐฉํ•œ TV๋ฅผ ๋ฐœํ‘œํ•˜๊ธฐ๋„ ํ–ˆ๋‹ค. ์ด์ฒ˜๋Ÿผ LG๋Š” ์ดˆ๋Œ€ํ˜• OLED TV ์‹œ์žฅ ๊ฐœ์ฒ™์— ์—ญ๋Ÿ‰์„ ์ง‘์ค‘ํ•˜๊ณ  ์žˆ๋‹ค.

์ƒ๋ฐ˜๊ธฐ ๊ธ€๋กœ๋ฒŒ LCD TV ํŒจ๋„๋Ÿ‰ 6% โ†“โ€ฆ๊ทธ๋ž˜๋„ ์ค‘๊ตญ์€ ๊ณ„์† ๋Š˜๋ ค

์ค‘๊ตญ์€ ๋Œ€ํ˜• LCD ํŒจ๋„ ํˆฌ์ž๋ฅผ ๋Š˜๋ฆฌ๊ณ  ์žˆ๋‹ค.

์ค‘๊ตญ์€ LCD TV ํŒจ๋„ ํˆฌ์ž๋ฅผ ๋Š˜๋ฆฌ๊ณ  ์žˆ๋‹ค.

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

2016๋…„ ์ƒ๋ฐ˜๊ธฐ LCD TV ํŒจ๋„ ์ถœํ•˜๋Ÿ‰์ด ์ „๋…„ ๋™๊ธฐ ๋Œ€๋น„ ์•ฝ 6% ์ค„์–ด๋“ค์—ˆ๋‹ค๊ณ  ๋””์ง€ํƒ€์ž„์ฆˆ๊ฐ€ ํ•œ ์ปจ์„คํŒ… ์—…์ฒด์˜ ์ž๋ฃŒ๋ฅผ ์ธ์šฉํ•ด ๋ณด๋„ํ–ˆ๋‹ค. ๋ฐ˜๋ฉด ์ค‘ํ™”๊ถŒ ์—…์ฒด๋“ค์€ ์ด ๊ฐ™์€ ์ถ”์„ธ์™€ ๋ฐ˜๋Œ€๋กœ ๋Œ€ํ˜• LCD ์ƒ์‚ฐ๋Ÿ‰์„ ๋Š˜๋ฆฌ๊ณ  ์žˆ์–ด ๋ˆˆ๊ธธ์„ ๋ˆ๋‹ค.

๋ณด๋„์— ๋”ฐ๋ฅด๋ฉด ์ƒ๋ฐ˜๊ธฐ ๊ธ€๋กœ๋ฒŒ TV์šฉ LCD ํŒจ๋„ ์ถœํ•˜๋Ÿ‰์€ 1์–ต2400๋งŒ๊ฐœ๋กœ 2015๋…„ ์ƒ๋ฐ˜๊ธฐ์— ๋น„ํ•ด ์•ฝ 5.9% ๊ฐ€๋Ÿ‰ ์ค„์—ˆ๋‹ค. ํ•˜์ง€๋งŒ ์ „์ฒด LCD ํŒจ๋„ ์ถœํ•˜๋Ÿ‰์€ 4% ๋Š˜์—ˆ๋‹ค. ์ด๋Š” ํ‰๊ท  ์‚ฌ์ด์ฆˆ์˜ ํŒจ๋„ ์ˆ˜๊ฐ€ ์ฆ๊ฐ€ํ–ˆ๊ธฐ ๋•Œ๋ฌธ์ด๋‹ค.

ํ•˜์ง€๋งŒ ์ค‘๊ตญ์˜ ์›€์ง์ž„์€ ์ด ๊ฐ™์€ ํ๋ฆ„๊ณผ ๋Œ€์กฐ๋œ๋‹ค. ์ƒ๋ฐ˜๊ธฐ ๊ธ€๋กœ๋ฒŒ LCD ์‹œ์žฅ์—์„œ๋Š” ๋Œ€ํ˜• LCD ์ถœํ•˜๋Ÿ‰์ด ๊ฐ์†Œํ–ˆ์ง€๋งŒ ์ค‘๊ตญ ์ฃผ์š” ํŒจ๋„ ์—…์ฒด๋“ค์€ ์˜คํžˆ๋ ค ๋Š˜๋ฆฐ ๊ฒƒ์œผ๋กœ ๋‚˜ํƒ€๋‚ฌ๋‹ค.

BOE๋Š” ์ง€๋‚œ ์ƒ๋ฐ˜๊ธฐ 2250๋งŒ๊ฐœ์˜ TV์šฉ LCD ํŒจ๋„์„ ์ถœํ•˜ํ–ˆ๋‹ค. ์ด๋Š” ์ „๋…„๋™๊ธฐ ๋Œ€๋น„ 47% ๋Š˜์–ด๋‚œ ์ˆ˜์น˜๋‹ค. CSOT๋Š” 1470๋งŒ๊ฐœ์˜ TV์šฉ LCD ํŒจ๋„์„ ์ถœํ•˜, ์ „๋…„๋™๊ธฐ ๋Œ€๋ฐฐ 30% ์ฆ๊ฐ€ํ–ˆ๋‹ค.

ํ•œํŽธ ์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜๊ฐ€ ์ตœ๊ทผ ๋ฐœ๊ฐ„ํ•œ โ€˜2016 OLED Manufacturing Equipment Annual Reportโ€™์— ๋”ฐ๋ฅด๋ฉด ์˜ค๋Š” 2018๋…„๋ง๊นŒ์ง€ ์ค‘๊ตญ๊ณผ ๋Œ€๋งŒ์—์„œ ํˆฌ์ž๊ฐ€ ๊ฒฐ์ •๋˜๊ฑฐ๋‚˜ ๊ฒ€ํ† ๋˜๊ณ  ์žˆ๋Š” ๋Œ€ํ˜• LCD ์–‘์‚ฐ๋ผ์ธ์˜ ์›” ์ƒ์‚ฐ๋Šฅ๋ ฅ(์บํŒŒ)๋Š” ์ด 528k๋‹ค.

์ด๋Š” ํ˜„์žฌ ํ•œ๊ตญ์˜ ํ˜„์žฌ ๋Œ€ํ˜• LCD ์–‘์‚ฐ๋ผ์ธ์˜ 80%์— ๋‹ฌํ•˜๋Š” ๊ทœ๋ชจ์— ํ•ด๋‹นํ•œ๋‹ค.

์ค‘๊ตญ ํˆฌ์žํ•  ๋Œ€ํ˜• LCD ๋ผ์ธ, 3๋…„ ํ›„๋ฉด ํ•œ๊ตญ LCD ๋ผ์ธ 80% ๋‹ฌํ•ด

Source = BOE

3๋…„ ํ›„ ์ค‘๊ตญ์˜ ์‹ ๊ทœ ๋Œ€ํ˜• LCD ๋ผ์ธ์ด 3๋…„ํ›„์—” ํ•œ๊ตญ์˜ 80%์— ๋‹ฌํ•  ์ „๋ง์ด๋‹ค. (์‚ฌ์ง„์ถœ์ฒ˜ย = BOE)

ย Hyunjoo Kang / jjoo@olednet.com

์ค‘๊ตญ์ด ์•ž์œผ๋กœ 3๋…„ํ›„๋ฉด ํ•œ๊ตญ์˜ ํ˜„์žฌ ๋Œ€ํ˜• LCD ์–‘์‚ฐ๋ผ์ธ์˜ 80%์— ๋‹ฌํ•˜๋Š” ๊ทœ๋ชจ์˜ ์‹ ๊ทœ ๋Œ€ํ˜• LCD ๋ผ์ธ์„ ๊ฐ–์ถ”๊ฒŒ ๋  ์ „๋ง์ด๋‹ค.

์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜๊ฐ€ ์ตœ๊ทผ ๋ฐœ๊ฐ„ํ•œ โ€˜2016 OLED Manufacturing Equipment Annual Reportโ€™์— ๋”ฐ๋ฅด๋ฉด ์˜ค๋Š” 2018๋…„๋ง๊นŒ์ง€ ์ค‘๊ตญ๊ณผ ๋Œ€๋งŒ์—์„œ ํˆฌ์ž๊ฐ€ ๊ฒฐ์ •๋˜๊ฑฐ๋‚˜ ๊ฒ€ํ† ๋˜๊ณ  ์žˆ๋Š” ๋Œ€๋ฉด์  LCD์˜ ์–‘์‚ฐ๋ผ์ธ ์›” ์ƒ์‚ฐ๋Šฅ๋ ฅ(์บํŒŒ)๋Š” ์ด 525k๋‹ค.

์ด๋Š” ์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜๊ฐ€ BOE, HCK, CEC Panda, CSOT, AUO, Innolux ๋“ฑ ์ค‘๊ตญ๊ณผ ๋Œ€๋งŒ ์—…์ฒด๋“ค์˜ 2016๋…„ 3๋ถ„๊ธฐ๋ถ€ํ„ฐ 2018๋…„ 4๋ถ„๊ธฐ๊นŒ์ง€ ํˆฌ์ž ๊ณ„ํš์„ ์กฐ์‚ฌํ•ด๋ณธ ๊ฒฐ๊ณผ๋‹ค.

์ด ๊ณ„ํš์ด ์ฐจ์งˆ ์—†์ด ์ง„ํ–‰๋œ๋‹ค๊ณ  ๊ฐ€์ •ํ•˜๋ฉด 2018๋…„ 4๋ถ„๊ธฐ๊นŒ์ง€ ๋ฐœ์ฃผ๋ฅผ ๋งˆ์น˜๊ณ  ์ดํ›„ ์žฅ๋น„ ์„ค์น˜ ๋“ฑ์„ ๊ฑฐ์ณ ๊ฐ€๋™ ์ค€๋น„๊ฐ€ ์™„๋ฃŒ๋˜๋Š” ์‹œ๊ธฐ๋Š” ์ง€๊ธˆ๋ถ€ํ„ฐ 3๋…„ ํ›„์ธ 2019๋…„์ด ๋  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋œ๋‹ค.

์›” 525k๋Š” ํ˜„์žฌ ํ•œ๊ตญ์˜ ๋Œ€ํ˜• LCD ์–‘์‚ฐ๋ผ์ธ์˜ 80%์— ๋‹ฌํ•˜๋Š” ๊ทœ๋ชจ๋‹ค. ์›” 525k์˜ ์‹ ๊ทœ๋ผ์ธ์ด ๊ฐ€๋™์„ ์‹œ์ž‘ํ•œ๋‹ค๋ฉด ๋Œ€ํ˜• ํŒจ๋„ ๊ณต๊ธ‰๊ณผ์ž‰์ด ๋ณธ๊ฒฉ์ ์œผ๋กœ ๋‚˜ํƒ€๋‚  ๊ฒƒ์œผ๋กœ ๋ณด์ธ๋‹ค.

์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜ ๊ด€๊ณ„์ž๋Š” โ€œ์ค‘๊ตญ๊ณผ ๋Œ€๋งŒ์˜ ์–‘์‚ฐ๋ผ์ธ ํˆฌ์ž๊ฐ€ ๊ณ„ํš๋Œ€๋กœ ์ง„ํ–‰๋œ๋‹ค๋ฉด ํ–ฅํ›„ ํ•œ๊ตญ๊ณผ ์ผ๋ณธ์—์„œ ์ƒ์‚ฐ๋˜๋Š” ๋Œ€๋ฉด์  LCD๋Š” ์ค‘๊ตญ ํŒจ๋„์— ๋Œ€ํ•œ ๊ฒฝ์Ÿ๋ ฅ์„ ๊ฐ–๊ธฐ ์‰ฝ์ง€ ์•Š์„ ๊ฒƒโ€์ด๋ผ๊ณ  ๋‚ด๋‹ค๋ดค๋‹ค.

Large Size LCD Line to be Invested by China, to Reach 80% of Korean LCD Line after 3 Years

Source = BOE

Source = BOE ( China )

Hyunjoo Kang / jjoo@olednet.com

China is expected to possess 80% worth of new large size LCD line of current Korean large size LCD mass production line after 3 years.

According to 2016 OLED Manufacturing Equipment Annual Report, recently published by UBI Research, the total monthly production capa. of large area LCD mass production line that has been confirmed or being considered for investment in China and Taiwan until the end of 2018 is 525K. This is based on the results of UBI Researchโ€™s investigation on Q3 2016 โ€“ Q4 2018 investment plans of Chinese and Taiwanese companies including BOE, HCK, CEC Panda, CSOT, AUO, and Innolux.

If the plan is carried out without any issues, the order is expected to be completed by Q4 2018, and after equipment installation, the lines are to be ready to operate in 2019.

The monthly capa. of 525K is 80% of the current total LCD mass production line of Korea. Once 525K new lines begin to operate, oversupply of large size LCD panel is expected to actively occur.

UBI Research estimated that if China and Taiwanโ€™s large area LCD investment is carried out according to plan, it will be difficult for Korean and Japanese large size LCD panel to compete against Chinese panel.

AUO , Q2 Sells More LCD Earns Lessโ€ฆTaiwanese LCD Industry Still Affected by Price Fall

์ถœ์ฒ˜ = AUO

Source = AUO

Hyunjoo Kang / jjoo@olednet.com

LCD shipment of AU Optronics (AUO) in Q2 2016 increased but revenue decreased.

AUO recently announced that they recorded revenue of NTD 80.09 billion (approx. USD 2,478 million) in Q2 2016. This is an increase of 12.6% from the previous quarter but down 13.2% from Q2 2015.

AUOโ€™s panel shipment in Q2 was 70.96 million units with 28.46 million units of 10-inch and above panels, and 42.5 million units of 10-inch and below panels. The large size panels increased by 16.5% QoQ, and by 14.3% YoY. The small to medium size panels increased by 12.6% QoQ, and by 11.5% YoY.

Basically,ย this companyย sold more and earned less demonstrating that LCD price fall aftermath continued into Q2.

The H1 2016 revenue of Novatek, Taiwanโ€™s LCD driver IC company, fell by 10.9% compared to H1 2015. LCD surface mount company TSMTโ€™s Q2 revenue fell by 10.1 compared to Q2 2015.

AUO , 2๋ถ„๊ธฐ LCD ๋” ํŒ”๊ณ  ๋œ ๋ฒŒ์–ดโ€ฆ๋Œ€๋งŒ LCD ์—…๊ณ„ ๊ฐ€๊ฒฉํ•˜๋ฝ ์—ฌํŒŒ ์—ฌ์ „

์ถœ์ฒ˜ = AUO

์ถœ์ฒ˜ = AUO

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

AU Optronics( AUO )๊ฐ€ 2016๋…„ 2๋ถ„๊ธฐ์— LCD ์ถœํ•˜๋Ÿ‰์€ ์ฆ๊ฐ€ํ–ˆ์ง€๋งŒ ๋งค์ถœ์€ ๊ฐ์†Œํ–ˆ๋‹ค.

AUO๋Š” ์ง€๋‚œ 2๋ถ„๊ธฐ์— 800์–ต9000๋งŒ ๋Œ€๋งŒ ๋‹ฌ๋Ÿฌ(๋ฏธํ™” ์•ฝ 24์–ต 7800๋งŒ ๋‹ฌ๋Ÿฌ)์˜ ๋งค์ถœ์„ ๊ธฐ๋กํ–ˆ๋‹ค๊ณ  ์ตœ๊ทผ ๋ฐœํ‘œํ–ˆ๋‹ค. ์ด๋Š” ์ „๋ถ„๊ธฐ์— ๋น„ํ•ด์„œ๋Š” 12.6% ์ฆ๊ฐ€ํ•œ ๊ธˆ์•ก์ด์ง€๋งŒ ์ „๋…„๋™๊ธฐ์— ๋น„ํ•ด์„œ๋Š” 13.2% ๊ฐ์†Œํ•œ ์ˆ˜์น˜๋‹ค.

์ด ํšŒ์‚ฌ๋Š” 2๋ถ„๊ธฐ์— 7096๋งŒ๊ฐœ์˜ ํŒจ๋„์„ ์ถœํ•˜ํ–ˆ๋‹ค. 10์ธ์น˜ ์ด์ƒ ํŒจ๋„์ด 2846๋งŒ๊ฐœ, 10์ธ์น˜ ์ดํ•˜ ํŒจ๋„์ด 4250๋งŒ๊ฐœ๋‹ค. 10์ธ์น˜ ์ด์ƒ ํŒจ๋„ ์ถœํ•˜๋Ÿ‰์€ ์ „๋ถ„๊ธฐ ๋Œ€๋น„ 16.5% ๋Š˜๊ณ  ์ „๋…„๋™๊ธฐ ๋ณด๋‹ค๋Š” 14.3% ์ฆ๊ฐ€ํ–ˆ๋‹ค. 10์ธ์น˜ ์ดํ•˜ ํŒจ๋„ ์ถœํ•˜๋Ÿ‰์€ ์ „๋ถ„๊ธฐ ๋Œ€๋น„ 12.6%, ์ „๋…„๋™๊ธฐ์— ๋น„ํ•ด์„œ๋Š” 11.5% ์ƒ์Šนํ–ˆ๋‹ค.

๋” ๋งŽ์ด ํŒ”๊ณ  ๋ˆ์€ ๋œ ๋ฒˆ ์…ˆ์ด๋‹ค. LCD ๊ฐ€๊ฒฉ ํ•˜๋ฝ ์—ฌํŒŒ๊ฐ€ 2๋ถ„๊ธฐ์—๋„ ์ด์–ด์กŒ๋‹ค๋Š” ์–˜๊ธฐ๋‹ค.

ํ•œํŽธ ๋Œ€๋งŒ์˜ LCD ๋“œ๋ผ์ด๋ฒ„ IC ์—…์ฒด์ธ Novat์€ 2016๋…„ ์ƒ๋ฐ˜๊ธฐ ๋งค์ถœ์ด 2015๋…„ ์ƒ๋ฐ˜๊ธฐ๋ณด๋‹ค 10.9% ๋–จ์–ด์กŒ๋‹ค. LCD ์„œํ”ผ์Šค ๋งˆ์šดํŠธ(surface mount) ์—…์ฒด์ธ TSMT 2๋ถ„๊ธฐ ๋งค์ถœ์ด ์ „๋…„๋™๊ธฐ ๋Œ€๋น„ 10.1% ํ•˜๋ฝํ–ˆ๋‹ค.

Intel, LG Display, Dolby Laboratories, Audi and more slated to preset at the OLEDs World Summit 2016

Intel, LG Display, Dolby Laboratories, Audi and more slated to preset at the OLEDs World Summit 2016

 

 

Join top OLED display, lighting and material developers at the 18th annual OLEDs World Summit, taking place September 20-22 at the Paradise Point Resort & Spa in San Diego, CA. For nearly two-decades, the OLEDs World Summit has served as a homecoming for the display and lighting industries and provided a platform for them to highlight successes, address challenges and network. This year you can expect a complete overview of the industry.

The OLEDs World Summit 2016 will kick off by examining flexible display applications including wearable devices, smart phone applications and more. Over the course of the event, attendees will also explore chemicals and tools for OLEDs, new applications, challenges for OLED materials in displays and much more.ย  As an attendee you can expect to hear discussions such as:

  • OLEDs Flexible Display Screens for Smart Phone Applications
  • AMOLEDs for Personal Computer/Notebook PC Opportunities
  • OLEDs in Aviation
  • InkJet Printing: Tackling the “Achilles’ heel” of OLED Displays
  • And Much More

>>>View the 2016 Agenda

In addition to the presentations and dynamic discussions, there are four keynote presentations by some of the biggest names in the industry. Youโ€™ll hear from:

  • Joo Soo Lim, Director of OLED Technology Strategy, LG Display
  • Timo Kunkel, PhD, Staff Researcher, Color Science & Video Processing, Advanced Technology Group, Dolby Laboratories, Inc.
  • Juergen Kreis, Director of Business Development, Aixtron SE
  • John Hamer, PhD, Co-Founder and Chief Operating Officer, OLEDWorks, LLC

 

 

Register today!

Your colleagues from Eastman Kodak, Acuity Brands Lighting, Universal Display, LG Display and more have already reserved their delegate tickets. Book your ticket today for the low price of $1199. Hurry, the price goes up after July 13th!

 

 

Questions?

Contact the Graphene World Summit Team:

Agenda Questions-DeAna Morgan at dmorgan@smithers.com

Media Questions-Katie Oster at koster@smithers.com

Sponsorship Questions-Emily Murray at emurray@smithers.com

 

[Analyst Column] If You Canโ€™t Do OLED, Donโ€™t Even Dream About QLED

QLED is Becoming an issue (Picture Source = Samsung Elec.)

UBI Research Chief Analyst Choong Hoon Yi

As the next generation TV technology, QLED is becoming an issue in media. This is because Samsung Electronics selected QLED TV as the next product after the currently selling SUHD TV. However, if QLED TV display is the product that uses electroluminescence quantum dot, this shows they do not know display at all.

Quantum dot technology display can be divided into 2 types depending on the light-emitting technology. Photoluminescence quantum dot technology uses mechanism where the materials stimulated by external light emits light again, and this QD technology is currently applied to LCD TV. The TV has quantum dot sheet attached to the backlightโ€™s blue light to be used as the backlight unit, and Samsung Electronicsโ€™ SUHD TV is such a product.

As photoluminescence quantum dot has wide color gamut, this can actualize over 110% of NTSC standards and there is no doubt that this is the best LCD TV product. Furthermore, another photoluminescence quantum dot technology, where colors are actualized by dispersing quantum dot materials on color filter, is in development.

In comparison, electroluminescence quantum dot technology is self-emitting when electricity is applied, and similar to OLED. Only the light emitting materials are inorganic and the structure is comparable to OLED. For OLED, hole is introduced from electrode through HIL layer, and this hole reaches emitting materials through HTL layer to produce light.

When the electron reaches emitting materials through EIL and ETL layers, the emitting materials with rapidly increased energy level due to electron and hole, produces light to release the energy. HIL, HTL, EIL, and ETL layers are needed in OLED to control the energy levels needed for electron and hole to reach emitting materials.

Therefore, for electroluminescence quantum dot to emitting light, HIL, HTL, EIL, and ETL layers are required same as OLED. Scientists developing electroluminescence quantum dot technology are using OLED HIL, HTL, EIL, and ETL materials. As the exclusive materials have not been developed, the technology is still in early stages.

This still belongs in science category rather than technology. Furthermore, electroluminescence quantum dot is dispersed to solution to print, and as such ink-jet or similar equipment development is necessary. HIL, HTL, EIL, and ETL also have to be dispersed using solution.

What is curious is whether Samsung Electronicsโ€™ QLED TV is existing QD technology that uses photoluminescence quantum dot or technology that uses electroluminescence quantum dot. Generally, QLED signifies electroluminescence quantum dot.

Therefore, if Samsung Electronics can really sell electroluminescence quantum dot using QLED within a few years, this will place Samsung Electronics as the worldโ€™s most innovative company establishing new scientific records.

However, OLED emitting materials developing companies are dismissing this claim as ridiculous. Solution process produced OLED emitting materials, HIL, HTL, EIL, and ETL materials have not yet been suitably developed, and require 5 more years before commercialization. As such, companies believe that actualizing QLED in a few years is impossible.

The fact is QLED exclusive HIL, HTL, EIL, and ETL materials are not being developed yet. Printing equipment also have not yet been commercialized. Electroluminescence quantum dot developing academia also points out that only the potential has been glimpsed so far.

Several stages have to be passed through for QLED to be realized. For solution process using QLED to be commercialized, it could only happen after solution process OLED appears first. Looking at the history of OLED commercialization, this is minimum 10 years.

For Samsung Electronics that cannot produce OLED TV to have mentioned that they will produce QLED TV within 3 years makes the writer wonder whether to exclaim, โ€œonly Samsungโ€ in awe or ask โ€œwhat is Samsung doing?โ€

[Analyst Column] OLED๋ฅผ ๋ชปํ•˜๋ฉด QLED๋Š” ๊ฟˆ๋„ ๊พธ์ง€ ๋งˆ๋ผ!

QLED ๊ฐ€ ์ฐจ์„ธ๋Œ€ TV ๊ธฐ์ˆ ๋กœ ์ด์Šˆ๊ฐ€ ๋˜๊ณ  ์žˆ๋‹ค. (์‚ฌ์ง„์ถœ์ฒ˜ = Samsung Elec.)

์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜ ์ˆ˜์„ ์• ๋„๋ฆฌ์ŠคํŠธ ์ด์ถฉํ›ˆ

์ตœ๊ทผ QLED๊ฐ€ ์ฐจ์„ธ๋Œ€ TV ๊ธฐ์ˆ ๋กœ์„œ ์–ธ๋ก ์—์„œ ์ด์Šˆ๊ฐ€ ๋˜๊ณ  ์žˆ๋‹ค. ์‚ผ์„ฑ์ „์ž๊ฐ€ ํ˜„์žฌ ํŒ๋งค์ค‘์ธ SUHD TV์˜ ์ฐจ๊ธฐ ์ œํ’ˆ์œผ๋กœ QLED TV๋ฅผ ์ง€์ •ํ–ˆ๊ธฐ ๋•Œ๋ฌธ์ด๋‹ค. ํ•˜์ง€๋งŒ QLED TV์šฉ ๋””์Šคํ”Œ๋ ˆ์ด๊ฐ€ electroluminescence quantum dot ๊ธฐ์ˆ ์„ ์ด์šฉํ•˜๋Š” ์ œํ’ˆ์ด๋ผ๋ฉด ๋””์Šคํ”Œ๋ ˆ์ด๋ฅผ ๋ชฐ๋ผ๋„ ๋„ˆ๋ฌด ๋ชจ๋ฅด๋Š” ์†Œ๋ฆฌ์ด๋‹ค.

Quantum dot ๊ธฐ์ˆ ์„ ์ด์šฉํ•˜๋Š” ๋””์Šคํ”Œ๋ ˆ์ด๋Š” ๋น›์„ ๋‚ด๋Š” ๋ฉ”์ปค๋‹ˆ์ฆ˜์— ๋”ฐ๋ผ 2๊ฐ€์ง€๋กœ ๋ถ„๋ฅ˜๋œ๋‹ค. photoluminescence quantum dot๊ณผ electroluminescence quantum dot ๊ธฐ์ˆ ์ด๋‹ค. photoluminescence quantum dot ๊ธฐ์ˆ ์ด๋ž€ ์™ธ๋ถ€ ๊ด‘์— ์˜ํ•ด ์ž๊ทน๋œ ๋ฌผ์งˆ์ด ๋‹ค์‹œ ๋น›์„ ๋‚ด๋Š” ๋ฉ”์นด๋‹ˆ์ฆ˜์œผ๋กœ์„œ ํ˜„์žฌ LCD TV์— ์ ์šฉ์ค‘์ธ QD ๊ธฐ์ˆ ์ด๋‹ค.

๋ฐฑ๋ผ์ดํŠธ์—์„œ ๋‚˜์˜ค๋Š” ์ฒญ์ƒ‰ ๋น›์— quantum dot sheet๋ฅผ ๋ถ€์ฐฉํ•˜์—ฌ ๋ฐฑ๋ผ์ดํŠธ ์œ ๋‹›์œผ๋กœ ์‚ฌ์šฉํ•˜๊ณ  ์žˆ๋Š” ์ œํ’ˆ์œผ๋กœ ์‚ผ์„ฑ์ „์ž SUHD TV๊ฐ€ ๋ฐ”๋กœ ์ด ์ œํ’ˆ์ด๋‹ค. photoluminescence quantum dot์€ ์ƒ‰ ์žฌํ˜„ ๋ฒ”์œ„๊ฐ€ ๋„“์–ด NTSC ๊ธฐ์ค€ 110% ์ด์ƒ์˜ ๋น›์„ ํ‘œํ˜„ํ•  ์ˆ˜ ์žˆ์–ด LCD TV๋กœ์„œ๋Š” ์ตœ์ƒ์˜ ์ œํ’ˆ์ž„์— ํ‹€๋ฆผ์—†๋‹ค. ๋˜ ๋‹ค๋ฅธ photoluminescence quantum dot ๊ธฐ์ˆ ๋กœ์„œ๋Š” color filter์— quantum dot ๋ฌผ์งˆ์„ ๋ถ„์‚ฐ ์‹œ์ผœ ์ƒ‰์„ ํ‘œํ˜„ํ•˜๋Š” ๋ฐฉ์‹์ด ๊ฐœ๋ฐœ ์ค‘์— ์žˆ๋‹ค.

์ด์— ๋น„ํ•ด electroluminescence quantum dot ๊ธฐ์ˆ ์€ ์ „๊ธฐ๋ฅผ ๊ฐ€ํ–ˆ์„ ๋•Œ ์Šค์Šค๋กœ ๋น›์„ ๋‚ด๋Š” ์ž๋ฐœ๊ด‘ ๋ฌผ์งˆ๋กœ์„œ OLED์™€ ์œ ์‚ฌํ•˜๋‹ค. ๋น›์„ ๋‚ด๋Š” ์žฌ๋ฃŒ๋งŒ ๋ฌด๊ธฐ๋ฌผ์ด๋ฉฐ ๊ตฌ์กฐ๋Š” OLED์™€ ํก์‚ฌํ•˜๋‹ค. OLED๋Š” ๋น›์„ ๋‚ด๊ธฐ ์œ„ํ•ด ์ •๊ณต์ด HIL ์ธต์„ ํ†ตํ•ด ์ „๊ทน์—์„œ ๋“ค์–ด ์˜ค๊ณ , ์ด ์ •๊ณต์ด HTL ์ธต์„ ํ†ตํ•ด ๋ฐœ๊ด‘๋ฌผ์งˆ์— ๋„๋‹ฌํ•œ๋‹ค.

์ „์ž๊ฐ€ EIL ์ธต๊ณผ ETL ์ธต์„ ๊ฑฐ์ณ ๋ฐœ๊ด‘์žฌ๋ฃŒ์— ๋„์ฐฉํ•˜๋ฉด ์ „์ž์™€ ์ •๊ณต์— ์˜ํ•ด ์—๋„ˆ์ง€ ์ค€์œ„๊ฐ€ ๊ธ‰์ƒ์Šนํ•œ ๋ฐœ๊ด‘์žฌ๋ฃŒ๋Š” ๋ถˆ์•ˆ์ •ํ•œ ์ƒํƒœ๋ฅผ ๋ฒ—์–ด๋‚˜๊ธฐ ์œ„ํ•ด ๋น›์„ ๋ฐœ์‚ฐํ•˜๊ณ  ๊ธฐ์ € ์ƒํƒœ๋กœ ๋Œ์•„๊ฐ„๋‹ค. HIL๊ณผ HTL, EIL, ETL์ธต์ด OLED์— ํ•„์š”ํ•œ ์ด์œ ๋Š” ์ „์ž์™€ ์ •๊ณต์ด ๋ฐœ๊ด‘์žฌ๋ฃŒ์— ๋„๋‹ฌํ•˜๊ธฐ ์œ„ํ•œ ์—๋„ˆ์ง€ ์ค€์œ„ ์กฐ์ ˆ ๊ธฐ๋Šฅ์„ ํ•˜๊ธฐ ๋•Œ๋ฌธ์ด๋‹ค.

๋”ฐ๋ผ์„œ electroluminescence quantum dot์ด ๋น›์„ ๋‚ด๊ธฐ ์œ„ํ•ด์„œ๋Š” OLED์™€ ๋งˆ์ฐฌ๊ฐ€์ง€๋กœ HIL๊ณผ HTL, EIL, ETL ์ธต์ด ํ•„์š”ํ•˜๋‹ค. electroluminescence quantum dot ๊ธฐ์ˆ ์„ ๊ฐœ๋ฐœํ•˜๊ณ  ์žˆ๋Š” ์‚ฌ์ด์–ธํ‹ฐ์ŠคํŠธ๋“ค์€ HIL๊ณผ HTL, EIL, ETL ์žฌ๋ฃŒ๋Š” OLED์šฉ์„ ์‚ฌ์šฉํ•˜๊ณ  ์žˆ๋‹ค. ์•„์ง ์ „์šฉ ์žฌ๋ฃŒ๊ฐ€ ๊ฐœ๋ฐœ๋˜์–ด ์žˆ์ง€ ์•Š์•„ ๊ธฐ์ˆ  ์ˆ˜์ค€์€ ๊ฑธ์Œ๋งˆ ๋‹จ๊ณ„์ด๋‹ค. ๊ธฐ์ˆ ์ด๋ผ๋Š” ์˜์—ญ๋ณด๋‹ค๋Š” ์•„์ง ๊ณผํ•™์ด๋ผ๊ณ  ํ•  ์ˆ˜ ์žˆ๋Š” ์˜์—ญ์— ์†ํ•ด ์žˆ๋‹ค.

๋”์šฑ์ด electroluminescence quantum dot์€ ์šฉ์•ก์— ๋ถ„์‚ฐ์‹œ์ผœ ํ”„๋ฆฐํŒ… ํ•˜๋Š” ๋ฐฉ์‹์„ ์‚ฌ์šฉํ•˜๊ณ  ์žˆ์–ด ink-jet ๋˜๋Š” ์œ ์‚ฌํ•œ ์žฅ๋น„ ๊ฐœ๋ฐœ์ด ํ•„์ˆ˜์ ์ด๋‹ค. ๋ฌผ๋ก  HIL๊ณผ HTL, EIL, ETL๋„ ์šฉ์•ก์œผ๋กœ ๋„ํฌํ•ด์•ผ ํ•œ๋‹ค.

์—ฌ๊ธฐ์„œ ๊ถ๊ธˆํ•œ ์ ์€ ์‚ผ์„ฑ์ „์ž๊ฐ€ ๋งํ•˜๋Š” QLED TV๊ฐ€ photoluminescence quantum dot์„ ์‚ฌ์šฉํ•˜๋Š”๊ธฐ์กด QD ๊ธฐ์ˆ ์ธ์ง€ electroluminescence quantum dot์„ ์‚ฌ์šฉํ•˜๋Š” ๊ธฐ์ˆ ์ธ์ง€์ด๋‹ค. ์ผ๋ฐ˜์ ์œผ๋กœ QLED๋Š” electroluminescence quantum dot ๊ธฐ์ˆ ์„ ์˜๋ฏธํ•˜๊ธฐ ๋•Œ๋ฌธ์— ์‚ผ์„ฑ์ „์ž๊ฐ€ ์ •๋ง electroluminescence quantum dot์„ ์‚ฌ์šฉํ•˜๋Š” QLED TV๋ฅผ ์ˆ˜๋…„ ์ด๋‚ด์— ํŒ๋งค ํ•  ์ˆ˜ ์žˆ๋‹ค๋ฉด ๊ณผํ•™์˜ ์‹ ๊ธฐ๋ก์„ ์ˆ˜๋ฆฝํ•˜๋Š” ์ง€์ƒ ์ตœ๊ณ ์˜ ํ˜์‹  ๊ธฐ์—…์ด ๋  ๊ฒƒ์ž„์ด ํ‹€๋ฆผ์—†์–ด ๋งค์šฐ ๊ธฐ๋Œ€๊ฐ€ ๋˜๋Š” ๋ถ€๋ถ„์ด๋‹ค.

ํ•˜์ง€๋งŒ OLED ๋ฐœ๊ด‘ ๋ฌผ์งˆ์„ ๊ฐœ๋ฐœํ•˜๊ณ  ์žˆ๋Š” ์žฌ๋ฃŒ ์—…์ฒด๋“ค์€ ๋ง๋„ ์•ˆ๋˜๋Š” ์†Œ๋ฆฌ๋ผ๊ณ  ์ผ์ถ•ํ•˜๊ณ  ์žˆ๋‹ค. ์šฉ์•ก ๊ณต์ •์œผ๋กœ ์ œ์ž‘ํ•˜๋Š” OLED์šฉ ๋ฐœ๊ด‘์žฌ๋ฃŒ์™€ HIL, HTL, EIL, ETL ์žฌ๋ฃŒ๋„ ์•„์ง ์ œ๋Œ€๋กœ ๊ฐœ๋ฐœ์ด ์•ˆ๋˜์–ด ์žˆ์–ด ์ƒ์šฉํ™”์—๋Š” 5๋…„ ์ •๋„ ์‹œ๊ฐ„์ด ๋” ์†Œ์š” ๋  ๊ฒƒ์ด๋ผ๊ณ  ๋ณด๊ณ  ์žˆ๋Š”๋ฐ QLED๋ฅผ ์ˆ˜๋…„ ๋‚ด๋กœ ๊ตฌํ˜„ํ•œ๋‹ค๋Š” ๊ฒƒ์€ ๋ถˆ๊ฐ€๋Šฅํ•˜๋‹ค๋Š” ๊ฒƒ์ด ์—…์ฒด๋“ค์˜ ๊ณตํ†ต์ ์ธ ๋ชฉ์†Œ๋ฆฌ๋‹ค. QLED ์ „์šฉ HIL, HTL, EIL, ETL ์žฌ๋ฃŒ๋Š” ์•„์ง ๊ฐœ๋ฐœ๋˜๊ณ  ์žˆ์ง€ ์•Š๋‹ค๋Š” ๊ฒƒ์ด ์—…๊ณ„ ํ˜„์‹ค์ด๋‹ค.

ํ”„๋ฆฐํŒ…์šฉ ์žฅ๋น„ ๋˜ํ•œ ์•„์ง ์ƒ์šฉํ™”๋œ ์ œํ’ˆ์ด ์—†๋‹ค. electroluminescence quantum dot ๊ธฐ์ˆ ์„ ๊ฐœ๋ฐœํ•˜๋Š” ํ•™๊ณ„์—์„œ๋„ ์ด์ œ ๊ฒจ์šฐ ๊ฐ€๋Šฅ์„ฑ์„ ๋ณธ ์ •๋„๋ผ๋ฉฐ ๋„ˆ๋ฌด ์•ž์„œ ๋‚˜๊ฐ„๋‹ค๊ณ  ์ง€์ ํ•œ๋‹ค.

QLED๋ฅผ ํ•˜๊ธฐ ์œ„ํ•ด์„œ๋Š” ๊ฑฐ์ณ์•ผ ํ•˜๋Š” ๋‹จ๊ณ„๊ฐ€ ์žˆ๋‹ค. ์šฉ์•ก ๊ณต์ •์„ ์‚ฌ์šฉํ•˜๋Š” QLED๊ฐ€ ์ƒํ’ˆํ™”๋˜๋ ค๋ฉด ์ตœ์†Œํ•œ ์šฉ์•ก ๊ณต์ • OLED๊ฐ€ ์ถœํ˜„ํ•˜๊ณ  ๋‚œ ๋‹ค์Œ์ด ๋  ์ˆ˜ ๋ฐ–์— ์—†๋‹ค. OLED๊ฐ€ ์ƒํ’ˆํ™”๊นŒ์ง€ ๋„๋‹ฌํ•œ ์ด๋ ฅ์„ ๋ณด๋ฉด ๋นจ๋ผ์•ผ 10๋…„์ด๋‹ค.

OLED๋กœ TV๋ฅผ ๋งŒ๋“ค์ง€ ๋ชปํ•˜๋Š” ์‚ผ์„ฑ์ „์ž๊ฐ€ QLED๋กœ 3๋…„๋‚ด์— TV๋ฅผ ๋งŒ๋“ค๊ฒ ๋‹ค๊ณ  ์–ธ๊ธ‰ํ•œ ๊ฒƒ์— ๋Œ€ํ•ด โ€œ๊ณผ์—ฐ ์‚ผ์„ฑ์ด๋‹คโ€๋ผ๊ณ  ๊ฐํƒ„ํ•ด์•ผ ํ•  ์ง€ โ€œ์‚ผ์„ฑ์ด ์™œ ์ด๋ž˜?โ€๋ผ๊ณ  ๋ด์•ผํ•  ์ง€. . . .

LG ์ „์ž, 2016๋…„ 2๋ถ„๊ธฐ ์˜์—…์ด์ต 5,846์–ต์› ์˜ˆ์ƒโ€ฆ์ „๋…„๋™๊ธฐ ๋Œ€๋น„ 139.5% ์ƒ์Šน

Source = LGD

Source = LG

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

LG์ „์ž๊ฐ€ 8์ผ 2016๋…„ 2๋ถ„๊ธฐ ์˜์—…์ด์ต์ด ์ „๋…„๋™๊ธฐ ๋Œ€๋น„ 139.5% ์ƒ์Šนํ•œ 5,846์–ต์›์„ ์˜ˆ์ƒํ•œ๋‹ค๊ณ ย ์ž ์ •์‹ค์ ์„ ๋ฐœํ‘œํ–ˆ๋‹ค.

LG์ „์ž๋Š” ์—ฐ๊ฒฐ๊ธฐ์ค€ ๋งค์ถœ 14์กฐ 17์–ต์›, ์˜์—…์ด์ต 5,846์–ต์›์˜ 2016๋…„ 2๋ถ„๊ธฐ ์ž ์ •์‹ค์ ์„ ๋ฐœํ‘œํ–ˆ๋‹ค.

LG์ „์ž 2016๋…„ 2๋ถ„๊ธฐ ์‹ค์ ์€ ์ „๋…„๋™๊ธฐ ๋Œ€๋น„ ๋งค์ถœ 0.5% ์ฆ๊ฐ€, ์˜์—…์ด์ต์€ 139.4% ์ฆ๊ฐ€ํ–ˆ๋‹ค. ์ „๋ถ„๊ธฐ ๋Œ€๋น„๋กœ๋Š” ๋งค์ถœ 4.8%์ฆ๊ฐ€, ์˜์—…์ด์ต์€ 15.7% ์ฆ๊ฐ€ํ–ˆ๋‹ค.

์ž ์ • ์‹ค์ ์€ ํ•œ๊ตญ์ฑ„ํƒ ๊ตญ์ œํšŒ๊ณ„๊ธฐ์ค€(K-IFRS)์— ์˜๊ฑฐํ•ด ์ถ”์ •ํ•œ ์ „์ฒด ๋งค์ถœ์•ก๊ณผ ์˜์—…์ด์ต ์˜ˆ์ƒ์น˜์ด๋ฉฐ, ์—ฐ๊ฒฐ๊ธฐ์ค€ ๋‹น๊ธฐ์ˆœ์ด์ต ๋ฐ ์‚ฌ์—…๋ถ€๋ฌธ๋ณ„ ๊ตฌ์ฒด์ ์ธ ์‹ค์ ์„ ํฌํ•จํ•œ ์ˆ˜์น˜๋Š” ์‹ค์ ์„ค๋ช…ํšŒ ๋‹น์ผ์— ๋ฐœํ‘œํ•  ์˜ˆ์ •์ด๋‹ค.

LG์ „์ž๋Š” ์ฃผ์ฃผ ๋ฐ ํˆฌ์ž์ž๋“ค์—๊ฒŒ ๋ณด๋‹ค ์‹ ์†ํ•˜๊ณ  ํšจ๊ณผ์ ์œผ๋กœ ๊ฒฝ์˜์‹ค์  ์ •๋ณด๋ฅผ ์ „๋‹ฌํ•˜๊ณ ์ž 2016๋…„ 1๋ถ„๊ธฐ ์‹ค์ ๋ถ€ํ„ฐ ์ž ์ •์‹ค์ ์„ ๋จผ์ € ๊ณต์‹œํ•˜๊ณ  ์žˆ๋‹ค.

LG Elec. Estimates That Consolidated Operating Profit Came to KRW 584.6 billion for Q2

Source = LGD

Source = LG

Hyunjoo Kang / jjoo@olednet.com
LG Electronics Inc. (LG) today announced its preliminary earnings results for the second quarter of 2016
Tentative consolidated revenues for the second of 2016 is 14 trillion KRW and operating profit is 584.6 billion KRW. Revenues are expected to be 0.5 percent higher than the same period the year prior while operating profit will be 139.5 percent higher year-over-year.

(Unit: KRW bn)

ย  2016 2Q 2016 1Q QoQ 2015 2Q YoY
SALES 14,001.7 13,362.1 4.8% 13,925.7 0.5%
OPERATING PROFIT 584.6 505.2 15.7% 244.1 139.5%

 

These figures are the tentative consolidated earnings based on K-IFRS. This tentative earnings is provided as a service to investors prior to LG Electronicsโ€™ final earnings results including net profit and details regarding each division which will be announced officially later this month.

Samsung Elec. Estimate That Consolidated Operating Profit Came to KRW 8.1 trillion for Q2 2016

์ถœ์ฒ˜ = samsung

์ถœ์ฒ˜ = Samsung Elec.

Hyunjoo Kang / jjoo@olednet.com

Samsung Elec. announced its earnings guidance for theย second quarter of 2016.

Samsung Elec. estimates that consolidated sales came to approximately KRW 50 trillion, and consolidated operating profit of approximately KRW 8.1 trillion.

The above figures are estimates of consolidated earningsย based on K-IFRS. Korean disclosure regulations do not allow earnings estimates to be provided as a range. Therefore, the above figures are based on the median of the earnings estimate range, as given below.

  • Sales:ย KRW 49 ~ย 51 trillion
  • Operating Profit:ย KRW 8.0 ~ย 8.2ย trillion
โ€ปย  2016 1Q and 2015 2Q consolidated figures based on K-IFRS are as follows
(in trillion won) 2016. 1Q 2015. 2Q
Sales 49.8 48.5
Operating profit 6.7 6.9

AMOLED Manufacturing Equipment Market for Apple, USD 13,000mn for 5 Yearsโ€ฆHalf of Total 6G Flexible Equipment

Source = UBI Research

Source = UBI Research [2016 OLED Manufacturing Equipment Annual Report]

Hyunjoo Kang / jjoo@olednet.com

AMOLED manufacturing equipment market for Appleโ€™s use for 5 years, 2016-2020, is expected to reach USD 13,000 million.

According to 2016 OLED Manufacturing Equipment Annual Report, published on 7 July by UBI Research, the global Gen6 flexible AMOLED manufacturing equipment market is expected to record USD 28,411 million in 2016-2020. 47% of this is for Appleโ€™s use with USD 13,000 million. The figure is if Apple applies flexibleย panel to some new models of iPhone to be released in 2017, and all new models to be released in 2018.

Apple occupies approximately 15% of the total smartphone sales with over 200 million units per year. As such, it is expected to have great impact on future exible panel market expansion.

In 2021, global flexible AMOLED panel shipment is estimated to exceed 1,000 million units. UBI Research forecasts Apple iPhoneโ€™s flexibleย panel will occupy 20% of the total flexible AMOLED shipment in 2017, and exceed 50% in 2021. UBI Research explains that in order to meet Appleโ€™s flexible AMOLED panel demand, the required panel production capa. is analyzed to be 30K per month in 2017, and total 300K per month in 2021.

Furthermore, panel companiesโ€™ mass production line is expanding accordingly, and Samsung Display in particular is expected to invest 30K per year directed to Apple.

UBI Researchโ€™s latest report forecasts that the total OLED manufacturing equipment market to record approximately USD 43,927 million in 2016-2020.

์• ํ”Œ์šฉ AMOLED ์žฅ๋น„ ์‹œ์žฅ, 5๋…„๊ฐ„ 15์กฐ์› ๊ทœ๋ชจโ€ฆ์ „์ฒด 6G ํ”Œ๋ ‰์„œ๋ธ” ์žฅ๋น„์˜ ์ ˆ๋ฐ˜

์ถœ์ฒ˜ = ์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜ '

์ถœ์ฒ˜ = ์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜ ‘2016 OLED Manufacturing Equipment Report’

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

2016๋…„๋ถ€ํ„ฐ 2020๋…„๊นŒ์ง€ ์ด 5๋…„๊ฐ„ ์• ํ”Œ์šฉ AMOLED ์žฅ๋น„ ์‹œ์žฅ ๊ทœ๋ชจ๋Š” ๋ฏธํ™” 130์–ต ๋‹ฌ๋Ÿฌ(ํ•œํ™” ์•ฝ 15์กฐ1400์–ต ์›) ๊ทœ๋ชจ์— ๋‹ฌํ•  ๊ฒƒ์œผ๋กœ ์ „๋ง๋œ๋‹ค.

์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜๊ฐ€ 7์ผ ๋ฐœ๊ฐ„ํ•œ โ€˜2016 OLED Manufacturing Equipment Annual Reportโ€™์— ๋”ฐ๋ฅด๋ฉด 2016๋…„๋ถ€ํ„ฐ 2020๋…„๊นŒ์ง€ ์ „์„ธ๊ณ„ 6์„ธ๋Œ€ ํ”Œ๋ ‰์„œ๋ธ” AMOLED ์žฅ๋น„ ์‹œ์žฅ์€ ๋ฏธํ™” 284์–ต1100๋งŒ ๋‹ฌ๋Ÿฌ(ํ•œํ™” ์•ฝ 33์กฐ์›) ๊ทœ๋ชจ๋ฅผ ํ˜•์„ฑํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋œ๋‹ค. ์ด ์ค‘ ์• ํ”Œ์šฉ๋งŒ 130์–ต๋‹ฌ๋Ÿฌ๋กœ 47%์˜ ์ ์œ ์œจ์„ ์ฐจ์ง€ํ•œ๋‹ค.

์ด๋Š” ์• ํ”Œ์ด ์˜ค๋Š” 2017๋…„ ์ถœ์‹œํ•  ์‹ ๊ทœ ์•„์ดํฐ ์‹œ๋ฆฌ์ฆˆ ์ผ๋ถ€ ๋ชจ๋ธ์— ํ”Œ๋ ‰์„œ๋ธ” AMOLED๋ฅผ ์ ์šฉํ•˜๊ณ  2018๋…„ ์ถœ์‹œํ•  ์‹ ๊ทœ๋ชจ๋ธ๋ถ€ํ„ฐ๋Š” ์ „๋Ÿ‰ ํ”Œ๋ ‰์„œ๋ธ” AMOLED ํŒจ๋„์„ ์ ์šฉํ•œ๋‹ค๊ณ  ๊ฐ€์ •ํ•œ ์ˆ˜์น˜๋‹ค.

์• ํ”Œ์€ ์—ฐ๊ฐ„ 2์–ต๋Œ€ ์ด์ƒ์˜ ์Šค๋งˆํŠธํฐ ํŒ๋งค๋Ÿ‰์œผ๋กœ ์ „์ฒด ์Šค๋งˆํŠธํฐ ์‹œ์žฅ์˜ ์•ฝ 15%๋ฅผ ์ฐจ์ง€ํ•˜๊ณ  ์žˆ๋Š”๋งŒํผ ์•ž์œผ๋กœ ํ”Œ๋ ‰์„œ๋ธ” AMOLED ํŒจ๋„ ์‹œ์žฅ ํ™•๋Œ€์— ํฐ ์˜ํ–ฅ์„ ๋ฏธ์น  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋œ๋‹ค.

๊ธ€๋กœ๋ฒŒ ์ „์ฒด ํ”Œ๋ ‰์„œ๋ธ” AMOLED ํŒจ๋„ ์ถœํ•˜๋Ÿ‰์€ ์˜ค๋Š” 2021๋…„ 10์–ต๊ฐœ๋ฅผ ๋ŒํŒŒํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋œ๋‹ค. ์ด ์ค‘ ์• ํ”Œ ์•„์ดํฐ์— ์ ์šฉ๋˜๋Š” ํ”Œ๋ ‰์„œ๋ธ” AMOLED ํŒจ๋„์€ ์˜ค๋Š” 2017๋…„ 20%์˜ ์ ์œ ์œจ์„ ๊ธฐ๋กํ•˜๊ณ  2021๋…„์—๋Š” 50%๋ฅผ ๋„˜์–ด์„ค ๊ฒƒ์ด๋ผ๋Š” ๊ฒŒ ์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜์˜ ์ „๋ง์ด๋‹ค.

์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜ ๊ด€๊ณ„์ž๋Š” โ€œ์• ํ”Œ์˜ ํ”Œ๋ ‰์„œ๋ธ” AMOLED ํŒจ๋„ ์ˆ˜์š”๋ฅผ ์ถฉ์กฑ์‹œํ‚ค๊ธฐ ์œ„ํ•ด ํ•„์š”ํ•œ ํŒจ๋„ ์ƒ์‚ฐ๋Šฅ๋ ฅ(์บํŒŒ)์€ 2017๋…„ 30k์— ์ด์–ด 2021๋…„ ์ด 300k๊ฐ€ ๋  ๊ฒƒ์œผ๋กœ ๋ถ„์„๋œ๋‹คโ€๋ฉฐ โ€œ์ด์— ๋”ฐ๋ผ ํŒจ๋„ ์—…์ฒด๋“ค์˜ ์–‘์‚ฐ๋ผ์ธ ํˆฌ์ž๋„ ํ™•๋Œ€๋˜๊ณ  ์žˆ์œผ๋ฉฐ ํŠนํžˆ ์‚ผ์„ฑ๋””์Šคํ”Œ๋ ˆ์ด๋Š” ์• ํ”Œํ–ฅ์œผ๋กœ ๋งค๋…„ 30k์”ฉ ํˆฌ์ž๋ฅผ ํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋œ๋‹คโ€๊ณ  ์„ค๋ช…ํ–ˆ๋‹ค.

ํ•œํŽธ ์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜์˜ ์ด๋ฒˆ ๋ณด๊ณ ์„œ์— ๋”ฐ๋ฅด๋ฉด 2016๋…„๋ถ€ํ„ฐ 2020๋…„๊นŒ์ง€ OLED ์ „์ฒด ์žฅ๋น„ ์‹œ์žฅ์€ ๋ฏธํ™” ์•ฝ 439์–ต2700๋งŒ๋‹ฌ๋Ÿฌ ๊ทœ๋ชจ๋ฅผ ํ˜•์„ฑํ•  ๊ฒƒ์œผ๋กœ ์ „๋ง๋œ๋‹ค.

LG๋””์Šคํ”Œ๋ ˆ์ด, 6์„ธ๋Œ€ POLED ์žฅ๋น„ ๊ตฌ๋ฏธ E5๊ณต์žฅ์— ๋ฐ˜์ž…

LG๋””์Šคํ”Œ๋ ˆ์ด POLED์žฅ๋น„๋ฐ˜์ž…์‹ (์ถœ์ฒ˜ = LGD)

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

LG๋””์Šคํ”Œ๋ ˆ์ด(๋Œ€ํ‘œ์ด์‚ฌ ๋ถ€ํšŒ์žฅ ํ•œ์ƒ๋ฒ”, ้Ÿ“็›ธ็ฏ„ / www.lgdisplay.com)๊ฐ€ 6์ผ ๊ฒฝ์ƒ๋ถ๋„ ๊ตฌ๋ฏธ์‹œ์— ์œ„์น˜ํ•œ E5๊ณต์žฅ์—์„œ 6์„ธ๋Œ€ POLED ์ƒ์‚ฐ์žฅ๋น„์˜ ๋ฐ˜์ž…์„ ์ถ•ํ•˜ํ•˜๊ณ  ์„ฑ๊ณต์ ์ธ ๋ผ์ธ ์…‹์—…์„ ๊ธฐ์›ํ•˜๋Š” POLED ๋ฐ˜์ž…์‹์„ ๊ฐ€์กŒ๋‹ค๊ณ  6์ผ ๋ฐœํ‘œํ–ˆ๋‹ค.

์ด๋‚  ๋ฐ˜์ž…์‹์—๋Š” LG๋””์Šคํ”Œ๋ ˆ์ด CPO(์ตœ๊ณ ์ƒ์‚ฐ์ฑ…์ž„์ž) ์ •์ฒ ๋™ ๋ถ€์‚ฌ์žฅ์„ ๋น„๋กฏ ์žฅ๋น„ ํ˜‘๋ ฅ์‚ฌ ๋ชจ์ž„ โ€˜๋ฒ ์ŠคํŠธํด๋Ÿฝ(Best Club)โ€™์˜ ํšŒ์žฅ์‚ฌ์ธ ํƒ‘์—”์ง€๋‹ˆ์–ด๋ง ๊น€์›๋‚จ ํšŒ์žฅ๊ณผ ์›์ž์žฌ ํ˜‘๋ ฅ์‚ฌ ๋ชจ์ž„ โ€˜ํŠธ์œˆ์Šค ํด๋Ÿฝ(Twins Club)โ€™ ํšŒ์žฅ์‚ฌ์ธ ์‹ ์„ฑ๋ธํƒ€ํ…Œํฌ ๊ตฌ์˜์ˆ˜ ํšŒ์žฅ ๋“ฑ ์•ฝ 200์—ฌ๋ช…์˜ ํ˜‘๋ ฅ์‚ฌ ๋Œ€ํ‘œ๋‹จ ๋ฐ ์ž„์ง์›์ด ์ฐธ์„, ์žฅ๋น„๋ฐ˜์ž…์„ ์ถ•ํ•˜ํ–ˆ๋‹ค.

LG๋””์Šคํ”Œ๋ ˆ์ด๋Š” ์ฐจ์„ธ๋Œ€ ๋””์Šคํ”Œ๋ ˆ์ด์ธ OLED ์‹œ์žฅ ์„ ์ ๊ณผ ๊ตฌ๋ฏธ์ง€์—ญ๊ฒฝ์ œ ํ™œ์„ฑํ™”๋ฅผ ์œ„ํ•ด ์ง€๋‚œํ•ด 7์›”๊ณผ ์˜ฌํ•ด 4์›”์— ๊ฐ๊ฐ 1์กฐ 500์–ต, 4,500์–ต์› ๋“ฑ ์ด 1์กฐ 5,000์–ต์›์˜ ํˆฌ์ž๋ฅผ ๊ฒฐ์ •ํ•œ ๋ฐ ์ด์–ด 7์›”๋ถ€ํ„ฐ POLED ํ•ต์‹ฌ์žฅ๋น„์˜ ๋ฐ˜์ž…์„ ๋ณธ๊ฒฉ ์‹œ์ž‘ํ•œ ๊ฒƒ์ด๋‹ค.

์ด๋ฒˆ ๋ฐ˜์ž…์„ ์‹œ์ž‘์œผ๋กœ LG๋””์Šคํ”Œ๋ ˆ์ด๋Š” ์ƒ์‚ฐ๋ผ์ธ ์…‹์—…,์‹œํ—˜์šด์šฉ ๋“ฑ์„ ๊ฑฐ์ณ 2017๋…„ ์ƒ๋ฐ˜๊ธฐ ์ค‘ ์–‘์‚ฐ์„ ์‹œ์ž‘ํ•  ๊ณ„ํš์ด๋‹ค.

LG๋””์Šคํ”Œ๋ ˆ์ด๋Š” ๊ตฌ๋ฏธ์‹œ์— 2008๋…„๋ถ€ํ„ฐ 4๋…„๊ฐ„ ์•ฝ 4์กฐ์›์„ ํˆฌ์žํ•ด IT/๋ชจ๋ฐ”์ผ ๋””์Šคํ”Œ๋ ˆ์ด ์ƒ์‚ฐ์‹œ์„ค ์ง‘์ ํ™”์— ์ฃผ๋ ฅํ•ด ์™”์œผ๋ฉฐ, 2012๋…„๋ถ€ํ„ฐ๋Š” ์ค‘์†Œํ˜• ๋””์Šคํ”Œ๋ ˆ์ด ๊ธฐ์ˆ ๋ ฅ ๊ฐ•ํ™”๋ฅผ ์œ„ํ•ด 2์กฐ 9,000์–ต ์›์„ ํˆฌ์ž…ํ•˜๋Š” ๋“ฑ 1995๋…„๋ถ€ํ„ฐ ์•ฝ 18์กฐ์› ์ด์ƒ ํˆฌ์ž๋ฅผ ํ•ด์™”๋‹ค.

์ด๋ฒˆ์— LG๋””์Šคํ”Œ๋ ˆ์ด๊ฐ€ OLED ๋ถ„์•ผ์— ์ด 1์กฐ 5,000์–ต์›์„ ๊ตฌ๋ฏธ์‹œ์— ํˆฌ์žํ•จ์— ๋”ฐ๋ผ ๊ฒฝ๊ธฐ๋ถ€์ง„์„ ๊ฒช๊ณ ์žˆ๋Š” ๊ตฌ๋ฏธ์‹œ์— ์ƒˆ๋กœ์šด ๋จน๊ฑฐ๋ฆฌ ๋ฐ ์ผ์ž๋ฆฌ ์ฐฝ์ถœ์— ํฌ๊ฒŒ ๊ธฐ์—ฌํ•  ๊ฒƒ์œผ๋กœ ์ „๋ง๋˜๊ณ  ์žˆ๋‹ค.

ํ”Œ๋ผ์Šคํ‹ฑ ๊ธฐ๋ฐ˜์˜ POLED๋Š” ๋ฒค๋”๋ธ”, ๋กค๋Ÿฌ๋ธ”, ํด๋”๋ธ” ๋””์Šคํ”Œ๋ ˆ์ด ๋“ฑ OLED๊ธฐ์ˆ ์˜ ์žฅ์ ์„ ๋‹ค์–‘ํ•˜๊ฒŒ ๊ตฌํ˜„ํ•  ์ˆ˜ ์žˆ๋Š” ๊ธฐ์ˆ ๋กœ ๊ทธ ์ค‘์š”์„ฑ์ด ์ ์  ๋ถ€๊ฐ๋˜๊ณ  ์ฐจ์„ธ๋Œ€ ๋””์Šคํ”Œ๋ ˆ์ด ํ•ต์‹ฌ๊ธฐ์ˆ ์ด๋‹ค.

LG๋””์Šคํ”Œ๋ ˆ์ด CPO ์ •์ฒ ๋™ ๋ถ€์‚ฌ์žฅ์€ โ€œ๋””์Šคํ”Œ๋ ˆ์ด ๋ถ„์•ผ์—์„œ ํ•ต์‹ฌ ์žฅ๋น„ ๋ฐ˜์ž…์€ ์„ฑ๊ณต์ ์ธ ํˆฌ์ž ์ง„ํ–‰์„ ์ƒ์ง•ํ•˜๋Š” ๋œป ๊นŠ์€ ์˜๋ฏธ๊ฐ€ ์žˆ๋‹ค.โ€๋ฉฐ โ€œ์ด๋ฒˆ ํˆฌ์ž๋ฅผ ๊ธฐํ•ด ์•ž์œผ๋กœ ๊ตฌ๋ฏธ ์‚ฌ์—…์žฅ์„ ์ค‘์†Œํ˜• POLED ์ƒ์‚ฐ์˜ ์ „์ง„๊ธฐ์ง€๋กœ ๋งŒ๋“ค์–ด ๋‚˜๊ฐˆ ๊ณ„ํšโ€์ด๋ผ๊ณ  ๋ง๋ถ™์˜€๋‹ค.

“ํ•œ๊ตญ OLED ๊ฒฝ์Ÿ๋ ฅ, ์ œ์กฐ ๋น„์šฉ ์ค„์—ฌ์ค„ ์žฅ๋น„ ๊ธฐ์ˆ ์— ๋‹ฌ๋ ค”

์‚ผ์„ฑ๋””์Šคํ”Œ๋ ˆ์ด ๋…ธ์ฒ ๋ž˜ ์ƒ๋ฌด๊ฐ€ ๊ธฐ์กฐ์—ฐ์„ค์„ ํ•˜๊ณ  ์žˆ๋‹ค.

์‚ผ์„ฑ๋””์Šคํ”Œ๋ ˆ์ด ๋…ธ์ฒ ๋ž˜ ์ƒ๋ฌด๊ฐ€ ๊ธฐ์กฐ์—ฐ์„ค์„ ํ•˜๊ณ  ์žˆ๋‹ค.

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

ํ•œ๊ตญ OLED ์‚ฐ์—…์ด ๊ธ€๋กœ๋ฒŒ ์‹œ์žฅ์—์„œ ์ฃผ๋„๊ถŒ์„ ์žƒ์ง€ ์•Š์œผ๋ ค๋ฉด ์ƒ์‚ฐ ๋น„์šฉ์„ ๋‚ฎ์ถฐ์ค„ ์ˆ˜ ์žˆ๋Š” ์„ค๋น„ ๊ธฐ์ˆ ์ด ๊ด€๊ฑด์ด๋ผ๊ณ  ์ „๋ฌธ๊ฐ€๋“ค์ด ์ž…์„ ๋ชจ์•˜๋‹ค.

5์ผ ์„œ์šธ ์‚ผ์ •ํ˜ธํ…”์—์„œ ์‚ฐ์—…ํ†ต์ƒ์ž์›๋ถ€ ์ฃผ์ตœ ํ•œ๊ตญ๋””์Šคํ”Œ๋ ˆ์ด์‚ฐ์—…ํ˜‘ํšŒ๊ฐ€ ๊ฐœ์ตœํ•œ OLED ํ”„๋ก ํ‹ฐ์–ด 3์ฐจ ํฌ๋Ÿผ ‘OLED ์žฅ๋น„์‚ฐ์—…์˜ ์˜ค๋Š˜, ๊ทธ๋ฆฌ๊ณ  ๋‚ด์ผ’์—์„œ ์—…๊ณ„ ๋ฐ ํ•™๊ณ„ ์ „๋ฌธ๊ฐ€๋“ค์€ OLED ์žฅ๋น„ ๊ธฐ์ˆ  ๋ฐœ์ „์— ๋ฐฉํ–ฅ์„ฑ์— ๋Œ€ํ•ด ๋…ผํ–ˆ๋‹ค.

๊ธฐ์กฐ์—ฐ์„ค์„ ๋งก์€ ์‚ผ์„ฑ๋””์Šคํ”Œ๋ ˆ์ด์˜ ๋…ธ์ฒ ๋ž˜ ์ƒ๋ฌด๋Š” “ํ”Œ๋ ‰์‹œ๋ธ” OLED๋Š” 1์„ธ๋Œ€ ์ปค๋ธŒ๋“œ, ์ด์–ด 2์„ธ๋Œ€ ๋ฒค๋”๋ธ”, 3์„ธ๋Œ€ ํด๋”๋ธ”๊ณผ ๋กค๋Ÿฌ๋ธ”์„ ๊ฑฐ์ณ 4์„ธ๋Œ€ ๋””ํฌ๋จธ๋ธ”, ์ŠคํŠธ๋ ˆ์ฒ˜๋ธ”๊นŒ์ง€ ๋ฐœ์ „ํ•  ๊ฒƒ”์ด๋ผ๋ฉฐ “๋ฏธ๋ž˜ ๋””์Šคํ”Œ๋ ˆ์ด์ธ ํ”Œ๋ ‰์‹œ๋ธ” OLED ์‹œ์žฅ์€ ํ˜์‹ ์ ์ธ ์„ค๋น„ ๊ฐœ๋ฐœ์ด ์ „์ œ์กฐ๊ฑด”์ด๋ผ๊ณ  ๊ฐ•์กฐํ–ˆ๋‹ค.

๋…ธ ์ƒ๋ฌด๋Š” “๋””์Šคํ”Œ๋ ˆ์ด ์‹œ์žฅ์˜ ์„ฑํŒจ๋Š” ๊ณ ํ’ˆ์งˆ, ๊ณ ์„ฑ๋Šฅ ํ”Œ๋ ‰์‹œ๋ธ” ๋””์Šคํ”Œ๋ ˆ์ด ์ œํ’ˆ์„ ์ƒ์‚ฐํ•˜๊ธฐ ์œ„ํ•œ ์žฅ๋น„๊ธฐ์ˆ ์˜ ์กฐ๊ธฐ ํ™•๋ณด์— ๋‹ฌ๋ ธ๋‹ค”๋ฉฐ “์†Œ์žฌ์™€ ๊ณต์ •์˜ ํ˜์‹ ์„ ํ†ตํ•ด์„œ ์ œ์กฐ์›๊ฐ€๋ฅผ ๋‚ฎ์ถ”๋Š” ๊ตญ์‚ฐ ์žฅ๋น„๊ธฐ์ˆ ์„ ๊ฐœ๋ฐœํ•ด์•ผ ํ•œ๋‹ค”๊ณ  ๋งํ–ˆ๋‹ค.

๋˜ ๋‹ค๋ฅธ ์—ฐ์‚ฌ์ธ Kateeva์˜ ๋ฐฐ๊ฒฝ๋นˆ ๋ถ€์‚ฌ์žฅ์€ OLED ์ƒ์‚ฐ์— ์žˆ์–ด์„œ ๋น„์šฉ ์ ˆ๊ฐ์„ ์œ„ํ•œ ์„ค๋น„๋กœ ์ž‰ํฌ์ ฏ ๊ณต์ •์˜ ์šฐ์ˆ˜์„ฑ์„ ๊ฐ•์กฐํ•˜๋ฉฐ ์ž์‚ฌ๊ฐ€ ์ž‰ํฌ์ ฏ ๊ธฐ๋ฐ˜ RGB ๊ณต์ •์„ ๊ฐœ๋ฐœํ•˜๊ณ  ์žˆ๋‹ค๊ณ  ๊ฐ•์กฐํ–ˆ๋‹ค.

๋ฐฐ ๋ถ€์‚ฌ์žฅ์€ “2๋…„ ๋‚ด์— ์–‘์‚ฐ๋ผ์ธ์— ์ž‰ํฌ์ ฏ RGB ์žฅ๋น„๋ฅผ ๊ณต๊ธ‰ํ•  ์ˆ˜ ์žˆ์„ ๊ฒƒ”์ด๋ผ๊ณ  ๋‚ด๋‹ค๋ดค๋‹ค.

๊น€๊ฒฝ์ˆ˜ ํ•œ๊ตญ๋””์Šคํ”Œ๋ ˆ์ด์‚ฐ์—…ํ˜‘ํšŒ ๋ถ€ํšŒ์žฅ๋„ “ํ•œ๊ตญ์ด OLED ์‹œ์žฅ์—์„œ๋„ ์ฃผ๋„๊ถŒ์„ ๊ฐ€์ง€๋ ค๋ฉด ํ˜„์žฌ ์ฆ์ฐฉ๊ณต์ • ๋ฐฉ์‹์„ ์ž‰ํฌ์ ฏ ํ”„๋ฆฐํŠธ ๊ณต์ •์œผ๋กœ ์ „ํ™˜ํ•ด์•ผ ํ•˜๋ฉฐ ์ „๋ฌธ์ธ๋ ฅ์„ ์–‘์„ฑํ•ด์•ผ ํ•œ๋‹ค”๊ณ  ํ–ˆ๋‹ค.

AMOLED์˜ roll to roll ๋น„์ „๊ณผ ๊ฐœ๋ฐœ ์—ญ๋Ÿ‰์— ๋Œ€ํ•ด ๋ฐœํ‘œํ•œ ์„ฑ๊ท ๊ด€๋Œ€ํ•™๊ต ์ •ํ˜ธ๊ท  ์„์ขŒ๊ต์ˆ˜๋Š” “roll to roll์ด๋ผ๊ณ  ํ•ด์„œ ๋ฐ˜๋“œ์‹œ ํ”„๋ฆฐํŒ…์ด๋ผ๊ณ ๋งŒ ์ƒ๊ฐํ•  ํ•„์š”๋Š” ์—†๊ฒ ๋‹ค”๋ฉฐ “ํ•œ ํ•œ๊ตญ ๊ธฐ์—…์—์„œ ์ฆ์ฐฉ์„ ์ด์šฉํ•œ roll to roll ์žฅ๋น„๊ฐ€ ๊ฐœ๋ฐœ๋˜๊ณ  ์žˆ์œผ๋ฉฐ ๋ฌธ์ œ๋Š” ๋ฐฑํ”Œ๋ ˆ์ธ”์ด๋ผ๊ณ  ์„ค๋ช…ํ–ˆ๋‹ค.

ํ•œํŽธ ์ด๋‚  ํฌ๋Ÿผ์—์„œ๋Š” ์ค‘๊ตญ, ์ผ๋ณธ์ด ๋น ๋ฅด๊ฒŒ ํ•œ๊ตญ์˜ OLED ์‚ฐ์—… ์ถ”๊ฒฉ์— ๋‚˜์„œ๊ณ  ์žˆ๋‹ค๋Š” ์ ์ด ์ง€์ ๋๋‹ค. ์ด์— ํ•œ๊ตญ์ด ๋Œ€์‘ํ•˜๊ธฐ ์œ„ํ•ด์„œ๋Š” ์ •๋ถ€์™€ ์‚ฐํ•™์—ฐ์˜ ๊ธด๋ฐ€ํ•œ ํ˜‘๋ ฅ์ด ํ•„์š”ํ•˜๋‹ค๋Š” ์˜๊ฒฌ๋„ ์ œ๊ธฐ๋๋‹ค.

 

ํ™”์›จ์ด, 7์›” ์ค‘ VR ๊ธฐ๊ธฐ ์ถœ์‹œโ€ฆ์ค‘๊ตญ VR ์‹œ์žฅ ์˜ฌํ•ด ์•ฝ 1์กฐ์›

์ถœ์ฒ˜ = Huawei

์ถœ์ฒ˜ = Huawei

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com
์ค‘๊ตญ ์Šค๋งˆํŠธํฐ 1์œ„ ์—…์ฒด ํ™”์›จ์ด( Huawei )๊ฐ€ ์ด๋‹ฌ ์ค‘์ˆœ์— ๊ฐ€์ƒํ˜„์‹ค(VR) ๊ธฐ๊ธฐ๋ฅผ ์ถœ์‹œํ•  ์˜ˆ์ •์ด๋ผ๊ณ  ์ค‘๊ตญ ์–ธ๋ก ๋“ค์ด ์ตœ๊ทผ ๋ณด๋„ํ–ˆ๋‹ค. ์ด์— ๋”ฐ๋ผ ์ค‘๊ตญ VR ์‹œ์žฅ์˜ ์„ฑ์žฅ์„ธ์— ๊ฐ€์†๋„๊ฐ€ ๋ถ™์„ ๊ฒƒ์œผ๋กœ ๊ธฐ๋Œ€๋œ๋‹ค.
ํ™”์›จ์ด๊ฐ€ 7์›”์— ์ถœ์‹œํ•  VR ๊ธฐ๊ธฐ๋Š” 360๋„ ํ™”๋ฉด์„ ์ œ๊ณตํ•˜๋ฉฐ ์ด๋ฏธ์ง€ ์ง€์—ฐ์œจ์ด ๋‚ฎ๋‹ค. ๋˜ ๋ชจ๋ฐ”์ผ ๋ฉ”์‹ ์ € ์œ„์ฑ—์„ ์ง€์›ํ•œ๋‹ค. ํ™”์›จ์ด๋Š” ์ด VR ๊ธฐ๊ธฐ๊ฐ€ ์ž์‚ฌ ์Šค๋งˆํŠธํฐ ํŒ๋งค์— ๋„์›€์„ ์ค„๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•˜๊ณ  ์žˆ๋‹ค.
ํ™”์›จ์ด๋Š” ์ด์™€ ํ•จ๊ป˜ VR์šฉ ์ฝ˜ํ…์ธ  ๊ฐœ๋ฐœ์„ ์žฅ๋ คํ•˜๊ธฐ ์œ„ํ•ด ๊ฐœ๋ฐœ ํ”Œ๋žซํผ ๋ฐ ์†Œํ”„ํŠธ์›จ์–ด ๊ฐœ๋ฐœ ํ‚คํŠธ(SDK)๋„ ์ œ๊ณตํ•œ๋‹ค. ํ™”์›จ์ด๋Š” ๋…๋ฆฝ ์†Œํ”„ํŠธ์›จ์–ด ๊ฐœ๋ฐœ์ž๋“ค์ด ์ด๋ฅผ ํ†ตํ•ด ์ฝ˜ํ…์ธ ๋ฅผ ๊ฐœ๋ฐœ์„ ํ•˜๋ฉด ์ฒซํ•ด๋™์•ˆ์€ ํ•ด๋‹น ๋งค์ถœ์˜ 100%๋ฅผ ์ค€๋‹ค๋Š” ๋ฐฉ์นจ์ด๋‹ค.
ํ™”์›จ์ด๋Š” ์ด๋ฒˆ VR ๊ธฐ๊ธฐ ์ถœ์‹œ๋Š” VR ์‹œ์žฅ ๋ฐ˜์‘์„ ์‚ดํ”ผ๋Š” ๋ฐ ์˜์˜๊ฐ€ ์žˆ๋‹ค๋Š” ์„ค๋ช…์ด๋‹ค. ์ด ์‹œ์žฅ์ด ์„ฑ์ˆ™ํ•ด์ง€๋ ค๋ฉด 2~3๋…„์€ ๋” ๊ฑธ๋ฆด ๊ฒƒ์ด๋ผ๋Š” ๊ฒŒ ํ™”์›จ์ด์˜ ํŒ๋‹จ์ด๋‹ค. ํ™”์›จ์ด๋Š” VR ์‚ฌ์—…์„ ์œ„ํ•ด 400๋ช…์˜ ์—”์ง€๋‹ˆ์–ด๋ฅผ ํˆฌ์ž…ํ•ด ๋ฆฌ์„œ์น˜ํŒ€์„ ๊พธ๋ ธ๋‹ค.
ํ•œํŽธ ์ตœ๊ทผ ์ค‘๊ตญ ์ฃผ์š” VR ์—…์ฒด์ธ Deepoon๋„ AMOLED๋ฅผ ํƒ‘์žฌํ•œ VR ์‹ ์ œํ’ˆ ‘M2’์˜ ํŒ๋งค๋ฅผ ์‹œ์ž‘ํ–ˆ๋‹ค. ์ƒค์˜ค๋ฏธ๋„ ์ตœ๊ทผ VR ๊ธฐ๊ธฐ ์‹ ์ œํ’ˆ ์‚ฌ์ง„์ด ์ธํ„ฐ๋„ท์— ์œ ์ถœ๋˜๋ฉฐ ํ™”์ œ๊ฐ€ ๋œ ๋ฐ” ์žˆ๋‹ค.
์ด์ฒ˜๋Ÿผ ์ค‘๊ตญ VR ์‹œ์žฅ์ด ๋น ๋ฅด๊ฒŒ ํ™•๋Œ€๋˜๋Š” ์กฐ์ง์ด๋‹ค. ์‹ค์ œ๋กœ ์ค‘๊ตญ์˜ ์‹œ์žฅ์กฐ์‚ฌ์—…์ฒด์ธ ์•„์ด๋ฆฌ์„œ์น˜์— ๋”ฐ๋ฅด๋ฉด ์ง€๋‚œํ•ด ์ค‘๊ตญ VR ์‹œ์žฅ ๊ทœ๋ชจ๋Š” 15์–ต 4000๋งŒ์œ„์•ˆ์ด๋ฉฐ ์˜ฌํ•ด๋Š” 56์–ต6000๋งŒ์œ„์•ˆ(ํ•œํ™” ์•ฝ 9714์–ต์›)์„ ๊ธฐ๋กํ•  ์ „๋ง์ด๋‹ค.

Applied Materials Q2 Display Equipment Sales Increased by 6 Times, Bolstered by OLED

์ถœ์ฒ˜ = Applied Materials

์ถœ์ฒ˜ = Applied Materials

Hyunjoo Kang / jjoo@olednet.com

Applied Materials is expected to show Q2 display manufacturing equipment sales increased by almost 6 times bolstered by OLED market growth.

Digitimes recently quoted Applied Materialsโ€™ greater China account general manager Kuo Yi-tze and reported that the companyโ€™s Q2 2016 order value for the display manufacturing equipment is estimated at USD 700 million. This is a 5.8 times increase compared to USD 120 million in Q2 2015.

Particularly, the demand by Korean panel companies, including Samsung Display and LG Display, is rapidly increasing. Furthermore, Chinese panel companies are also actively taking action to catch up to Korean panel companiesโ€™ technology and production ability.

Applied Materials estimates that the global shipment of mobile device OLED panel for smartphone, smartwatch, etc. will increase from 2016โ€™s 353 million to 2020โ€™s 799 million units. Furthermore, automotive OLED panel shipment is expected to increase from 2016โ€™s 134 million to 2020โ€™s 176 million units.

Applied Materials has seen orders for OLED equipment increasing, especially from South Korea-based panel makers, and its second-quarter 2016 order value for the display equipment segment is estimated at US$700 million, 5.8 times the US$120 million recorded for second-quarter 2015, according to Applied Materials’ greater China account general manager Kuo Yi-tze for AKT Display Business Unit.

South Korea-based panel makers take significantly lead in OLED technology and production and China-based fellow makers are making efforts to catch up, Kuo said.

Demand for OLED panels mainly comes from growing application to smartphones and smart watches, with global shipments of OLED panels used in mobile devices to increase from 353 million units in 2016 to 799 million units in 2020, Kuo indicated.

In addition, global shipments of OLED panels used in automotive displays will increase from 134 million units in 2016 to 176 million units in 2020, with a CAGR of 9% in unit shipments and 12% in area shipments during 2016-2020 Kuo noted.

์–ดํ”Œ๋ผ์ด๋“œ ๋จธํ‹ฐ์–ด๋ฆฌ์–ผ์ฆˆ, OLED ๋•์— 2๋ถ„๊ธฐ ๋””์Šคํ”Œ๋ ˆ์ด ์žฅ๋น„ ๋งค์ถœ 6๋ฐฐ ์ƒ์Šน

์ถœ์ฒ˜ = Applied Materials

์ถœ์ฒ˜ = Applied Materials

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com

์–ดํ”Œ๋ผ์ด๋“œ ๋จธํ‹ฐ์–ด๋ฆฌ์–ผ์ฆˆ( Applied Materials )๊ฐ€ OLED ์‹œ์žฅ ์„ฑ์žฅ์— ํž˜์ž…์–ด ์˜ฌํ•ด 2๋ถ„๊ธฐ ๋””์Šคํ”Œ๋ ˆ์ด ์žฅ๋น„ ๋งค์ถœ์ด 6๋ฐฐ ๊ฐ€๊นŒ์ด ๋Š˜์–ด๋‚  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋œ๋‹ค. ย 

์ตœ๊ทผ ๋””์ง€ํƒ€์ž„์ฆˆ๋Š” Applied Materials ๊ด€๊ณ„์ž์˜ ๋ง์„ ์ธ์šฉํ•ด ์ด ํšŒ์‚ฌ๊ฐ€ 2016๋…„ 2๋ถ„๊ธฐ์— ๋ฐ›์€ ๋””์Šคํ”Œ๋ ˆ์ด ์žฅ๋น„ ์ฃผ๋ฌธ์ด ๋ฏธํ™” ์•ฝ 7์–ต๋‹ฌ๋Ÿฌ์–ด์น˜์— ๋‹ฌํ•œ๋‹ค๊ณ  ๋ณด๋„ํ–ˆ๋‹ค. ์ด๋Š” ์ „๋…„๋™๊ธฐ์˜ 1์–ต2000๋งŒ๋‹ฌ๋Ÿฌ๋ณด๋‹ค 5.8๋ฐฐ ์ฆ๊ฐ€ํ•œ ์ˆ˜์น˜๋‹ค.

ํŠนํžˆ ์‚ผ์„ฑ๋””์Šคํ”Œ๋ ˆ์ด, LG๋””์Šคํ”Œ๋ ˆ์ด ๋“ฑ ํ•œ๊ตญ์˜ ํŒจ๋„ ์—…์ฒด๋“ค๋กœ๋ถ€ํ„ฐ ์žฅ๋น„ ์ˆ˜์š”๊ฐ€ ๋น ๋ฅด๊ฒŒ ์ฆ๊ฐ€ํ•˜๊ณ  ์žˆ๋‹ค. ๋˜ ์ค‘๊ตญ ํŒจ๋„ ์—…์ฒด๋“ค ์—ญ์‹œ ํ•œ๊ตญ ํŒจ๋„ ์—…์ฒด์˜ ๊ธฐ์ˆ ๋ ฅ๊ณผ ์ƒ์‚ฐ๋ ฅ์„ ๋”ฐ๋ผ์žก๊ธฐ ์œ„ํ•ด ์ ๊ทน ๋‚˜์„œ๊ณ  ์žˆ๋Š” ์ƒํ™ฉ์ด๋‹ค.

Applied Materials๋Š” ์Šค๋งˆํŠธํฐ, ์Šค๋งˆํŠธ์›Œ์น˜ ๋“ฑ ๋ชจ๋ฐ”์ผ์šฉ OLED ํŒจ๋„์˜ ์ „์„ธ๊ณ„ ์ถœํ•˜๋Ÿ‰์ด 2016๋…„ 3์–ต5300๋งŒ๊ฐœ์—์„œ 2020๋…„ 7์–ต9900๋งŒ๊ฐœ ๋Š˜์–ด๋‚  ๊ฒƒ์œผ๋กœ ๋ณด๊ณ  ์žˆ๋‹ค. ๋˜ ์ „์„ธ๊ณ„ ์ž๋™์ฐจ์šฉ OLED ํŒจ๋„ ์ถœํ•˜๋Ÿ‰์€ 2016๋…„ 1์–ต3400๋งŒ๊ฐœ์—์„œ 2020๋…„ 1์–ต7600๋งŒ๊ฐœ๋กœ ์ฆ๊ฐ€ํ•  ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒํ•˜๊ณ  ์žˆ๋‹ค.

UDC Acquires BASFโ€™s OLED IP Portfolio for USD 96 Millionโ€ฆKing of Materials Patents

Source = UDC

Hyunjoo Kang / jjoo@olednet.com

On 28 June, Universal Display (UDC), dominating the patents within the OLED materials sector, announced that they acquired OLED related patents for approximately USD 96 million.

Most of the portfolio represent patents regarding phosphorescent OLED materials, including over 500 issues and pending patents around the world in 86 patent families. BASFโ€™s OLED portfolioโ€™s average lifetime is 10 years.

UDC is anticipating that this move, that allows them to have over 4,000 issued and pending patents, will help them develop blue emissive systems. As UDC has USD 395.7 million in cash, it should not be a problem financing this IP acquisition cost.

Korean OLED emitting materials companies are also focusing on this move; as the patent competitiveness could be said to sway OLED materials market, IP acquisition is important.

According to UBI Research, with this patent competitiveness UDC led the global OLED emitting materials market in 2015 for two consecutive years. Korean materials companies, including Duksan Neolux, are actively participating in improving their patent competitiveness to respond to UDCโ€™s solid domination of the market.

In April, Professor Jun Yeob Lee (Chemical Engineering, Sungkyunkwan University) explained at a forum that UDCโ€™s patents slightly diminished through litigation, the company still has wide claim that includes almost all of phosphorescent materials sector. He emphasized that UDC began to react through acquiring other patents, and that Korean companies should also search for other methods of response.

In 2015, BASF stopped OLED related research development.

Kateeva, ์ฝ”๋„ˆ ๋งค๋””๊ฑด ์‚ฌ์žฅ COO ์ž„๋ช…โ€ฆ์—˜๋ฆฌ ๋ธŒ๋ก ์Šคํ‚ค ๋ถ€์‚ฌ์žฅ์€ CPO

์ถœ์ฒ˜ = Kateeva

์ถœ์ฒ˜ = Kateeva

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com
์นดํ‹ฐ๋ฐ”( Kateeva )์˜ ์ฝ”๋„ˆ ๋งค๋””๊ฑด ์‚ฌ์žฅ์ด ์ด ํšŒ์‚ฌย ์ตœ๊ณ ์šด์˜์ฑ…์ž„์ž(COO) ์ง์„ ๊ฒธ์งํ•˜๊ฒŒ ๋๋‹ค. ๋˜ ์—˜๋ฆฌ ๋ธŒ๋ก ์Šคํ‚ค ๋ถ€์‚ฌ์žฅ์€ ์ตœ๊ณ ์ œํ’ˆ์ฑ…์ž„์ž(CPO) ์ง์„ ๋งก๊ฒŒ ๋˜์—ˆ๋‹ค. ์ด ํšŒ์‚ฌ๋Š” 28์ผ ๋ณด๋„์ž๋ฃŒ๋ฅผ ๋‚ด๊ณ  ์ด๊ฐ™์ด ๋ฐœํ‘œํ–ˆ๋‹ค.
์•จ๋Ÿฐ ํ•ด๋Ÿฌ์Šคย  ํšŒ์žฅ ๊ฒธ CEO๋Š” ์ด ๋‘ ์‚ฌ๋žŒ์— ๋Œ€ํ•ด “๊ฐ•๋ ฅํ•œ ๋ฆฌ๋”์‹ญ์„ ๊ฐ€์ง„ ๋›ฐ์–ด๋‚œ ๊ธฐ์ˆ  ์ „๋ฌธ๊ฐ€”๋ผ๋ฉฐ “์ด๋“ค์€ ํ˜์‹ ์ ์ธ ์ƒ์‚ฐ ์„ค๋น„ ์†”๋ฃจ์…˜์œผ๋กœ ๋””์Šคํ”Œ๋ ˆ์ด ์—…๊ณ„๋ฅผ ํ”๋“ค๊ณ  ๊ทธ ๊ณผ์ •์—์„œ ์‹ค์šฉ์ ์ธ ์‚ฌ์—… ์Šคํ‚ฌ์„ ์ ์šฉํ•˜์—ฌ ํƒ„ํƒ„ํ•œ ํŒ€์›์„ ์ž๋ž‘ํ•˜๋Š” ์กฐ์ง์„ ๊ตฌ์„ฑํ•˜๊ณ  ์šฐ์ˆ˜์‚ฌ๋ก€๋ฅผ ๋งŒ๋“ค์–ด๊ฐ€๋Š” ๋™์‹œ์— Kateeva๋ฅผ ์ฐฝ์—…๊ธฐ์—…์—์„œ ์˜ค๋Š˜๋‚ ๊ณผ ๊ฐ™์€ ์„ธ๊ณ„ ์œ ์ˆ˜์˜ ๊ธฐ์ˆ ๊ธฐ์—…์œผ๋กœ ์ด๋ˆ ๊ธฐ์—…๋ฌธํ™”๋ฅผ ์กฐ์„ฑํ–ˆ๋‹คโ€๊ณ  ๋งํ–ˆ๋‹ค.
๋งค๋””๊ฑด ๋ฐ•์‚ฌ๋Š” ์‚ฌ์žฅ ๊ฒธ COO๋กœ์„œ ์ „ ์„ธ๊ณ„ ๊ณ ๊ฐ ๋งŒ์กฑ๋„ ๊ฐœ์„ ์ด๋ผ๋Š” ์ƒˆ๋กœ์šด ์—ญํ• ์„ ๋งก๊ฒŒ ๋˜์—ˆ๋‹ค. ์—ฌ๊ธฐ์—๋Š” ํ•œ๊ตญ, ์ค‘๊ตญ, ๋Œ€๋งŒ ๋ฐ ์ผ๋ณธ ์‹œ์žฅ์—์„œ์˜ ํ˜„์žฅ ์šด์˜๋„ ํฌํ•จ๋œ๋‹ค. ๋งค๋””๊ฑด ๋ฐ•์‚ฌ๋Š” ๊ธ€๋กœ๋ฒŒ ๋งˆ์ผ€ํŒ…, ์ƒ์‚ฐ ๋ถ€๋ฌธ๊ณผ ๋”๋ถˆ์–ด Kateeva์˜ ์‹ ์ œํ’ˆ ๊ฐœ๋ฐœ๊ณผ ๊ธฐ์ˆ ํ˜์‹ ์„ ์•„์šฐ๋ฅด๋Š” R&D ์กฐ์ง์„ ์ง€์†์ ์œผ๋กœ ๊ด€๋ฆฌํ•˜๊ฒŒ ๋œ๋‹ค. ๋˜ํ•œ, Kateeva์—์„œ ๋‚ด๋ถ€์ ์œผ๋กœ ํ™•๋Œ€๋˜๊ณ  ์žˆ๋Š” ์ง€์ ์žฌ์‚ฐ๊ถŒ ๋ถ€๋ฌธ๋„ ํšŒ์‚ฌ ์„ค๋ฆฝ ๋•Œ๋ถ€ํ„ฐ ๋งก์•„์™”๋˜ ๋Œ€๋กœ ๊ณ„์†ํ•ด์„œ ์ด๋Œ๊ฒŒ ๋œ๋‹ค. ์ง€์ ์žฌ์‚ฐ๊ถŒ ๋ถ€๋ฌธ์€ Kateeva์˜ ํ•ต์‹ฌ ์กฐ์ง์œผ๋กœ, ํ”Œ๋ ‰์„œ๋ธ” OLED์˜ ๊ฐ€์žฅ ํšจ์œจ์ ์ธ ๋Œ€๋Ÿ‰์ƒ์‚ฐ์„ ๋’ท๋ฐ›์นจํ•˜๋Š” YIELDjet™ ์ œํ’ˆ๊ตฐ์„ ๊ตฌํ˜„ํ•˜๊ณ  ์ฐจ์„ธ๋Œ€ ์ œํ’ˆ ๊ฐœ๋ฐœ์— ๊ธฐ์—ฌํ•˜๋Š” ํ˜์‹ ๊ธฐ์ˆ ์„ ์ง€์ผœ๋‚˜๊ฐ€๋Š” ์—ญํ• ์„ ํ•˜๊ณ  ์žˆ๋‹ค. ์ฝ”๋„ˆ ๋งค๋””๊ฑด ๋ฐ•์‚ฌ๋Š” 2008๋…„ Kateeva๋ฅผ ๊ณต๋™ ์„ค๋ฆฝํ•˜์˜€๋‹ค. ๋งค๋””๊ฑด ๋ฐ•์‚ฌ๋Š” ํ•ด๋Ÿฌ์Šค ํšŒ์žฅ์—๊ฒŒ ๋ฆฌํฌํŒ…ํ•˜๊ฒŒ ๋œ๋‹ค.
์—˜๋ฆฌ ๋ธŒ๋ก ์Šคํ‚ค๋Š” ์ตœ๊ณ ์ œํ’ˆ์ฑ…์ž„์ž๋กœ์„œ Kateeva์˜ ์ œํ’ˆ๊ฐœ๋ฐœ ์กฐ์ง์„ ๋งก์•„ Kateeva์˜ ํ•ต์‹ฌ ์—”์ง€๋‹ˆ์–ด๋ง ํŒ€์„ ์ด๋Œ๊ฒŒ ๋œ๋‹ค. ํ”„๋ฆฐํ„ฐ ๊ธฐ์ˆ  ์ „๋ฌธ๊ฐ€์ธ ์—˜๋ฆฌ ๋ธŒ๋ก ์Šคํ‚ค๋Š” YIELDjet ํ”Œ๋žซํผ์„ ๋Œ€๋Ÿ‰ ์ƒ์‚ฐ์ด ๊ฐ€๋Šฅํ•œ ์„ธ๊ณ„ ์ตœ์ดˆ์˜ ํ”Œ๋ ‰์„œ๋ธ” OLED์šฉ ์ž‰ํฌ์ ฏ ํ”„๋ฆฐํ„ฐ๋กœ ๋งŒ๋“  ํ˜์‹ ์ ์ธ ๊ณต์ • ๋ชจ๋‹ˆํ„ฐ๋ง ์‹œ์Šคํ…œ๊ณผ ํ”„๋ฆฐํŒ… ์•Œ๊ณ ๋ฆฌ์ฆ˜์„ ๋น„๋กฏํ•ด, YIELDjet ํ”„๋ฆฐํŒ… ์‹œ์Šคํ…œ์˜ ๊ทผ๋ณธ์ ์ธ ์•„ํ‚คํ…์ฒ˜๋ฅผ ๊ตฌ์ƒํ•ด ๋ƒˆ๋‹ค. 2013๋…„ ์‹œ์žฅ์— ์ฒ˜์Œ ์„ ๋ณด์ธ YIELDjet ํ”„๋ฆฐํŒ… ์‹œ์Šคํ…œ์€ ๋””์Šคํ”Œ๋ ˆ์ด ์ œ์กฐ์—…์ฒด๋“ค์„ ์œ ๋ฆฌ๊ธฐํŒ์˜ ์ œ์•ฝ์œผ๋กœ๋ถ€ํ„ฐ ์ž์œ ๋กญ๊ฒŒ ํ•ด์ค€ ํ˜์‹ ์„ ํ†ตํ•ด ํ”Œ๋ ‰์„œ๋ธ” OLED์˜ ํš๊ธฐ์ ์ธ ๋ฐœ์ „์„ ๊ฐ€๋Šฅํ•˜๊ฒŒ ํ•˜์˜€๋‹ค.ย  ๊ณ ๊ฐ์ด ๋ชฉํ‘œ๋ฅผ ๋‹ฌ์„ฑํ•  ์ˆ˜ ์žˆ๋„๋ก ๋’ท๋ฐ›์นจํ•˜๊ณ  ์ตœ๊ณ ์˜ ๋ถ€๊ฐ€๊ฐ€์น˜๋ฅผ ์‹คํ˜„ํ•˜๋Š” Kateeva์˜ ์ง€์ ์žฌ์‚ฐ๊ถŒ์€ ๋Œ€๋ถ€๋ถ„ ์—˜๋ฆฌ ๋ธŒ๋ก ์Šคํ‚ค๊ฐ€ ์ด๋ฃฌ ํ˜์‹ ์„ ๊ธฐ๋ฐ˜์œผ๋กœ ํ•œ๋‹ค. ํ˜„์žฌ, ๊ทธ๋Š” Kateeva์˜ ์‹ ์ œํ’ˆ ๊ฐœ๋ฐœ๊ณ„ํš์— ๋™์ผํ•œ ํ˜์‹ ์„ ์ ์šฉํ•˜๊ณ  ์žˆ๋‹ค. ์—˜๋ฆฌ ๋ธŒ๋ก ์Šคํ‚ค๋Š” 2008๋…„ Kateeva์— ํ•ฉ๋ฅ˜ํ–ˆ์œผ๋ฉฐ, ์ด๋ฒˆ ์ธ์‚ฌ์ด๋™์ด ์žˆ๊ธฐ ์ „์—๋Š” ์ œํ’ˆ๊ฐœ๋ฐœ ๋ถ€๋ฌธ ๋ถ€์‚ฌ์žฅ ์ง์„ ์—ญ์ž„ํ–ˆ๋‹ค. ์—˜๋ฆฌ ๋ธŒ๋ก ์Šคํ‚ค๋Š” ๋งค๋””๊ฑด ์‚ฌ์žฅ์—๊ฒŒ ๋ฆฌํฌํŒ…ํ•˜๊ฒŒ ๋œ๋‹ค.

Kateeva Promotes Two Key Executives

์ถœ์ฒ˜ = Kateeva

์ถœ์ฒ˜ = Kateeva

Hyunjoo Kang / jjoo@olednet.com
Kateeva today announced two executive promotions: Conor Madigan, Ph.D. adds Chief Operating Officer (COO) to his current role of President, and Eli Vronsky becomes Chief Product Officer.
Kateeva Chairman and CEO Alain Harrus called Madigan and Vronsky highly accomplished technology experts with strong leadership authority. โ€œTheir independent skillsets are extraordinary; together, theyโ€™re a powerhouse,โ€ he said. โ€œNurturing Kateeva from its earliest days, they relentlessly executed on a vision to enable unimaginable display technology innovation. Yet while they disrupted the display industry with a breakthrough production equipment solution, they applied practical business skills along the way, building solid teams, creating best practices, and fostering a corporate culture that guided Kateeva from startup to todayโ€™s strong technology company. The Board and I are thrilled to expand their roles.โ€
Madigan adds global customer satisfaction to his new responsibilities as President and COO. This includes field operations in Korea, China, Taiwan, and Japan. He will continue to manage global marketing and manufacturing, as well as Kateevaโ€™s research and development organization, which incorporates new product development and technology innovations. Also, heโ€™ll lead Kateevaโ€™s expanding Intellectual Property (IP) department โ€“ a role heโ€™s held since the companyโ€™s inception. This core unit safeguards the ongoing innovations that are empowering Kateevaโ€™s YIELDjet™ products for highest performance in flexible OLED mass-production fabs, and contributing to the development of next-generation products. Madigan co-founded Kateeva in 2008. He reports to Harrus.
As Chief Product Officer, Vronsky owns Kateevaโ€™s product development organization, and leads the companyโ€™s high-powered engineering team. An expert in printer technology, Vronsky is chief architect of the fundamental YIELDjet printing system architecture, including the revolutionary process monitoring systems and printing algorithms that helped make Kateevaโ€™s YIELDjet platform the worldโ€™s first mass-production-worthy inkjet printer for flexible OLEDs. When it debuted in 2013, the technology provided the breakthrough that liberated display manufacturers from the rigid constraints of glass substrates, to spark the flexible OLED revolution. Much of Kateevaโ€™s highest-value customer-enabling IP surrounds Vronskyโ€™s inventions. Today, heโ€™s applying the same innovation to Kateevaโ€™s new product initiatives. He joined Kateeva in 2008. Previously, he was Executive Vice President of Product Development. He reports to Madigan.

UDC, ๋ฐ”์Šคํ”„ OLED ์ธ๊ด‘ ์žฌ๋ฃŒ ํŠนํ—ˆ 9600๋งŒ ๋‹ฌ๋Ÿฌ์— ์ธ์ˆ˜โ€ฆ์—ญ์‹œ ์žฌ๋ฃŒ๊ณ„ ํŠนํ—ˆ์ œ์™•

์ถœ์ฒ˜ = UDC

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com
OLED ์žฌ๋ฃŒ ์—…๊ณ„์˜ ํŠนํ—ˆ ์ œ์™•์œผ๋กœ ๊ตฐ๋ฆผํ•˜๊ณ  ์žˆ๋Š” ์œ ๋‹ˆ๋ฒ„์…œ๋””์Šคํ”Œ๋ ˆ์ด( UDC )๊ฐ€ ๋ฐ”์Šคํ”„( BASF )์˜ OLED ๊ด€๋ จ ํŠนํ—ˆ๋ฅผ ๋ฏธํ™” ์•ฝ 9600๋งŒ๋‹ฌ๋Ÿฌ์— ์ธ์ˆ˜ํ–ˆ๋‹ค๊ณ  28์ผ ๋ฐœํ‘œํ–ˆ๋‹ค.
์ด ํŠนํ—ˆ ํฌํŠธํด๋ฆฌ์˜ค๋Š” ์ฃผ๋กœ OLEDย ์ธ๊ด‘ ์žฌ๋ฃŒ๋“ค์— ๋Œ€ํ•œ ๊ฒƒ์œผ๋กœ, ์ด๋ฏธ ์ถœ์›๋œ 500๊ฐœ๊ฐ€ ๋„˜๋Š” ํŠนํ—ˆ์™€ ์•„์ง ์ถœ์›์ „์ธ ์ „์„ธ๊ณ„ 86๊ฐœ ๋ถ„์•ผ ํŠนํ—ˆ๋„ ํฌํ•จํ•˜๊ณ  ์žˆ๋‹ค. ๋ฐ”์Šคํ”„์˜ ์ด OLED ํฌํŠธํด๋ฆฌ์˜ค๋Š” ํ‰๊ท ์ ์œผ๋กœ 10๋…„๊ฐ„ ์œ ํšจํ•˜๋‹ค.
UDC๋Š” ์ด๋ฒˆ ๋ฐ”์Šคํ”„ ํŠนํ—ˆ ์ธ์ˆ˜๋ฅผ ํ†ตํ•ดย ๋ธ”๋ฃจ ๋ฐœ๊ด‘ ์‹œ์Šคํ…œ์„ ๊ฐœ๋ฐœํ•˜๋Š” ๋ฐ ๋„์›€์ด ๋  ๊ฒƒ์œผ๋กœ ๊ธฐ๋Œ€ํ•˜๊ณ  ์žˆ๋‹ค. ์ด๋ฒˆ ์ธ์ˆ˜๋กœ UDC๋Š” 4000๊ฐœ๊ฐ€ ๋„˜๋Š” ์ถœ์› ํŠนํ—ˆ์™€ ๋Œ€๊ธฐ์ค‘์ธ ํŠนํ—ˆ๋ฅผ ๋ณด์œ ํ•˜๊ฒŒ ๋œ๋‹ค. UDC๋Š” ๋ฏธํ™” 3์–ต9570๋งŒ๋‹ฌ๋Ÿฌ์˜ ํ˜„๊ธˆ์„ ๊ฐ€์ง€๊ณ  ์žˆ์–ด ์ด๋ฒˆ IP ์ธ์ˆ˜ ๋น„์šฉ์„ ์ถฉ๋ถ„ํžˆ ๊ฐ๋‹นํ•  ์ˆ˜ ์žˆ๋‹ค.
์ด๋ฒˆ UDC์˜ ํ–‰๋ณด์— ํ•œ๊ตญ์˜ OLED ๋ฐœ๊ด‘์žฌ๋ฃŒ ์—…์ฒด๋“ค๋„ ์ด๋ชฉ์ด ์ง‘์ค‘๋œ๋‹ค. OLED ์žฌ๋ฃŒ ์‹œ์žฅ์€ ํŠนํ—ˆ ๊ฒฝ์Ÿ๋ ฅ์ด ์ขŒ์šฐํ•œ๋‹ค๊ณ  ํ• ๋งŒํผ IP ํ™•๋ณด๊ฐ€ ์ค‘์š”ํ•˜๊ธฐ ๋•Œ๋ฌธ์ด๋‹ค.
์‹ค์ œ๋กœ ์œ ๋น„์‚ฐ์—…๋ฆฌ์„œ์น˜์˜ ์กฐ์‚ฌ์— ๋”ฐ๋ฅด๋ฉด UDC๋Š” ์ด๊ฐ™์€ ํŠนํ—ˆ ๊ฒฝ์Ÿ๋ ฅ์„ ์•ž์„ธ์›Œ ์ง€๋‚œ 2015๋…„ ์ „๋…„์— ์ด์–ด ์ „์„ธ๊ณ„ OLED ๋ฐœ๊ด‘์žฌ๋ฃŒ ์‹œ์žฅ์—์„œ 1์œ„๋ฅผ ์ฐจ์ง€ํ–ˆ๋‹ค. ๋•์‚ฐ๋„ค์˜ค๋ฃฉ์Šค ๋“ฑ ํ•œ๊ตญ์˜ ์žฌ๋ฃŒ ์—…์ฒด๋“ค์€ UDC์˜ ๊ฒฌ๊ณ ํ•œ ์‹œ์žฅ ์„ ์ ์— ๋งž์„œ ํŠนํ—ˆ๊ฒฝ์Ÿ๋ ฅ ํ™•๋ณด์— ์ ๊ทน์ ์œผ๋กœ ๋‚˜์„œ๊ณ  ์žˆ๋‹ค.
์„ฑ๊ท ๊ด€๋Œ€ํ•™๊ต ๊ณ ๋ถ„์ž ๊ณตํ•™๋ถ€ ์ด์ค€์—ฝ ๊ต์ˆ˜๋Š” ์ง€๋‚œ 4์›” ์—ด๋ฆฐ ํ•œ ํฌ๋Ÿผ์—์„œ โ€œUDC์˜ ํŠนํ—ˆ๋Š” ๊ทธ๋™์•ˆ ์†Œ์†ก๋“ค์„ ๊ฑฐ์น˜๋ฉฐ ๋‹ค์†Œ ์ถ•์†Œ๋˜๊ธด ํ–ˆ์ง€๋งŒ ์—ฌ์ „ํžˆ ์ธ๊ด‘ ์žฌ๋ฃŒ์ชฝ์ด ๊ฑฐ์˜ ๋‹ค ํฌํ•จ๋˜๋Š” ๋„“์€ ํด๋ ˆ์ž„์„ ๊ฐ€์ง€๊ณ  ์žˆ๋‹คโ€๋ฉฐ โ€œUDC๋Š” ๋˜ ๋‹ค๋ฅธ ํŠนํ—ˆ๋“ค์„ ์ธ์ˆ˜ํ•˜๋Š” ๋“ฑ ๋Œ€์‘์— ๋‚˜์„ฐ์œผ๋ฉฐ ํ•œ๊ตญ ์—…์ฒด๋“ค๋„ ์ด์— ๋”ฐ๋ฅธ ๋Œ€์‘ ๋ฐฉ๋ฒ•์„ ์ฐพ์•„์•ผ ํ•œ๋‹คโ€๊ณ  ๊ฐ•์กฐํ–ˆ๋‹ค.
ํ•œํŽธ ๋ฐ”์Šคํ”„๋Š” ์ง€๋‚œ 2015๋…„ OLED ๊ด€๋ จ ์—ฐ๊ตฌ๊ฐœ๋ฐœ์„ ์ค‘๋‹จํ•œ ๋ฐ” ์žˆ๋‹ค.

Japan Display (JDI) Sells Small-to-Medium LCD Module Factory at USD 16.15 Million

Source = Japan Display

Hyunjoo Kang / jjoo@olednet.com

Japanese media reported that Japan Display (JDI) is expected to sell small-to-medium sized LCD module factory located in south China to Chinese panel company Jiangxi Holitech. The sales price is USD 16.15 million.

The factory is attached to Morningstar Optronics Zhuhai (MOZ), Taiwanโ€™s LCD module company Star World Technologyโ€™s subsidiary company. Taiwan Display is the major shareholder, and JDI owns the entirety of Taiwan Display. Through the sales of MOZ factory, Taiwan Display is to own 100% of Star World Technology stakes.

JDI used to own 3 LCD module production subsidiary companies, JDI Device and JDI Electronics in Suzhou, and Shenzhen JDI in Shenzhen, to supply touch panel for Chinese smartphone companies.

According to Japanese media, JDI is expected to confirm detailed plans regarding the sales of these three subsidiary companies.

AP์‹œ์Šคํ…œ, ํ‹ฐ์•ˆ๋งˆ์— 469์–ต ๊ทœ๋ชจ OLED์šฉ ์ œ์กฐ์žฅ๋น„ ๊ณต๊ธ‰ํ•˜๊ธฐ๋กœ

์ถœ์ฒ˜ = AP System

๊ฐ•ํ˜„์ฃผ / jjoo@olednet.com
AP์‹œ์Šคํ…œ์ด ์ค‘๊ตญ ์šฐํ•œ ํ‹ฐ์•ˆ๋งˆ ๋งˆ์ดํฌ๋กœ์ผ๋ ‰ํŠธ๋กœ๋‹‰์Šค์‚ฌ์— 469์–ต4์ฒœ๋งŒ์› ๊ทœ๋ชจ์˜ OLED์šฉ ์ œ์กฐ์žฅ๋น„๋ฅผ ๊ณต๊ธ‰ํ•˜๊ธฐ๋กœ ๊ณ„์•ฝ์„ ์ฒด๊ฒฐํ–ˆ๋‹ค๊ณ  28์ผ ๊ณต์‹œํ–ˆ๋‹ค.
AP์‹œ์Šคํ…œ์˜ ์ด๋ฒˆ ๊ณต๊ธ‰ ๊ทœ๋ชจ๋Š”ย  ์ง€๋‚œํ•ด ์—ฐ๊ฒฐ๊ธฐ์ค€ ๋งค์ถœ์•ก์˜ 16.01%์— ํ•ด๋‹นํ•œ๋‹ค.ย  ๊ณ„์•ฝ ๊ธฐ๊ฐ„์€ ๋‹ค์Œ ํ•ด 8์›” 10์ผ๊นŒ์ง€๋‹ค.
ํ˜„๋Œ€์ฆ๊ถŒ ๊น€๋™์› ์• ๋„๋ฆฌ์ŠคํŠธ๋Š” “AP์‹œ์Šคํ…œ์˜ ์ด๋ฒˆ ์ˆ˜์ฃผ๊ฐ€ ํ‹ฐ์•ˆ๋งˆ์˜ 6์„ธ๋Œ€ ํ”Œ๋ ‰์„œ๋ธ” OLED ์‹ ๊ทœ ํˆฌ์ž๋กœ ์ „๋งํ•˜๋ฉฐ ํ–ฅํ›„ 2์ฐจ ์‹ ๊ทœ๋ฐœ์ฃผ๊ฐ€ ์žˆ์„ ๊ฒƒ”์œผ๋กœ ์˜ˆ์ƒํ–ˆ๋‹ค.
ํŠนํžˆ 2016๋…„ AP์‹œ์Šคํ…œ ์ค‘๊ตญ OLED ์‹ ๊ทœ์ˆ˜์ฃผ๋Š” ์ „๋…„๋Œ€๋น„ (890์–ต์›) 2๋ฐฐ ์ฆ๊ฐ€ํ•œ 1800์–ต์›์œผ๋กœ ์ถ”์ •๋˜์–ด 1~6์›”๊นŒ์ง€ ์ค‘๊ตญ OLED ๋ˆ„์  ์ˆ˜์ฃผ๊ธˆ์•ก (680์–ต์›)์„ ๊ณ ๋ คํ•˜๋ฉด ํ•˜๋ฐ˜๊ธฐ์— ๊ฐ•๋ ฅํ•œ ์ค‘๊ตญ ์ˆ˜์ฃผ ๋ชจ๋ฉ˜ํ…€์ด ๊ธฐ๋Œ€๋œ๋‹ค๋Š” ๊ฒŒ ๊น€๋™์› ์• ๋„๋ฆฌ์ŠคํŠธ์˜ ์„ค๋ช…์ด๋‹ค.